Become a star after debuting from a romance show

Human beings' sorrows and joys are not the same. While Xu Rui and others were happy with the first-day box office result of 6.5 million, Kuang Dafei was quite dissatisfied with the 17 million box office.

As soon as he received the news, he received a call from the management, with a slightly complaining tone: "Lao Kuang, is this drama a bit too much and the audience won't buy it?"

Kuang Dafei said irritably: "Today's audiences just complain when they are slightly unhappy, but they don't understand appreciation at all. This film I made is more realistic and explicit. The audience on the first day may not be used to it. Let's find more up actors." , bloggers do movie analysis to help the audience understand, and if they understand it, the reputation may be reversed. "

"How confident are you that the production cost of this film is 120 million, and the publicity budget is 40 million. If you add more, will the cost be recovered?"

Kuang Dafei couldn't boast for a moment: "I...well, I'm quite confident."

The management knew this tone was suspicious, but they still added some additional publicity fees. If they didn't work harder at this time, they would really have no chance.

Yanran has little money and resources. Before the movie was released, there was only one exclusive interview with the main creative staff. However, after the premiere, several media outlets contacted them one after another.

"The film critics are all awake and working." Du Xiao searched frantically on his mobile phone early in the morning.

Feng Haibing, whose Weibo ID is "Don't brag, don't blame", posted: "I had a National Day movie marathon yesterday and watched several movies. Here is a brief review.

The first "Rising War", as we all know, this is a National Day gift film..."

Xu Rui is familiar with this ID. I had read his positive comments about "The Night the Comet Came", so I went over to take a look. The brief review does not contain spoilers, but the long review below is a screenshot of Notepad, which contains a lot of comments about each film. Reviews of any movie are no less than a thousand words long.

"So dedicated." Xu Rui admired and glanced at the reviews of "The Journey", which were similar to what Geng Shu said to him in the cinema.

Film critics with relatively good reputations like Feng Haibing can influence fans' movie-watching choices.

Hearing him say that "The Lost Journey" is worth watching, many fans were ready to book tickets. When they saw how few shows there were, they couldn't help but start talking.

Yesterday, only some fans of Xu Rui and Yan Ran complained about the film schedule. After a night of fermentation, it was like a snowball, and the voice of public opinion gradually became louder.

In the afternoon, the film schedules of various theaters began to adjust. The film schedule of "The Lost Road" increased by 5 points from 8% to 13%.

What was compressed was "Goodbye Roommate", which had completely exploded in reputation. A blogger took money to try to restore the reputation of this movie. He lost 20,000 followers in one hour and received more than 1,000 comments. He was so scared that he quickly pretended to be dead. .

Some people even complained about this film to the radio and television through online channels. If the fuss gets bigger, there may be a risk of it being released.

When Kuang Dafei learned that the film schedule had been reduced, he called his friend anxiously: "Lao Liu, why did you lower the film schedule of "Goodbye Roommate" so much?"

The other party said seriously: "Lao Kuang, we are all friends, I won't play tricks with you. This movie doesn't make money. When it was just released yesterday, the average attendance rate was up to 70%, and it will start in the evening It’s fallen. The average attendance today is less than 50%. It’s fallen too fast. If I don’t adjust the schedule, I won’t have to do it.”

Kuang Dafei gritted his teeth: "Isn't this still undecided? Maybe it can go back up later. Lao Liu, please help me."

The people on the other end of the phone shook their heads. They were all acquaintances, and it was hard to say anything too hurtful. We have been in the film industry for so many years. It is possible for a movie to have a negative reputation, but it only happens after a period of time. During the release period, the reputation of a movie will change. He has never seen a polar reversal and box office boom against the trend: "If you can help me, I will definitely help. I just lowered it by 5 points. Isn't it just to leave a hole for you? If the attendance rate can increase, I will give it again." You transfer back."

Kuang Dafei also knew that these words were perfunctory, but there was nothing he could do about it: "Thank you first, and I'll treat you to dinner another day."

"polite."

After hanging up the phone, Kuang Dafei was a little annoyed. Even old friends were like this. He and the people in other theaters were just acquaintances, let alone useless.

"If it really doesn't work, we can only book the venue and make a fuss about the box office." Kuang Dafei thought, but he couldn't make the decision, so he called the producer to discuss it.

In the evening, more up owners began to tout "Goodbye Roommate", not afraid of being criticized at all. It was obvious that "they gave too much." At the same time, interested people discovered that on the ticketing website, the night show of "Goodbye Roommate" in some theaters , the venue was full and it was hard to get a ticket.

Some shows are even outrageous, with ticket prices skyrocketing. The original ticket price for a VIP room from 120 has increased to 2,000, which is jaw-dropping.

After a small celebration in the evening, Xu Rui saw comments from netizens on the Internet as soon as he got home. He was also extremely surprised: "This is no longer a human being, and he has begun to summon evil soldiers."

"Will it affect us?" Yan Ran asked.

"I don't know." Xu Rui shook his head.

"I want to go online and call them shameless." Du Xiao was furious.

These young people are not so clear about the intrigues behind the scenes, so they can only wait and see what happens.

The next morning, the single-day box office of "On the Road" was released for the second day, which was 10 million, with a total box office of 16.5 million, showing an upward trend.

The single-day box office of "Goodbye Roommate" soared to 32 million on the second day, with a total box office of 49 million, overtaking "Deep" to rank second.

Seeing this result, the scolding on the Internet became even more severe.

"Wow, it's amazing. I just bought a ticket to watch "Goodbye Roommates". The occupancy rate was 20%, and the occupancy rate was 20% during the day. It was full at night. I was a little scared. I just wanted to know whether the audience at night was human. Is it a ghost?"

"No matter what the reason is, if you buy a ticket, you will be fooled."

"Tax must be paid at the box office. It is illegal to counterfeit the box office. Is it money laundering? Can anyone tell me?"

"Stop talking about this bad movie, let it cool down completely, and watch "The Lost Way". It's funny, relaxing, and will keep you in a happy mood for an hour and a half."

"I think "Unfortunately" is also average. Dou Ya's current score of 7.8 is too high. I think it's only 7.0-7.5, but compared with "Goodbye Roommate", it's simply too good to watch."

During the National Day holiday, everyone was already free. "Goodbye, Roommate" was widely criticized on the Internet, "Deep Insidious" and "The Lost Road" were constantly being compared on the Internet, but I benefited a lot from them.

The box office on the third day was 12 million, and the box office on the fourth day was 9.8 million...

During the seven-day National Day holiday, the total box office wiped out just a fraction of 70 million, with an average of 10 million a day. However, after National Day, the box office dropped quickly. By the time the movie is released, the box office is expected to be 120-150 million.

It doesn’t seem like much, but considering the cost of 7 million, the return of nearly 20 times is amazing.

On the other hand, Yin Bing Movie Viewing also failed to prevent the film schedule of "Goodbye Roommate" from being downgraded.

Kuang Dafei has been a little depressed recently due to the disastrous box office failure. He didn't realize how much "Goodbye Roommate" helped the box office of "Journey on the Road". He originally wanted to teach Xu Rui and Yan Ran a lesson. If he found that the lesson had not been If you give it, it will help you a lot because you are so bad, and you may turn from depression into depression.