Traveling through history leaving a name

Chapter 362 Guiding Public Opinion
"It all depends on the arrangement of the palm print." Tian Shengkun said respectfully.

"Very good, first stop your position as the director of the printing factory and let Liu Huacheng, the deputy director, take over your job. I am going to start a newspaper here, and I need you to be the director of the newspaper." Zhang Qingfeng Chaotian Shengkun Said.

"The newspaper?" Hearing Zhang Qingfeng's words, Tian Shengkun was a little puzzled, not knowing what the newspaper Zhang Qingfeng was talking about.

"This is the proposal written by me. Read it first, and you will know after reading it." Zhang Qingfeng handed Tian Shengkun a plan and said.

Hearing Zhang Qingfeng's words, Tian Shengkun could only finish the proposal and read it seriously.

After more than half an hour, Tian Shengkun finally read all the content of the entire proposal.

"How about it, are you competent?" Zhang Qingfeng asked Tian Shengkun.

"Palmprint, it's okay to be responsible for arranging and coordinating the lower officials of the newspaper, but I'm afraid the editors and editors will not be able to be the lower officials." Tian Shengkun said to Zhang Qingfeng.

"You only need to be responsible for coordinating printing and sales, and you don't have to worry about editing." Zhang Qingfeng said to Tian Shengkun.

"I will give you a batch of manpower and funds. You must give me half a month to set up the newspaper office. Is there any problem?"

"No problem." Tian Shengkun replied quickly.

"That's good." Zhang Qingfeng nodded.

Afterwards, Zhang Qingfeng discussed with Tian Shengkun about starting a newspaper office, and it was imperative that Tian Shengkun understand how the newspaper office works.

The time Zhang Qingfeng gave Tian Shengkun was half a month to establish a newspaper office that could print tens of thousands of newspapers every day.

However, it only took Tian Shengkun ten days to set up the newspaper office.

The reason why it is so fast is that both the printing machine and the printing workers can be directly transferred from the printing workshop.

As for the appearance and venue of the newspaper, as long as you have money, it is easy to solve.

As for the method of publishing the newspaper, it is even simpler. With Zhang Qingfeng's connections, which businessman in the capital would not give face?
With just a word, newsstands can be set up at the entrances of various shops in the capital, and there is no need to send manpower, and the shopkeepers of these shops can help sell newspapers.

As for the core of running a newspaper, it is naturally the content of the newspaper. In this regard, Zhang Qingfeng plans to personally act as the editor-in-chief of the newspaper for a period of time.

After that, he selected some students who were good at writing articles from the Polytechnic University, and they came to the newspaper to arrange to be editors.

In this way, in less than ten days, the team of the newspaper office was set up.

This year, natural disasters occurred frequently across the country. Zhang Qingfeng also asked bank employees from all over the country and businessmen who cooperated with the Machinery Manufacturing Bureau to help collect news from all over the country. As long as valuable news is confirmed, it can be given here. some pay.

In mid-July, a newspaper named "Da Ming Daily" spread rapidly in the capital city and even the entire Shuntian Prefecture.

Zhang Qingfeng adopted a multi-channel sales model, as well as a large amount of manpower for publicity.

In just a few days, the newspaper became popular all over Shuntian Mansion.

Whether it's academies or private restaurants or teahouses, most people are discussing the Great Ming Daily during this period.

The content on the Daming Daily is also very attractive to the people.

On it, there are not only news from various places and the policies of the imperial court, but also wonderful stories and anecdotes from various places.

In addition, there are introductions about overseas countries, the popularization of astronomy and geography knowledge, and so on.

How could the common people of Ming Dynasty know these things, but now it is different. You can buy a newspaper for only five cents, so you can know many things that you don't usually know.

If you have no money, restaurants and teahouses also have free newspaper readers. You only need to spend one or two yuan for a bowl of tea, and you can listen to newspaper readers reading newspapers for free.

For the folks, what Zhang Qingfeng values ​​more is the group of scholars, especially young scholars.

Unlike the old fritters in the officialdom, young scholars not only study to become officials, but also have the ambition to govern the country and the world.

Such young people are also a group that is easily bewitched by public opinion.

The Donglin Party in the late Ming Dynasty was developed by retired officials from young scholars. With the concept of flaunting integrity and advocating practical learning, it quickly spread to the whole country.

In the late Ming Dynasty, the vast majority of scholars in the south became members of the Donglin Party.

Historically, when the Donglin Party was first established, everything was very good. There were many members of the Donglin Party who were strong and generous.

The rise of the Donglin School, which flaunts the concept of integrity and advocating practical learning, also played a positive role in reversing the morale of scholars.

However, with the development of this school of thought, as the Donglin Party absorbs more and more people, various interests are involved, and the ability to grasp public opinion is getting stronger and stronger, it has become more and more used by officialdom bosses for political struggle. tool.

As for the scholars who support the Donglin Party among the people, most of them are guided by the public opinion of the Donglin Party bosses, and they become the accomplices of the Donglin Party bosses in political struggles.

It can be said that the rise of the Donglin Party was the chief culprit who exacerbated the party struggle in the late Ming Dynasty, and it was also one of the main sinners who ruined the Ming Dynasty.

Now, before the Donglin Party has gained momentum, Zhang Qingfeng will never allow the Donglin Party to completely control public opinion.

Zhang Qingfeng will not reject and suppress the Donglin Party, but he will use public opinion to prevent the Donglin Party from causing too much trouble.

And the best tool to control public opinion, besides newspapers, is there anything better than this?

You send a thousand people to spread rumors among the people, and I only need to clean up a few times in the newspapers, and it is easy to disintegrate your public opinion offensive.

So going forward, Zhang Qingfeng's main goal is to make "Da Ming Daily" the newspaper with the highest sales volume and the most credibility in the entire Ming Dynasty.

He will review the news, and any fake news will not appear in "Da Ming Daily".

At the same time, he is also planning to open several newspaper offices after Da Ming Daily is on the right track to target different customer groups.

Moreover, Zhang Qingfeng currently fully masters and controls the technology of movable lead printing. If others want to run newspapers to compete with him, it will not be possible in a short time.

With such a long time, he can completely occupy the position of public opinion with newspapers.

The first issue of the newspaper may just let the people in the capital know that there is a newspaper.

But with the publication of the next daily issue of the newspaper, the popularity of the newspaper continued to rise, and soon the people of the capital quickly accepted this thing.

The hottest topic of discussion in the current newspapers is the Japanese Satsuma clan's invasion of the Ryukyu Kingdom, a vassal state of the Ming Dynasty, and the killing of the Ryukyu king.

Regarding this matter, the newspaper office also issued an invitation to people from all walks of life to contribute articles and discuss this matter.

After the invitation was sent out, many scholars soon contributed articles, including young scholars and older scholars, in addition to people who were fabricated by Zhang Qingfeng out of thin air.

As many people's opinions on Ryukyu were published in the newspaper, discussions on this matter became more and more heated.

Many passionate young people said that they should teach Japan a lesson. Others said that Ryukyu is not the land of Ming Dynasty, and it is not the people of Ming Dynasty, so it is not worthy of Ming Dynasty to send troops to rescue.

However, no one would have guessed at this time that this matter was promoted by Zhang Qingfeng.

Because he was ready to intervene in this matter.

(End of this chapter)