Chapter 247
In the study, Lin Chengnan and Chen Youren sat at the desk, sitting in rows and sharing fruit.

"Xiao Nan, you told me about the transformation before. Liren has been changing, but the range is not very large. They are all high-quality assets, and they are the foundation of starting a business. I am also reluctant. You see, apart from investment business , Is there anything else suitable here?"

Chen Youren doesn't feel ashamed, even though he has been in business for so many years, but the new era is different from the hard work they did in the 90s and [-]s. At that time, they were courageous and could make a fortune after suffering a lot. Now it is not possible, and the rules are getting more and more complicated. Perfect, the smaller the gap left.

"Dad, you also said before that food, clothing, housing, and transportation are fundamental, and I think so too. If Liren can achieve the ultimate in 'clothing' and become the leader in the country, then you don't have to worry about it in the days to come." Yes. In terms of stability, this thing is more stable than the Internet, and it belongs to the basic needs of life, and no one can live without it.”

Lin Chengnan didn't shy away from it either. After all, the Chen family was just one Chen Guo. When she gave birth to a son and a half daughter, even if she didn't touch her at all, it would all fall on her own child. What she was doing now was to accumulate blessings for her child. , do you understand!

Don’t hide anything!Besides, I, Mr. Lin, am not the kind of person who takes soft food and eats hard.

Lin Chengnan felt that it was not fun to say, so he took a fountain pen and drew on the white paper.

"This is the foundation of Liren, clothing, luggage, both OEM and self-operated.

The foundry can be said to be one of the best in China, so it goes without saying.Self-employment has been making steady progress in recent years. Most of them are still second- and third-tier brands, and there are only a few first-tier brands.The number of employees in this area alone accounts for four-fifths of Liren's total number of employees, among which the front-line employees in the factory are the most. "

Lin Chengnan sorted out the information received from Chen Youren and narrated that the latter did not make remarks, which he knew better than Lin Chengnan.

"Opening up sources of income and reducing expenditures is more important, but reducing expenditures is also essential. Liren was able to grow bigger and stronger in the foundry industry before, using the most skilled workers and supporting the most stable welfare in the same industry to retain people. At the same time, It is also a first-class equipment in China, so the product quality is guaranteed.

But I think this is not enough. At present, the update and iteration of automation equipment is getting faster and faster. It is necessary for Liren to install new equipment and use new materials. It seems that the cost has increased, but in fact it stabilizes its own market, even if it lowers its own in the early stage. The profit margin will also decrease with the passage of time, and the marginal cost will decrease, and the opponents will be left behind by you in the future. What Liren has to do is to occupy this market as much as possible, not giving the opponent a chance, and become a domestic OEM King of.

At the same time, Liren had also tested the waters in the electronic market before, but did not increase investment.Xingchen's involvement in hardware manufacturing is not too complicated. The product design and development are handled by Xingchen, and the final assembly and manufacturing are assembled by Liren's electronic foundry. "

This is also Lin Chengnan's plan. Although Liren is not a Taiwanese company, she is still one of her own after all, and many aspects are controllable.

There are quite a few sweatshops in Dongfang Province, which are now under strict control, but they are still a big problem. In order to pursue profits, capitalists are willing to risk themselves, and even the government is helping to cover them.

There is no way, those at the bottom need to survive, the sweatshops that outsiders see, for these people without education and skills, they can have a stable income, even if they pay more, it doesn't matter.

At the beginning, my cousin stayed in such a factory for a year or two in order to make money and learn art. After returning home, he talked about the relevant situation.

For the sake of life, 996 is nothing but a trivial matter, no matter how hard it is, can you live a peasant life?Sun and rain, watching the sky to eat, bad luck, waiting for a disaster during the harvest, you can't get a fart.

Lin Chengnan told Chen Youren about Xingchen's next drone, including the software part, but as the core flight controller, it can be said to be the brain of the entire drone. The quality of future products and the degree of application depend on this. Gadgets lay the foundation.

There are also more important sensor parts, including gyroscopes, magnetic compasses, accelerometers, and air pressure sensors, which are almost equivalent to the five senses of people.

Coupled with a camera or something, and with the software, this thing can be used.

Chen Youren was a little ambitious at the beginning, but after listening to it, the more he listened, the more he felt that his head was too big. This thing is not easy to do!

At the beginning, I was just assembling the shell of a music player. To put it bluntly, it didn't have much gold content, and practice makes perfect. This thing sounds high-end.

Not to mention who is playing drones right now, almost all the top technology companies, even the national team, and even those with gun licenses are playing.

Doing this for civilian use always feels a little unreliable.

Lin Chengnan saw Chen Youren's worries. This thing is really troublesome for others. The software part alone can be a headache. After all, the hardware is to buy ready-made ones. One from the east and one from the west get together.

In the next ten years, many small factories began to join in, trying to cheat a sum of money.The core is really the same. Even some children’s toys have higher technological content than the current ones. Can you say that the production of toys in the future will be more confident than the current military manufacturing?

Not that!
"In the final analysis, what we need is a camera that can control the flight and can be seen clearly when flying. Even if the cost is slightly higher now, as long as it can achieve the goal of stability, precision, and low energy consumption, otherwise it will not fly It will run out of power in one or two minutes, which is not of much use.

By the way, Dad, there is also data calculation and transmission, but this is Xingchen's housekeeping skills. The software is ready-made. We also have a database specifically for this area. Related algorithms can also add relevant functions at any time, so that it can Reaching the upper limit of the hardware, the algorithm is more compatible and the output is powerful.

Several of our teams doing hardware testing in Imperial City, even the professors in Mizuki said that our software is good. "

Lin Chengnan cocked his thumb and boasted to himself, which made Chen Youren a little ashamed.

Sometimes his son-in-law's words are a little exaggerated, but overall it is quite reliable, but you don't know which of his words are true and which are false, which is unpredictable.

"Xiao Nan, you also know that Liren had ample cash flow before, but a sum of one billion entered Xingchen's account, which also made Liren's cash shrink a lot. Listen to what you said, the cost of an electronic foundry Not low."

What Chen Youren said made Lin Chengnan stunned for a moment, he didn't expect Liren to have no money.

"It's okay Dad, this product is not going to be mass-produced for the time being, it's just an experiment in a small area. After Liren is familiar with the relevant process, if Liren can't take over, we will go to other domestic foundries. After all, Liren is not a professional manufacturer of this product. of."

Lin Chengnan just felt that it was a pity. In fact, after the commercial use of drones, there was a blowout every year. With Xingchen's technical reserves and talent reserves, any opponent, no matter at home or abroad, even Shenzhen City or even Hong Kong Village, as long as they set foot, they must consider Xingchen. comprehensive offensive.

Low price, excellent product.

Under this kind of impact, if you don’t invest tens of millions, you won’t even take a splash, even if you just attract venture capital. I’m sorry, under the circumstances of Xingchen’s product iteration from generation to generation, the opponent gradually disappears unconsciously. .

This is also Dajiang's strategy, and at this time they have not even determined their future route, let alone any software.

Of course, Lin Chengnan wouldn't be careless, he woke up early, and he didn't even catch up with the hot meal, let alone, isn't that what rice cooker is like!

The same is true for Sheng Da, but he went to another extreme, like waiting in front of the stove with a plate, but unfortunately he threw the plate and left before the moment when the cooked food was fragrant.

Lin Chengnan firmly believed that if Xingchen missed this kind of thing, he would chop off Qiu Jun's hand if he had to control the general direction.As for why you don't chop yourself, isn't it because it hurts to chop your own hands, and it doesn't hurt to chop other people's!
Failure is success, her mother, in case of failure, it is not impossible, it can only be said that under the control of Lin, the possibility of success is infinitely high.

"The path of open source is not easy, let me think about it again!"

Although Lin Chengnan felt that it was a pity, he was not disappointed. If the drone is to be commercialized, there must be many considerations, such as reducing costs, facilitating promotion and many other aspects.

The focus of R&D personnel will also shift to how to use the lowest cost materials to produce the highest quality products.Right now, it is trying to get the prototype out as much as possible, regardless of the cost.However, the test machine is already on its way, and related issues such as adaptation, it is estimated that it will take less than a week.

At that time, it is to find the problem and solve the problem.It can be used, it can be used, and it is estimated that the final test prototype will pass the test before the end of March.

"Dad, do you know about Xingchen's investment in Jindong before?"

When Lin Chengnan mentioned this matter, Chen Youren nodded quickly to express his knowledge.

"At a glance, both Gold East and Ahri sell things on the Internet, but one mainly sells computers, related accessories and even home appliances, and the other sells miscellaneous things. In fact, the business logic of the two is very different.

We invested in Gold East, on the one hand, because Ali has already been listed, it is not suitable for us to join at this time, and we will not get any actual benefits.But Jindong doesn’t have this problem. They are much more demanding on capital and flow than Ahri. Although their boss has repeatedly declared that Jindong is Ahli’s opponent, Ahri is suppressing them. In my opinion, it is the boss of Jindong who touches porcelain. Ari, raise your own status in the industry. "

"Although it's a bit clumsy, it's very effective. Even you guys invested in it, right?"

Chen Youren said with a smile.

"Yes, on the one hand, their business model has a lot of potential, and the current valuation is not high. On the other hand, they are taking a different route from Ahri, focusing on warehousing and logistics. We Xingchen recognize this business model .”

After finishing speaking, Lin Chengnan lowered his head and said in a low voice: "Now Qiu Jun is still talking with them in secret. This year, Star Browser will open an interface for them, and Jin Dong's traffic will increase explosively."

When Chen Youren heard it, his eyes rolled up: "Xiao Nan, although Liren Investment is known for being conservative in the industry, as long as you place a bet, it means that this project is very stable and the income can be expected, so it still has a certain reputation in the industry , generally no one would reject Liren's investment. You said... Should we make an investment. "

"Dad, didn't you just say you have no money?"

Lin Chengnan couldn't help but blamed, and Chen Youren showed an embarrassed smile: "The project you mentioned cost too much, how could Liren have the money to renovate the factory building and introduce equipment, and the investment of tens of millions can still be paid for. "

"Then we can jointly invest."

When Chen Youren heard this, he subconsciously covered his wallet: "If I really vote for Jin Dong, I won't have much left."

"Then how much do you plan to invest?"

"Not much, tens of millions."

"Ten million is also tens of millions, and 1000 million is also tens of millions. You always talk about it."

Lin Chengnan asked persistently, the old man's family members were old-hearted, and they were still hiding from him. Is it necessary? Believe it or not, let Chen Guo come over and ask.

"It's only 3000 to [-] million."

Chen Youren said helplessly, the son-in-law is really thick-skinned, he didn't wink at all even though he didn't want to tell him.But from what Lin Chengnan said, if the situation is obviously bullish, as long as he is not stupid, he will definitely vote.

When Lin Chengnan heard that it was only 3000 to [-] million, he also felt that Chen Youren was indeed "running out of ammunition and food," and at the same time he was a little embarrassed. After all, Liren's bulk of funds was fooled by him, otherwise it would not be like this.

"I forgot to mention it, it's mold gold!"

Chen Youren said that after a cup of tea, this time it was Lin Chengnan's turn to almost spit out a mouthful of old blood.

Don't take such a long time to talk and breathe, why, do you think I will appreciate your little money?You underestimate me, Mr. Lin too!Isn't it one or two hundred million in cash?Isn't he good at investing in stars?
You have to separate the golden eggs, so the stars won't fall down.

"Don't look at me, it's really gone!"

Chen Youren spread his arms, and Lin Chengnan was helpless. After all, the elders can't be blamed, right?
Looking at Chen Youren's extremely vulgar study decoration, Lin Chengnan complained a bit. He deserves to be a rich man from the 90s. It is in the same tune as the villa decoration in Tongzhou. Right now, because he has money, he doesn't invest in himself, or he doesn't give money to himself. In Lin Chengnan's eyes , "Confucian businessman" Chen Youren immediately became a coal boss full of nouveau riche temperament.

This is Lin Mounan, who is so strong that he can't rub a little sand in his eyes.

Chen Youren, vulgar, just one word.

"Actually, during the construction of Xingchen's headquarters this time, coupled with the investment in Jindong, I really found a project that can be done for a long time. Unfortunately, the demand for funds is too large and there are many things that need to be coordinated. But right now Xingchen There is no way to move forward with this project.”

Chen Youren listened to it over and over again, and picked up his teacup to drink.

"According to me, your headquarters is too big. It's really unnecessary. If you really want to find a large office space, Liren still has one in Shanghai and can rent it to you. Why bother?"

"It's different!"

Lin Chengnan shook his head. The renderings released to the public are one aspect. The design draft he saw was magnificent and unique. How could a nouveau riche like Chen Youren understand the high level of squeezing.

Pushing back 20 years, it is estimated that there will be no comparable office buildings in China.

It's just that the cost is too high. After a year or two, the land price is not counted. The construction cost alone can scare people to death.

"Tell me about your project."

Chen Youren felt that his money had a place to go, and Lin Chengnan didn't need to worry about it. He had a more or less "debt-free and light-hearted" mentality, and he spoke more casually.

Lin Chengnan scratched his head: "This project is not a big deal, anyway, I don't have money to invest, so just talk about it. But Xingchen will definitely be involved in related businesses in the future.

As for me, when I have money, I plan to do a pilot project in Shanghai. If it works, Xingchen can buy shares, but I can’t play the banner of Xingchen on the bright side, it’s too eye-catching. "

"Tell me!"

Chen Youren is a little curious. Although his son-in-law is full of mouth and runs the train, his vision is still very sharp. Not to mention other things, the incident of Weibo makes his eyes shine. I didn't expect that the son-in-law who looks like a man also has a "dark belly". Fool, still a little cautious.

Anyway, in the eyes of outsiders, everything Xingchen Weibo does is planned by Lin Chengnan, this kid is old and bad.

What can Lin Chengnan do, he has no choice but to admit it, but he really didn't think so much, whether he can stop others from trying to kill them, of course, he is giving them a ride, and then he said, "Let's go!"

"It's like this. Now there are e-commerce companies on the Internet, such as Ali, Jindong, and Amazon. There are physical stores and supermarkets offline.

The e-commerce sector must be dominated by the Ari family. Although Jin Dong is trying to touch Ari, it has a good start and has the confidence to challenge, but it is still difficult to catch up.

Offline, the battle between the major supermarkets is about to start. I think it will only take a few years to make it happen, but the positions that include Yingmei, Susuo, and RT-Mart are all good. If you want to compete with such an enterprise offline, you definitely have little chance. "

Chen Youren was the best listener right now, he didn't talk much, just listened quietly.

"Ari's main attack is online, but it needs logistics and distribution. To be honest, Gold East is doing better in this area. Unfortunately, the market is small and it can't affect much. But in terms of product categories, Ahri must be better. Jin Dong is no match for him.

At the same time, people are not as repulsive to online shopping as they were a few years ago, and they can do both online and offline.But according to my estimation, online shopping will definitely invade the offline market. If it is not for some urgent needs, everyone will definitely be willing to buy online, after all, it is not cheap.I think so, can we combine the three. "

"What kind of combination?"

Chen Youren asked with interest.

"We are mainly engaged in supermarkets, large supermarkets, also called super supermarkets."

Chen Youren discovered that Lin Chengnan seemed to have a special liking for "big" in architecture, and every supermarket would add this word, as well as the word "super", just like his new headquarters building, absolutely straightforward. male aesthetics.

"According to my idea, the supermarket adopts a frame structure, which is a bit similar to IKEA or Metro. To be precise, it is bigger than them, and the address must not be in a dense area, and we can't enter that place. Our first choice must be a traffic artery. , the location can be remote, but the road is spacious, easy to enter and exit, and it is best to have high speeds around.

Super supermarkets integrate shopping, warehousing and logistics into one.Because the volume is large enough, we can keep the price very low and ensure quality control.The types of products meet all mainstream needs. Of course, there is no way to guarantee some rare products. No one can do this, and even super supermarkets can’t…”

(End of this chapter)

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