Future Optical Brain System

Chapter 163 Endorsement of "World of Warcraft"

Ma Mingyu said, "There are a few ways, one is to issue activation codes for the closed beta by reporting several answering activities on the official website and forums of "World of Warcraft".

Second, cooperate with some game media such as 173, Leaf, Fun, Game Star, etc., and issue game activation codes to players through these media!
Third, through the game disc of "Plants vs. Zombies" and when paying for download on the game platform, some activation codes are randomly selected and distributed to players.

Fourth, a cola beverage company is very optimistic about the potential of this game, and cooperated with them to put a code on the cap of the cola bottle. Through this code, the internal test activation code is drawn online.

In addition, game activation codes can also be issued through cooperative interlocking Internet cafes. "

Chen Dong nodded, and then asked Ma Mingyu, "How is the promotion of the game going?"

"Because the profit share of "Plants vs. Zombies" has already arrived, our company has sufficient funds to promote it.

On the Internet, we have signed a one-month advertising agreement with major game media, novel websites, portal websites, video websites and various game platforms. Starting from August 8th, there will be large advertisements for "World of Warcraft" on these websites .

In reality, we have hired a large number of game promoters to publicize and promote our games through Internet cafes.

In addition, we also plan to invite stars to endorse "World of Warcraft". "

Hearing this, Chen Dong asked Ma Mingyu, "Currently, have you decided to invite the stars who will endorse "World of Warcraft"?"

Ma Mingyu replied, "Not yet, He Huan has been preliminarily confirmed. We think He Huan has a cool appearance and a sense of fashion. Most of his fans are young men and women, which is very suitable for endorsement of "World of Warcraft". I'm talking to the brokerage company."

"Is it settled yet?" Chen Dong asked.

"No."

"Why!" Chen Dong frowned, and said, "If it doesn't work, give him up."

"The asking price is too high, 800 million every two years, and the contract is only for 2 years." Ma Mingyu said.

Chen Dong said, "Give it up, it's meaningless to talk about it."

Celebrity endorsement games are very common in the original time and space. Binet/Ease spent money to hire Jay Chou, action superstar Zhen Zidan, and the popular new generation Han Geng. Yang Ming endorsed games under Net/Ease.

The work of endorsement stars is nothing more than taking pictures for games, making movies, advertising, etc. It is easy, but the asking price is much lower than other advertisements.

Most of them are several million, and the top of the sky is only ten million.

Ordinary stars are around a few million. For example, "Swordsman OL", invited Chen Qiaoen to endorse, endorsement + micro-movie, 300 million.

Xishanju's FPS online game "Operation Against Terrorism", endorsed by Jinsha, 100W.

Net/Ease's "A Chinese Ghost Story 2", Liu Yifei, 300W+.

And He Huan has made several good movies, sang several popular songs, and is considered a first-class star in the mainland, but he is far from a top star. He Huan's agency is 800 million W , This is already the endorsement fee of a top star, which is too high.

Although He Huan has a cool appearance and a sense of fashion, and most of his fans are young people, he is very suitable for endorsement of "World of Warcraft", but it is not impossible without He Huan.

Chen Dong even suspected that He Huan's brokerage company saw that Tianlan Company had just made a lot of money, and they were a little rich, so they took the opportunity to take advantage of Hei Tianlan Company.

Chen Dong directly rejected He Huan.

"Xiaoying, what do you think of you coming to represent "World of Warcraft"?"

Chen Dong looked at Chen Ying and thought it would be appropriate for Chen Ying to endorse "World of Warcraft".

Her reputation is no worse than He Huan's. Moreover, Chen Ying is beautiful, charming and elegant, and most of her fans are young people.

Another point is that he is a woman. You know, most of the gamers are boys. Such a charming and elegant woman can cosplay a sexy hunter in leather armor, or a noble female mage in a magic robe. , Has a fatal attraction to most boys.

This is why most of the game spokespersons are female stars, or the so-called nerd gods and goddesses.

These female stars or nerd gods and goddesses wear all kinds of game uniforms/clothes, some are sexy, some are charming, some are pure, some are cute, royal sisters, little Lolitas, queens,..., these are for young boys For him, there is a fatal temptation.

"Can I do it?" Chen Ying said.

"You can do it, it's very easy, you just need to take pictures for games, micro movies, and commercials." Chen Dong said with a smile.

"Alright then!" Chen Ying nodded.

In this way, the spokesperson of "World of Warcraft" was decided.

As for the endorsement conditions, I have to negotiate with Tianlan Company and Chen Ying's agency.

As the saying goes, fertile water does not flow to outsiders' fields.

Chen Ying being able to endorse "World of Warcraft" is of great benefit to her. First of all, the endorsement fee is 300~400W, and Chen Ying also has 1-200W.

Second, through the promotion of "World of Warcraft", it also greatly increased Chen Ying's popularity.

The spokesperson of "World of Warcraft" was confirmed by Chen Dong.

"Let's move on."

"Is the server ready?"

Ma Mingyu said, "Get ready. I spent a lot of money to purchase a server from a professional server company in the United States. The server can accommodate 1~2W2 people online at the same time, and it can keep the game running smoothly. 5 activation codes were issued for internal testing, and 2 The server is enough."

Chen Dong nodded.

Next, the three talked about some preparations for the internal test of the game.

Seeing that Ma Mingyu and Gao Ming were well prepared, Chen Dong didn't say anything.

Chen Dong said, "That's all for today, everyone has worked hard."

The two walked out of the office.

"It's over." Chen Ying said with a smile.

"It's over." Chen Dong nodded.

Looking up at the wall clock on the wall, it's 2 o'clock in the afternoon.

"Where are we going to play next? I will follow your orders." Chen Dong said with a smile.

"Come with me to paint."

"Okay, where to go!"

"Go to Mingzhu Park, I will go there to sketch and paint when I have time."

The two left the company.

He drove to the door of Chen Ying's house, waited for Chen Ying to enter the house and took the painting tools, and then drove to Mingzhu Park.

Mingzhu Park is the largest park in Dinghai City. It covers a large area, with mountains and water, and beautiful scenery. It is a good place to escape the heat in summer.

Chen Ying took Chen Dong to a remote pavilion in the park with ease.

Only to find that there are many painting lovers gathered here, because this pavilion is at the highest point of a mountain with a wide view.

(End of this chapter)