Best wishes for animation production
Chapter 483 Advertising Effect
Gu Xuegang said the words.
I realized something was wrong.
She quickly shouted "Get out" to cover up her guilty conscience.
But she was overthinking it.
Gong Wenhui was so excited that she didn't listen carefully to what she said when she was offline.
Before Gu Xue finished speaking, Gong Wenhui forced her to go out, who was confused.
Gu Xue breathed a sigh of relief.
Gong Wenhui pulled Gu Xue and pushed open the office door.
As I walked, I was still talking about dowry and don't let my aunt down.
I didn't know, I thought she was getting married...
In fact, there are indeed some people who don’t know what Miyamoto Fumihi means.
Many people near the exit of Gu Xue's office didn't know that they immediately turned their attention to Gu Xue when they heard Gong Wenhui talking about the dowry and telling Gu Xue not to feel sorry for them.
The expression becomes subtle.
Gu Xue, who had just breathed a sigh of relief, was shocked again: "I'm not, I didn't...hey!"
But she hasn't finished explaining yet.
He was dragged out of the YUKI studio by Miyamoto Fumi.
…
evening.
Gu Xue, who had been running with him for a day, leaned on Miyamoto Fumihui's car and finally understood what the other party meant.
It is to place advertisements for the animation "Attack on Titan".
Yes, run ads.
And for this matter, Gong Wenhui really took out all the dowry books.
Subways, buses, outdoor billboards, and the most expensive, LED advertisements in landmark buildings.
Spend money like water.
Gu Xue felt sorry for Gong Wenhui... No, she felt sorry for herself!
Miyamoto Wenhui is just paying in advance...
In fact, she still doesn't understand Miyamoto Wenhui's operations.
"Auntie, aren't you afraid of losing money? Now that Giant Animation is very popular, does it make sense to put so many ads? I don't have the money to pay you back if you lose money."
"It's meaningless. You're usually very smart, but why can't you get around it now?" Miyamoto Fumi stretched, "Don't stare at the CG circle, the animation "Attack on Titan", look at the current situation , we can definitely break the circle! If we don’t announce it now, how long will it take?”
Gu Xue: "I think animation can break through without announcing it..."
"That would be too slow. The animation will be almost finished by then. The benefits generated will not be as great as the benefits generated by breaking the circle now, and the discussion is high!" Gong Wenhui stretched out her hand and lightly tapped Gu Xue's forehead.
She may not know animation as well as Gu Xue, but she definitely knows business operations better than Gu Xue.
"Now is the best time. While the most popular plot of the animation is on the air, publicize it on a large scale, leave an impression on passers-by, and make people who usually don't watch animation become interested. You only need to trick them into clicking on the first episode. , that’s enough, you just need to trick the audience into coming in, and basically you won’t be afraid of them leaving..."
"Because I have to admit that the "Attack on Titan" produced by your studio this time is really awesome. This animation is not my favorite type at all. I originally planned to turn it off after just one episode, but I …Just…tsk.”
Speaking of which.
Gong Wenhui suddenly turned to look at Gu Xue, stretched out her hand, held her face, and gently lifted it up...
Gu Xue was forced to raise her head and straighten her fair and fair neck.
She glared at Miyamoto Fumi.
"What are you doing!?"
"Why don't I have a female goose or sister like you! I regret it so much. If I had known, I would have taken the risk of taking the blame and invested in your animation. I will definitely make a profit!" Miyamoto Fumi gritted her teeth. , showing an expression of disappointment or despair, and rubbed Gu Xue's face vigorously.
And started talking nonsense.
Gu Xue shook her head and said vaguely: "...Go away, or I won't pay you back the money this time."
"If you don't pay it back, I won't pay it back. It's worth it!"
"Okay, then I won't pay it back! I'll count your investment in our studio's movie! I'll make you cry to death after the loss!"
Miya Wenhui suddenly paused, "Didn't you say that the movie is already finished?"
"You can also invest after painting. It's your personal property and has nothing to do with Daqiao Publishing House."
"..."
Gong Wenhui was stunned.
Gu Xue took the opportunity to push her hand away and jumped back, out of her attack range.
Gong Wenhui looked at Gu Xue who jumped back and took a step back. Instead of chasing after him, she suddenly smiled and asked: "Didn't you say last time that the movie was very cool and it was guaranteed to make money without losing money?"
"I'm lying to you. There's no business where you can make a profit without losing money."
Gu Xue put her hands behind her back and suddenly jumped a step forward, acting like I'm going out, I'm coming in again~
Full of energy.
After Gu Xue came to this world.
Along the way, I actually encountered a lot of troubles.
But at the same time, she also met a lot of good people.
Miyamoto Fumihi is one of them.
She can even be regarded as Gu Xue's noble person.
She really helped Gu Xue a lot along the way, and this time, she even took out the dowry book. Moreover, many advertising spaces do not mean that you can buy them, and if you buy them, they do not mean that the ads will be placed immediately. But these problems, these problems that Gu Xue has no way to solve, Aunt Miyamoto used her connections, eloquence, and money to , helped Gu Xue get it all done.
It takes a lot of effort.
It's not bad for Gu Xue.
For this, Gu Xue was grateful.
certainly.
This is also proved sideways.
Gu Xue, in a sense.
She is really a royal sister killer...
…
Time proves.
Older gingers are more spicy.
Auntie knows better about animation marketing.
With the release of the seventh and eighth episodes of "Attack on Titan", the most passionate plot in the early stages of Titan made the audience's blood boil, and it also completely ignited the enthusiasm of the existing audience.
They discuss the plot on the forum, make jokes in the group, and share it with their real friends.
Stories like Li Dong and Liu Xiuming are played out almost every day.
And many people, after seeing related discussions and memes, or hearing about Amway from friends, will not watch animations like Li Dong did by accident.
But they will remember the name "Attack on Titan". With the name remembered, they go out and see an advertisement for Titan. At some point...
Maybe click on the animation.
And once they click on the animation... they may not be able to get out.
…
Shibuya District, EYE Building electronic screen.
The steam-emitting super giant and Eren moving using a three-dimensional mobile device are playing in a loop.
The five words "Attack on Titan" are big, thick, and extremely conspicuous.
A college student happened to be passing by, raised his head, and saw the electronic screen.
He stopped and felt that the name of the animation was very familiar.
After a while, he remembered that his classmates seemed to have told him this.
"This animation looks very popular."
The college student looked at the advertisement and muttered to himself.
…
JR Railway's Kyoto Station.
Three male high school students were carrying bags and walking down the entrance to the station, talking and laughing.
Around the corner, they suddenly saw an oversized poster.
His eyes were immediately caught.
They stopped together.
On the poster, there is a woman standing on the roof, facing two giants who are more than ten times taller than herself. She is not afraid at all. The scarf around her neck is flying back, which makes her look very handsome.
"Hey, what kind of animation is this?" one of the high school students asked.
"I know, I know. Hirano-san, who likes animation in the class, told me that it's called "Attack on Titan" and he said it's pretty good."
"Are you two idiots? You didn't see the five big words below, and you still explained it seriously?"
"..."
"You are really strict, A Ge."
"Of course...wait a minute, the girl I just messaged responded to me! She responded to me!"
"Ah? What did she say? What did she say?"
"She said no one confessed their love on LINE."
"Fuck."
"Wow, come on, come on, this is going to be successful! There's something going on! Get back to her!"
"I know, you two, don't argue! I'll reply to her... ahem, Rikka-kun! Then go to WeChat! I'll confess to you on WeChat!"
"..."
"...Forget it, Arang, let's go back and watch "Attack on Titan"."
…
same moment.
On a certain tram, Giant's advertisement was played in a loop on the electronic screen at the exit.
A certain social worker who had worked hard all day inadvertently looked up, saw this again, and smiled.
I have seen this ad many times.
I have to go to work a few days ago.
But today happens to be the weekend.
Otherwise, why don't we go and take a look later?
The social animal looked at the advertisement and thought so.
…
The advertisements for "Attack on Titan" on those expensive and conspicuous electronic screens of landmark buildings actually didn't run for long. After all, they were all queue-jumping, and even Miya Bunhui didn't think it was necessary to waste too much money on them. money.
She feels that it is enough to let as many people who are not interested in animation see the advertisement during this time, when the audience is most excited and most willing to benefit.
Therefore, the prominent landmark building advertisement was placed for a week.
And it turns out.
Gong Wenhui is still right.
After the ad is served.
The popularity of "Attack on Titan"...has experienced explosive growth!
Large electronic screen advertisements were removed.
The popularity of animation is still explosive.
A single spark has begun to start a prairie fire.
Station B, which broadcasts the animation exclusively, saw this situation and was confused for two days.
Then.
Home page scrolling ads! Full page header advertisement! App splash screen!
All for "Attack on Titan"...
And the website’s response was like the last piece of the puzzle.
The right time, the right place, the right people.
Then it coincides with the most critical and hottest plot of the animation!
"Attack on Titan"
take off.
Explosion.
In one fell swoop, it became...a phenomenon-level work!
Phenomenal!
I will do more tomorrow and try to finish this stage of the plot in one go ヽ(`⌒メ)ノ
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