Cultivator Returns to the City

Chapter 57 Negotiation

Ask for recommendation, ask for collection! ! ! In addition, thank you for the reward of Memories Township~~

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Bandung Building.

Yin Xiu was sitting in Ji Xueqing's office.

He held two note papers in his hand and handed them to Ji Xueqing, This is the recipe I made yesterday. One of them is for removing scars, and the other is for beauty and beauty.

It's done so soon?

Ji Xueqing was pleasantly surprised. Yesterday Yin Xiu said that because of the material, the recipe needs some adjustments. She thought that Yin Xiu would need at least ten days and a half to get the recipe right. .

Taking the two prescriptions in surprise, Ji Xueqing quickly glanced at them.

Although she is not familiar with pharmacology, she still feels familiar with most of the medicinal materials needed in the recipe, and has heard it before. Certainly not something too rare.

I have roughly checked the materials on the recipe. Except for a few that are slightly more expensive, more than 70% of the materials are relatively cheap.

Yin Xiudao.

After a slight pause, he added: The scar removal in the two recipes will be in a thick liquid state, and the method is to apply it evenly on the scar. The other recipe for beauty and beauty is a pill, which is taken orally. The dosage is one tablet a day. enough.

After working in the company for nearly a month, Yin Xiu also has an understanding of the beauty and cosmetics market. The two recipes that I have come out now are hot-selling.

As for the effect, it will not be bad. Compared with similar products on the market today, it can be said that it can completely leave a few streets behind!

Can you get some finished products and try them out first? If the products are going to be listed, they need to go to the registration and filing. You can get some finished products first, so I can go through the relevant procedures.

Ji Xueqing said.

That's fine. I'll go buy some materials tomorrow and make some finished products.

Yin Xiu replied. This is just a trivial matter, and there will be no problem with the recipe he made himself.

Okay! Then I'll leave this matter to you. Ji Xueqing said happily. As long as Yin Xiu's two recipes are ok and the effect is as good as he said, then things are half done!

By the way, apart from these two recipes, do you have any other types of ancient beauty recipes? Ji Xueqing asked again.

If you really want to make a bigger brand, there are only two products that are too few. It is better to have some other products.

Such as facial cleansers, masks, whitening and moisturizing ... and other cosmetic products such as foundation.

Yin Xiu understood what Ji Xueqing meant, and replied, Of course there are. But I think it's better not to spread such a big booth at first. We will focus on one or two products first, and then gradually increase the brand's reputation. other types of products.

In this way, firstly, we can concentrate our energy on these two products at the moment. Second, we can reduce the capital that needs to be invested in the initial stage.

Ji Xueqing nodded in agreement, Well, you're right. It's enough for us to focus on these two products from the beginning. If there are too many products, it will make it easy for us to lose focus. It will be more troublesome to promote at that time. , the energy and money invested will also multiply.”

That's the truth. Yin Xiu said, By the way, have you estimated the budget required for investment?

Ji Xueqing said: I made a rough calculation. In addition to the investment in factories, production lines and workers, there is also a need to reserve a large amount of expenses for promotion and opening up channels. It is estimated that it is best to prepare no less than 1,000. Five million or so.

After a pause, Ji Xueqing said again: Also, since we don't have a lot of funds, we can open the market in Yinhai first, and after we have established a firm foothold in Yinhai, I believe that our capital situation will also improve a lot by then. .

At that time, we will start to expand and radiate to the surrounding cities of Yinhai. If there are sufficient funds, we can even directly develop markets in several first-tier cities...

Ji Xueqing slowly told Yin Xiu her general thoughts.

After Yin Xiu nodded in agreement, he said, What about brand positioning and price strategy? What are your plans?

After working in the company for a month, Yin Xiu has some understanding of all kinds of modern business planning. He knows that if a brand wants to be successful, it must have its own clear brand positioning and promotion and marketing strategies.

Ji Xueqing obviously already had some ideas in her mind, and immediately replied: Since our products can 'second-kill' other similar products on the market today in terms of effect, then I don't think we need to set the style so low, we can completely follow the international standards. The standards of the first-tier brands to formulate corresponding strategies.”

Especially in terms of price, it must not be low. The beauty and cosmetics market is not cheap, it must be easy to sell. Price is also a brand, a product grade. Just do it.

Of course, this is the general strategy. As for the specific pricing, you still have to wait until you get the finished product out first, let's test the effect, and then calculate the cost and then make a specific determination.

Yin Xiu has absolutely no objection to this aspect. In terms of brand positioning and marketing strategy, he can't compare with the 'professional' Ji Xueqing after all.

Moreover, what Ji Xueqing said was also very agreeable to Yin Xiu.

Okay. Just as you said, you'll have to deal with these things at that time. I'm not familiar with them. As for the funds...

You can raise about 8 million by yourself, and I will prepare the remaining 7 million as soon as possible. Yin Xiudao.

The two chatted in the office for about ten minutes. In general, it's about the future company's plans. These are mainly Ji Xueqing's ideas. Yin Xiu added a few words.

Ji Xueqing has not announced to the rest of the company for the time being that the company has been terminated by Xianglan Daily Chemical in advance of the product agency contract.

She plans to make the future company plan, product plan, etc. in general in the past two days. At the same time, she also tries to raise funds and then announce this matter.

The employees in the company are basically already veterans in beauty and cosmetics marketing, and Ji Xueqing naturally hopes that they can all stay.

However, the mass production of new products is obviously not something that can be done in a short period of time. At that time, those people in the company will inevitably have nothing to do for a while.

Ji Xueqing wants to convince everyone to stay, so it is bound to show everyone that the company has a very bright future, or it can be said that it needs to draw a sufficiently attractive pie...

After discussing things with Ji Xueqing, Yin Xiu walked out of the office.

Just a few minutes after returning to my desk outside, I suddenly received a call from Yin Zhaowu...\u003c

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