Super Scrap King

Chapter 280 Why are three drinks so expensive?
"Mr. Xu, are you really not going to attend tomorrow's product launch event?" Wu Qixiong said in an extremely helpless tone on the phone.

Xu Pin looked away from the molecular high-speed oscillator, and replied with a smile: "I think if I can save my limited time and research a few more new products, that would be the thing you would like to see the most, wouldn't it?"

"That's right! Mr. Xu, you're busy! We won't bother you!" Wu Qixiong immediately said solemnly.

After hanging up the phone, Xu Pin grinned in satisfaction and devoted himself to the research again.

Compared to managing a company, Xu Pin prefers to study energy liquids.So far, these three energy liquids are like magic liquids in the hands of a magician. After mixing and matching with each other, the effect produced is simply fascinating.

Taoism says: One life is two, two is three, and three is all things.

Xu Pin felt that his three energy fluids were like this.

I meditate in the evening and have time to experiment and verify my feelings during the day. Xu Pin feels that his understanding of energy is rapid, and he has new feelings almost every day.

Xu Pin already has a deep understanding of decomposing and replenishing these two kinds of energy, and now Xu Pin is focusing on the energy exchange fluid.He has a strong hunch that the energy exchange fluid is the most heaven-defying ability of the energy system.If you understand this ability thoroughly, you will also gain unimaginable abilities.

Decomposition, from existence to non-existence; supplementation, from non-existence to existence; what about exchange?Is it just as simple as the exchange of energy properties?
Xu Pin continued to look at the exchange energy liquid in the molecular high-speed oscillator, lost in thought.

The scientific research center was quiet.

The sound insulation effect of each test room is very good. The test rooms are all separated by bulletproof glass with a thickness of more than two centimeters. It is difficult for a laser as thick as a finger to penetrate at once.

The scientific research center has three floors, with important laboratories on the middle floor.

There are currently four laboratories in use, one each for Xu Pin, Liu Yiran, Xiao Hengshan, and Qi Jifeng, the friend brought by Xiao Hengshan.The other two brought by Xiao Hengshan acted as assistants to Xiao and Qi respectively.

Qi Jifeng is a professional scientific researcher with high achievements in the field of chemical substances.

As for the main research projects, Xu Pin also divided the work for everyone.

Xiao Hengshan is responsible for the primary life supplement solution.

Qi Jifeng is responsible for primary and primary substance supplements.

Liu Yiran could theoretically be in charge of all the energy liquids, but too much content would easily distract him, so Xu Pin asked her to focus on the first-level decomposition liquid for the time being.

Qiu Changping was originally researching the effect of the primary decomposition liquid on metals.But no matter how professional Qiu Changping was, he couldn't compare to Liu Yiran.Xu Pin attached great importance to this area, so he left it to Liu Yiran to focus on research.

Xu Pin devoted himself to researching the third energy liquid.

Now Xu Pin has five companies, and the maintenance company is mainly managed by Wu Hanyu, so there is no need for Xu Pin to worry about it; the daily chemical company is a money-making machine, now it is managed by Mu Zhenghua, and it will be handed over to Lan Jie in the future, Xu Pin does not have too much Worry; Sanpin Beverage is also a money-making machine in the future, and the company is full of talents, so there is no need to worry;
The most important companies are Sanpin Technology and Energy Regeneration.Among them, the energy regeneration company is the foundation of Xu Pin, and Xu Fei is also in charge of it on the surface, but in fact Xu Pin controls it himself.

Technology companies will be the core companies of Sanpin Group in the future and will also be the most important window to the outside world.Therefore, Xu Pin invests the most in technology companies and is personally involved in them.

Technology companies are currently in short supply of personnel, but Xu Pin adheres to the principle of preferring shortages rather than excesses, and does not plan to expand aggressively.Anyway, there is no rush to study this kind of thing.

While Xu Pin and the others were quietly doing research in the underground scientific research center, Sanpin Beverage Company was extremely busy.

Tomorrow is Saturday, and it is also the day when the product launch event before the launch of new products is officially held.

Based on the popularity gained by Xu Pin at the Binhai Cocktail Party, it was heard that the Sanpin beverage was produced by Xu Pin's company, and people in the news media industry simply heard the news.

Sanpin Beverage Company officially issued only 200 invitations, but as a result, more than [-] media personnel actually attended the new product launch event.A quarter of them are foreigners.

According to the concept of the upper management of the beverage company, it is natural that the more media personnel come, the better.Everyone who comes is a guest and must be treated well.The pre-[-] receptions suddenly increased tenfold, and the layout of the conference venue, reception arrangements, number of drinks, post-conference meals, etc. all increased tenfold accordingly, and all the staff of the beverage company suddenly lost their legs.

Wu Qixiong and others also considered that Xu Pin's popularity is very useful, but they never expected it to be so easy to use.Fortunately, Xu Fei, who participated in the reception, was more experienced. He had foreseen this kind of scene early in the morning and told Wu Qixiong to make two-handed preparations, so there was no rush at the scene.

The modern social network is highly developed, the product is so good, and Xu Pin's popularity is the foundation, so Wu Qixiong and others did not plan to spend a lot of money on media advertisements, but only planned to hold a product launch event to launch the product.

Looking at the scene of the product launch now, Wu Qixiong and others were all relieved, feeling that they had chosen the right sales strategy.

At the backstage of the press conference, Wu Qixiong handed the manuscript to Xu Fei: "Director Xu, can you see if these slogans are suitable?"

Although Xu Fei's position is the department director, one level lower than Wu Qixiong and Zheng Zhiping, but Wu and Zheng dare not regard Xu Fei as a department director.

Xu Fei was not polite either. She understood that her brother arranged such a position for herself because she wanted her to study and work hard at the same time.Therefore, in her usual work, she also deliberately lowered her posture, and often humbly asked the two executive bosses for advice.

After receiving the manuscript, Xu Fei put herself in the perspective of an ordinary consumer and read it seriously.

"Sanpin drinks are not just drinks."

"Three grades, one grade of incense, two grades of taste, three grades of life."

"Three grades of super energy drink, enjoy it with every mouthful."

"Three kinds of drinks, the best quality."

……

Xu Fei read them one by one and frowned slightly: "These slogans really highlight the characteristics of our products! However, if you look at the price from the perspective of an ordinary consumer, will you feel shocked?"

After all, the unit price of the most expensive drinks on the market does not exceed 10 yuan, the wholesale price of the third-grade drinks is 20 yuan, and the unified retail price is 40 yuan.More than ten times more expensive than other drinks.

"But once you taste it, you won't think it's expensive!" Wu Qixiong said firmly.

Xu Fei shook her head: "Many people turn around and leave when they see the price. So, will there be a story behind it?"

Wu Qixiong really wanted to say that even if he turned around and left first, he would come back later.But thinking about it again, even if only five of the ten people turned around and walked away, their own publicity would still be discounted by half!
"So, what does Director Xu mean?" Wu Qixiong asked in a questioning tone.

Xu Fei thought for a while and said with a smile: "How about we use psychological hints in the slogan? For example: third-grade drinks, the most expensive drink; or: third-grade drinks, which are so expensive. Or: third-grade drinks, the most expensive Drunk and enjoy."

"These are fairly standard promotional slogans. If you have a little more personality, let me just say: Why is the third-grade super energy drink so expensive?"

"Ha ha!"

"Ha ha!"

As soon as Xu Fei finished speaking, everyone laughed.From the perspective of official propaganda, this sentence is not a slogan at all, but everyone feels very down-to-earth.Believe me it works great too!
"Just this one sentence: Why are the third-grade drinks so expensive?" Wu Qixiong laughed, "Use a very angry and sad tone! The stronger the tone, the better the effect!"

(End of this chapter)