All-Professional Trainer

Chapter 411 Unscientific Pricing
"In terms of selling price, I plan to sell one unit for 50 yuan."

"Only 50 million?"

Everyone was a little surprised. If only 50 units were sold, the time to recover the cost may remain the same due to the increase in sales, but the profit will be lowered a lot.

After all, there are still many local tyrants.If it sells for several million units, after all, someone will buy it.It is not too late to make money from these people first, and then slowly lower the price.

According to everyone's guess, with Chang Shan's style, the overseas wholesale price of car bumpers will probably never be less than 200 million.The agent will add a little more price, and the selling price of one should be between 250 million and 300 million.

Unexpectedly, Chang Shan's price was only a fraction.

"Uncle Chang, this is not like your Chinese vampire or Chinese racist style." Duan Kang couldn't help but joke.

In China, Chang Shan is recognized as a patriotic old youth, and is even regarded as a spiritual leader by angry youths.But overseas, with An Lingshan's suggestion, although boycotts and anti-monopoly can be avoided, eye fatigue massagers and vision correctors are still selling well, but it can't change the fact that his reputation is notorious.

It is unscientific for China and overseas markets to unify the price of 50 units.

Some Chinese companies like to sell their products at a higher price at home and at a lower price abroad.But the Changshan Group is different, it is the opposite, and it is extremely extreme.

Taking the eye fatigue massager as an example, the cost has been reduced to about 800 yuan per unit.Therefore, the price in the domestic market is also 1 yuan per unit.Up to now, the total sales volume of eye fatigue massagers in the domestic market has reached more than [-] million units, and it is not far away from the popularity of Changshan to every household.

On the other hand, in the overseas market, the wholesale price that Changshan Group gives to overseas agents is still [-] units.Even if he followed An Lingshan's suggestion and offered a lot of promotions, the wholesale price would be reduced by two to three thousand units at most.

It costs 800 yuan in China, but the wholesale price in the overseas market alone reaches more than 3 yuan. Although the price has dropped a lot, it still costs [-] to [-] yuan, and the price difference is as high as dozens of times.

That's not the case, Changshan's reputation in overseas markets will not be that bad.

In many countries, racial discrimination is extremely serious and abominable.Regardless of the fact that Chang Shan Group's products are selling well in overseas markets, if Chang Shan, the chairman, wants to go abroad for inspection or pleasure, if he doesn't use other means, he might not be able to get visas for nearly half of the countries.

If countries choose the most disgusting foreigners, Chang Shan may not be able to rank first, but he must be on the list in all countries.

Chang Shan smiled awkwardly, he didn't want to do this either!
He has been honest all his life, and he has always been bullied. He is also very aggrieved to have an internationally renowned title of vampire and racist.

But the cost of research and development is so high, if you don't sell it at a high price, how can you have money to invest in huge research and development.

Selling at the cost price in China means that he does not make money if he has money, and it has nothing to do with the foreign market.

It is a pity that it is one of the traditional shortcomings of the Chinese people to worry about inequality rather than scarcity.These foreigners actually have this problem...

On the side, Liao Qiuhong recalled the research report jointly given to her by the sales department and the production department, and explained: "The main reason is that with the existing technical reserves, there is no way to reduce the cost of automobile bumpers within two or three years. As for the production plant, early The preparations started last year, and it can be put into production at any time. Once it is put into production, the price is too high, and although the profit is high, there are not many orders. It is difficult to support the continuous operation of the factory within two or three years, which is not conducive to future expansion and training of workers. .”

After a pause, Liao Qiuhong continued: "Besides, we plan to hold a 'Changshan Group Product Conference' just like Xingsheng held the 'Butterfly Summit' last time."

"When you have a new product coming out, don't you always hold a product launch event?" Li Feng asked puzzled.

Liao Qiuhong shook her head: "Those are small-scale ones. Just invite a few media and find a hotel lobby to get it done. We are planning to do a large-scale one this time. We will do the same for any important products in the future."

"How big is it?" Yang Xixi was overjoyed, she liked to join in the fun the most.Everything in Cangnan City is good, but there is not much excitement to see.

"There is no limit to the number of people. All media and individuals around the world can participate. The event will be held one month later, from [-]:[-] am to [-]:[-] pm." Liao Qiuhong said.

Duan Kang was puzzled: "You just have a car bumper, can it last for a day?"

Liao Qiuhong said with a smile: "We plan to invite some international stars, magicians, and circuses to perform, and strive to make this product launch the focus of global attention, so that the car bumper will spread all over the world in a short time."

"It seems that your group has capable people!"

Li Feng was amazed, Chang Shan and his wife were not Lu Xingsheng, they were used to thrift.And the style is old-fashioned. I feel that any product should be based on quality, and the cost of publicity can be saved if it can be saved. The money saved can be invested in improving product quality.As long as word of mouth goes up, there is no need for publicity to still be known on the street.

It is simply wishful thinking to convince the couple to spend hundreds of millions of dollars to hold a product launch without producing a feasibility analysis report of tens of thousands of words to prove that the money is well spent.

Chang Shan said excitedly: "At the beginning of the year, a new vice president was recruited in the sales department. He was very capable and made many valuable suggestions. The price of 50 yuan was the result of his leading research on the production department. , This product launch was also proposed by him. We plan to investigate the effect of the product launch to see if it is really as good as his research report said, and if so, we will directly promote him to the vice president of the group."

Li Feng couldn't help but nodded. The Changshan Group is developing too fast, and the biggest flaw is the lack of foundation and too few capable people.

In fact, Lu Xingsheng's Diesheng Investment Company and An Lingshan's Qingxue Company also have this problem.It's just that Lu Xingsheng and An Lingshan have extraordinary abilities and can effectively make up for this shortcoming.This is also the main reason why Changshan Group often exposes some strange disadvantages and troubles, but Diesheng Investment Company and Qingxue Company rarely have such problems.

However, Changshan Group is a big company after all, with high salaries, so it is easy to attract talents.As time goes by, the background will slowly rise.No matter how bad it is, there will be no more jokes about changes in orders and chaotic management.

The biggest joke ever made by Changshan Group was that some employees didn't go to work for more than half a year, and no one knew about it.For this reason, Changshan Group's attendance system was once praised by netizens as the most humane attendance system in history.The employee's direct supervisor also became famous in one fell swoop.

Liao Qiuhong looked at Chu Shengnan: "Shengnan, I'm afraid I have to borrow your football field as well."

"No problem." Chu Shengnan agreed wholeheartedly.

Everyone ate and chatted. After lunch, Li Feng and the others handed over the car keys to Chang Shan.

Chang Shan went to arrange the installation of car bumpers, while Liao Qiuhong stayed behind to play mahjong.

By the evening, the car had already been delivered.As Chang Shan said, there is no visible change in appearance.

In fact, the cars of Li Feng and the others were not afraid of any collisions.Even, even bullets can resist.

Of course, the car bumper that Changshan Group plans to mass-produce is more suitable for resisting impacts with relatively large contact surfaces.The car bumper installed on their three-person car is specially made, and the strength of each layer of barrier is much higher than that of ordinary car bumper, and the cost has also increased exponentially.

(End of this chapter)