Glory Greenery
Chapter 688
Chapter 688
The days in the rehabilitation center were really boring for Yang Mo.
In addition to cooperating with doctors for rehabilitation training accidents, I can only get in touch with my girlfriend more.
After this injury, Yang Mo felt that his relationship with his girlfriend had deepened a lot.
But a happy life is always short-lived, and soon because of business problems, Barbara had to rush back to China with her younger sister Xiaoyue to deal with it.
The reason for this matter is still inseparable from his injury.
After the first stage of business cooperation with Manchester City expired one after another, his injuries caused many businessmen to be pessimistic about his future and chose to settle with him.
These are basically foreign companies.
However, there are not many domestic companies. For example, Huawei mobile phones, which he has cooperated with for many years, completed the contract renewal during his injury.
Still follow the club's negotiation routine, reducing the basic endorsement fee, but increasing the floating bonus.
As long as Yang Mo performs well enough after recovering from injury, the money he can get will far exceed the endorsement fee in the first stage.
In fact, there are not many domestic brands that are willing to sign him now, not because of injuries or other reasons, the main reason is one word, expensive!
Compared with those domestic celebrities, Yang Mo's current endorsement fee is converted into RMB, which starts at least 3000 million a year.
Such costs are really beyond the reach of ordinary companies.
In addition, Yang Mo's own business is doing well, and he is not willing to lower the price to sign contracts, so there are not so many domestic companies willing to cooperate with him, especially private companies.
But, private companies can't, but state-owned companies can.
In China, state-owned enterprises have always had the habit of supporting domestic athletes. You can see how many Olympic champions companies like China Unicom have signed.
And since Yang Mo returned from the World Cup, Shangfeng had just finished interviewing him, and immediately several state-owned enterprises approached him to discuss cooperation.
In the end, he reached a cooperation condition with China Telecom. The price can only be regarded as moderate in his business cooperation, but the meaning of the representative is different.
But this time Barbara and Yang Yue returned to China to deal with matters that had nothing to do with domestic companies.
What they want to deal with is Yang Mo's partner who makes the most money, has the greatest influence, and is also involved the most.
Nike.
Yang Mo's return from injury is lagging behind, and the contract time between Nike and Yang Mo is about to expire.
Due to injuries, Nike executives hesitated to renew the contract with Yang Mo, and finally delayed the renewal negotiations.
The cooperation between Yang Mo and Nike has gone through two stages. Generally, at this stage, Nike usually renews a high-value long-term contract, or even a lifetime contract.
The cooperation between Yang Mo and Nike is already a pleasure. In addition to the cooperation between the two parties on their personal brands, this contract renewal should have been very smooth.
But helplessly, after reading Yang Mo's injury report, Nike's analysts were not optimistic about Yang Mo's state after his comeback, so the whole matter came to an impasse.
In fact, as long as the interests are there, the matter is not impossible to solve.
It is estimated that if Yang Mo makes a little concession, Nike will definitely restart the contract renewal negotiation. After all, they have cooperated for so long, and the interests are still involved. In addition, the market behind Yang Mo is not something Nike is willing to give up easily.
However, all of this is a little different because of the appearance of a spoiler.
Adidas decided to take a big gamble after realizing the news that Nike and Yang Mo's contract renewals were blocked.
The representative they sent promised in the communication with Yang Mo's team that they could sign a ten-year contract with Yang Mo with a total amount of 16 billion yuan without Yang Mo recovering from injury.
In terms of exclusive sneakers and co-branded sneakers, Adidas has almost halved what Nike has given.
As for the cooperation between Yang Mo's personal brand and Nike, Adidas is also willing to take over and pay all the breach of contract costs.
Compared with Nike's hesitation, Adidas can be said to have made a big bet, betting that Yang Mo will remain in the same state after his injury.
Because Adidas understands that if it doesn't do this, it will definitely be difficult to snatch Yang Mo from Nike's tiger mouth.
If you want to have a big opportunity, you have to take a big risk.
In 2013, the joint sneakers launched by Yang Mo and Nike directly exceeded 2000 million sales!
This figure simply made Adidas jealous.
Even though many people in the industry laughed and said that it was not a sneaker at all, it was just a sneaker with the name of the sneaker.
But even so, the Everbright compatriots couldn't hold back their love for Yang Mo, so they frantically paid for it.
If you want to buy sneakers, go directly to buy the more professional Yang Mo Demon King series, and the sneakers can’t be worn on the street.
People's advertisements don't say it all, you can play football anytime, anywhere.
Whoever said that sports shoes can't be called sneakers, who stipulated it.
I have to say that once a creature like a fan becomes loyal, it is indeed a bit scary.
But at least one thing is certain, fan Yang Mo, at least in China, will not be despised.
It was this kind of commercial interests that made Nike not immediately decide not to renew the contract, but postponed the contract renewal, and by the way wanted to squeeze out some benefits while Yang Mo was injured.
After all, the total amount is too large, and a little profit is enough to make Nike's heart.
But Nike just didn't expect that Adidas would take such a big gamble and use uncommercial practices to snatch food from its mouth.
For such a big event, Yang Mo felt that someone close to him must watch over it.
Barbara was involved in the personal branding before, so she volunteered to go back to China. Xiao Nizi was very enthusiastic and would report the results to Yang Mo every day.
The overall progress now is that Nike is still in the dark, and the negotiations on Adidas are progressing rapidly.
In order to win Yang Mo, Adidas made concessions on various terms.
The ten-year contract was finally fought by the personal team, and the amount remained the same, but the signing time became a long time.
This is equivalent to adidas paying nearly [-] million yuan to Yang Mo every year, and it is after tax.
Everything is going on in an orderly manner. Not surprisingly, when Yang Mo recovers from injury, this crazy poaching operation will detonate the world football.
At that time, when the dice Gu is released, whoever wins and whoever loses, whoever regrets whoever is proud, will be very interesting.
When the personal team completed all the details of the negotiation, Yang Mo from the Los Angeles Rehabilitation Center signed a preliminary agreement with the Adidas representative. Although Yang Mo was still sitting in a wheelchair, he looked confident.
He looked at the representative of Adidas and said confidently, "You have made the most correct decision."
"We hope so too and look forward to seeing you perform on the pitch."
The representative of Adidas was sweating a lot. For the sports world around the world, this is the most expensive long-term contract in the world, and it is also the most important gamble for Adidas. How could they not be nervous.
"It will definitely." The system gave Yang Mo the most confidence.
He desperately wants to come back now, and let those short-term guys at Nike know how wrong it was to give up on him.
(End of this chapter)
The days in the rehabilitation center were really boring for Yang Mo.
In addition to cooperating with doctors for rehabilitation training accidents, I can only get in touch with my girlfriend more.
After this injury, Yang Mo felt that his relationship with his girlfriend had deepened a lot.
But a happy life is always short-lived, and soon because of business problems, Barbara had to rush back to China with her younger sister Xiaoyue to deal with it.
The reason for this matter is still inseparable from his injury.
After the first stage of business cooperation with Manchester City expired one after another, his injuries caused many businessmen to be pessimistic about his future and chose to settle with him.
These are basically foreign companies.
However, there are not many domestic companies. For example, Huawei mobile phones, which he has cooperated with for many years, completed the contract renewal during his injury.
Still follow the club's negotiation routine, reducing the basic endorsement fee, but increasing the floating bonus.
As long as Yang Mo performs well enough after recovering from injury, the money he can get will far exceed the endorsement fee in the first stage.
In fact, there are not many domestic brands that are willing to sign him now, not because of injuries or other reasons, the main reason is one word, expensive!
Compared with those domestic celebrities, Yang Mo's current endorsement fee is converted into RMB, which starts at least 3000 million a year.
Such costs are really beyond the reach of ordinary companies.
In addition, Yang Mo's own business is doing well, and he is not willing to lower the price to sign contracts, so there are not so many domestic companies willing to cooperate with him, especially private companies.
But, private companies can't, but state-owned companies can.
In China, state-owned enterprises have always had the habit of supporting domestic athletes. You can see how many Olympic champions companies like China Unicom have signed.
And since Yang Mo returned from the World Cup, Shangfeng had just finished interviewing him, and immediately several state-owned enterprises approached him to discuss cooperation.
In the end, he reached a cooperation condition with China Telecom. The price can only be regarded as moderate in his business cooperation, but the meaning of the representative is different.
But this time Barbara and Yang Yue returned to China to deal with matters that had nothing to do with domestic companies.
What they want to deal with is Yang Mo's partner who makes the most money, has the greatest influence, and is also involved the most.
Nike.
Yang Mo's return from injury is lagging behind, and the contract time between Nike and Yang Mo is about to expire.
Due to injuries, Nike executives hesitated to renew the contract with Yang Mo, and finally delayed the renewal negotiations.
The cooperation between Yang Mo and Nike has gone through two stages. Generally, at this stage, Nike usually renews a high-value long-term contract, or even a lifetime contract.
The cooperation between Yang Mo and Nike is already a pleasure. In addition to the cooperation between the two parties on their personal brands, this contract renewal should have been very smooth.
But helplessly, after reading Yang Mo's injury report, Nike's analysts were not optimistic about Yang Mo's state after his comeback, so the whole matter came to an impasse.
In fact, as long as the interests are there, the matter is not impossible to solve.
It is estimated that if Yang Mo makes a little concession, Nike will definitely restart the contract renewal negotiation. After all, they have cooperated for so long, and the interests are still involved. In addition, the market behind Yang Mo is not something Nike is willing to give up easily.
However, all of this is a little different because of the appearance of a spoiler.
Adidas decided to take a big gamble after realizing the news that Nike and Yang Mo's contract renewals were blocked.
The representative they sent promised in the communication with Yang Mo's team that they could sign a ten-year contract with Yang Mo with a total amount of 16 billion yuan without Yang Mo recovering from injury.
In terms of exclusive sneakers and co-branded sneakers, Adidas has almost halved what Nike has given.
As for the cooperation between Yang Mo's personal brand and Nike, Adidas is also willing to take over and pay all the breach of contract costs.
Compared with Nike's hesitation, Adidas can be said to have made a big bet, betting that Yang Mo will remain in the same state after his injury.
Because Adidas understands that if it doesn't do this, it will definitely be difficult to snatch Yang Mo from Nike's tiger mouth.
If you want to have a big opportunity, you have to take a big risk.
In 2013, the joint sneakers launched by Yang Mo and Nike directly exceeded 2000 million sales!
This figure simply made Adidas jealous.
Even though many people in the industry laughed and said that it was not a sneaker at all, it was just a sneaker with the name of the sneaker.
But even so, the Everbright compatriots couldn't hold back their love for Yang Mo, so they frantically paid for it.
If you want to buy sneakers, go directly to buy the more professional Yang Mo Demon King series, and the sneakers can’t be worn on the street.
People's advertisements don't say it all, you can play football anytime, anywhere.
Whoever said that sports shoes can't be called sneakers, who stipulated it.
I have to say that once a creature like a fan becomes loyal, it is indeed a bit scary.
But at least one thing is certain, fan Yang Mo, at least in China, will not be despised.
It was this kind of commercial interests that made Nike not immediately decide not to renew the contract, but postponed the contract renewal, and by the way wanted to squeeze out some benefits while Yang Mo was injured.
After all, the total amount is too large, and a little profit is enough to make Nike's heart.
But Nike just didn't expect that Adidas would take such a big gamble and use uncommercial practices to snatch food from its mouth.
For such a big event, Yang Mo felt that someone close to him must watch over it.
Barbara was involved in the personal branding before, so she volunteered to go back to China. Xiao Nizi was very enthusiastic and would report the results to Yang Mo every day.
The overall progress now is that Nike is still in the dark, and the negotiations on Adidas are progressing rapidly.
In order to win Yang Mo, Adidas made concessions on various terms.
The ten-year contract was finally fought by the personal team, and the amount remained the same, but the signing time became a long time.
This is equivalent to adidas paying nearly [-] million yuan to Yang Mo every year, and it is after tax.
Everything is going on in an orderly manner. Not surprisingly, when Yang Mo recovers from injury, this crazy poaching operation will detonate the world football.
At that time, when the dice Gu is released, whoever wins and whoever loses, whoever regrets whoever is proud, will be very interesting.
When the personal team completed all the details of the negotiation, Yang Mo from the Los Angeles Rehabilitation Center signed a preliminary agreement with the Adidas representative. Although Yang Mo was still sitting in a wheelchair, he looked confident.
He looked at the representative of Adidas and said confidently, "You have made the most correct decision."
"We hope so too and look forward to seeing you perform on the pitch."
The representative of Adidas was sweating a lot. For the sports world around the world, this is the most expensive long-term contract in the world, and it is also the most important gamble for Adidas. How could they not be nervous.
"It will definitely." The system gave Yang Mo the most confidence.
He desperately wants to come back now, and let those short-term guys at Nike know how wrong it was to give up on him.
(End of this chapter)
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