i really just want to play games

Chapter 21 Why Hymns Succeed
Friday night a week later.

Chen Tiancai saw that it was almost nine o'clock, and he was about to pack up and get off work.

Recently, he chatted with chief planner Liu Cheng about his plan to resign, and the answer he got was that he had to wait for the company to recruit a new text planner.

Chen Tiancai was very clear that this was a necessary condition, so he had no objection, and the work in hand would not be finished until the middle of next month.

When a monk hits the clock one day, Chen Tiancai still has this awareness.

From the bottom of his heart, Chen Tiancai still has feelings for Chaoyang Network.This is his first part-time job, and it should be his last part-time job.

Although Chaoyang is not so perfect, and even walked into a krypton gold dead end, Chen Tiancai feels that Chaoyang is still his teacher.

Chen Tiancai understood that the success of "Anthem" was not accidental, if it wasn't for the abundant experience brought by Chaoyang's job.Chen Tiancai knew that even with a world editor, it would be difficult for him to complete "Hymn" so quickly.

As of today, "Anthem" has been officially released for a month, and the total sales volume is more than 110.

Among them, the proportion of English-speaking areas is 50.00%. Domestic stand-alone players have made great efforts in the latter process and contributed to other sales shares.

After deducting commissions and taxes, Chen Tiancai's income from "Anthem" in this month was almost 200 million!
It is now the beginning of March, and the finances of the steam platform are still being settled, and the specific payment time should be in mid-March.

And the cost of Chen Tiancai's research and development of "Song of Hymn" is only less than 3000 yuan, which is almost a business with a return rate of [-] times!

At the same time that "Hymn" was making history, the Internet was naturally more curious about its producer, and it even aroused a lot of discussion on Chaoyang Network.

Of course, Chen Tiancai was somewhat proud of this, and Liu Cheng and Fang Jingtang's tone was very strict. So far, Chen Tiancai has not found any sign of other colleagues knowing this secret.

Just when he was about to turn off the computer and get off work, Chen Tiancai saw an email popping up from the computer, informing everyone to have a meeting in the big conference room.

"Hey!" Chen Tiancai sighed, put down the backpack packed with items, and followed the crowd in the office to the meeting room upstairs.

Including administrative staff, Chaoyang Network now has a total of nearly [-] employees.

The most core development department is divided into three groups, each group is led by a chief planner, and is directly responsible to the boss of Chaoyang Network.

Chaoyang's large conference room can accommodate all employees, but it will be a little crowded.When Chen Tiancai walked into the meeting room, he found that there were only people from their development department, so the meeting room seemed relatively empty.

Looking up, Chen Tiancai saw that the boss was sitting at the front of the conference room, watching his employees arrive with bloodshot eyes, without any sign of being tired.

The boss of Chaoyang Network is named Zhang Yang, and he is a senior programmer. The success of Chaoyang Network at the beginning was also inseparable from his ability.

However, the company became bloated when it was a very young age, and Zhang Yang was able to balance various departments at the beginning.But he wasn't born in management after all, so the reason why Chaoyang fell into the current predicament also has some problems with management.

Fortunately, Zhang Yang is very friendly and has no airs.If I have free time, I often wander around the development department, and even relive my days as a coder for a few days.Therefore, many old employees have a lot of affection for Chaoyang Network. Even when Chaoyang was in such a difficult time, few left, which allowed the company to continue to survive.

But in Chen Tiancai's view, if Chaoyang Network really wants to come back to life, it can only choose to lay off a large number of employees, at least to the extent of cutting off a development project team.

Then re-adjust the direction of game development. The best thing is to sell some of the IPs already in hand to cash in, and concentrate on developing at least one hit game within two years to completely get out of the predicament.

"I'm really sorry for calling everyone to the meeting so late. Maybe some colleagues are getting ready to leave work. But I haven't slept well these days, and I still have a question that I can't solve. Now I want to hear everyone's opinions." Zhang Yang looked at it. When the staff arrived, without wasting time, he spoke immediately.

Then Zhang Yang stood up straight away, turned on the projector in the meeting room, pointed to the screen projected on the curtain and said, "Why is "Anthem" such a big success?"

Chen Tiancai immediately shrank back, because he felt two eyes sweeping over him, and he knew it was Liu Cheng and Fang Jingtang without asking.

"Mr. Zhang, I think this is mainly due to the solid game quality of "Anthem" itself and the advance layout of the bilingual version." A female employee spoke first. Chen Tiancai knew that this person was an old employee of another development team, but He is not familiar with the other party.

"That's right, but I've also seen this point. Guan Yi, everyone in your team has spoken, so you don't have your own opinion on this main strategy?"

Zhang Yang nodded, and then directly called names.

"Actually, I noticed "Anthem" half a month ago, and I also studied how it operates."

"Go on." Zhang Yang sat down, and the ten dogs crossed together.

Guan Yi is a very muscular middle-aged man, compared with Liu Cheng, at least the difference between L and XL, if Guan Yi also has a strong hairstyle and wears a classic red plaid shirt, no one would have thought that he would is a programmer.

"Mr. Zhang, the operation of "Anthem" relied on a self-media person at the beginning. He made the video of the game on the third day after "Anthem" was released. Although it seems that the video he made did not advertise, But the sales of "Hymn" began to increase sharply on the fourth day, and it is inseparable from his video." Guan Yi pushed his glasses, and then said:

"It can be seen that the producer of "Anthem" must have contacted this self-media person very early, and their publicity method is very novel. I compared the data after the cooperation between the company and the self-media, and found that their It is not clear how to advertise, and the conversion rate for players is higher.”

"So I suggest that we can also try this method for self-media advertising in the future." Guan Yi has a sharp vision. As expected of a senior master planner, he discovered this problem immediately.Even now, many domestic game media have not discovered this and are still wondering how "Hymn" became so popular.

"I didn't notice this, Guan Yi, you did a good job." Zhang Yang praised, and then continued to call names:
"Liu Cheng, what do you think?"

As for the understanding of the game "Anthem", apart from the author Chen Tiancai, the people in the conference room must be the ones who have read the "Anthem" planning book.

Since paying attention to "Praise", Liu Cheng has also thought about this issue.

(End of this chapter)