The Legend of Small Steel Cannons in the NBA

Chapter 183 Another Shock and Three Shocks
On the sports page the next day, Kyle reappeared on the front page of the media and became a model athlete in the sports world. He was very diligent in the news.

"Mr. Billion, Kyle adds another name" "Creating a first in the sports world, a 19-year-old talented athlete" "Annual average of 2000 million, NBA's most expensive rookie player" "Kyle is a legend again, with a sneaker contract exceeding [-] million"

——A dazzling array of titles have created a very shocking visual effect for people. It is self-evident that the sensation is self-evident, and it is even more famous in the sports world.In the past, athletes in other sports only knew that Kyle was an NBA player, a potential star, a super rookie, and now he has directly risen to a sports tycoon.These days, there are quite a few athletes who have signed 19 million endorsement contracts, and it is not uncommon for top sports figures from all walks of life to sign contracts larger than this. But [-] million in five years is indeed rare, and the [-]-year-old Mr. Yi Yi is the only one. One family, no semicolons.

It is rumored that there is also a share split, which is what everyone cares about. Some say it is 5.00%, some say it is [-]%, and some even claim it is [-]%. Hey!Isn't that hundreds of millions more?Who would believe it!It's outrageous.certainly!There must be a bonus to the shares. This is a consensus. Under Armor and Kyle are completely bound together and love each other.

Founded in 1996, Under Armor has developed for ten years and has become an influential sports brand in North America. Corset underwear is still their main market. The brand slogan is "Cotton is our enemy".All products are made of Nylon, Polyester.Streamlined and practical, but the price is not low, a little higher than Nike.This also restricts its development. People's awareness of it is not high enough. The most important thing is that there are no well-known players to endorse it.You must know that for a long time, using star endorsements to drive sales is a marketing method commonly used by sports brands, and it is also the most effective method.The most famous is Nike, who signed Jordan that year and became famous in one fell swoop, breaking out among many sports brands, and then completed bundled sales, achieving the status of a giant.Plank probably also went with this idea. As for whether it will succeed, at least it seems promising now.

But Under Armour's sneakers are not so well-known. Limited by the market, their layout is still small, and the sales of sneakers are better than nothing.But now they have officially entered this field and seized this cake.And the first step, they did a good job, signing Kyle with [-] million yuan in five years, it was the first shot, let people who don't know know about the brand of Under Armour, let people who know know about this brand, let those who know People buy the brand.This is the benign effect brought about by the bombardment of money.

But can Under Armor make good sneakers?Are they ready?This is a question of the general public.Plank is not that stupid. From its establishment to the present, they have a product business of sneakers. After ten years of development, their technology has taken shape, their sales channels have also been improved, and their branch stores have begun to test the waters, but sales are really limited. , Fame is really urgent, other big brands are really fierce, they have covered the field of sneakers, let people ignore their sneakers nakedly, so many people regard Under Armor as an underwear manufacturer, Kyle is one of them.In fact, they are a sporting goods company, so of course they sell a complete set.

Now that Under Armor has established an independent sneaker department, Kyle, as the major shareholder, is of course qualified, and it is necessary to send financial consultants and other personnel to check the accounts.Kyle won't let them mess around, it's all money, the capitalism of American imperialism is reflected here, mutual trust is necessary, but public is public, private is private, general shareholders will do this, in order to better Work.Kyle can't do it without doing this, Plank will come to urge him.

Of course Kyle will send someone, that's for sure.As for the candidate, it seems that there is no one!You need both trust and ability, where can you find it?He lived in a poor neighborhood of Philadelphia, and the people he came into contact with were not so high-end. They were either gangsters or petty thieves. Kyle would not trust these people in the first place. Would he ask them to suck blood?Then there are classmates!It seems that there is no such talent. The most important thing is that the former Kyle was too withdrawn, his temper was too mean, and his words were too straightforward. He has a fart friend!As for the current Kyle, there seems to be no one except those on the training ground.

certainly!Nothing is absolute, after much deliberation, Kyle thought of Elena, eh!The woman who slept him.She is very suitable, but if you invite her, it will be really terrible, financial advisor!Referred to as his private small treasury.Kyle has no intention of developing a long-term relationship with her. Vallejona is still his favorite. He can also think that Kyle is ruthless and a scumbag among men. If one day he and Vallejona enter the marriage hall , will she turn her face and be ruthless?At that time, it will be a big trouble. Don't you see that the future rookie Duncan was given black money by the financial consultant?This happens all the time.

If not, who should she invite?I just know her as a talented person, so why hire a finance company?It's better to ask Ronnie to go and fool around.After weighing for a long time, Kyle decided to invite this woman into his life.It's called a financial consultant, but it's easy to make an appointment with a small mind, and Vallejona won't be suspicious.

As for whether Elena will agree, it is estimated that she knows that she can walk into the core of Kyle's life, and she is 1 happy in her heart.Kyle has completely got rid of poverty and turned into a rich and handsome man. He is on his way to the pinnacle of his life, and everything is just the beginning.

When people were talking about it and spreading it to each other, the reaction of other players in the league to Kyle's big signing was greater than when Kyle scored 60 points.They spoke one after another to express their envy, jealousy and hatred in their hearts.

"Here, I would like to congratulate Kyle, I am happy for him, he is worthy of this contract, he is worth the price." Iverson expressed his blessing.

"Under Armor is crazy! It's just a small brand, it can't stand the toss, I don't know why this happened." Arenas cried out from the bottom of his heart, why not me?Why?His sneaker contract totals about as much as Kyle earns in a year.

"It's crazy, I want to say I'm looking forward to playing Kyle." It's the end of the day!This is Kobe without a doubt.

"Congratulations to him! I'm looking forward to seeing where Kyle will go, you know! 60 points is not so easy to get, I'm afraid I won't have a chance in my career." LeBron's tone was very sour, of course he meant Wouldn't it be the day when Kyle will rule the alliance? What he wants to see is what will happen to Kyle when he falls down the street? It is indeed not easy to get 60 points, and it is even more difficult to get a super-large contract of [-] million in five years. LeBron feels that he should have little chance.

"It's really crazy. I don't know if Under Armor will go bankrupt because of this? Of course! This is a joke. Kyle will become someone like Michael. I believe him." Anthony was even more poisonous, cursing directly.He said it as a joke, but he didn't mean to laugh at all, and he finished the sentence seriously throughout the whole process.

"Who is Kyle?" Pierce asked back, and then said to himself, "He is a scum, trash, villain, congratulations to him for signing a trash contract."

And so on, there are a lot of jealousy, basically there are not many who sincerely wish Kyle, all of them are braving acid water, and their words are thorny.This is fundamentally different from Kyle scoring 60 points two days ago. 60 points are just a statistic. Glory, others have seen it, and it doesn't cost money to marvel at it.But a billion-dollar contract is different, it's a waste of money!Everyone secretly resented that Kyle had lost his luck, and secretly swore in his heart that if he met Kyle in the future, he would make him look good, and Mr. Billion would become a joke to billions of people.

People's reactions were similar. There were a lot of people watching and counting the money. While they were amazed, they were also questioning, especially fans of the four popular shooting guards, fans of LeBron, Anthony and Bostonians.Kyle is really that good?It is unreasonable and unscientific for a rookie to get more money than a top star.

Not to mention those sports brands, Kyle is a scumbag, and Under Armor is a piece of garbage.Isn't this a scam?Raise the market price, and sign an endorsement contract in the future, it will be even more difficult, the price will be higher, as long as some players perform, they will use Kyle to talk about it, look!Kyle has signed big orders with that kind of data, why can't I?You must know that when Nike signed LeBron's contract, they were criticized by their peers for a long time, but the strength of the giant abruptly suppressed public opinion.

But it's different now, what kind of thing is Under Armour, to actually set such a historic precedent, it's simply courting death.Then many major newspapers and small agencies disclosed Under Armor's economic bubble, shady past, various negative lists, and bad influence. Anyway, they are full of black spots.At the same time, Kyle was also shot. Most of the newspapers and media said that Kyle was not worth the price, which was at least two-thirds inflated. Kyle's real price was only [-] million to [-] million a year.

It is true to say that peers are like enemies. Under Armor and Kyle were put on the fire, complaining and suppressing.This creates an illusion that Under Armor has a bad reputation, tax evasion, and inferior products. Those who wear Under Armour’s products either cause lameness due to sneakers or news that their underwear is scrapped after sweating.Kyle is an embroidered pillow, which looks good but doesn't work well. Fights, ignoring coaches, forcing teammates away, etc., from college to entering the league, he was completely wiped out.

Then Adidas talked to the Nike spokesperson, and the general meaning was: Fortunately, they didn't sign Kyle, otherwise they would have been cheated. Kyle had a fractured ankle joint in college. There are risks, you need to be cautious when signing a contract!
As soon as these reports came out, there was an uproar in North America. It turns out that Under Armor is so bad?People are glad that they didn't buy Under Armour's products. Those sponsors, signing teams, and advertisements all hesitated. They asked Under Armor for an explanation and asked the truth.Kyle is even worse, he has become a complete villain, vivid, full of facts, and violent!proud!ultra vires!injury!No one in sight!Notorious in St. Joseph!The last one was provided by the school principal Lance.

The momentum of Kyle signing the contract is even greater than when he scored 60 points. It is almost known to everyone. It is conceivable how powerful the methods and abilities of those sports brand tycoons are, and the negative impact has reached its peak.Throughout North America, Kyle's name occupied everyone's attention.

(Thanks to Big Brother Scholar-YES for the scrolling reward, thank you for your votes! Sorry! It’s late.)
(End of this chapter)