my name is colane

Chapter 545 Interview 2
Hugo gave Corriere dello Sport this time an exclusive interview opportunity, not randomly selected, but because of the things he wanted to talk about, things about Rome, big things that affect Italian football!
"My opinion is that we need to change some concepts. It doesn't matter what kind of purpose we have when we enter football. The important thing is that we must have the concept of fan economy!" Hugo talked loudly while sitting on the sofa.

Hugo didn't come up with the fan economy. People in this area have long been researching it.

Hugo believes that today's Italian football has failed to make good use of the good opportunities brought by football, and has not realized the healthy development of Italian football itself.

"Italian football needs to be reformed. Mr. Rossi, the commissioner of the Football Association, has done a good job. He promoted the professionalization of our b team. This is a good thing for the entire Italian football. I agree. But the most important thing for each team at the moment is Increase revenue and avoid financial deficit, so that the team can develop well."

"In my opinion, I think national policies should give appropriate support. Ms. Rosella, the president of the Club of Rome, told me that they want to actively promote the establishment of the new stadium. I think this idea is very good!"

Hugo cited examples, and the Premier League team and Trapani are both representatives. The new stadium in Trapani has not been completed, but Hugo calculated the expected income for Francisco, which is very considerable.

"But this is not important. Many of our current teams have not fully tapped the potential of fans, such as peripheral souvenirs, jerseys, etc. We have income in these areas to attract fans to spend. We have to guide fans Establish a concept that watching a football game is like watching a movie, this is a kind of consumption!"

Francisco thinks Hugo is too practical and snobbish. The history of football in Italy is no different from that in England. Everyone started from community football. Fans have a lot of emotional investment in football. When it comes to money, there is always money. So some uncomfortable.

"Each team should not regard the club as a toy, the owner's toy, I think each of our operators must have brand awareness, for example, brands like Adidas and McDonald's, but their consumer groups are the public, and We're targeting the fans!"

Hugo's speech was not particularly organized, but Francisco understood what Hugo meant. In Hugo's view, the revitalization of Italian football must first learn to change concepts and increase commercialization, and then think about development.

Hugo also made it clear that the government should revise the policy and approve the team to build its own exclusive stadium to improve the sense of the scene and attract more fans. He fully supports Rome's move to build its own stadium.

Hugo chatted with Francisco a lot, piecemeal, but Francisco was getting more and more into the mood. What Hugo said was not systematic, and some of the statements were not made by him first, but many of them were Hugo. brought up.

For example, as Hugo mentioned, our club needs to keep up with the times, and we need to make a fuss about how to promote our club and develop new fans.

To keep up with the pace of the Internet age, how to do a good job in the club's Internet economy.

These topics have to be said to be new concepts and new ideas. After the interview, Matto Francisco praised Hugo.

"Mr. Colani, you are indeed a rookie in our Italian business circle. You have a lot of ideas, and I think they are very reasonable!"

"Thank you for your compliment! I really want to do something good for Italian football! It's a pity that our political environment, if the government can strongly support the development of the football economy, I think this aspect may make a huge contribution to the entire Italian national economy !” Hugo smiled and sighed.

Hugo is going to launch a public opinion offensive this time, to create momentum for various clubs, so that everyone can get the opportunity to build their own stadium as soon as possible.

The two smiled at each other and shook their heads in unison. It is difficult to say anything about the environment in Italy. The centralization of power is not serious. The key depends on the attitude of the local city halls and city councils.

"I still believe in the future of Italian football!" Mato Francisco added.

"Oh, yes! Why don't you consider running for the chairman of the Football Association! I believe you can do more things!" Francisco said.

Innocent!Even this family has innocent moments? !Hugo couldn't help but want to laugh, obviously this was not a good idea.

"I actually think I'd do more if I wasn't in the chair!" Hugo shrugged.

"Why?!" Francisco didn't understand.

Hugo smiled and said nothing. After so many years of struggle, Hugo found that the chairman of the Football Association is actually a rather thankless job, and everything he does will be questioned. However, as a powerful force in Italy, Hugo's position is much more detached.

To put it simply, it is much easier for him to be a fool than the chairman of the Football Association. A mistake in the chairman's position can easily lead to the loss of prestige, but Hugo will not. He always appears as an opponent, and he will fail no big deal.

They tried to overthrow Carraro that year, but they failed. However, he only became a laughing stock for a while, but it was not easy to fall down. Unlike Carraro, he was affected by the phone gate incident, and he wanted to come back than Moji Everything is difficult!

The current Football Association Commissioner Rossi has a relatively shallow foundation in the Italian football circle, and it is better for Hugo to make a deal with him, so Hugo does not want to be in charge at all.

"Why am I so cunning?!" Hugo couldn't help but want to praise himself.

Francisco would not understand, he was older than Hugo, but he had too few struggles.

It is a great honor to be able to get an exclusive interview with Hugo. You must know that Hugo was not so easy to be interviewed at the beginning. Matto Francisco returned to Rome, sorted out the interview records quickly, and concocted an article Conversational interview news will be published as soon as possible.

Hugo's interview has aroused strong repercussions in the football circle. Footballers don't care much about Hugo's belittling of everyone. They care more about what Hugo said about making money. Hugo's generalization seems to tell all the bosses that they are actually engaged in football. Very interesting, everyone can make a fortune together.

Rosella Sensi said in an interview: "I think Gigi spoke the voice of all of us. Our environment needs to change. Our stadium attendance has been declining in the past three seasons. Why do fans stay away from the stadium? !Because our environment is getting worse and worse! We need to build a new stadium and attract fans with a good live experience!"

Italian football is declining, which is a clear proof, because everyone feels that income growth is too slow, and some teams are even declining. Of course, it cannot be attributed to the stadium as Hugo and the others said, but they all say that the purpose is The first and most important step to initiate reform.

Many teams have called on the government to relax policies to stimulate the development of the football economy. Hugo is right, we can also create a lot of benefits for the country.

The winter break of the league is fleeting, and the second half of the league will start soon. This is not accurate. In fact, the last round of the first half of the league has not been played yet.

The No.19 round of the league is the first round of the league after the winter break. Trapani will face the challenge of Milan at home. This is a highlight and very eye-catching.

Hugo has not played football for a long time. One day before this game, Hugo invited Lu Fan and Perotti to go to the training ground to exercise together.

Trapani has already resumed training. Hugo and the others came to the training ground after training in the afternoon. It was already late, and the administrators of the training ground looked disgusted. What, but when Hugo and the others come to play football, the administrator naturally dislikes it. You must know that the management rules of the training ground do not allow outsiders to come here to play football.

The administrator hates it, but he can't say it, anyway, it's useless to say it.

(End of this chapter)