Disaster Artist

"When I was nine years old, I imitated the white-browed hero who jumped from a tree and broke his knee #My Action Movie Childhood Memories"

"I cut my mother's red skirt to make a cape and played Xiao Li Feidao at home, but I was caught by my mother and sentenced to kneel for an hour in the yard #我的action movie childhood memories"

"I still can't forget the moment when I learned Huang Feihong and split to the crotch to tear my crotch and embarrassed in front of my crush #My Action Movie Childhood Memories"

"After watching 'Drunken Fist', I secretly drank my father's rice wine and threw up a mess in the bathroom. Am I the only one who slept unconscious #我的action movie childhood memories"

"One time, on the way home after watching a movie, I saw the gangsters bullying the children and robbing them for money, so I had a strong sense of justice to stop their behavior, and I ended up with a four-on-one match, and the result was a broken calf, but it still scared them all away. #My Action Movie Childhood Memories"

"The summer I watched 'Shaolin Temple', I pestered my mother to learn martial arts, and even rolled around on the street, and was tamed by my mother with a slap, and then I never dared to mention martial arts. Lesson #I also feel particularly humiliated #My Action Movie Childhood Memories"

There's a craze that's quietly popping up on social networks, not just talking about retro action movies, but more about memories related to action movies, and then things get interesting.

Lively?

In fact, it is not very lively, anyway, it is not in the hot search, it is more just a carnival of a small group of netizens, sharing their precious childhood memories.

Lively?

It's very lively. After all, people don't fall for two innocent teenagers. Who doesn't have any stupid memories in childhood? Who doesn't have any warm memories of childhood?

Not only limited to the "blood cases" caused by action movies, more and more people began to share childhood memories of martial arts TV dramas and martial arts novels, and then the hashtags became more and more lively. At this time, netizens suddenly discovered that the original Young and frivolous people who do stupid things are not alone.

Bustlingly, it became lively.

The hashtag has not been on the hot search. On the one hand, it is a little bit niche as a whole, and the enthusiasm of netizens to participate has not fully exploded. On the other hand, it is because the netizens are getting younger and younger, and they have missed the retro action. In the golden age of film, naturally, it will not be able to participate.

However, the number of onlookers is not trivial. In just four weeks, the number of pageviews has exceeded 10 billion.

For young netizens, they could not participate in it, but it was the first time they learned about this "history". Compared with the current blockbuster bombardment, there used to be such real knives and real guns in martial arts movies. It also seems interesting that moviegoers still have such warm-blooded memories.

"...Manager, did you really do this before?"

Nong Chenjie looked at the curious staff and laughed. Although he was a little shy, he still nodded and gave a positive answer.

"Of course."

"I think every boy should have a martial arts dream in his heart, dreaming that he can become a hero who steps on colorful clouds to save his beloved."

Ahhh!

Nong Chenjie's words caused the staff next to him to make strange noises, which made Nong Chenjie chuckle helplessly.

"It is precisely because it cannot be realized in reality that we pin our hopes on the film and pin our dreams on the world of light and shadow constructed by film."

The conversation was going on, and then the door of the tea room was pushed open, and two more staff members walked in. Seeing that Nong Chenjie was not too restrained, he complained bluntly.

"Manager, this morning, the number of customers who asked about the retrospective has exceeded 300, and it's sold out. Can't they read the words on the schedule?"

"Also, there are too many customers asking if they can add extras. I really don't understand. Did one or two follow the trend? They made it clear that they don't like action movies, okay?"

The white eyes have been turned to the back door, causing everyone to laugh.

Nong Chenjie also understands that the staff just want to complain. That's how operating a movie theater is. You always have to deal with customers with different styles, and there will always be accidents that can't be dealt with, even a detached theater line that prides itself on literature and art. , literary youth may be more troublesome than ordinary audiences.

Therefore, Nong Chenjie didn't say much, patted the other party's shoulder, turned around and left the pantry.

"Hurry up, if you want to speak ill of me, now is the opportunity."

Leaving a joke, Nong Chenjie walked out.

When planning the retro action movie retrospective, honestly, they were looking forward to creating such a craze, but they didn’t expect the trend of things to develop, let alone that the Internet craze would develop to such a stage, and the results have far exceeded expectations. .

As a middle-level management, Nong Chenjie is well aware of the effect of this retrospective.

700 theaters and 430 cities, the entire retrospective is fully spread out, including some third- and fourth-tier cities, which truly challenge the breadth and depth of the global layout of detached theaters. Many cities have only A detached theater is also included in the retrospective.

Such a strategy, in the eyes of many professionals, is very amateur, very very amateur—

Why are big film festivals only held in big cities?

In fact, this is the same reason why large chain theater chains do not enter small cities and why large competitive sports events do not enter small towns: the market capacity is insufficient.

Watching a movie requires a little leisure time, as well as a little cultural sense. Otherwise, even if you are too busy with food, clothing, housing, and transportation, how can you have time to watch a movie? Especially a film festival?

Considering that film festivals are often art films, UU Reading www.uukanshu.com has higher requirements on the cultural quality of the audience, and naturally it needs to be inclined to more open and wealthy areas.

However, this retro action movie retrospective is fully unfolded. Such a strategy is not only amateur but also absurd, and obviously has no understanding of the market.

The retrospective has been quiet before it even started, and people in the industry have not paid much attention to it.

Of course, it is precisely because of this that Liuguang Films and Yunxiang Entertainment rarely stand still, without interfering with the development of the retrospective at all, and even hope that Blue Whale Pictures will concentrate all its energy on the retrospective and have no time or funds to carry out other activities. Propaganda could not be better.

Including Nong Chenjie himself, he also lacks confidence, because this is contrary to the laws of the market, just look at the layout of Chaotuo Cinema in third- and fourth-tier cities. If it weren't for the good relationship between Lu Qian and Chaotuo Cinema, I'm afraid this cooperation would not be possible.

However, the surprise appeared like this. Nong Chenjie saw the birth of the miracle with his own eyes, which made him even more surprised and couldn't believe his eyes.