Cultivation Starts From Planting Sweet Potatoes
Chapter 323. Brand Counterfeiting
After the war, it was another rare period of peace. Apart from practicing behind closed doors, Zhang He occasionally went to the research institute or the industrial park to visit, or went into the space to weed and look at the crops.
During this period of time, the production scale of the Spirit Tool Factory and the Puppet Factory has expanded several times.
With these two factories, the average monthly profit has reached more than 2 million. At the peak, they earned 6 million spirit stones a month.
It's just that there are some competitors in the market now.
The threshold for producing spiritual tools is not high. Almost every major power is refining spiritual tools. Apart from using them for their own use, they will also sell them to others.
As a result, there are all kinds of spiritual implements on the market today, and there are all kinds of them, good and bad, and it is very common to shoddy ones.
Some spiritual implements look good and beautiful, but they can only be used two or three times before they are scrapped.
Some even bought spiritual tools and went back to use them when fighting with others. They didn't hurt the enemy, but the spiritual tool exploded and hurt themselves.
The quality of these items can only be seen by those who have a certain amount of professional knowledge in refining tools. As a result, many monks who don't know how to refine tools are afraid to buy spiritual tools at will.
My lord, the recent chaos in the spiritual tool market has resulted in a sharp drop in shipments of spiritual tools in Ningjing County.
Sales have been declining in the past few days. This month, only 700,000 spirit stones were shipped, resulting in a large backlog of inventory in the warehouse.
If things go on like this, the goods will accumulate more and more, and our spirit stones will not be able to turn over.
Wen Sheng handed over a jade slip to Zhang He, which recorded the sales situation in the last six months.
The sales data is getting worse day by day. If it continues, this business will be impossible.
In the past, many forces ordered spiritual implements from Ningjing County. Most of the customers of this kind of centralized purchase have already been digested. The next batch will not be purchased again until they have a war or something and the spiritual implements are scrapped.
Now the spiritual tool business is mainly aimed at some remote nobles, who want a dozen or so pieces, or some individuals, who buy one or two spiritual tools to bring with them to increase their combat power.
These individual customers will definitely not go all the way to Ningjing County to buy a few spiritual tools, and these customers are also the most likely to be tricked.
Then do you have any ideas?
Our spirit tool in Ningjing County is quite famous, and this subordinate plans to engrave our exclusive mark on it,
I think it will sell a lot better.
Zhang He nodded, Wen Sheng already had brand awareness.
After Wen Sheng got Zhang He's consent, he went back and spent a few days designing an anti-counterfeiting mark, which was engraved on each spiritual tool.
The spiritual tool of Ningjing County has been verified on the battlefield, and has a very good reputation throughout the Great Zhou Dynasty. Once launched, everyone still recognizes the spiritual tool of Ningjing County.
In the next two months, the sales volume of spiritual implements really rose sharply, and the monthly sales volume rose to more than 1 million.
However, this kind of goodness did not last for a few months, and a large number of counterfeit products soon appeared on the market.
Carving a mark on a spiritual tool is not very difficult, anyone can do it.
The Great Zhou Dynasty did not have any trademark laws, nor did it have the concept of protecting intellectual property rights.
But there is also a little advantage, that is, all difficulties can be solved by force.
After Zhang He received Wen Sheng's report, he ordered the entire Shadow Pavilion to mobilize and find out all those who dared to privately engrave the mark of Ningjing County and infringe the trademark rights of Ningjing County.
The Shadow Pavilion has developed very rapidly in recent years and has made rapid progress.
Zhang Heqiong got to the bottom of it and found that the reason for the rapid development and progress of Shadow Pavilion was actually a powerful enemy.
After the Shadow Pavilion bought the Black Viper Organization back then, it was regarded as a great shame by the Black Viper Organization, and they vowed to use the Shadow Pavilion as a sharpening stone.
From then on, the Black Viper organization, like a poisonous snake, waits around in the dark every day, and once it finds an opportunity to take advantage of, it will pounce on it and bite.
As an intelligence organization, I am shrouded in a sense of crisis every day, and I have to act cautiously, walking on thin ice. One negligence will cost my life.
Under the supervision of the Black Viper organization, the business capabilities of the Shadow Pavilion have grown rapidly, and some unqualified members will soon be picked out and killed by the Black Viper organization.
The Shadow Pavilion uses a very cruel method, and the survival of the fittest is always carried out.
Of course, the Shadow Pavilion is not just a silly kid who just gets beaten and doesn't know how to fight back. Every time he sees an opportunity, he will organize a heavy blow to the Black Viper.
In this process of sharpening each other, the pair of enemies achieved a win-win situation.
Under the auspices of the Shadow Pavilion, the first anti-counterfeiting operation of the Great Zhou Dynasty to protect trademark rights kicked off.
With the current situation and ability of the Shadow Pavilion, all the counterfeiters will be investigated in various places soon.
According to Zhang He's instructions, the investigation can be carried out in secret, but the execution of counterfeiters must be high-profile, and it needs to serve as a deterrent.
For the execution of counterfeiters, depending on the severity of the losses, they may be beheaded, their hands and feet broken, or double compensation for losses.
As a senior intelligence officer of the Shadow Pavilion, Yingba has excellent professionalism, and he is unswerving in implementing Zhang He's instructions.
At this time, he led a group of black-robed masked monks, and quietly appeared in a compound.
With a wave of Ying Ba's hand, the black-robed monks immediately dispersed and entered each room. After a while of jumping around, they found a group of men and women.
Let me go! What do you want to do? A middle-aged man should be the head of the family here, and he still wants to struggle at this time.
Jie Jie Jie... these are all engraved by you!
Ying Ba let out a piercing dry laugh, and threw a bunch of spiritual implements in front of the middle-aged man. The middle-aged man immediately understood what was going on, and quickly shook his head in denial.
Wrong! I really didn't engrave it!
You don't need to admit that you are doing business in the Shadow Pavilion. You have engraved a total of 536 spiritual tools, and sold them all to Li Zizi in the east of the city.
My lord, please forgive me! Please forgive me!
The middle-aged man knew at this moment that he could not deny it, so he could only kowtow desperately to beg for mercy.
According to the son's highest instruction, you have violated the trademark rights of Ningjing County, and you need to be beheaded to show the public. If the rest cooperate with the crime, you should stop it and confiscate all criminal proceeds.
The middle-aged man was already trembling with fright, feces and urine pouring out.
At this time, a black light flashed, a head rolled to the ground, and the headless corpse sprayed blood. The rest of the people at the scene were too scared to make a sound, and could only look at the blood-spraying corpse in horror.
However, according to Zhang He's instructions, Ying Ba did not kill indiscriminately, and only broke off one hand of each person, which is much lighter than beheading.
Two hours later, the head of a middle-aged man appeared on a tree outside the gate of Xiuxianfang City, and a three-foot-wide wooden sign was written next to the middle-aged man's crimes.
The monks who come in and out from here will stop to watch, and some people who know each other will discuss a few words.
During this day, the same thing happened throughout the Great Zhou Dynasty.
Many monks feel that Ningjing County's actions are too domineering, and some monks who originally thought the same have to think carefully.
The first trademark rights protection action in the Zhou Dynasty, because of its violence, blood, and cruelty, had a relatively large psychological impact on the world of cultivating immortals.
However, this way of doing things coincides with the culture of the world of cultivating immortals, and is respected by some people instead.
This rights protection action not only deterred Xiao Xiao, but also further enhanced the brand awareness of Ningjing County's spiritual implements, making the sales of spiritual implements produced in Ningjing County better.
After a period of time, the sales of spirit tools in Ningjing County continued to rise, and soon reached the monthly sales of 2 million spirit stones.
The success achieved by Ningjing County immediately caused other forces to follow suit.
Everyone thinks that the quality of their spiritual tools is not bad, so they all get a trademark engraved on it, and want to learn from Ningjing County and create a well-known brand.
For example, the Chen family who wanted to learn from Ningjing County.
Ever since Chen Wujiu decided to learn from Ningjing County, he began to reuse Chen Ziyi and let him be in charge of most of the reforms of the Chen family.
Chen Ziyi lived up to expectations, and pulled up a research institute team in just two months.
The Chen family researched and referred to some materials passed down by the Chen family, and bought a batch of spirit tools produced in Ningjing County for reference.
It only took a total of half a year to successfully refine two spiritual tools, imitating the No. 1 and No. 2 spiritual tools in Ningjing County, and successfully introduced them to the market.
In the beginning, there were not many families that could produce spirit tools in the market. Ningjing County ate meat in front, and Chen family followed behind to drink soup, and they also earned a lot of spirit stones.
The members of the Chen Clan saw a large number of white spirit stones flow into the Chen Clan every day, which greatly increased Chen Ziyi's reputation in the Chen Clan. The elders who used to look down on him now greeted him proactively when they met.
It's just that due to the recent chaos in the spirit tools market, Chen's has also encountered the same predicament. The sales are getting worse and worse, and the income has shrunk, and he is almost unable to make ends meet.
This put Chen Ziyi under great pressure again in the family. Those elders who greeted him with a smile before now put on a straight face, and some even relied on their seniority to reprimand him.
Fortunately, Ningjingjun used a trademark to stand out from the encirclement, which gave him hope. He followed suit and designed a mark, which should be on the spiritual tools produced by himself to distinguish it from other spiritual tools.
It's just that the reputation of Ningjing County's spiritual tools was established very early on the battlefield, and they are the pioneers of the entire spiritual tool market. As long as the spiritual tools of Ningjing County are mentioned, almost everyone in the world of immortals knows about them.
You engrave a Chen name on it, who knows who you are?
Those who are a little more familiar may still ask, is that the Chen family who lost his country?
Chen Ziyi's imitation of Ningjing County didn't help this time, and the pressure he had to bear in the clan increased.
He locked himself in the secret room and pondered for a whole day, and an idea came to his mind, he planned to borrow the fame of Ningjing county spiritual tools.
Chen Ziyi mobilized a group of people and asked them to spread a message around.
The content of the news said that Ningjing County ranked first in the number of spirit implements produced by the nobles of the entire Great Zhou Dynasty, and their Chen family ranked second.
This all of a sudden really played a role, and sales finally started to grow slowly.
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