Disaster Artist
Chapter 209: Back to the source
What others don't know is that the concept of the entire premiere came from Lu Qian, including the selection of the movie and the design of the surrounding area, all of which are like this; and the execution of the entire premiere was led by Xiu Zhongjun, who is also the chief executive. For the first time, the officer independently executed the entire event project.
For Blue Whale Pictures, every action is an adventure, like walking a tightrope in the sky.
However, they won the bet.
Perhaps in terms of scale, there is nothing comparable to "Boss Overdrive" at all, but in terms of effect, "The Raid" premiere is a lot more real and sincere.
I don't know, the premiere of "Boss Overdrive" suddenly felt like a gathering of robots, only screaming and no soul.
"...You said, did Streamer Films employ a large number of extras to attend the premiere?"
Ji Xu asked curiously.
But Lu Qian did not speak, but Xiu Zhongjun answered.
"Even if it wasn't Streamer Films, Fan Li must have done it."
"Actually, when we were planning the premiere, someone took the initiative to recommend themselves, saying that they could make the premiere lively, but I refused directly."
What Xiu Zhongjun didn't say is that the whole thing is really weird. The timing of the appearance, the recommended method, etc. all reveal a strangeness.
He also found that the recording function of the other party's mobile phone was turned on, so he dug deeper and found the figure of Yunxiang Entertainment. When he thought about what happened to the "raid" in Pentang, he knew it.
There is no need to trouble Lu Qian with these things. As the CEO, he can handle it himself——
If it was in the past, he should report everything and ask for opinions; but now he is gradually letting go of his hands and feet, and more often he is willing to take responsibility himself. It seems that the bridge of trust has been slowly established. Ji Shuo.
Lu Qian raised his eyebrows slightly, his eyes showed a touch of interest, and turned to look at Xiu Zhongjun, "Oh, why?"
Xiu Zhongjun didn't answer, but instead asked, "Why, does the director want to make it icing on the cake?"
Lu Qian laughed cheerfully, but didn't say much - slowly, the edges and corners of Xiu Zhongjun's personality gradually emerged, which was a good thing.
Ji Xushun looked down from Lu Qian's eyes, the noise and excitement at the entrance of the dome theater filled his eyes, the heat wave that hit his face made his heart tremble slightly, and he couldn't help but want to be a part of it.
"Director, are you really not going to walk the red carpet? Your debut should create a small climax."
At this time, they were all in the lounge on the second floor of the Dome Cinema. Before the start of the red carpet, they had arrived at the scene quietly, and entered the theater through the back door, mainly to avoid the sight of reporters.
For other premieres, the biggest artists often need to show up to create conversations, and the more big-name guests, the better, the more the better.
At the premiere of "The Raid", the biggest entertainer was sneaking like a thief, avoiding the spotlight and disappearing.
Is this really good?
The corners of Lu Qian's mouth rose, and it could be seen that he was in a good mood.
"The protagonist of our premiere is that the audience is a fan, every action movie lover, not an entertainer bathed in the limelight."
And that's the core of the whole premiere's theme: to bring the film back to the audience.
On the whole, the mission of the premiere is to be a showcase, show the artists, show the finished film, show the hot topics, and then look forward to these content being advertised to everyone, and there is a new movie. Showed.
But such a premiere is more like a fan meeting, giving the audience the opportunity to get in close contact with the actors and crew of the film; and shouldering a lot of publicity tasks, it often makes the premiere fall into a stereotyped template.
Of course, Lu Qian is not saying not to publicize or reject the premiere, but to show other possibilities of the premiere in a novel way; let the film have more connections with the audience.
Thus, the concept of the "raid" premiere appeared -
From actors to audiences to the media, everyone comes to watch movies, make memories, and enjoy life. Like a garden party, everyone can participate and be the center of attention.
The protagonist can be an ordinary audience, an action movie, a media reporter, a "raid", or an avid movie lover, but it should not be a specific independent individual.
In order to achieve such a goal, Lu Qiancai remembered the film "Purple Rose of Cairo", and finally combined the concept of retrospective exhibition to build the framework of the entire premiere. The stars should be invisible and the media should be invisible, but let everyone return to the audience. identity of.
It is because of this that Lu Qian chose to dive.
He knows that the "raid" crew has all new actors. Under such circumstances, the director will naturally become the only publicity point. He has no doubt that his appearance can create a flashpoint. The flash of the reporter and the cheers of the audience can instantly turn the The scene fills up, as if the center of the world.
But in this way, the focus of the film is shifted, and the focus of the report is shifted; more importantly, the planning of the entire retrospective will leave regrets before the end.
This is what Lu Qian didn't want to see.
Ji Xu can understand Lu Qian's intentions, but as a producer, he is still a little worried, can such a strategy be sure to create enough waves?
Especially when Streamer Films and Yunxiang Entertainment are eyeing them.
If possible, Ji Xu also hopes to make the premiere more grand and grand, so that it is in line with the normal development of things.
Ji Xu once asked Yu Shao, the top agent, if he could use his connections to call on some top popular superstars to come to the premiere.
Yu Shao means "a piece of cake".
Don't forget the operation of Lei Ming's brokerage. Since Lu Qian has signed a contract, Lei Ming's brokerage resources are naturally shared. There is no problem in inviting popular superstars to attend the premiere. The only thing to worry about is that these popular superstars are really too much. Shining, but stealing the topic of "raid" ~www.wuxiaspot.com~ topic, there are always advantages and disadvantages.
After weighing it, Ji Xu didn't say it after all, he believed Lu Qian's intuition, even if his stomach was very hot now, he still persuaded himself to calm down.
Maybe, this is the best way to break the streamer's strategy, or the only way?
"Ah! Director!"
At this moment, the door of the lounge was pushed open, as if an uninvited guest broke into the door. A sloppy voice came, and the tone of Da La La's tone was exactly the appearance of a ruffian and a hooligan, which was completely consistent with his reckless and rude actions. , you can already feel the style even before you meet.
Looking back, you can see the iconic chin like a shoehorn at a glance. He was obviously here to attend the premiere, but he was wearing a blue floral shirt. His big, greasy back seemed to have poured a whole can of hair oil. Generally speaking, if you pick up another toothpick, it will be the most embarrassing and the first to die in gangster movies.
The person here is Kun Dabin.
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