All-Professional Trainer

Chapter 293 Big Fish Eat Small Fish

Seeing that An Lingshan was silent, Ye Tianming stood up leisurely with a relaxed expression, admiring the layout and decoration of the office.

Although he is only in his early forties, he has been in charge of the Maple Leaf Jiahua Group for more than ten years, that is to say, he has officially served as the chairman of the Maple Leaf Jiahua Group since his early thirties.

Nowadays, there are so many CEOs of listed companies in their early thirties, including many from the previous generation.But back then, he was one of the youngest CEOs of listed companies and could be called the top young talent in China.

He was full of energy, scolded Fang Qiu, and determined to make Maple Leaf Jiahua Group a leader in China's cosmetics industry.Over the past ten years, the total assets of Maple Leaf Jiahua Group have grown from three billion yuan at the beginning to 200 billion yuan today.

This result is actually pretty good.But in his view, it was a complete failure.The reason is not that he lacks ability, but that Maple Leaf Jiahua Group has two huge flaws.One is that Maple Leaf Jiahua Group has never found a core breaking point, and the other is serious internal friction.

The core breaking point refers to the fist product that can drive the entire group.Internal friction is serious, because once he proposes radical and adventurous ideas, he will encounter various resistances within the group.Some of these resistances come from the elders of the group, but most of them come from the uncles and brothers who hold the shares of the group.

In the former, he has been thinking of ways to acquire some companies with development potential and develop side businesses of the group.In the latter, he used various means to continuously devour the shares held by his uncles and brothers, and at the same time eliminate the group elders.

After so many years, although both of them have made achievements, they have not achieved much.

The emergence of Qingxue Company made him see a huge opportunity.

If Qingxue Company can be successfully acquired, Qingxue Perfume will definitely become an excellent weapon for Maple Leaf Jahwa Group to conquer the city.

Conversely, Maple Leaf Jiahua Group's physical channels are fully open to Qingxue Perfume, and he secretly transfers the group's interests to Qingxue Company, which is enough to make the market value of Qingxue Company, which already has huge potential, exceed tens of billions in two or three years. Even surpassed Maple Leaf Jahwa Group.

If the two parties merge and reorganize, or exchange shares, he already controls 30.00% of the group's shares, and can easily obtain more than 50.00% of Maple Leaf Jahwa Group's shares.With absolute control of the group, and the core product of Qingxue perfume, he is confident that Maple Leaf Jahwa Group will become the leader in China's cosmetics industry within ten years.

This was also the reason why he was the first to attack Qingxue Company while many were eyeing it.

Qingxue Company was too tempting for him.

Although, he looked at the furnishings in the office with a casual look, and clicked his tongue from time to time, as if he was admiring something.But in fact, all his thoughts were on An Lingshan, he had no idea what he just saw.

An Lingshan looked at Ye Tianming like a clown. Although time was precious, it was worth spending a few minutes or ten minutes to watch a chairman of a listed company praise his poor acting skills.

1 minutes, 2 minutes, 3 minutes...

Ye Tianming's expression became increasingly unnatural.

If he hadn't noticed An Lingshan still sitting on the chair out of the corner of his eye, he would have even doubted whether An Lingshan had left.

Otherwise, why didn't you speak for a long time?
Previously, An Lingshan felt that her secretary had no eyesight.At this moment, it was changed to Ye Tianming secretly yelling at the secretary for his lack of eyesight, and not knowing how to play it by ear.

In fact, his secretary was not only pretty, but also quite capable.He didn't say anything, it's purely because Ye Tianming used this trick time and again in the face of the weak, and every time he could put enormous pressure on his opponent.

Some people with little experience and city government can't even withstand the pressure, and they can sweat profusely in winter.

An Lingshan has a cold nature. Although she is watching a good show, her face is still cold and expressionless.In the eyes of Ye Tianming's secretary, this looked more like he was nervous and trying to resist Ye Tianming's aura.

If you can't resist, it's just a matter of time, maybe you will be forced to speak in the next second.

In the next second, it went on like this for hundreds of thousands of seconds, until... Ye Tianming's forehead gradually secreted a thin layer of sweat.

He finally couldn't help turning his head to look at An Lingshan, with a displeased look on his face: "Boss An, I have limited time, do I need to think about it for so long?"

"36 billion." An Lingshan said indifferently.

"It's impossible!" Ye Tianming sneered: "It seems that Mr. An needs me to introduce Maple Leaf Jiahua Group."

"Is Chairman Ye trying to threaten me?" An Lingshan asked.

Ye Tianming shook his head: "It's not a threat, but I want to introduce to Mr. An the difference between Maple Leaf Jiahua Group, Chanel and Guerlain."

He sat down opposite An Lingshan and said with a smile, "First of all, Maple Leaf Jiahua Group's network in Nanhuai Province is definitely not comparable to them. I don't think Mr. An can deny this point, right?"

An Lingshan looked at him quietly.

The corner of Ye Tianming's mouth raised slightly: "Our Maple Leaf Jiahua Group has been operating in Nanhuai Province for decades, and our network of relationships in all aspects has already reached a level that Mr. An can't understand. And Qingxue Company, whether it is a production line or an entity The sales channels are all in Nanhuai Province."

An Lingshan remained silent.

"Come again... I'll teach Mr. An how to do business." Ye Tianming said with a light smile, "Competition in the cosmetics industry has always been fierce. Moreover, cosmetics are a product that relies most on word of mouth and advertising. Whenever there is any negative news, it is extremely It may be fatal. This is even worse than those celebrity artists. If Mr. An wants to start a company to deal in cosmetics in the future, the most important department is the sales department, yes, but the second most important department is not the product Ministry and Propaganda Department, but Crisis Communications Department.”

After a pause, he continued: "Crisis public relations are of extraordinary importance to a cosmetics company. Excessive lead and mercury, dioxane, heavy metals, hormones, banned substances... There are so many products under the banner, it is hard to guarantee that there will be no problems." Problem. As long as there is a small problem, if it is not handled properly, and it is used and expanded by someone with a heart, it will be a fatal blow to a large cosmetics company. What’s more, a rumor can destroy a large cosmetics company. Just like Bawang Group, The field of daily cosmetics is enough to rank in the forefront of the country, and the shampoo was once the number one brand in the country. As a result, a rumor made it slump, and it has not yet fully climbed out of this big hole.”

An Lingshan sneered in her heart, all kinds of negative news are common means of competition among cosmetics companies, how could she not be prepared.If Ye Tianming really wants to make people spread rumors about the prohibited substances in Qingxue perfume, she can immediately produce the test reports issued by the world's major authoritative testing institutions for Qingxue perfume.It works properly, but Ye Tianming spent his own money to advertise for Qingxue Company.

Moreover, she can pursue the responsibility afterwards and sue the relevant TV stations and media to the court.Compensation is not a big deal, please invite more water troops to create public opinion, use map cannons wildly, and complain that the current TV stations and media can do anything for money. Once they successfully arouse the anger of netizens, it will be worth at least ten Hundreds of millions of advertising fees.

Ye Tianming's threat has no deterrent effect on her.

Of course, she will not tell the other party.

Ye Tianming obviously didn't know what An Lingshan was thinking, he smiled leisurely: "Boss An is very courageous, relying on the charm of the product itself and the huge publicity expenses, the Qingxue company can be called a rapid progress. But he ran too fast, It will be even harder if you fall. One or two media spread rumors, and you can ask a public relations company to refute the rumors at a high price. But if the major newspapers, magazines and other news media in Nanhuai Province suddenly announce with one voice what prohibited substances are contained in Qingxue perfume , and posting some pictures on the Internet that were seized by the quality supervision department, it will not be resolved by dispelling the rumors. Even if the turmoil disappears in just a month or two, the capital chain of Qingxue Company may also be broken, right? "

"30 billion." An Lingshan lowered the price, as if she was compromising.

Ye Tianming shook his head: "[-] million shares."

"Then there's no need to talk about it anymore. If you don't want 30 billion, Chanel and Guerlain will." An Lingshan said disapprovingly.

Ye Tianming smiled lightly: "Even if they are willing to pay this price, they cannot make a decision in a day or two. At the very least, it takes more than half a month for various evaluation reports on Qingxue Company to be approved by the board of directors." Time to prepare. Various procedures go down, without a month, there is no way to reach an acquisition agreement. One month... But it is full of variables. If Qingxue Company encounters a huge change, or even the capital chain breaks down, I think they must be very happy Join hands to lower the price, and then use the low price to share all the formulas of Qingxue perfume."

An Lingshan was silent for a moment, and said decisively: "20 billion, one point less, you can leave directly. Maple Leaf Jiahua Group has a huge network of resources in Nanhuai Province, and you will never feel that Qingxue Company fell from the sky without any Is it related? Qingxue Company doesn’t have any loans, and its core is perfume formula, the company went bankrupt, and I just spent a few more years to start from scratch.”

Ye Tianming couldn't help frowning, 20 billion, far exceeding his expectations when he came.But as An Lingshan said, Qingxue Company didn't have any loans, no matter how bad it was, it would just take a few more years to start from scratch.With the perfume formula in hand, you don’t have to worry about being unable to make a comeback, or you can find those international brands to sell at a good price.

"If you can't make up your mind, just go home and think about it slowly! I don't have time to entertain Chairman Ye." An Lingshan gave the order to evict the guest very bluntly.

Ye Tianming's face suddenly became a little uncomfortable, but he restrained himself from breaking out.

After hesitating again and again, he gritted his teeth and said decisively, "Cash!"

Once Qingxue Company's physical sales channels are successfully injected into Maple Leaf Jahwa Group and a cooperation is reached with Maple Leaf Jahwa Group, Maple Leaf Jahwa Group's stock is bound to rise sharply.A stock worth 20 billion is worth as much as 20 billion in cash.

"Yes..." An Lingshan hesitated for more than ten seconds before nodding. In fact, she wanted Ye Tianming to ask for cash payment from the beginning to the end.It's just that she brought it up, and Ye Tianming's own initiative, are completely different things.

"Tomorrow, I will send someone to check the perfume formula and accounting status. Mr. An, we are happy to cooperate!" Ye Tianming was not small. After making up his mind, he stood up and stretched out his right hand towards An Lingshan. The aura burst out again.

"No!" An Lingshan ignored it.

Ye Tianming smiled disapprovingly, turned around and left with his secretary.

"Boss An..."

When Ye Tianming and the secretary left, Xin Li hesitated to speak.

The company was acquired by someone, and other positions are fine. In order to maintain stability, at least they will not be dismissed in a short period of time.If you meet a generous boss, there is even the possibility of a salary increase.As the secretary of her former boss, she had no choice but to pack up and leave.

An Lingshan said indifferently: "You probably haven't sorted out yesterday's sales report and the progress of other cities, have you? I'll see it in half an hour."

Xin Li nodded. Although she felt uneasy, she still left the office with some helplessness.If she behaves well during this period, An Lingshan may bring her along if she plans to start a new business after getting the money.If the performance is not good, she may have to find a new job.

While there was still time, An Lingshan got up, took out those international brands from the filing cabinet, and started researching the share of various products in the cosmetics market in various countries.

Ye Tianming was forgotten by her.

An Lingshan's vision is not to become one of the most well-known luxury brands in the world, but to surpass giants such as Procter & Gamble in the daily chemical industry.Maple Leaf Jahwa Group is just a stumbling block on her way forward.

She studied all night yesterday and already had a detailed plan.Even after the plan was completed, she had already made new changes to Qingxue Company's planning adjustments and layout.

Right now, the development of the situation is proceeding according to her plan, so naturally there is no need to waste time on it.

……

Downstairs, following behind Ye Tianming, who was full of spring breeze, the secretary hesitated for a long time, and finally couldn't help but said: "Chairman, the acquisition funds are so much higher than expected, isn't it too risky?"

"Adventure?" Ye Tianming smiled lightly: "The acquisition funds are much higher than expected, but this is only because the head of Qingxue Company, Mr. An, is much smarter than expected. In fact, the potential of Qingxue Company, It is much bigger than Maple Leaf Jahwa Group. Give Qingxue Company enough room for growth, even if Mr. An gives up his aggressive and adventurous style, after three to five years, the total assets of Qingxue Company can still easily surpass that of Maple Leaf Jahwa Group. The acquisition of Qingxue Company for 20 billion yuan is not a more cost-effective deal. The shopping mall is like a battlefield, and it is also like a game where the big fish eat the small fish, but unfortunately... I am not the biggest fish yet. "

Ye Tianming sighed quietly, the potential of Qingxue Company was too great, he had to swallow Qingxue Company before the bigger fish attacked.Otherwise, if An Lingshan is gradually forced to compromise by small-scale suppression, a billion or so would be enough to easily take down Qingxue Company.

But he didn't know that big fish eat small fish, this is the law of nature.But there are always exceptions in the world. Some small fish can in turn eat larger fish than them.

Qingxue Company with An Lingshan is such a small fish.

The abundant aquatic plants are enough for this little fish to grow up quickly.But if a big fish rushes in arrogantly and wants to swallow it, swallowing the big fish in turn is its style and true nature!
　Thanks to csei, the flowers of the other shore, the tears, and the soul of the throbbing soul for the reward, O(∩_∩)O~...

　　
　
(End of this chapter)