muscle actor

Chapter 115

"So I think that when the traffic bonus has been squandered by them, and when it is exhausted, the traffic generated by fans can certainly help them temporarily win more commercial value."

"But in the future, if we can't come up with truly powerful and well-known works, sooner or later the traffic will come back, and it will bring a heavy burden of public opinion to the star himself."

"Now even traffic has gradually become a kind of original sin. If a newcomer is a traffic star, the public will not only naturally associate sky-high salary, poor acting skills, lack of trust in performance, and stereotypes such as data fraud."

"There will also be a certain kind of hostility. If you have no acting skills, but rely on traffic for self-respect, I will let you fall from the altar and see how long you can be arrogant!"

Ding Cheng felt very refreshed after hearing this. The entertainment industry has never existed independently of the social context. The public's emotional attitude towards the entertainment industry is closely related to the economic situation of the society and the situation of individuals.

In other words, if the overall economic environment is ideal and the individual environment is also ideal, the entertainment industry will be a virtual place where everyone consumes entertainment, hello, me, everyone.

People don't care so much about the star's sky-high income, otherwise the entertainment industry will become a place for the public to vent their negative emotions.

Once the economic situation of the onlookers changes, and quite a few of them become stretched, there will be right and wrong and morality on the stage.

Their own embarrassment, manifesting the experience of relative deprivation, and then those who are high-profile and multiplying their wealth exponentially through capital operations will become enemies.

People are prone to anger; the truth is easy to be exposed; the halo is easy to dissipate; the throne is easy to collapse.

In the face of public hostility, traffic stars are the first to bear the brunt. Why do you have no acting skills and no ability, but easily earn tens of millions a year?

In bad circumstances, large and small, the public desperately needs enemies to channel their dissatisfaction and anger at their individual circumstances.

When the government is serious about launching a crackdown, ordinary people have a great opportunity to settle old grievances or seek personal gain.It's a weapon thrown in the streets for everyone, villainous or good, to wield.

To the benefactor it offers a reward; to the envious it is compensation; to the villain it is power; to the sadist it is a pleasure.

Like a grasshopper after autumn...

The jump is not long!

When I came home after dinner, I saw two little girls soaking in the Internet again. I don't know what they were doing. They walked behind Su Yao and maintained their Weibo?
Looking at the long string of fan numbers, I couldn't help asking curiously: "How many of these are true?"

Su Yao was taken aback, looked back for a few times, and said in surprise: "today the sun came out from the west? It's rare that veteran cadres care about this? "

Ding Cheng chuckled, sat on the sofa, and explained: "Chatting with Sister Hua and talking about all kinds of hype traffic tricks, I feel that the water is quite deep, so I am curious to ask."

"That's it, I'll just say it!" Su Yao suddenly realized, pointed at Liu Wanning and said: "If you ask her about the navy, she is a senior person!"

Ding Cheng turned his head, saw the little girl with a proud face, and asked, "Do you still understand this?"

"Hmph, look down on people?" Liu Wanning stood up abruptly, straightened her back and said loudly: "My lady has been hanging out on various forums since she was in college. She earns pocket money by posting on the top of the post, and the maximum is several thousand per month!"

"I was able to join the company because I was familiar with network operations. I thought I would finally have the opportunity to show my strengths, but it turned out..."

Staring at Ding Cheng with resentment on his face, he said dejectedly, "Meeting such a veteran cadre like you!"

Ding Cheng was confused this time, seeing the two girls laughing, he said helplessly, "Isn't it a good thing to keep a low profile?"

"Then what kind of occupation should be assigned?" Su Yao took over the conversation and said, "The business boss plays a low-key role. As the old saying goes, it's only natural that you don't reveal your wealth."

"A star in the entertainment circle playing low-key?"

"I can only say hehehe..."

Seeing that Ding Cheng was a little depressed, he secretly gave Liu Wanning a wink. It's rare for an old cadre to open up and ask this topic on his own initiative?

"There is nothing wrong with traffic itself. After all, it is the era of network big data, and no one can avoid it. The mistake is that it is used by commercial hype, and the scene becomes the value standard of a star."

"Our company has a team that specializes in managing fans and topics. For newcomers, they try to find topics every day, rubbing hot spots, and wishing to be searched every day."

"For established artists, the main tasks are to create a positive personality, maintain fan interaction, and crisis public relations. If someone leaks black material, the entire department will not stop."

After speaking, he looked at Ding Cheng and said, "Do you know why you have a good reputation in the company?"

"For the project department, you can collect money while lying still, and you have to fight for the notice yourself. For the operation department, you keep a low profile all day long, wishing that no one can find you except for work, let alone blackmail. Unexpectedly, even the news is pitiful.”

"It's actually the legal department that is used the most? Review the contract and seal the official seal. How do you let other people evaluate you as an old man?"

Ding Cheng couldn't help but laugh. No wonder every time he returned to the company for a meeting, the other department managers seemed to have a helpless expression despite being polite.
Especially Zhang Fen, simply!

"Do you know what they call you behind your back?" Liu Wanning answered, "Mr. Xiao Daoming!"

Ding Cheng waved his hand. He was still far away from being a performing artist, so he brought the topic back and said, "How does the navy play?"

Speaking of her field, Liu Wanning's eyes lit up, she picked up her mobile phone, and excitedly showed: "The so-called trolls are usually users who have posted information about celebrities on social platforms more than 24 times within 20 hours."

"Of course, it cannot be assumed that everyone is a professional poster who takes money to do things. Among them, there should be tap water for fans who fight for idol data. But no matter what, it is obvious that these star data have been polluted and cannot reflect the true popularity of the artist. .”

"Users accounting for less than 5% contribute 95% of the volume on social platforms. The most exaggerated data is that less than 400 suspicious IDs were used in a single day to generate more than 17 discussions."

"The omnipotent Taobao makes data fraud low-cost and easy to operate. You only need to communicate with customer service at home to set the data and price. You can also try to swipe tens of thousands of data to test the effect and come back if you are satisfied."

The little girl opened QQ, pointed to several groups and said: "This company is called Tongming Media. It claims to have more than 5000 real-life navy members, covering Weibo, WeChat, Douban, Zhihu and other online resources, and serving many movies and TV series. and popular entertainers.”

"The boss was just a small boss at first, but later saw that the market was good, so he went it alone, and now he earns at least hundreds of thousands of dollars a month, which is very good."

"I heard that something unfortunate happened two months ago. A popular drama actually dared to rely on the trolls?"

"The angry boss directly posted a screenshot of the crew not paying in the circle of friends. Good guy, the official blog instantly became a large-scale debt collection scene, and the accompanying text said: Sailors also have dignity!"

This is all right?Ding Cheng was really eye-opening. He took the mobile phone and researched it for a long time. He heard Liu Wanning say that the navy has a strict organizational structure, and all the big money was taken away by the upper echelon.The bottom-level income only hovers around 1000 yuan, and they have to stay up late to work.

I am often banned, and many times the comments on the brush are deleted before the leader checks the screenshots. If I am unlucky to meet an unscrupulous boss, I will run away as soon as I finish the work and disband the group. I am also very tired.

"Also emerging from the Internet, the fan economy is naturally closely linked to data. Not only producers and businesses have to make decisions based on big data, but fans have also followed suit and spared no effort to create a sense of data presence for their idols."

Su Yao analyzed: "Because now is the era of focus culture, on the one hand, there are fewer and fewer national stars; on the other hand, the speed of turning fan-popular idols into popular selling points is accelerating. Accurate target users and fan effects are particularly important. important, and it all depends on the analysis of various data.”

(End of this chapter)