Forced to become an idol in order to make games

Chapter 38 Game Operation
It had been a long time since Zhou Xiaorui finished reading the information in her hand, she came back to her senses and saw Lu Yu who was staring at her with a smile and cried out

"Ah! What are you staring at me for?"

Immediately, his face turned red in an instant. After all, Zhou Xiaorui, who was stared at by someone as good-looking as Lu Yu, had never seen Zhou Xiaorui without blushing and heartbeat.
"Nothing, have you read the information?"

Seeing Zhou Xiaorui like this, Lu Yu could only change the topic directly, otherwise, could he say that he was observing her?This will only make Zhou Xiaorui more shy

And when it comes to work, Zhou Xiaorui can quickly calm down, then nodded and said

"finish watching"

After hearing this, Lu Yu asked directly.
"Then do you have any findings or suggestions? Let's hear it"

Hearing this, Zhou Xiaorui also knew that Lu Yu was going to test himself, so he flipped through his notes, and started talking while reading.

"It's a bit of a discovery, but I don't understand some things, so I want to ask you!"

"No problem, you just say it, I will answer you if there is anything!"

Lu Yu didn't refuse, and then Zhou Xiaorui's voice rang out.

"This game is abnormal in terms of sales. Although I have no experience in the game industry, any item that can maintain such a growth rate of more than [-]% like this game must have done a lot of publicity in the early stage. , or it was brushed out!"

Zhou Xiaorui took a sip of water and continued

"And if there was a lot of publicity in the early stage, judging from the sales volume on the first day of the game, it should be impossible, because the sales volume on the first day will not be less than [-] copies, and the sales growth trend on the first day It is also very problematic, from basically no sales in the morning to a violent outbreak after noon, so I infer that there should be some promotional activities during this period.”

When Lu Yu heard this, he asked directly.

"It may be caused by the promotion of the official homepage!"

"It's not caused by this!"

Zhou Xiaorui objected directly, which made Lu Yu very curious, why Zhou Xiaorui made such a judgment

"why?"

"Let's not say that the time is not right, even if the time is right, the promotion of the homepage will only bring about moderate growth. After all, this is a game, not like takeaway, and it will not happen in a fixed period of time. It has an explosive effect, and this effect is especially obvious in the next few days, so there must be other promotional methods for promotion, and this promotional method is still a big one!"

After Zhou Xiaorui finished speaking, he stared at Lu Yu, and Lu Yu asked with a smile on his face

"Oh, really? Then can you guess what kind of promotion it is?"

"I can't guess the specific method, but I can be sure that there are definitely celebrities in the game circle involved, and the number of fans of these two people is absolutely high. Only in this way can this kind of explosive consumption be brought about. How about the quality of this game, but there is definitely something that most people like, otherwise, even if they have a lot of fans, this situation will not happen. This is the sales volume from noon to [-] pm, and from [-] pm to night The curve shows that the growth before and after is not a normal growth. The sales volume brought by noon and the sales volume brought by the evening is too big, and the subsequent growth should be produced by more people participating! "

Zhou Xiaorui told her analysis one by one, which made Lu Yu admire her observation very much. She was able to guess almost exactly from this little basic information, and then applauded:
"Yes, the ability to observe and analyze is very strong, it seems that I have found the right person!"

"Thank you, but here I also want to ask you what promotional methods you used. After all, judging from the current sales volume, you must be at a loss if you can invite celebrities of this size to participate. From what I know about you , you don’t do this kind of thing, so I’m also curious.”

Lu Yu laughed when he heard this, it seems that his method is still good, and then he laughed and said

"I said I only spent less than 1 yuan for this promotion, do you believe me?"

"How is it possible? It's impossible to advertise this kind of volume without spending tens of millions!"

Zhou Xiaorui was very surprised when she heard that Lu Yu said that she spent less than 1 yuan. After all, from her calculations, at least tens of millions of publicity expenses are possible. This is why she concluded that Lu Yu will lose money.

"Then I'll tell you about my method!"

Zhou Xiaorui listened carefully when he heard this, while Lu Yu explained his propaganda methods. When Lu Yu finished speaking, Zhou Xiaorui suddenly realized
"You are clever enough to use a special game mechanism to make this game suitable for the live broadcast atmosphere, but the live broadcast atmosphere alone is not enough to make people pay. You sublimate the theme of this game by reserving humane eggs, and you also It made full use of the weakness of human nature, causing them to promote and buy each other and leave good reviews to deceive people, and that video made later people feel embarrassed to write bad reviews. The consequences caused by this herd mentality are directly converted into game sales. With such a weird curve, your case can be included in textbooks as a classic case, but it cannot be copied!"

Lu Yu didn't object to Zhou Xiaorui's words. After all, the phenomenon of this game is really difficult to replicate. Even the next game he prepared, Jumping King, would only use live broadcast promotion, and the game itself relies on excellent feel and Scenario design to win, although the sales volume may not be able to keep up with digging ground for growth, but it should be able to enjoy the bonus this time

"Well, now that you understand, then the operation of this game will be handed over to you to practice, and if there are any bugs, just give me feedback in time!"

"There is nothing left to operate in this game. You have already paved the way. Now let's see if you can break through 200 million. I will find a way to see!"

Zhou Xiaorui also nodded, then thought of the private matter that Lu Yu said before, and asked curiously

"Is making games the private matter you said before?"

"Well, that's what I want to do, but don't tell anyone else, and don't say it on the Internet. Wait until my artist status is famous here, and netizens come to ask about it. Let's give Sister Yan a surprise!"

Lu Yu explained his plan, and Zhou Xiaorui couldn't help being excited when he heard this. After all, this meant that Lu Yu had accepted him, and it seemed that the future promises should be close to each other, and from Lu Yu's arrangement, Zhou Xiaorui had already thought of countless ways that would be beneficial to him. Lu Yu's development of publicity ideas

"Okay, then I'm leaving now!"

Zhou Xiaorui was about to get up and say goodbye after speaking, Lu Yu also got up and said
"kindness!"

Afterwards, the two got up to tidy up, and after Lu Yu sent Zhou Xiaorui out of the house, they went back to deal with the game and novel. The sound of Lu Yu typing on the keyboard echoed throughout the room.
(End of this chapter)