America: Starting with the acquisition of MGM

Chapter 48 Finalization and reaction (please collect, please read)

The announcement of the male and female protagonists of "Transformers" has caused a lot of discussion among fans.

Fortunately for Gal Gadot, she was booked in advance. There was no audition or audition, so there was no competition.

Although some fans complained why Keira Knightley was not chosen? Why not Angelina Jolie? Why not Jennifer Anniston? Why not Nicole Kidman?

But after all, there was no audition, so the noise was relatively muted.

Eric was speechless after reading these remarks. Nicole Kidman is already 35 years old. It is undeniable that she is beautiful. Eric also wanted to have something with her, but it was not suitable.

Can you think of Nicole Kidman drag racing? It’s more like riding a carriage! And she is still a box office poison.

Gal Gadot is under less pressure, but Chris Evans is under greater pressure.

In terms of fame, he can only be considered a lower-middle class among the young generation in Hollywood. Although the young man is handsome, the most important thing here is handsome people.

So there have been quite a few people attacking him these days, swamping his few fans.

His agent and friends could only encourage him to ignore outside opinions, concentrate on preparing for the movie, and hire a nutritionist to lose weight for himself.

A few days later, other roles were announced one after another, with Ryan Reynolds leading the supporting actor, followed by young Jim Yimei, Fahrenheit, Tom Hardy, and Ben Foster.

Although the impact is not as great as that of the male and female protagonists, it still attracted the attention of many female fans and a small number of male fans. This time, it was well received by everyone, and the online on-demand viewing of "Band of Brothers" also increased by a small figure.

Until this time, "Transformers" has only the only important figure that has not been announced - the director.

At the MGM building, everyone was discussing the schedule of "Transformers".

Bordeaux put the table on the screen: "These are movies that have announced schedules for the next two years. The ones marked in red are those that the marketing department considers to be a greater threat after discussion. My suggestion is to avoid them."

Looking at the form in front of him, Eric slowly tapped his index finger on the table.

How to choose the schedule is extremely important for a movie, because the number of moviegoers in different schedules is different, and the number of moviegoers is also very different.

Just like there are summer stalls, National Day stalls, May Day stalls, and Spring Festival stalls in China, the schedules in the United States are also clear.

Unsurprisingly, the two most popular sales periods throughout the year are the summer season and the year-end holiday season.

Among them, the summer season generally runs from May to September, which spans as long as four months. It is the favorite time period for commercial blockbusters, and the box office can account for about half of the whole year.

Although the year-end schedule is not as long as the summer schedule, it includes important holidays such as Thanksgiving and Christmas, and it is also close to the Oscars, so it is a good choice for literary films and highly anticipated blockbusters.

Bordeaux continued: "Transformers" will definitely not be released in time for next year's summer release. The marketing department's suggestion is to release it in the summer of 2004.

"There are currently no major productions scheduled for June and July. We can occupy them in advance. That is the most suitable time."

Charlie Cooper looked at his son: "Eric, what do you think?"

Eric frowned: "It's too late. It's too late in 2004. It will affect MGM's overall strategy. We need time."

"Furthermore, getting funds back is also a problem. If it were released in June 2004, it would be September at the earliest before we can get the first batch of box office shares."

"With MGM's current situation, we can't wait that long, so our only option is the winter schedule."

People know their own business, and MGM seems to be thriving, but that's to people who don't know the inside story.

The Coopers knew very well that they still owed the bank $2 billion, and the annual interest payments were a large sum.

In addition, there are new movies and new projects to invest in, and more importantly, Hasbro is involved, so we can’t delay it!

"Eric, can you make it?"

"No problem, I promise!"

"Okay, how many months do you plan to wait for?"

"'Lord of the Rings 3' is scheduled to be released on December 17. We have already made an agreement with Peter Jackson, and we have to pre-condition it."

"The Last Samurai" is scheduled to be released on December 5th, "The Matrix 3" is scheduled to be released on November 5th, "Christmas Elf" is scheduled to be released on November 7th, and "The Last Samurai" is scheduled to be released on November 14th. , "Kill Bill" is scheduled to be released on November 27th."

After thinking for a moment, Eric pointed to the screen: "On November 16th, "The Matrix 3" is the finale. It has a strong box office impact and will remain strong for at least two weeks. It is best not to conflict with it head-on. .”

"'The Last Samurai' was carefully prepared by Warner Bros., and with the blessing of Tom Cruise, its box office appeal is equally strong."

"And I want to give "Transformers" a three-week sprint period, so it will be scheduled for November 16th. By the way, which company's movies are these in the same period?"

"New Line, Miramax and Universal," Bordeaux said immediately.

Eric smiled to himself, it was a pointless question because no matter whose it was, he had no choice.

Looking at each other with his father, Eric decided: "Let's announce it to the public on November 16th."

When "Transformers" was announced, the happiest fans were undoubtedly the fans. Unexpectedly, they only had to wait a year to see the Autobots on the big screen, and several companies that had been affected were anxious.

Because MGM's behavior is somewhat breaking the rules. The schedule is so long, the cake is so big, and the market potential is there. One more person means more competition.

Generally speaking, there is a tacit understanding between large companies and the schedule will be discussed in advance so that everyone does not conflict with each other as much as possible.

In fact, it doesn't matter if there is a conflict. This year, I'll let you postpone your work once, and I'll let you once if it's a good time next year. It's rare for them to overwhelm each other, and the outcome can only be a lose-lose situation for both parties.

But now MGM doesn't even say hello and just rushes in. It doesn't matter if it's Little Karami. The problem is that it's "Transformers". It's inappropriate to fry fish. How can other movies do it?

The one that has been most affected is Miramax, because both "Army: Polar Expedition" and "Kill Bill" are owned by it.

Facing that group of iron lumps, I'm afraid Quentin Tarantino and Russell Crowe will not be able to do anything.

At Cooper's house, Charlie Cooper was on the balcony talking on the phone, his voice getting louder as he spoke, and after a while he returned to the living room with a cold face.

"Dad, which company is it again?"

"Miramax, Harvey Weinstein."

"Didn't you already reject him?"

"Yes, but he brought in Disney as a lobbyist, which was not a pleasant conversation."

"Will there be any problems?"

Dad sneered: "In normal business competition, it is impossible for us to change gears. If we are afraid, they will know what to do."

Sharknado is coming tomorrow, and the box office battle begins. Readers, please read it, it is very important to me!