Superstars start as villains

Chapter 68 Determination.

To see whether a movie is successful or not, the box office is only one of the factors. Movies that can really lead the trend often cause the public to imitate the protagonist's costumes, actions, and lines.

For example, in the original hero, Xiao Ma wore a cape and held a toothpick, or the sentence that has experienced many vicissitudes: "I haven't been a big brother for a long time" has long been integrated into the memory of Xiangjiang people.

And "Infernal Affairs" is no exception. Lines like "three years and three years" and "I'm sorry, I'm a policeman" have become popular words in the moment. people chatting.

The success of "Infernal Affairs" has made the two directors Mai Chaohui and Liu Weiqiang the most popular directors in the Xiangjiang film circle, and Media Asia has also become one of the top companies in the Hong Kong film and television industry with this film. Media Asia Lin Jianyue, the boss of the company, also swept away the bad luck of being a partner for many years, and once again won the favor of his father Lin Baixin.

Naturally, the value of the leading actors who dropped their salaries at the beginning has also been greatly improved. Zhou Xing also received a new endorsement contract, signed a contract for three years, worth 1300 million, and this company is called "Tsingtao Brewery"

In fact, from the 50s, Tsingtao Brewery began to enter the Xiangjiang market. Until the 90s of the last century, Xiangjiang was still a very important source of sales for Tsingtao Beer. However, with the increasing market share in the mainland, the sales in the Xiangjiang market did not seem to be sufficient. So important.

Of course, Tsingtao Brewery is not stupid, the signing is not just the endorsement of the Xiangjiang area, but the national endorsement, Zhou Xing also intends to return to the mainland for development, the two sides hit it off.

Not only endorsement, but also in film and television, many production crews sent out invitations, but Zhou Xing didn't accept them.

"What's wrong? Are you feeling tired and want to rest for a while?" Anli asked puzzled.

Zhou Xing shook his head and sighed: "Sister Anli, you will know after reading these scripts. They are all police and gangster films. They are almost carved out of the same mold as Infernal Affairs. However, the ability of the screenwriter is limited, and the filming is also completely different. The audience How can it be possible to pay the bill?"

This is the disadvantage of Xiangjiang movies. Once a subject becomes popular, countless people start to follow suit, not to mention innovation, even micro-innovation, and copy the popular script directly.

Anli also knows the virtues of these Xiangjiang filmmakers, but what makes her most helpless is that this kind of people account for the vast majority, and those who really make movies with their hearts are of a different kind. It is no wonder that Xiangjiang films are declining day by day, and the explosion of "Infernal Affairs" The fire seemed to give them an illusion - Xiangjiang Films stood up again.

For a long time after that, Zhou Xing didn't take on any dramas. He would rather spend his time on commercial performances than wasting his time on those boring rubbish scripts.

Time soon came to December 2002. Zhou Xing discovered a piece of news while browsing the web one day, and suddenly had the idea of ​​shifting the focus of his work.

The box office of "Hero" exceeded [-] million in the first week of its release!
Anli swallowed unconsciously when she saw the webpage, but she immediately became suspicious: "This, can't it be fake?"

One must know that the highest-grossing "Shaolin Soccer" of Xiangjiang Films so far is only 6000 million. What is the concept of the box office breaking [-] million in the first week?In fact, she has always paid attention to the mainland film market. Previously, the box office of domestic films was similar to that of Xiangjiang. How could she not be suspicious of such a high box office?
"Well, it's not impossible, why don't you ask someone to check it, Ms. Anli." Zhou Xing had to be cautious as it was a matter of his future.

"I'll go right away." Anli has always done things vigorously.

In the end, the result was positive. The box office of "Hero" was not faked at all, and it indeed won a super high box office of over [-] million in the first week.

Zhou Xing and Anli even made a special trip to Pengcheng to watch the movie. After watching the movie, Zhou Xing only said one word to Anli: "I want to go back to the mainland to develop."

Anli hesitated to speak, in her opinion, Zhou Xing already had a good foundation in Xiangjiang, and it was the rising period of his career. If he suddenly turned to the mainland for development, everything here would be in vain, and the memory of the audience is very limited. , if there is no work for a period of time, they will forget you.

However, the super high box office of "Heroes" made her realize that Xiangjiang is too small, and the mainland is the future. Not to mention that the box office in the first week exceeded [-] million. Not even a movie with over [-] million yuan can reach it.

In fact, since Zhou Xing came to Xiangjiang, he has decided to return to the mainland for development in three years. To give up everything here.

Until the appearance of "Heroes", Zhou Xing realized that the mainland film market is ushering in a new era.

"Okay, I will arrange it as soon as possible, but some contracts here still need to be completed first. During this time, I will let the studio help you build momentum." Seeing Zhou Xing's firm attitude, Anli had no choice but to agree.

"Oh, what a crime. I'm quite old, and I have to learn Mandarin from scratch. I've agreed in advance that you are not allowed to laugh at me."

"How come, besides, how old is Miss Anli? Those who walk outside and don't know it think we are siblings."

"Ha, you bad boy, embarrass me, right?"

Alas, woman, I don't know how much it helps me to be disgusted with my mouth.

Afterwards, Anli switched to Mandarin when talking to Zhou Xing in private. Well, the pronunciation was very joyful, and Zhou Xing could only endure it for fear of dampening her enthusiasm. Her six-pack abs almost turned into an eight-pack.

On the other hand, the mainland studios also started to do pre-publicity for Zhou Xing's return to the mainland.

What's more interesting is that, one week after "Infernal Affairs" was released in Xiangjiang, high-definition piracy began to appear in the mainland. Not only are pirated CDs rampant, but it has also developed to the point where you can find it in the film library at any Internet cafe.

Originally, Zhou Xing hated piracy, but now that he is going to develop in the mainland, the existence of piracy has made his popularity in the mainland soar, which makes people laugh.

Anli's vision is also very keen, and he quickly adjusted his strategy, so that the mainland studio started to promote "Infernal Affairs".

Facts have proved that the influence of pirated versions is always wider than genuine ones. In just one month, Zhou Xing's fan base began to soar wildly. The news from the mainland studios was similar, and the number of fan groups also soared sharply.

Moreover, Liu Yuan from the inland studio also discovered a very good platform, that is, the function of Baidu Tieba just launched. Liu Yuan is the owner of Zhou Xing Tieba. It also often publishes some news about the current situation of the week, daily photos, posters, etc., and occasionally organizes lucky draws to draw some signed albums, notebooks and other small gifts.

This also makes Zhou Xing Tie Bar the top three existence among all celebrity Tie Bars on Baidu in terms of popularity and member activity. After all, compared to the purely spontaneous behavior of other celebrity fans, the efficiency of the studio is much higher.

(End of this chapter)