Back to 1990

Chapter 1281: marketing genius

"Back to 1990"

What Zhang Fengxia and Jiang Xiaoyan wanted was Lu Feng's attitude. Since he expressed this attitude, there was no other problem.

The atmosphere in the living room eased a lot, Lu Feng secretly thought that Su Yourong still kept such a trick, it seems that she also came prepared during the final farewell.

Only a thousand days to be a thief, where there is a thousand days to guard against a thief, Lu Feng is right, and it should be.

While chatting, Lu Feng asked about the investment department. Zhang Fengxia has gone to many liquor companies during this time. Her investment philosophy is conservative, her products have a sufficient moat, and she can bless her brand. Such a company will continue to be profitable.

As for technology companies, she would never invest in them, the risks are too high.

"Which baijiu are you going to vote for?" Lu Feng asked.

"Fenjiu! Now Fenjiu is in full swing!" Zhang Fengxia obviously went to investigate.

"Then it's better to invest in Moutai." Lu Feng said casually: "For this type of investment, you have to refer to the experience of developed countries. As long as you separate the previous roads of developed countries, when will the industry develop the fastest? So what to vote for."

For turtles like Zhang Fengxia who have lived abroad for many years, investing should not be too simple. The funds and resources in hand are large enough, and they really earn money in their sleep.

After chatting for a long time, Hua Sha, the business at home is in a stable state, before it was twelve o'clock in the evening, Lu Feng yawned and said, "You two ran over without saying a word, can't you talk on the phone? Or are you two planning to beat me up if you are slightly dissatisfied?"

"We are really going to punish you!" Zhang Fengxia raised her fist and said, "Beat you!"

Jiang Xiaoyan sat aside and smiled without saying a word, and said, "Go to bed early, school starts the day after tomorrow, so I have to go back early."

"I'll go back too. The industrial park is about to cut the ribbon. The assembly line will come in this month, and production can start." Lu Feng was very busy talking about his next arrangements, and he didn't have time to talk to Su Yourong.

Zhang Fengxia and Jiang Xiaoyan lived in the same room. They had been together all this time. Lu Feng slept next to Duoduo's room. Not long after he fell asleep, Duoduo knocked on the door and walked in.

"What's wrong?" Lu Feng sat up and asked, "Can't sleep?"

"Dad, I have something on my mind that I want to tell you." Duoduo walked to the bed and said.

"Ouch!" Lu Feng picked her up, put her on the bedside and said, "Just say what you want, we are Miss Qianjin, as a Miss, there is no way you can have anything in your heart, and you can do whatever you want gone."

"That brother is very good, I want a brother!"

"Forehead............"

Lu Feng never expected that the child would want a younger brother, and said in a low voice, "Go and close the door."

Duoduo closed the door and said to Lu Feng, "Let that aunt come into our house, how lively!"

"It's lively, can you not be lively? Why do you want a younger brother?" Lu Feng asked.

"I can play with him after I finish my homework. I am having fun with Miaomiao now. I am the emperor and she is the eunuch. She kowtows to me on her knees every day." Duoduo said happily.

Lu Feng rubbed his face with his hands, a little speechless, and asked: "You are already in the third grade of junior high school, why are you still so childish?"

"It's not naive, it's based on history. I am Wu Zetian, and she is Shangguan Wan'er." Duoduo introduced the history of Tang Dynasty to Lu Feng in a serious manner.

"It's alright, alright, I want my younger brother, Dad works hard, we don't need other aunts to help, you put your mind on your studies, you can get into a good high school next year, better than anything else, go to bed early!" Lu Feng He patted her and said, "Big girl, don't be so childish!"

Jiang Xiaoyan and Zhang Fengxia were both lying on the bed and couldn't sleep. Lu Feng's property is not an ordinary family. Although he is young and doesn't care, he will definitely have a son when he is older. No matter who gave birth, his future status in this family Definitely different.

Jiang Xiaoyan was secretly helpless. The fact that she was not born like this was a fatal problem. Can she adopt a lot, and can she adopt another son?

Will the property be distributed to the adopted son in the future?

Don't say that Lu Feng and Zhang Fengxia didn't agree to this matter, Jiang Xiaoyan herself would never agree.

The healing mind that has been turned off for many years is ignited again.

There was nothing to say all night. The next morning, the family of five returned to Shenzhen. Lu Feng rushed to the industrial park not long after returning. Most of the site was not hardened, and it was muddy everywhere. The factory building had already been built, the assembly line was being unloaded, and ten buildings had been erected. , one building is used as an office building, and the remaining nine buildings are staff dormitories.

"Mr. Lu, currently there are only five factories, two warehouses, one canteen, and nine dormitory buildings for employees. This piece of open space will be hardened this year. It will be used as a leisure area for employees. It will accommodate 8,000 employees in the future. I can only rent out the room.”

"The one in front is the second phase of the project, mainly for the follow-up plant construction, and to the east is the factory area of ​​supporting enterprises!" The person in charge introduced.

"Go to the factory to have a look!" Lu Feng walked towards the factory.

A large area in front of the factory building has been hardened and road signs have been completed, and a row of crooked trees has been planted. When reaching the warehouse, Lu Feng measured the width in front of the door with his eyes and asked, "Is it too narrow? It’s a bit narrow for trucks entering and exiting the field.”

"When we build the warehouse later, we need to increase the distance." Lu Feng walked in and strolled around. The basic conditions of moisture-proof, rain-proof, and fire-proof are pretty good.

"What are these?" Lu Feng looked at a large pile of wires in the corner.

"These are reserved network cables, monitoring lines, wires, etc., because the construction drawings require the construction of a first-class warehouse, and the warehouse will be connected to the Internet. Every entry and exit must be connected to the Internet, and the monitoring will be fully covered!"

Lu Feng nodded, and then called the sightseeing car to watch the staff training. All of them were uniformed. Because there was not a big auditorium, the military training was held in an open space at the southeast corner.

"How long will the technical training last?" Lu Feng asked the factory manager.

"Currently, part of the technical training has been carried out. Because there is no post, it is only theoretical training. We expect it to be a week. Because the division of labor is very detailed, it is not difficult to get started." The factory manager introduced.

"It will be put into production in November and put into the hands of dealers in December. We will develop a press conference and advertise on CCTV. This year we will spend a lot of money on the Spring Festival Gala." Lu Feng said with a serious expression: "The construction period There must be no delay."

I inspected the factory for a week. Although it is relatively simple now, it will be completely expanded in the future, and it will be no problem to accommodate more than 10,000 employees. Given the current market demand, the production capacity of more than 10,000 people is enough to meet the needs of Giti.

After coming out of the factory, he asked about the ribbon-cutting time tomorrow, and then Lu Feng went straight to Giti Mobile's headquarters in Shenzhen, where Du Guoying rented a five-story office building, and all departments were basically complete for more than half a year.

At 3 o'clock in the afternoon, everyone walked into the meeting room and reported to Lu Feng the design, sales, advertising, brand marketing, after-sales, and investment promotion of Giti mobile phones.

"At the beginning of the year, didn't you tell me that you were going to the Spring Festival Gala?" Lu Feng asked Du Guoying, "How is it?"

"The price is a bit expensive!" Du Guoying sighed: "The price has increased again this year. The best time, the price is as high as one million per second. I think it's not worth it. I'm thinking of another time period as an alternative."

"What time period?" Lu Feng asked.

"The weather forecast after the news broadcast at 7:30, followed by the advertising time, this period is also very expensive, and they are all packaged and sold. Before the news broadcast, there are many animations during the period from 5:30 to 6:00. The children are already in front of the TV, and at this point in time, parents will not compete with their children for the TV."

"We can take it for ten minutes, and we can definitely get it within 20 million yuan. We will do a ten-minute mobile phone science advertisement to let people know what a mobile phone is, what brands are there, and the history of these brands."

A smile appeared on Du Guoying's face.

Lu Feng thought about it for a while, then laughed, and said to Du Guoying, "Your idea of ​​popularizing mobile phone science is definitely the most creative advertisement I've heard in these years."

"We use popular science electronic products as the reason for the application~www.readwn.com~ In addition, we are an advanced electronics company in the country, and the price can definitely reach about 10 million. It will be broadcast until the fifteenth day of the first lunar month!" Du Guoying said with a smile on his face: "Most Chinese people have no concept of mobile phones at the moment. Let us first use this program to implant the concept of Jiatong mobile phones as high-end mobile phones into everyone's minds. heart."

"In terms of concept implantation, you are definitely the number one in the country. The money has been approved!" Lu Feng happily approved.

"As for dealers, we have found several dealers that are deeply cultivated in various provinces, because they have represented Jiaxun mobile phones before, and these channels can be obtained, but my suggestion is to use self-operated stores in big cities to ensure that Tonality of the brand, establish after-sales branches in various provinces.”

"Companies like Motorola, Nokia, and Ericsson basically don't have after-sales service in China. If we want to break through, we must make a fuss about after-sales. After all, it is a new brand. My idea is to focus on 'buy with confidence' as the main promotion point and focus on solving Consumers are afraid of buying defective products, repairs, etc." Du Guoying thought for a while and said, "How about a three-month warranty?"

"Either don't do it, if you want to do it, make a huge part. If the technology allows, it will be covered for one year. As long as it is not man-made damage within one year, it will be repaired for free. This matter needs to be communicated with Liucheng to get test data from the R&D side. , as long as the cost is not too high, we will do it!"

Lu Feng knows that the most damaged parts of the current mobile phone are the buttons, cables, and batteries, especially the display cable, and it will cost a lot of money to replace one.

In the afternoon, Lu Feng was quite excited. Du Guoying proposed a lot of marketing ideas that made Lu Feng's eyes shine.

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