I really don't want to get rich

Chapter 119 Advertising Alliance (Fourth Change)

After sending Wang Yaqiao away, Zhou Shuishui called Zhou Huohuo to discuss copyright issues with him.

After hearing this, Zhou Huohuo smiled.

"Shui Shui, let me tell you why there is no game content on your side video network, it turns out that you are stuck!
You think too much, I think, there will hardly be any game manufacturers in China who will deliberately target game video producers with secondary creations. In this regard, there are no copyright disputes. "

"Why? Isn't this an infringement?"

"Do I have to sue for copyright infringement?

Is copyright infringement necessarily a bad thing?
no!
The secondary creation of game videos is equivalent to promoting the game itself in a different direction. As long as the game manufacturer is not stupid, it is impossible to deliberately target others and ask for copyright fees, because they can bring their fans to play your game. "Zhou Huohuo explained.

"Even if people say bad things about you, don't you care?"

Zhou Shuishui still couldn't understand.

"Basically, I don't care, because everyone has a curiosity-seeking mentality! If you say I'm not good, then naturally some viewers will be curious about it, so they will come to play our game.

Of course, there is no need to be polite for those who are black for black's sake. " Zhou Huohuo laughed.

In his opinion, his own younger brother is still too young to understand the complexity of society and still needs to practice.

"The fan video about the second creation of "Glory World", did you agree?"

"Of course I agree. Not only "World of Glory", but also every game of our Wanhua Games. As long as it is not the kind of secondary creation just for the sake of being black, I don't care if it is a spoof or a fault, we are all here." No objection. Of course, it would be better if it is a compliment!" Zhou Huohuo answered without hesitation.

"However, you can't hand over the game video of the Glory Professional League to the side video network lightly." Zhou Huohuo changed the subject and emphasized again.

"Me? Isn't the copyright on your side?" Zhou Shuishui was puzzled.

"Hehe, on your side. I used 100 million yuan and the relevant copyright of "Glory World" in exchange for 50.00% of the shares of the Glory Professional League from your company's Mr. Wen." Zhou Huohuo explained.

"Isn't it just the right to use e-sports events?" Zhou Shuishui had seen the cooperation contract between Go and Wanhua Games, and he remembered clearly that the authorization granted by Wanhua Games was this right to use.

"The right to use includes the copyright for you to spread the content of the game! Otherwise, you only use "Glory World" to play games, and you are not allowed to spread it. What kind of copyright does the alliance get for profit? Isn't this no different from players playing games? ? It’s just a few names changed.”

"An e-sports event is equivalent to secondary creation on the basis of the game. The event organizer requires authorization, so the copyright of the content produced through the event belongs to the event organizer, not the game manufacturer." Zhou Huohuo explained .

"Oh, but why do you say that the game recording and broadcasting cannot be handed over to Bian Video Network lightly?"

"Because the current volume of the side video network is too small, it is not conducive to the spread of the event, which is not good for the league.

Although Bian Video Network can bring profits to the alliance, compared to the profits brought by the rapid growth of the alliance, the difference is too big!The loss outweighs the gain!

My opinion is that the alliance should take the route of free first and charge later.

The game videos of the previous Glory Professional Leagues can be licensed to several major video sites for free, allowing them to show them to the audience for free, increasing the spread of our games.

When the alliance grows in the future and has influence, if they want copyright, they have to spend money to buy it.Because at that time, it was the league that fed back the audience to them.

You side video network, if the duration exceeds 5 minutes, or the number of episodes exceeds 2, you will be charged, which is obviously not conducive to the spread of the event and the development of the alliance.Unless, your side video network also launches a free route. "

"Free route, Bian Video Network has it."

Zhou Shuishui remembered very clearly the route he set for the development of Bian Video Network.

That is, the Equal Side video network has grown stronger and can receive advertisements to make a profit. It has launched an advertising alliance to play free videos, but before adding advertisements to free videos, viewers need to watch some advertisements to watch free videos.Advertising revenue, shared equally with video creators.

"Is there? Why didn't I find out." Zhou Huohuo was stunned.

He is very concerned about this younger brother, so he did a good study of the side video network at the beginning.

"some."

Zhou Shuishui then told Zhou Huohuo about the advertising alliance plan.

"In this case, it's not impossible to record and broadcast the match to the side video network. After all, you can earn a fortune, and as long as you promote it well... No! Wait, I thought of something."

The relationship between the two brothers is very good, Zhou Shuishui naturally believed in Zhou Huohuo, now Zhou Huohuo asked him to wait, Zhou Shuishui judged that Zhou Huohuo must have thought of some good plan, so he didn't hang up the phone, didn't speak, and waited for Zhou Huohuo to think clearly.

After a while, Zhou Huohuo's voice came from the receiver.

"I was in a blind spot before and gave some flippant views.

I almost forgot, now our event attention is already good, in fact, we also have the qualifications to negotiate with several major domestic video sites.

Because our events can also attract traffic for them, it is wrong to license them for free!

However, I guess if I ask them for money now, I guess they will not agree, or very little.

After all, the country is now an e-sports desert, and the videos of various previous games are broadcast on their websites, and almost no event organizers have ever received money.

So they will definitely look down on or deliberately underestimate the influence of the event and refuse to give money.

But now there is a good opportunity to start, and that is the side video network that you can build by yourself.

I can say that the side video network you built is like a shit stick inserted into the domestic video industry.And I have calculated that in fact, watching videos on your side video network is quite expensive, and it is simply a turbid stream in the clear stream.

But this is not the point I want to talk about now, the point is, the identity of the side video network shit stirrer.

Don't other video sites look down on our games and refuse to pay?
Then the league will first send the game video to the side video network. I know that the side video network has a strong ability to combat piracy, which will make it difficult for them to steal our game video.

Therefore, use the side video network as bait to lure them to take the bait themselves.

As long as they see that Bianvideo.com is full of oil and realize the influence of our event, they will definitely come to the door and spend money to buy the copyright of our event.

At that time, the initiative will be on the Alliance's side!Everything becomes easy to talk about.

However, to do this, Wanhua Games, the alliance and the side video network have to work together to do it.

Because the size of the side video network is too small and its influence is very limited, it is necessary to promote the side video network and inform players to watch the game videos on the side video network.

And I guess, the advertising alliance program of Bian Video Network was not launched because you couldn't receive suitable advertisements, right? "

"Yeah." Zhou Shuishui didn't deny that Bian Video Network really couldn't receive suitable advertisements.

It's not that there are no advertisers coming to the door, but these advertisers are all rubbish games with little reputation, and even deceptive advertisements issued by dealers online.

This seriously lowered the competitiveness of Bian Video Network, so when Zhou Shuishui was the editor-in-chief, such advertisements were all ignored.

Moreover, Mr. Li has clearly stipulated that the company's major websites must obtain his consent before accepting advertisements.

Zhou Shuishui estimated that if he brought these advertisers to Mr. Li, he would be reprimanded by Mr. Li in all likelihood.

In his imagination, Mr. Li is like his father, Zhou Zhenhua, a man who is both wise and powerful, but also extremely domineering.

ps: The fourth update is delivered!Ask for collection!Ask for a recommendation ticket!
(End of this chapter)