Dashi Shenhao

Chapter 78 Business Economics for the Modern Enterprise

The worst is the worst, please ask Wen Xintong or Wan Yingying's family business to invest some money for an event.

But this is a bad idea.

Qin Shuai believed that if he opened his mouth, the two girls would definitely take care of the matter without saying a word.

However, this is tantamount to owing a big favor.

It's really not worth it to owe favors for such a shitty thing.

The best way, and the most perfect way, is actually able to crack the real demands of the enterprise.

Let the event not only sell illusory social influence, or some invisible and intangible corporate credibility.

Maybe decades ago, or more than ten years ago, these two goods had some value.

But now, there are too many people selling it, so it is worthless.

The next day, after class, Qin Shuai went out and took a taxi to Haotian Mining.

In Qin Shuai's impression, or imagination.

Since it is a mining company.

It must be the kind of chimney full of chimneys, whistling black smoke.

It should also be accompanied by workers in navy blue overalls and hard hats, sweating and busy.

When I arrived, I realized that the actual situation was completely different.

To be precise, it is a large office building.

From the first floor to the top 28 floors, all belong to the same company.

No hardhats and no big chimneys.

The people inside are all in ordinary suits or slightly more formal casual attire.

This made Qin Shuai slightly disappointed.

After all, he hasn't seen a refining furnace yet...

After entering the building, he filled out the visit form at the front desk, waited for the front desk to call Song Ziqi, and after confirming that this was the case, he took the elevator to 12B.

12B is actually the fourteenth floor.

Back in the seventies and 80s, it wasn't so taboo.

Later, the economy boomed, and many foreigners came to the country to search for gold, so the number 13 was changed to 12A.

Since 13 has been changed, it would be outrageous not to change 14.

Therefore, elevator companies have abandoned the 13 and 14 buttons.

It becomes 12A, 12B.

When I got out of the elevator, I saw a middle-aged man in his 40s with white hair and black-rimmed glasses standing in the elevator.

When he saw Qin Shuai, he immediately asked, "Are you Qin Shuai?"

Qin Shuai nodded immediately and said, "Hello, I am, you are Manager Song, I'm glad to meet you."

Greeted.

Song Ziqi led Qin Shuai to the office area on the left, passed through the tea room, and entered a small negotiation room that could only accommodate four people.

The two sat down separately.

Qin Shuai took out the plan he had prepared overnight from his bag.

Very detailed.

Song Ziqi read it pretentiously, basically... nothing outstanding.

Putting down the proposal, he asked, "How much money do you need from us this time?"

"Our vice president said that it needs about 10 yuan."

"Well, in the past few years, we basically sponsored so many activities, so it wasn't a big problem at first."

Originally... well, let's talk about the problem!

Qin Shuai thought.

"It's just that you may be late on the call this time. I think your activity plan may be too late in time, because you have to go through the process to approve the money, and the time is too short to be enough."

According to Song Ziqi's vision, Qin Shuai should say next——

Please help;
Look, can you hurry up?
Ah, Manager Song, please help me find a way;
It's over, it's over, what should I do?

However, to his surprise, Qin Shuai stood up,
Goodbye.

He walked very resolutely, without taking a cloud with him.

This confuses Song Ziqi herself, are all college students so blunt now...

Qin Shuai's idea is very simple.

I already know what fart you are holding back, why are you still acting with you.

With this time, wouldn't it be good to study how to get sponsorship from other companies?
Go out and hand in the visit form.

Qin Shuai took a taxi and went straight to school.

At school, navigate to the library.

I opened Zhihu on my mobile phone and checked some recommended books about business management.

Write down the title of the book and check it out at the library.

A total of five books, "Leading Ways", "Modern Enterprise Business Economics", "The Essence of Operations", "Winning", and "Integrated Marketing Communications".

The first thing he looks at is integrated marketing communications.

In order to save time, I gave myself a time amplifier bonus.

The sound of turning the pages of the book made the girl sitting next to her roll her eyes. Your way of striking up a conversation is too old-fashioned.

Is it very temperamental to play over and over again?

Huh?
Isn't this freshman grass?
You don't need to come, I'll strike up a conversation with you.

"Student, what book are you reading?"

Qin Shuai heard the girl's words, but he was not ready to answer.

Still flipping through the book one by one.

"You are Shuai Qin, right? I read your report, and you are amazing."

The girl has little stars in her eyes, and she is willing to dedicate her life.

Qin Shuai frowned.

Continue to flip through the book.

This book is very interesting.

Look, you are right.

For example, to find the audience for marketing, such as to pay attention to a series of data within the enterprise, such as to discover the needs of the market.

Here, countless examples are also introduced to explain why these technical terms are important.

But Qin Shuai felt that this was not the case.

What is said in it is basically reversed.

Or find evidence from examples to prove that the concept is important.

And, that assumes a lot.

In other words, they are all explained under certain specific assumptions.

This is worth thinking about.

Qin Shuai thought about his own small restaurant, and if he wanted to expand his business scale, he would definitely buy a few restaurants and hire more people to make the food more palatable.

Then publicize more and find the right position.

But—that's the problem.

It's done, which proves that everything is done well.

If you lose, you must have not done a good job?
You can come up with as many examples as three or four cars of soil without using your brain too much.

So, after reading halfway through, Qin Shuai threw the book aside.

Then look at other.

Basically read well-known foreign books.

It cannot be said that there is no gain at all.

At least, I have some understanding and thinking about the economy and marketing itself.

Only the last book "Modern Enterprise Business Economics" is left, a domestic work.

Qin Shuai opened the book, only to find that it was much more pragmatic.

The content is not very novel, it is nothing more than talking about what the commodity is, why it is manufactured, why it needs to be circulated, and how to circulate it.

How does the enterprise live and how to make itself live better through operation.

As for too many things, not really.

This book opened Qin Shuai's mind.

If, put the enterprise in a relatively simple world.

Whether it's sponsorship or running a commercial event yourself.

In fact, there is only one purpose, how to get more profits.

To put it more bluntly, it is how to sell more things.

Or, making the same thing more expensive is also one of the important contents.

So, if you find a sponsoring company by yourself, if you start from this entry point, will you be able to make the other party pay obediently, instead of alms from above?

(End of this chapter)