America: Starting with the acquisition of MGM

Chapter 283 282. What the hell is this idea? It’s a slam dunk!

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Since the airing of this episode of "The Ellen DeGeneres Show", the popularity has quickly reached a high level. It is not clear whether the ratings have broken the record, but it must be very high.

The reason why the attention is so high is that in addition to the traffic bonus of "Frozen" being in theaters, Eric's contribution cannot be ignored.

His whistle and intro were extremely catchy, and people who watched the show said they couldn't forget it. They really couldn't forget it.

It's like an endless loop in my brain like a curse.

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"I declare that Eric Cooper is an absolute cancer in music. Now my mind is either letting it go or this whistle. It is driving me crazy!"

"You are definitely a music cancer, why do I think it is more appropriate to call you a genius?"

"Do you believe it? This part is Eric Cooper's improvisational performance. Anyway, after watching him, he has no idea what he means by rap. I believe it."

"That rap is like a piece of shit, but its intro is as delicious as ice cream, so when mixed together it becomes shit-flavored ice cream. As long as the temperature is low enough, you can eat it as ice cream."

"Why do I think the only lyrics he sung more clearly are pornographic? I always feel like he used some jokes that he used to flirt with in private."

"I hate Eric Cooper so much. I just sang this intro to my mother and then got a beating. She asked me where I learned the bad stuff, woo woo."

"Little brother, you are too courageous. "Girl, I will teach you how to play", is it possible for you to sing this kind of words to your mother? If I were your father, I would have to break your dog legs!"

The rising popularity has led to a lot of grannies from the music section on YouTube joining in. They write their own lyrics, replace the incomprehensible rap section in the middle, and rearrange the music to gain traffic.

Eric also simply authorized anyone to use this whistle song. He is so generous.

Then something interesting happened. After a week of fermentation, the whistle song unexpectedly climbed onto the B-list hip-pop list.

The title song from Eminem's new album ranked 10th. I wonder if anyone will be so angry that they can't sleep at night.

Some people laughed at the ruffian Eminem because he was having a bad time and met his nemesis.

Starting last year, first the new album was removed from the shelves by Eric and Michael, and after a year of holding back, it was released again and was criticized by other people's random jokes.

In the middle, I participated in "American Idol" to gain popularity, but now the show has become so confusing that even dogs can't watch it.

Bad luck seemed to be haunting him, like a devil standing above him laughing.

This week, "The Bourne Supremacy" grossed a total of US$58 million at the box office, ranking second in the weekly box office.

In third place is the already crushed "National Treasure", with a box office of US$24 million in one week and a total box office of US$88 million in North America.

BOX lowered its box office forecast from the original US$180 million in North America to US$400 million globally to US$110 million in North America and US$250 million globally.

Compared with the production cost of 100 million US dollars and the publicity cost of no less than 25 million, there will definitely not be much profit at the box office.

Having to rely on follow-up copyrights, Disney's idea of ​​making a fortune from "National Treasure" is doomed to failure. It is estimated that the total loss of box office and copyrights exceeds 130 million US dollars.

On the other hand, the box office of "Frozen" only dropped 31% this week, with a box office of US$102 million in North America and US$240 million globally. The total box office in North America reached US$259 million and US$610 million globally.

Even if you add "The Bourne Supremacy" and "National Treasure" together, it's not enough. Even if you add up all the other movies in the same period, it's still not enough. The big screen is full of victims.

The reason why the decline is so small is because this week ushered in a new force.

I don’t know if Eric’s words on the Ellen Show played a role. “Let It Go” now has a tendency to become an anthem for the gay community.

Embracing ourselves and releasing ourselves, isn’t that what we are looking for?

So they or they walked into the cinema together.

According to a survey by MGM's marketing department, the number of adult group moviegoers increased significantly this week, second only to the child-centered family model.

With its terrifying explosive power and lasting resilience, there is no doubt that "Frozen" has demonstrated its devil-level dominance throughout June and even the early stages of July.

BOX did not dare to draw a conclusion and only gave an approximation of the box office forecast, ranging from 370 million to 450 million in North America and 1.07 billion to 1.15 billion globally.

The highest data is treated the same as "Lord of the Rings 3". If "Frozen" can reach or even surpass it, Princess Elsa will jump to the runner-up position in the global box office rankings, with only the big ship remaining above it.

The time has come to June 25, and the third week of box office war is about to begin.

Going up against "Frozen" this week is Fox's "I, Robot," also known as "I, Robot."

No one knows the screenwriter and director, but the actor is Will Smith, the man known as the King of History.

Although the Smith family was later exposed to various scandals, such as the couple playing with each other, the son introducing his mother to a boyfriend, and the son's transgender, etc.

There is also a close friend who has served Will Smith for many years who revealed that the reason for their discord is that the man is too useless.

What if you have tasted the big one, you can no longer satisfy the small one, and a toothpick stirring a water tank naturally cannot satisfy you, and O'Neal belongs to it.

But even if there are constant scandals, everyone has to admit that Will Smith has definitely been a box office bomb and a box office panacea since he entered the film and television industry.

In addition, "Frozen" is about to enter its third week, and the momentum will definitely slow down, so the six majors still have great confidence in Fox's sniping this time.

But what no one expected was that just before the war was about to start, Fox suddenly announced the withdrawal of the schedule.

I don't know how they reached an agreement with the theaters, but "I, Robot" is going on like this, and it is unknown when it will be released again.

This operation not only made the fans and actors confused, but even the six majors themselves felt the pain of being stabbed in the back.

Rumor has it that Disney and Universal are furious. We are the first to fight and have suffered so much loss.

Now the enemy's momentum has weakened, it is a good time to counterattack. You tell me that you have withdrawn and abandoned your friendly forces and withdrawn, I will fuck your mother!

Do I want to play games with you for hundreds of millions?

FUCK!

But it is useless for them to be angry or anxious, the matter is done and cannot be changed.

In other words, in the next week, the movie market will become a slaughterhouse for "Frozen".

Those low-cost movies don't need to be watched, they are all small soldiers and crab generals and are not worth worrying about.

The only one that is a bit threatening is "Jason Bourne", but what can Jason Bourne do?

"Honey, you look very happy tonight, tonight."

Ashley frowned tightly, feeling that she was flying between the sky, with nitrogen accelerating behind her, and her good sister Mary Olsen helping to refuel and add power.

"Happy, of course I'm happy. If nothing unexpected happens, Fox will be in chaos."

"Why? Thomas Rothman is also addicted to playing with the red sofa?"

"No, someone wants to cause trouble for him."

"You mean, the sudden withdrawal of "I, Robot" is actually your help behind the scenes?"

"Not entirely, but it is one of the reasons. Anyway, just wait and see. No, it's coming!"

Hearing this, Mary hurriedly came over and lay down, doing the demon-slaying kicking style: "Come in, come in!"

"Huh? Who wants it?"

"Half for each."

"How the hell do you want half for each?"

"You pinch it off!"

"Drink it. It's too late!"

"Get out of the way!"

Mary pushed Eric away and lowered her head.

When "Frozen" was killing it on the big screen, Lionheart.com was getting better and better.

Last week, the website launched the new drama "American Horror Story", and the variety show "Sword Forging Competition" and "Ninja Warrior Challenge" were launched.

All three programs have received rave reviews. The imdb score of "American Horror Story" reached 8 points. The general evaluation of the audience is that it is novel, interesting and suspenseful.

"Sword Forging Competition" scored 8.3 points. Although it is not the top variety show, it can be regarded as excellent.

The reason why the score is not very high is probably because the audience is almost all male. The background data shows that male accounts account for as high as 89%.

Compared with other variety shows, this data can no longer be described as exaggerated, it is simply abnormal.

But abnormality also has its advantages, that is, it can cultivate a group of die-hard fans. As long as "Sword Forging Competition" is on for one day, they will contribute one day of membership to Lionheart.

"Ninja Warrior Challenge" scored much better, with a high score of 9.7.

The reward of 1 million US dollars is hanging there, and it depends on who has the ability to take it.

Of course, the highest-rated and most popular variety show on Lionheart.com is still "The Voice of America".

More than 20 million member accounts will choose to watch the last episode on the day it goes online, and these 20 million member accounts do not represent 20 million viewers.

An account is equivalent to a TV. Do you watch your TV alone?

Of course not. It is very likely that your family will watch it together.

In other words, this number will definitely exceed 20 million people, and it may double or even more.

No one knows how many people there are. Nielsen cannot count online programs, and Lionheart Network itself does not know.

The major advertisers have the most say in this. They have wanted to advertise since "The Voice" went online, but they have never found a way.

Now it is very close to the finals. After Eric and Michael discussed, they decided to choose the venue at the Reliant Stadium in Houston, which is the stadium where the Super Bowl was held this year.

The purpose of choosing here is self-evident. We want to benchmark the Super Bowl and break the ceiling of variety shows.

The bolder the people, the more productive the land!

The Ruilant Stadium covers a huge area and can accommodate more than 70,000 spectators. Ticket sales began a month ago.

At that time, the lowest ticket price was $1,000 per ticket, the mid-range price was $1,299, the high-end price was $1,599, and the special seats were $1,999 per ticket.

However, only 30,000 tickets were sold. If you get one, you get it. If you don't, blame yourself.

Don't complain about the high price. Look at my configuration. If you buy a ticket, you can see Michael, Celine Dion, Jenny and Jayz at the same time.

There are also a lot of stars who will come to support. This kind of opportunity may only come once in a lifetime. You will make a profit if you buy it.

In addition, the lowest price of this year's Super Bowl ticket is $2,000, and the core area ticket price is as high as $5,500, which is really expensive.

Of course, compared with the Super Bowl tickets ten years later, $5,500 is nothing!

At that time, the average price was 7,000 to 8,000 US dollars, and the core area ticket price could reach 40,000 US dollars per ticket. Who can you complain to?

However, as the schedule of "The Voice of China" continues, the popularity continues to rise, and the ticket price is also rising. The price of the 30,000 tickets released in the second round has increased by at least 30%.

The semi-finals were broadcast today. Once the top four are announced, the last 10,000 tickets will also be released, and the price will be based on the Super Bowl standard.

And there is no need to worry about not being able to sell out, because the tickets for the first two rounds have been sold out long ago, and the highest price in the secondary market has soared by nearly double. Those who didn't grab the tickets at that time regretted it to death.

The revenue from tickets alone has exceeded 100 million US dollars. Excluding the split, it can bring more than 70 million US dollars to Meiyi Records.

The ticket sales are so good, which indirectly reflects the popularity of "The Voice". These data are the basis for advertisers to judge.

This year's Super Bowl advertising average price is 2.3 million US dollars, and "Friends" is 2.1 million US dollars, which are the ceilings for variety shows and TV series respectively.

Meiyi is not greedy. After dragging the advertisers for so long, it finally gave a base price of 1.6 million US dollars, with no upper limit.

It can be divided into billboards, products, brand logos, sponsorships and other methods. The more money you spend, the better the effect.

At this moment, in the office of Meiyi Records, Eric and Michael met with advertisers one by one to negotiate.

"Eric, $3.5 million, Pepsi wants to monopolize the naming rights, this is the highest price I can offer."

"And our company requires that the name of Pepsi should not appear less than 7 times during the show. Think about it, this is a very cost-effective deal."

Looking at Michael, an idea flashed through Eric's mind.

"Randy, I have a suggestion. You don't want the naming rights. Pepsi will offer $5 million. Michael will only drink Pepsi throughout the show and guarantee to drink at least one bottle. How about it?"

Hearing this, the other party widened his eyes excitedly: "Is it okay?"

Everyone knows that Michael shot a very successful advertisement for Coca-Cola that year. Now it's his turn. Isn't it equivalent to NTR?

Michael's eyes went dark: "No, no, what's your idea? What if I can't hold it and go to the bathroom?"

"What are you afraid of? Drink less water before going on stage. And we don't drink big bottles. How many milliliters are in your small bottles?"

"We have multiple models. I suggest 250 milliliters or 300 milliliters."

"Then Pepsi will add another $1 million, and we will drink 300 milliliters. Give plenty of close-up shots during the period."

"Deal!"

The other party agreed without thinking, and Eric sent him out with a smile on his face, leaving Michael lying there.