Back to 1990

When Lu Feng heard this, he let go and said to everyone: "Let me introduce, this is the general manager of the communications company's marketing department, Misdu, and this is Steve Kevin, the senior executive president of international marketing!"

After some politeness, he sat down and Lu Feng ordered a few more dishes. The waiter brought a goblet and gave him a glass of red wine. Behind everyone stood a waiter serving one-to-one.

Ericsson’s Cai Tianlun is considered to be the most prestigious among these people. He saved this round. He first had a drink with Lu Feng and said: "Since Mr. Lu is here, let’s talk about something again. We just talked about it. Let’s talk about the communication market in the mainland market in the next few years. The current market rate of GS/M mobile terminal communication equipment is less than 1%. We think this area is very developed. Ten years later, with economic development, people’s lives will improve. We think that the battlefield rate can be 5%. If it is in an ordinary country, 5% is really an unexploitable market, but here is different. Now it has a population of 1.2 billion. Even if the population does not increase, 100% The fifth is 60 million people."

The people present nodded in agreement when hearing this number. The huge market potential of 60 million yuan is an incremental market that no international company dares to ignore. It is far more cost-effective than investing in some small countries.

"The question now is, how to allocate such a large incremental market in the future?" Cai Tianlun looked at everyone and said, "Motorola is too strong. It is not only strong in the mainland, but also strong in all parts of the world. , There is a saying that whales fall into existence. Only when this whale dies can others have a way to survive."

"I'm still saying that!" Fukuda is saying in English that smells like Fuso: "For pagers, Toshiba has accumulated technology, but it can't open the market. In the field of mobile phones, we will increase R&D investment this year. Therefore, I think that powerful companies such as Ericsson and Nokia will apply for Internet access this year, focusing on their big brother business."

The people present were all talking about it, everyone really gathered here from all over the world, and there was only one goal, to eat Motorola's market.

Lu Feng could foresee that once Motorola was eaten away, everyone in the room would no longer be able to sit at a table for dinner.

Everyone here represents a large international technology company. The Jiafeng Electronics behind Lu Feng is not the weakest. Being able to get the ticket to this dining table represents a kind of strength. This is also how Kevin made Lu The reason for Feng's arrival is to go to the poker table first, regardless of how bad the cards are in your hand!

Elmi sat there and said little, listening to how much the company behind them would invest in R&D and marketing, the beauty could only smile helplessly.

Yes, Nokia is the smallest company on this table. It is a Finnish company founded in 1865. It started as a logging and paper-based company. After a century of development, it has electronics research and development, semiconductors, and chemicals. , Rubber, pharmaceuticals. A large global group consisting of natural gas and even the military.

However, the big companies don’t necessarily die. In the early 1990s, the major companies under its umbrella successively encountered financial difficulties. A chain reaction occurred in a few years. They fell like dominoes and had to be split up. In 1994, Nokia except communications Besides, sold all the companies.

At this moment, Nokia is on the verge of bankruptcy. No one in this room would have thought that it started to pick up in 1995, and then soared like a rocket, dominating the mobile phone industry globally for 14 years, and finally in the smart phone industry. The machine era ended sadly, the whale fell, and another whale appeared.

Toshiba, behind the boastful Futianzheng, did not go public until 2002. It was killed in 2007 and retired from the stage of history. As for Ericsson, it has been suppressed and beaten by the market from beginning to end. Helping people get together thinking about Motorola, they also understand what they are capable of.

Panasonic’s mobile phone was launched in 1999, and it was tepid. It was hit on the ground by PHS and Bird. In the 1990s, Motorola was the dominant player in the communications field. After two thousand years, it was ruled by Nokia. In 2002 Samsung, which has entered the mainland market, is followed by a huge number of domestically produced non-branded machines!

Lu Feng tried to speak a few times, but none of these three people gave a chance. This made him a bit annoyed, as if the three people had discussed it, and Lu Feng and Irma would execute it.

The three of them talked about the same, and came up with a preliminary plan, not to attack each other in the market, not to squeeze each other in pricing, try to fight against Motorola's pricing, and to advance and retreat together in market propaganda.

After hearing this plan, Lu Feng couldn't help but roll his eyes. Such a basic routine can be settled by a small manager in the marketing department.

"Does Mr. Lu have anything to say?" Futian asked, looking at Lu Feng.

"I just listened to the market plans discussed by several people, which opened my eyes and was shocked. However, I feel that the market is part of the market and R&D is the fundamental. Since everyone has a common opponent, it is better to join forces. I can Let me put a sentence here, if you cooperate with Jiafeng Electronics in research and development, I will kill Motorola in the mainland market!" Lu Feng believes in everyone.

When these words came out, the people present all laughed dumbly, and even Elmi, who was sitting next to Lu Feng, couldn't help covering her mouth and laughing.

Lu Feng's remarks are like a fledgling little Maotou saying to a general that if you give me three thousand elite soldiers, you will break through the Golden Kingdom and welcome the second emperor.

"Mr. Lu, do you know how old Motorola is?" Fukuda sneered, appearing disdainfully: "I ask you, do you know how many employees it has in the world?"

"I haven't understood this." Lu Feng said frankly.

"Motorola has more than one million employees worldwide. It has established more than 300 factories in 26 countries and regions and has a R&D team of 100,000. It is the inventor of mobile phones and one of the important participants in the global communication standard GS/M. "Fukuda is staring at Lufeng with disdain; "Do you know now? Is a small character like Jiafeng Electronics enough for others to see?"

Cai Tianlun couldn't help but shook his head and said: "It's really fearless for the ignorant. I have long heard that Mr. Lu's way of making money is quite peculiar, and I can see it today as a verification."

"Since you don't believe it, let's make a bet. If the Jiaxun pager is put on the market, Motorola will be suppressed in sales. In terms of research and development, we can try to cooperate. How about?" Lu Feng continued to move towards the three of them. Said.

Futian was humming. He didn't look up to Lu Feng originally. Such a small company deserves to sit with them for dinner, which is why Cai Tianlun insisted on calling.

For the three of them, it is not about gambling or not, but showing no interest in an impossible thing.

"Mr. Lu, don’t think that you are sitting here, just thinking that everyone is the same. Many of the companies present have a history of hundreds of years. They may not be able to catch up in a short while. Of course, I also hope that Mr. Lu will be more in the market. Donate." Cai Tianlun looked at Lu Feng and said more implicitly, and said: "When Motorola retreats, the incremental market in the future, a little bit free, will be enough for Jiafeng Electronics. Are you right?"

The people present were all decent people, and their words were equivalent to cursing the street. Lu Feng's face was not good-looking, and he said, "Then what do you want me to do? I'm missing someone to eat with me?"

The person in charge of Panasonic said: "This is also a chance for you to make friends with us!"

"Heh...hehe, I like this sentence, I have said this to others once, mad enough, you also have mad capital. I am not here for you, I am for Elmi Come." Lu Feng looked at Elmi next to him and said, "I was very busy today and didn't want to come. I heard that you were there, so I came."

Elmi smiled awkwardly. She is a young man. Whether it is the company behind her or her qualifications, she is the most junior, so she didn't speak much all night.

"Thank you Mr. Lu for showing his love."

"You're welcome, give me your hand!" Lu Feng put his hand on the table~www.readwn.com~ and motioned to Elmi to put her hand on his own.

The atmosphere on the scene began to be wrong, and the eyes of several old men staring at Lu Feng were about to breathe fire. They could see that they were really angry, and Elmi's face flushed, and she was a little at a loss.

Kevin whispered to Lu Feng quietly, reminding him that he was almost done, and it was awkward to speak, but don't be too stiff.

Elmi put her hand stiffly on Lu Feng's hand. Lu Feng grabbed her little hand and said to the three of them: "I tell you that, Jiafeng Electronics and Nokia can sweep the global mobile phone industry, don't you believe it? "

The scene roared with laughter, and a small company with a small name and an old company that was about to go bankrupt, Lu Feng told them a solid joke.

Elmi pulled her hand back and said: "For Nokia, the most important thing now is to face the difficulties, get out of the crisis of bankruptcy, and open up new markets."

"I just want to know, how much is Nokia worth now?" Lu Feng turned to look at Ermi, as if to buy Nokia.

"A few hundred million!"

"A dozen hundred million?" Lu Feng was excited, it was over one billion, and he wanted to buy it as well.

Elmi felt that he would be wrong, and hurriedly added: "Dollar!"

These words were like a touch of cold water pouring on Lu Feng's head, and the fire in his heart was mostly extinguished, but the price was still very cost-effective. Lu Feng even thought in his heart whether or not to take a trip to Xiangjiang and ask the old man for some money.

But a rough conversion in my mind shows that it is already more than 10 billion, and this Mr. Qian Feng might not be able to get it out.

Fukuda was snorting, and he could see that this young man had no strength, but he had a lot of ideas. He relied on his own imagination all day long, really thinking that the earth was revolving around him?

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