City Start Striving for Becoming a Rich Man

Chapter 452

In mid-July, Ding Sanshi flew to the magic city and found Ni Shixiao, who had just returned from fishing in the countryside.

The two met at a coffee shop. Ni Shixiao sipped ice coke and asked, “I’m so anxious, what can I do?”

“There are two things,” Ding Sanshi said: “One is to ask you how to do online games, and the other is to increase your holdings of Wangyi’s stock.”

Ni Shixiao smiled and said: “Didn’t you Wangyi have already acquired a game studio? You must have your own plan, how can you pay it back~ come and ask me?”

Ding Sanshi explained helplessly.

”

The game studio we acquired has no experience in making online games.

There were too many bugs during the packaging and testing, and the time for the public testing was constantly delayed.

I have plans to stop online games.

Which of your Blue Moon Legends is not popular, so I want to consult you!

”

Ni Shixiao said: ”

Online games should first identify potential groups and then develop them according to their needs.

Your boasting Westward Journey belongs to a turn-based game. You can learn from the successful experience of the Stone Age.

Summarize their shortcomings again!

Make use of strengths and avoid weaknesses!

”

“I mean operation and promotion,” Ding Sanshi said: “Other online game operators are also learning Blue Moon Legends to engage in Internet cafe promotion. But the one that really catches fire is Blue Moon Legend. I really can’t touch the promotion of Blue Moon Legend. The essence of!”

Ni Shixiao laughed and said: “The Legend of Blue Moon is actually very simple. It is to slash monsters and upgrade equipment. It can attract many people who have never played the game! But your story is different. You need to have a certain basic game player to play.”

Ding Sanshi sat up straight and listened carefully, “I wish to hear the details!”

Ni Shixiao didn’t pretend to be mysterious, and said directly: “You can make a cartoon of the big story, a little Q. This can attract girls, there are girls, and you are worried about no one to play!”

“Yes!” Ding Sanshi suddenly realized, and patted his thigh fiercely.

This kind of marketing is actually not unusual at all!

Song halls, dance halls, and disco bars are all very popular.

It’s free admission for girls!

If there are too many girls, naturally attract bees and butterflies, and men will smell fishy.

Not to mention that Ni Shixiao has summed up the atmosphere group from experience!

Of course, he couldn’t tell Ding Sanshi!

It’s not that he is afraid that he will learn, but it is a bit embarrassing to say it.

Ding Sanshi, who often goes to the disco bar!

Naturally, I am also very familiar with this business model, so I can see through Ni Shixiao.

Ni Shixiao asked: “I haven’t paid attention to Wangyi’s stock recently. What’s the situation now?”

Ding Sanshi smiled bitterly: “The stock price has fallen to 65 cents!

In addition, a large number of shareholders collectively filed suits on the grounds that they issued false financial reports last year.

Originally, in May, Wangyi’s stock price had returned from 60 cents to $1.

Just because the news of the investor class action was exposed.

It fell directly from 1 U.S. dollar to 16 cents.

For one and a half months, the trading volume of Wangyi stocks has been zero.

If this continues, I’m afraid it will be delisted by Nasdaq. ”

“65 cents, that can be bought, but this time there are no shareholders to come out BB again, right?” Ni Shixiao was quite happy.(Read more @ wuxiax.com)

“Now that there are no shareholders who would make irresponsible remarks, I hope you buy more. They are easy to solve the problem.”

In another time and space, Ding Sanshi naturally didn’t know Ni Shixiao, so he found Duan Yongping.

Let’s ask Duan Yongping about commercial marketing.

Prepare for the launch of Westward Journey.

The second is to ask Duan Yongping for help, spend some spare money to buy Wangyi stocks, in order to get rid of the dilemma of zero trading volume.

At that time, Yongping only spent US$2 million to buy a 5.05% stake in Wangyi.

After a few months, when Wangyi’s stock price had risen to nearly two yuan, he poured money in and increased his shareholding to 7%.

One and a half years later, Wangyi’s stock price rose to 56 US dollars, and the investment of several million US dollars turned into 100 million US dollars.

···············

With Ni Shixiao’s order, Charles Bank went to Nasdaq to scan the goods in the name of Ni Shixiao.

The ever-increasing single-day trading volume has allowed Wangyi’s stock price to grow.

From the lowest point of 64 cents, it rose to 96 cents.

Ni Shixiao personally owns 35% of Wangyi’s shares.

According to Ni Shixiao’s holdings, by the end of next year, Wangyi stock alone will be worth at least US$900 million.

Historically, Wangyi’s stock price was really not made by Wall Street investors.

Due to the negative news of this stock, it has always been regarded as a junk stock.

The stock price has hovered below $1 for a long time.

So when the third quarter earnings report was released in 2002.

Its excellent performance was immediately followed by many ordinary investors, who bought it like cabbage, and then it skyrocketed nearly 68 times all the way!

Of course it is also due to the foil of peers!

Many Internet stocks are dying, and suddenly there is a stock that thrives!

Naturally it becomes a firefly in the night.

This also has a lot to do with Ding Sanshi’s operation.

· ·······Find flowers·······

Since the news of false earnings reports was exposed, he has completely reduced the amount of advertising.

To save money!

At the same time, a very conservative approach to financial reporting is adopted.

How conservative is it?

Monternet’s business must be included in the income before the funds are accounted for.

Cards in chat rooms and games, even if they have been sold.

I also saw the money on the account, but the point card was used up before it was included in the received account.

After talking about making money on the Westward Journey, Ding Sanshi immediately paid the shareholders’ class action settlement fee in one lump sum.

This news aroused the small-scale concern of American investors.

Then, I took advantage of the opportunity to release the financial report to elaborate on Wangyi’s conservative financial statistics method.

And sincerely apologize to the investors of American!

It is guaranteed that Wangyi will not have such a thing happen again in the future.

In an instant, the performance, attention, and reputation improved, and the stock price soared immediately.

….. …. …….

Unlike Ding Sanshi’s conservativeness, Zhalang and Sohu both chose to brag.

Earnings report one by one is more radical than one.

Throughout 2002, Wangyi almost stopped advertising on a large scale.

Ding Sanshi disappeared directly from the public eye!

Zhalang and Sohu took the opportunity to advertise frantically, seeming to think that Wangyi is on the verge of death!

They can’t wait to run to grab the vacated market share.

In the first session of the Xihu Forum, several major network BOSS said that the environment is not good.

Internet companies need to calm down and work hard.

But only Ding Sanshi and Ma Dayun did this, and the others either left their posts sadly.

Or it’s still the same old thing as the dot-com bubble!

Zhang Chaoyin is still floating now!

Constantly appearing in the public eye, all kinds of advertisements are flying.

However, this has also achieved results. First, Monternet’s revenue has continued to rise, and second, Sohu’s stock price has remained stable.

There is basically no financial pressure.

The disadvantage is that the core business in the future has not been identified. In fact, there is still no so-called core business until more than ten years later.

Sohu can be said to have been kidnapped by capital.

Many projects that can make big money in the future, in fact, Sohu started doing it very early.

But halfway through, I found that it was too costly, and was under tremendous pressure from the board of directors.

Gradually, they just gave up halfway!

···············

Of course, you can’t throw the blame on the board of directors.

Zhang Chaoyin himself also has big problems.

From the very beginning, I like to hype up and pay attention, and I have become a big star in the bar. Husband.

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