A perfect life starting from a light novel writer

Chapter 131 Transformation and the Animation Market

One journal serializes so many works, but in fact many readers do not read them all.

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Especially the journal Liuli Se, which serialized twenty works.

Many people have limited time or the taste of the works does not match their hobbies. In short, they watch selectively.

At this time, the journal's emphasis on promoting the work is an important factor in determining what works readers read, and then the ranking of the works in the journal.

Seventeen of the creators behind the twenty works serialized in the journal Liuli Se are novelists under long-term contract with Liuli Publishing House, and only three of them have only signed works.

In addition to Xia Yan, the works of the other two people are also like Parasite Beast. They are under low publicity status in the bookstore, so their ranking is not high. After being serialized for more than half a year, they are still in the bottom six of the journal's ranking.

But the parasitic beast

Forget about the number 14 in the first chapter, but in the fifth chapter, the number is actually 8?

Within Liuli Publishing House, many internal staff began to take this work seriously at this time.

"This Yuanqing really has two brushes."

"In the journal "Liu Li Se", the top six works are all transferred from "Liu Li". It has the support of many readers of "Liu Li", so it is normal for it to be popular. Put aside these six works To put it bluntly, it can be said that the eighth-ranked work of Parasite Beast can be regarded as surpassing the works of ordinary long-term contract authors and achieving an excellent result. "

"I remember that it took Jiang Jing four months for her last novel to climb to the eighth position in this journal. It was only with the blessing of the book club's many resources to promote it. And Yuan Qing's Parasitism Beast, it only took a month, and it was still ridiculous with almost zero resource support. "

"The readers of this novel are basically accumulated through word-of-mouth promotion and support from fans. As long as an interesting work is serialized in a high-traffic journal like "Liu Li Color", it will only take a matter of time for it to become popular. The support of resources will only speed up this speed. , but how can I put it, the popularity of Parasite Beast is rising too fast, which makes me feel a little scary. "

"These are all the results of market selection. They only mean one thing. Compared with many other works in the same journal, Parasite is much better in the minds of readers."

"It can only be said that Yuanqing's title of first place in the New God Ranking is really valuable."

"If he is stubborn and signs a long-term contract with the book club, I can basically conclude that the book club will definitely treat him as a treasure after seeing the results of the parasitic beast and start planning to sell him to the top novelist in the Dragon Kingdom. It’s a pity that the mainstay novelist of the book club has come to train.”

"That's true"

"A top novelist can only be born when resources are tilted, his own strength is blessed and a little lucky, and the works he writes happen to be in line with the trend of the light novel market at that time. Yuan Qing feels that the potential is indeed very high, but it is not as good as that of large book publishers. After signing a long-term contract, how can I compete with fellow novelists who have potential and resources? "

"There is a high probability that he will wake up later."

"I hope so."

People with strength and achievements will naturally change other people's perceptions of you.

With zero resource support, Parasitic Beast ranked eighth in the "Liu Li Color" journal, which convinced many employees of Liuli Publishing House.

Those who used to laugh at Xia Yan because he was a young man with a high ambition and a low destiny also changed their tune at this time.

As for Liuli Book Club, it itself is divided into several departments. Many people don't care about it after seeing the novel potential that Parasite Beast has gradually revealed.

Commercial booksellers pay attention to the word profit.

We choose to support long-term authors because long-term authors can bring long-term benefits to the book club.

But since Parasitic Beast has shown extremely high value, after weighing the pros and cons, the book club feels that the short-term benefits of supporting the novel Parasitic Beast are the more profitable option under the current situation, and of course they will choose to support it without hesitation. Parasitic beast.

That night, the operations department of Liuli Bookstore was making adjustments to the operating ideas for the work Parasite Beast.

Inside Modu University.

Xia Yan watched attentively the lecture given by a gray-haired old professor on the podium.

It has been several months since school started. Xia Yan's daily life is basically studying. When he has time, he will go to the comic club to communicate with Mo Ran and learn some music and painting knowledge.

Of course, Mo Ran deceived a few friends to come to the comic club and join the club in name, which at least stabilized the situation where the comic club was abandoned due to insufficient members. However, if the club has no business results for a long time, it will be a matter of time before the club is abandoned.

Mo Ran saw that Xia Yan really didn't have time, and he didn't have the intention to collaborate with her to create comics for the time being. Instead, his head was focused on other people.

For example, there are several potential newcomers in the Light Novel Club of Shanghai University. She and the vice-president of the Light Novel Club are roommates. The two clubs are engaged in cooperative activities. She has the support of a member of the Light Novel Club, and the two of them are Prepare to do what Xia Yan said, that person writes the plot and Mo Ran draws the comics. I want to start a big business.

Xia Yan expressed support for this.

He has a good sense of Mo Ran, but at least he has not obtained anything valuable in Yuanqing's memory recently, and it is very suitable for serialization into comics.

Otherwise, if he really wanted to enter the comics industry, Xia Yan really wouldn't resist cooperating with her. After all, her drawing skills are indeed very good, no worse than professional cartoonists, and

If he really wanted to find someone to collaborate on comics, Xia Yan would definitely have to find a partner who was not very utilitarian.

Otherwise, it is very likely that they will cooperate like One and Murata in the parallel world. In the later period, various creative differences will cause the progress of the One Punch Man comic series to stagnate.

Mo Ran is indeed quite suitable at this point, with good painting skills, cheerful, lively and generous personality.

But just recently. Xia Yan can only hope that the members of the light novel club she is working with are really capable.

Xia Yan actually doubts how strong the members of the light novel club in the university are in novel creation, let alone whether their submissions can be serialized in the seven major publishing houses of Longguo. Even if they are submitted to Red Maple Literature, whether they can be serialized. Overserializing meetings is a big problem.

But looking at her talking about it so excitedly, the story the other party came up with should be somewhat interesting.

"I hope her new comic submission will not be rejected again. Otherwise, she will be dejected and I will be embarrassed to participate in club activities."

Xia Yan was a little distracted in class.

Two days later, Xia Yan came to the driving school and took the last section of the driving test. After completing it, he got his driver's license on the spot.

One-on-one service and super VIP guidance, but it still took Xia Yan four months to get her driver's license. The process can only be described in a nutshell.

While excitedly dreaming about when and where to go to the car shop to get his first car, Xia Yan took a taxi and arrived at the headquarters of his "Xia Tang Animation Company".

As the actual controller of this company, Xia Yan couldn't really leave everything to his employees.

From the production to the broadcast of an animation, discussions and exchanges with all parties are required. In many cases, the person in charge, Xia Yan, must be present to sign.

And today.

The reason why Xia Yan came to the company was to have a meeting to discuss something.

On what platform will Puella Magi Madoka Magica be broadcast?

In the Dragon Kingdom, more than half of the animations are produced and broadcast on TV stations.

But the animations that can be broadcast on popular TV stations are basically animations produced by big companies and big productions.

For example, when Unheard of Flowers was first broadcast on the "Magic City TV4" channel, the animation production company behind it also found a lot of connections. The person in charge and the person in charge of the TV station had a lot of drinks, invited people to eat, drink and have fun, and paid the It took a sum of money to get it done.

That's right, if many animations want to be broadcast on a TV station with some traffic, they need to pay the TV station.

Because it is equivalent to other TV stations giving your animation a GG mark, so that if your work is sold as peripherals in the two-dimensional market and the copyright is sold, people will buy it.

Of course, this kind of paid broadcasting is only done by some animation companies whose works are not well-known.

For example, some popular animations can increase the ratings of TV stations. Instead, they are competed by many TV stations. The broadcast rights of TV stations alone can command high prices of tens of millions or even hundreds of millions.

Many small animation companies cannot afford the "GG fee" to TV stations, so they choose to directly sell animated high-definition discs to the market.

Although the publicity of such works is small, the cost is also small, and the income will be small, but in many cases, a small profit will be made.

"Although the animation of Magic Circle has just begun to be created, we already need to decide what route this animation will take when the time comes."

Yao Jiyong, the animation director of Magic Circle, was looking at Xia Yan seriously.

"Should we choose to broadcast it on TV stations? Or sell the animation disc directly, and then rely on the natural operation of the market to determine the performance of our work."

"Well, if it's broadcast on a TV station, how much is the GG fee to the TV station?" Xia Yan looked at Yao Jiyong and asked.

"There are four TV stations in Dragon Kingdom that are the most popular. The first level is Imperial TV 1, 2, and Magic City TV 1, 2. If the quality of the works is high enough, the ratings of the TV stations can even reach 5% or 6%. . Followed by Didu TV3, 4, and Modu TV3, all three belong to the second level. If they are broadcasting some high-quality TV series and animation works, they can have a ratings of 3% or 4%.”

"The third level is Imperial TV 54, 5, 6, and some TV stations in highly popular provinces. Generally speaking, the ratings of movies, TV series, animations, etc. broadcast on them will not exceed 2%. As for other backward provinces Local TV stations won’t discuss those that are not popular.”

Yao Jiyong paused to let Xia Yan digest it and then said.

"For first-level TV stations, the GG fee is about 10 million to 20 million. The specific number depends on the quality of the work, popularity and broadcast time. If it is a highly popular animation, then the first-level TV station will even spend more People compete with each other for broadcast rights. First of all, animations produced by lesser-known animation production companies will not be sold during prime time, and secondly, the fees will be too high.”

"Similarly, for second-tier TV stations, the GG fee for broadcasting this animation is between 5 million and 8 million, and for the third-tier TV station, it is between 2 and 4 million."

Xia Yan understood clearly after hearing this.

After cursing in my heart, I finally accepted this fact.

It doesn’t matter if he doesn’t accept it, this is the market in the Dragon Kingdom animation industry.

Modu TV 4 is a TV station with third-tier ratings, which means that when Wuwen Hua Ming was broadcast on it, the production company Jiuyou spent at least two to three million to buy broadcast slots.

And it is indeed the same as what Yao Jiyong said. The ratings of Anohana were about 1% at the beginning. Later, it rose to 3% by relying on its own quality. It ranked second in the ratings of new animations in the quarter.

"So, boss."

"Of course it will be broadcast on TV." Xia Yan said after hearing this.

Is it possible to let Madoka Magica not be broadcast on TV, and directly sell the animation disc to let it grow wildly in the market and ferment itself?

This is Madoka Magica, this is too shabby.

You can't catch a wolf without sacrificing a child.

Not only will the Madoka Magica animation be broadcast on TV, Xia Yan also wants it to be broadcast on the first-tier TV station.

Why bother about this broadcast fee at this time?

This is Madoka Magica, not some popular animation.

If you invest in it, the more you invest, the greater the return will be.

However, Xia Yan's total assets are only more than 20 million. After investing in this company, he spent some money to upgrade the company's equipment and instruments, plus the 16 million production fee scheduled for Magical Girl Madoka.

Xia Yan now only has 2 to 3 million in cash, considering that the past few works have a passive income of about 800,000 to 900,000 per month and the 300,000 to 400,000 royalties he received from the four or five chapters of serialized novels in Liuli Book Club every month.

According to the plan, Xia Yan wants to let Magic Girl Madoka start broadcasting in the summer of April next year. By then, Xia Yan's total assets should be about 8 to 9 million.

This money seems to be a little short of buying a broadcast position on a first-tier TV station.

"You go down first. I will find a way to pay for the investment cost of Magic Girl Madoka's GG position."

Xia Yan was silent for a while and let the animation director Yao Jiyong go first.

The first-tier TV station, first of all, the broadcast fee starts at 10 million, and his company also meets the setting of an unknown small animation company. Even if they sell broadcast positions, it is only during non-prime time.

But even so. The non-prime time slots of the first-tier TV stations are better than the prime time slots of the second-tier TV stations.

Of course, this better does not mean that the former will be better than the latter in terms of absolute ratings. This depends on the quality and interestingness of the work.

If you broadcast news on TV1 in Magic City and adult action and love movies on TV3 in Magic City at the same time, the ratings of the former will definitely be blown away by the latter.

"We have to find a way to see where to find a few million funds and strive to get Magical Girl Madoka on TV1, 2 in the Imperial City or TV1, 2 in Magic City, even if it is not a prime time slot."

Money is really something that never seems to be enough.

Xia Yan sighed.

I'm just stuck tonight, not lazy. The second chapter will be sent out ten minutes later.

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