Ball King Pioneer

Chapter 312 Digging a pit for Ibrahimovic
Chapter 311 Digging a pit for Ibrahimovic

Since signing Ji Dong, Puma has completely confirmed its third position in the world of sports brands, and their market share and actual profits have also increased significantly.Seeing this situation, Adidas and Nike regretted that they had missed out on Ji Dong's cash cow, and at the same time tried every means to hope that Ji Dong would switch jobs. They were even willing to pay Ji Dong a liquidated damages of up to [-] million euros.

However, Ji Dong still refused. He has special feelings for Puma. It is because they dared to boldly choose themselves when they were still a small role. It can be said that Puma has contributed a lot to Lin Yi's current achievements.

And for more than a year, Lin Yi and Puma have been very happy to cooperate. Every time Lin Yi has a major event, Puma will support him. Several times when Lin Yi's reputation is involved, Puma is always the first to stand up for Lin Yi without knowing the situation.

Today, Lin Yi and F1 racing driver Hamilton are already the most important spokespersons of Puma, and his endorsement contract has also been raised to 900 million euros per year, which is already the highest endorsement fee for Puma in the football field. In addition, Lin Yi won different championship trophies and personal awards. There are additional huge bonuses, and his "God's Whip" series of sneakers and peripheral equipment have a share, which is a treatment that even Messi and Ronaldo have never had.

Looking at the world of football, Lin Yi's endorsement fee has risen to the third.Although it is not as good as Messi’s 1360 million euros per year (lifetime contract, total price of more than 10 billion euros) that Messi just signed with Adidas, it is also not as good as the world’s second endorsement fee of 2400 million euros per year (not a lifetime contract) provided by Nike to Ronaldo.But Ji Dong is already very satisfied. After all, he doesn't even have a Golden Globe Award now. The two of them have proved themselves many times, and their market appeal is wider.

This time, in order to shoot the concept advertisement in the spring of 2013, Puma originally planned to build a studio in Manchester, so as to prevent Lin Yi from running back and forth.But Ji Dong heard that there was a ready-made studio in Paris, so he offered to go to Paris to shoot. After all, building a studio was too expensive, and the time was not as fast as going to Paris. Anyway, the flight to Paris is very convenient.

It's just that Lin Yi never expected that this move of his would be seen by some people as a sign that Puma didn't take him seriously.

After Ibrahimovic became famous from his debut, the first sneaker sponsor he signed was Reebok.The deepest impression of this company to the Chinese should be that he was Yao Ming's sneaker sponsor.However, Ibrahimovic's contract was very short-lived and stopped in less than 3 years.

Reebok was acquired by Adidas in 2006 because of poor management. Naturally, the spokesperson of Reebok was also incorporated by Adidas. However, when negotiating a new contract, Zlatan Ibrahimovic, who had already won the Serie A championship and was well-known, rejected Adidas's annual contract of 550 million euros. Finally, Nike took him into account at an annual cost of 680 million.

As Ibrahimovic's reputation grew, he felt that the hundreds of thousands of euros that Nike gave him every year were not worthy of his reputation, so he kept asking for big contracts, and even wanted to challenge Ronaldo's contract in the football field. In addition, Ibrahimovic's frequent club changes completely angered Nike's top management.

In 2010, the talks between Ibrahimovic and Nike collapsed. Later, his agent took the initiative to find Adidas, hoping to sign a lifetime contract worth 1000 million euros per year, with a total value of 4 million euros.

A world-class star does not have a top-level sneaker sponsor. People will laugh out loud when they say this.At this time, the role of his agent Raiola was reflected. Taking advantage of Puma's opportunity to talk to him about Balotelli, Raiola recommended Ibrahimovic to Puma.

At that time, Puma was also facing the embarrassment of not having a top star to succeed Henry. Although Ibrahimovic was not a good talker, his reputation was there, so the two hit it off. 850 million euros per year, the two parties signed a contract for 4 years, which is already a very generous contract for Ibrahimovic at his age.

Zlatan Ibrahimovic is arrogant, he can't be the first brother in Adidas and Nike, so it is not impossible to be the first brother of Puma.But I didn't expect that since last year, Puma used many precious resources on a Chinese.At the beginning, Ibrahimovic was not cutting it, nothing more than he valued the Chinese market. To put it bluntly, the Chinese are just shopping guides.

However, with the rise of Lin Yi on the court, Ibrahimovic felt the threat from Lin Yi. A few months ago, when the media broke the news that Lin Yi's new contract had reached 900 million euros and there were many bonus clauses, he couldn't stand it anymore.That’s right, the Chinese know how to buy shoes and make a lot of money for Puma, but I, Zlatan, is Puma’s brother, okay? I should enjoy the highest contract, okay? I have won so many championships, and the Chinese only have an FA Cup.Why is he?
So Ibrahimovic started to make trouble again, but this time his agent Mino Raiola didn't help him. Many of the Italians have cooperated with Puma. He didn't want to lose this big benefactor, so he persuaded Ibrahimovic to endure it and rely on his performance to speak.Of course, Raiola also persuaded Puma to sign a supplementary agreement with Ibrahimovic. As long as Ibrahimovic can win honors such as the Euro and the Golden Globe, he also has the high bonus in Lin Yi's contract.This finally calmed Ibrahimovic's restless heart.

However, Ibrahimovic was very angry at Lin Yi's daring to snatch his position as Puma's first brother. He once told the Swedish media in his home country that if he met Lin Yi's Manchester United, he would definitely defeat them.At that time, everyone was discussing the strength of Manchester United, so when Ibrahimovic said this, everyone thought it was his determination. No one would have thought of the unilateral personal enmity between him and Lin Yi.

This time, Puma’s concept ad included a number of big-name players under its banner. Although everyone in the ad interacted with each other, they were filmed one by one when shooting, and finally edited and synthesized into a complete ad with post-production technology. After all, it is difficult to arrange the time for them to get together.

When Lin Yi, accompanied by Ding Weijie and Puma staff, came to the studio in Paris, Ibrahimovic had just finished filming.

"Hey Lion, nice to meet you!"

Ibrahimovic is a very arrogant person, he used to call himself God, he likes powerful animals, so he gave himself a resounding nickname - lion!Although it was the first time we met, Lin Yi was still very happy to meet this big-name star who could be regarded as a colleague, so Lin Yi got up and went over to say hello.

But Ji Dong didn't expect that he would be so embarrassed.Ibrahimovic looked serious and stared at Ji Dong blankly, as if he didn't know Ji Dong.

"Sorry, I won't sign an autograph today, let alone take a photo. I'm very busy!"

"Fuck!"

Ji Dong couldn't help being rude, and it was a national curse in China, which showed that he was really angry.

Today, Lin Yi didn't make up or wear sunglasses, and he was wearing Puma's equipment. His manager and Puma's staff were by his side, and they all had work badges on them. Even a fool could recognize that Lin Yi was not a fan.What's more, this studio is closed, and it is impossible for fans to enter.In addition, Ji Dong still has a certain degree of confidence in his current fame.

Ibrahimovic obviously looked down on Ji Dong, and he humiliated Ji Dong in this way.Ji Dong was sure that there was no enmity between him and Ibrahimovic in the past, and there is no enmity today, so this made Ji Yi unhappy.

"Sorry, I thought I met an acquaintance, and his name is Lion. By the way, this place is for advertising, you irrelevant people, you should go out quickly, or the security will throw you out."

An eye for an eye and a tooth for a tooth, this is Ji Dong's creed.Since Ibrahimovic doesn't give face, then Ji Dong doesn't need to kneel down and lick his face, who is afraid of others.

Ibrahimovic originally wanted to give Lin Yi a bad word and tell him who is the boss of Puma, but he didn't expect Lin Yi to fight back so quickly, and he was so contemptuous of himself, not only pretending not to know him, but also threatening to throw him out, which is not acceptable to Zlatan.The hot-tempered Ibrahimovic suddenly became furious.

"Chinaman, do you know who you are talking to? Don't think you are arrogant after scoring a few goals in the Premier League. The championship I won is enough for you to fight for a lifetime."

Ibrahimovic has practiced Taekwondo since he was a child, and he has a black belt in Taekwondo, so he is full of gangsters who are self-reliant.In addition, Ibrahimovic looked stronger and taller than Ji Dong. He stood in front of Ji Dong and pointed his index finger at the tip of Ji Dong's nose, as if Ji Dong would strike if he said something that made him unhappy.

The sudden conflict between the two superstars frightened everyone at the scene. No one knew that they would have a conflict when they met. The staff had never encountered such a situation. They stared blankly at the two, and no one dared to step forward.

Immovable as a mountain, facing Ibrahimovic's aggressiveness, Lin Yi smiled faintly. He finally believed that the media's reports on Ibrahimovic's character were not exaggerated. This is indeed a crazy man with extreme arrogance.

"Oh, so you know me! But I didn't think about asking for your autograph, you are not qualified enough! As for the many championships you mentioned, hehe, it's only because you were born a few years earlier, and it's entirely your father's credit!
Finally, I want to warn you, get your claws out of my eyes, or I will tell you what fighting is! "

After saying these words, Ibrahimovic seemed to feel that Ji Dong's aura had changed, and the fierce eyes seemed to be possessed only by a ferocious beast that could explode and hurt people at any time.Ibrahimovic intends to take a step back, but the harsh words have already been released. If he shows weakness at this time, he will be at a disadvantage. This is not Ibrahimovic's style.

At the critical moment, Puma's staff stepped forward to rescue Ibrahimovic. Lin Yi and Ibrahimovic were separated by the crowd, and a big battle disappeared without a trace.

Ibrahimovic was lined up, but he had to wait for the director to check the camera before he could leave.Jiong has to wait for the scene to be repaired a little, so the shooting has not started yet.The two people who were at war just now occupied one side of the lounge, and the atmosphere was extremely awkward.

Puma's staff seemed very helpless. They did not expect this kind of thing to happen. Of course, the right and wrong of the two protagonists in this incident seemed to be clear in their hearts.

"Chinaman, do you want to gamble?"

Silence was not a good choice, Ibrahimovic couldn't help it at first, he wanted to find an excuse to teach Ji Dong a lesson.

"Tell me, Swede!"

Ji Dong happened to have the same thoughts as Ibrahimovic, and he was also wondering if he could educate this Swedish megalomaniac.

"Since we are all football players, let's bet something related to football! In this way, we stand at both ends of the field and don't move. Toss a coin to decide who will kick the ball towards the opponent first. If we miss, we will walk forward ten meters and let the opponent kick. As long as the football hits the opponent, we will win."

"This is interesting, there is no problem with the way the game is played, but what is our bet?"

Although I don't like Ibrahimovic very much, his proposal is quite good, but in terms of betting, Ji Dong hopes to cheat the Swede.

"What do you want to bet? Money?"

"We don't need any money!"

"Fame, status?"

"I won, how can you take away your fame and status!"

"Then what do you want to bet on?"

"Well, if you lose, I want you to publish the open letter you wrote in the designated media, the content is to scold "Mundo Deportivo", "Ole" in Argentina, and "Victory" in Portugal. If I lose, I will also scold them in the media you designated. As far as I know, these media have no good feelings towards you!"

Lin Yi believes that Ibrahimovic will definitely agree. Since he left Barcelona, ​​this guy has been fighting with "Mundo Deportivo" many times. The relationship between the two parties has been very bad, and "Ole" and "Victory" have also repeatedly criticized the Swedes because of Ibrahimovic's hostile attitude towards Messi and Ronaldo.

"Okay, I agree! Stop talking nonsense, let's start now!"

　Friends, come to bet. There were many people who bet on Germany yesterday, but no one has bet on Argentina so far. This is unscientific!Ask for monthly tickets and recommendation tickets for support!
　　
　
(End of this chapter)