Genius Game Planning

Chapter 49 A Frustrated Middle-Aged Game Producer

Wang Juncai shook himself up a bit, and told his assistant that he would come right away.The boss told him to go, what happened, he was probably a bit desperate, and he definitely didn't want to go.But if you don't go there at this time, isn't it looking for spray?
Even though I went there, I was looking for a squirt.

When he arrived at Mr. Li's office, Wang Jun knocked on the door, and he opened the door after the voice inside told him to come in.

Seeing that it was Wang Juncai, Li Mintao said lightly, "Juncai is here, come and sit down."

Wang Juncai stepped in to do the work, and he meant to sit upright all the time, "Mr. Li, what do you want me to do?"

"Tell me about the situation of "Seven Heroes of the Warring States Period", just chat casually, don't be nervous."

No wonder you're not nervous.Wang Juncai briefly talked about the current data, but also concealed a lot of data.What I said is that this month's revenue is more than five times that of last month. The player's aurp value has increased compared to last month, and then a lot of users have been introduced through drainage, and the retention is lower than last month. Some, but it is also much better than other SLG page games of the same type on the market.

But what is not said is that the current revenue, long-term retention of players, retention of new players, and the number of players in the current server have all fallen like a cliff.

Of course, these are just self-deceptions. The company has a total of a dozen game projects, and even if you look at the background data every day, it won't take long.Moreover, "Seven Heroes of the Warring States Period" was very high-spirited at the beginning of this month, and it became a project that the company focused on, and it had the potential to become the company's core project in one fell swoop.It is impossible for the above people to pay attention to the data of this game, and of course it is impossible not to know the current data situation of this game.

"Tell me something useful. I'm also in charge of the R&D center. It's useless for you to tell me this." Li Mintao didn't show much emotion on his face.

Wang Juncai sighed, "The new version of the game launched this month received a very good response from players at the beginning, and a lot of natural players came in, and the revenue of the game also proves that this version is actually very exciting. The role of consumption. However, in the second half of the month, the environment in the game has become very poor, a large number of ordinary players have lost, and heavy krypton players are unwilling to continue to recharge. It can be said that the game has taken a sharp turn for the worse now, and we have been trying to find ways to retain players , but the small version has been updated for two consecutive weeks, and some mechanisms have been modified, but the effect is not very good.”

"Have you analyzed the reason?"

Wang Juncai nodded, "I have also analyzed it. I think there is a problem with the content in the National Day version. It is too unfriendly for ordinary players. The game has become a big R player's fairy fight. Ordinary players have absolutely nothing in the game. Existence, this is the main reason for their loss; at the same time, the loss of ordinary players, for big R players, the game becomes very boring, although there are still many big R players fighting each other in the game, but After playing a few rounds, I found that this mechanism of spending money to recruit soldiers is itself a bottomless pit, and I am not willing to continue to charge money into it for unnecessary consumption. Generally speaking, I think that the current large version, no matter Whether it is for ordinary players or big R players, it has no good effect..."

"Didn't you do some internal research on the effects of this version when you first launched it? After problems arose, what efforts did you make in the several small versions you made? Can you tell me about it?"

"It's mainly a few adjustments. One is to adjust the speed of the game, and the other is to merge servers with fewer people."

"Isn't this nonsense? Consume the future vitality of the game to further stimulate consumption? Players are no longer satisfied with consumption, and you continue to stimulate their consumption? What's your mind?" Li Mintao was already a little angry, "You Wang Juncai I am also an old man who has been in the game industry for many years. Can I not take things for granted? It is enough to gather players together? In the past, when the server was full of people, it was not centralized? Is it time to go or go?”

"Yes, yes, Mr. Li taught you the right thing!"

"I'm sorry for you!" The last sentence directly hit the point of Li Mintao's anger, and he picked up the ashtray in his hand and was about to hit someone, but thinking about it now in a society ruled by law, he shook it or put it down.

"Then what are you going to do next? Is there a new version update plan?" Li Mintao continued to ask.

"We have been having meetings and discussions internally, and we are also looking for ways to curb the current decline in game players, but we haven't thought of a good way yet." Wang Juncai shook his body, fearing that he wanted to avoid the soot that might fly over at any time. Fortunately, Li Mintao didn't smash it, and he didn't hide either.

"Those players were paid for by the company with real money, and they were consumed by you taking it for granted. I really admire you, a bunch of idiots." He sighed, "Go out first, and find a way as soon as possible. Yue also wants to ask you to give a lecture in the whole company, and talk about the successful experience of the project, and now this broken data, what a bird! Go back, think about the setbacks you have done recently, and this kind of thing will happen again in the future If it happens, I won’t say anything, you pack your bags and get out!”

Of course, he was talking about Liu Neng's incident. After he won the award, he knew that Liu Neng was an employee of Qicai Technology. At that time, Li Mintao and the other two company bosses were quite happy, thinking that this was a good opportunity to be able to catch Feiliu Chuangyu's thigh.But when he went to the "Seven Heroes of the Warring States" project team and wanted to praise Liu Neng's instincts in public, he was told that he was exiled to the testing department.

For the latter matter, I asked someone specifically to ask around, and I almost understood what happened before and after.He wanted to see if he could keep him for a while, but was resigned on the spot. Li Mintao really wanted to vomit blood for three liters. A moment ago, he thought of leaning on his thigh, relying on this talented little planner to make a few more good games to make the company grow stronger It's just a waste of time, who won't be angry if it's put on it?

…………

On the third day after the formation of the regiment, Liu Neng took Huang Chenghao and two people to Shanghai, Shanghai.

He didn't go directly to Gao Xing, who is now in the limelight, but contacted the Commerce Department of Happy.com through Huang Chenghao, and then contacted its founder Wan Binglin.Happy Campus Network has been established for more than three years, and it is now the largest SNS social networking site in China; and Wan Binglin just resigned from the portal at the beginning of this year to start Happy Network, and it is less than a year since it was full Time, but has already achieved the second place in the industry.

Liu Neng checked this person's experience, and he was much more pragmatic and stable than happy.Of course, this doesn't mean that Liu Neng doesn't like happy. In fact, starting a business really needs a radical like happy.One of the main reasons why Wan Binglin's current social networking site can achieve such a scale is his network background.

However, if I want to go further, I have been blocked by the school network.So far, the registered users of Campus Network have exceeded 5 million, while the number of registered users of Happy Network has just exceeded 2000 million users.From Liu Neng's point of view, everything has just begun and there is still much to be done.

(End of this chapter)