Reborn Tech Maniac

Chapter 259 The Advertising Effect of the Super Bowl
Tang Huan listened with a smile on his face, his cheeks were sore, but there was nothing he could do about it. The camera always swung in this direction, and he had to take care of the face of the owner of the rival Philadelphia Eagles.

EA's ad on the Super Bowl, the theme is "Games are everywhere, and the little bully has a lot of fun."

The "Family Carnival" of Xiaobawang's home game console, "One person, one world, easy to accompany you" of Xiaobawang's handheld console, "Friends, how about a game after drinking this cup"...

These clips fully demonstrate the dominance of EA with a comprehensive product line in the market.

While admiring the wonderful confrontation of rugby, people were also deeply attracted by EA's commercials, and found empathy that this is the game experience they need.

In the end, after the Oakland Raiders defeated the Philadelphia Eagles 27-10 and won the Super Bowl, even professional sports commentators had to say a few off-topic jokes, "Sure enough, games are everywhere. The little bully has endless fun, and tonight, the name EA is probably the most talked about."

Tang Huan used his "Silicon Valley One" to send the entire Oakland Raiders team from the east coast to the west coast overnight, and the reporters accompanying the team had the opportunity to observe this famous private jet up close.

In the following celebrations, needless to say, the whole of Auckland was overwhelmed by the wave of red and local gold, and many Chinese were also infected and joined in.

The mayor of Oakland, Lionel Wilson, directly regarded Tang Huan as a guest of honor after delivering his speech, and said that he had important matters to discuss.

Looking at the big black face of the other party, Tang Huan instinctively became vigilant. He was too familiar with this expression. Why do you need to discuss important matters? It’s almost okay to ask for help. It can’t be that EA is going to go public through a backdoor , and plan to beg for alms again.

"Don, the Oakland Raiders team I bought for you as a matchmaker is worth the money." Lionel Wilson laughed, as if to invite credit.

Recalling the effect of EA's advertisement on the Super Bowl, Tang Huan nodded, "I really want to thank Mr. Mayor."

"Don, I can assure you that you are definitely the richest young man in the San Francisco Bay Area. Even if you put it in the United States, you should be ranked in the top 100, and your potential has not been considered." Lionel Wilson sincerely admiringly.

Hearing the old man's compliment, Tang Huan smiled modestly on the surface, but counted down in his heart: "Three, two, one, show your fox tail."

Sure enough, Lionel Wilson changed the subject, "With an identity like yours, it's obviously not enough for just an Oakland Raiders team. Jerry Buss, a rich man in Los Angeles, has NHL's Los Angeles to his name." The Kings, the NBA's Los Angeles Lakers and other teams."

Speaking of this, the expression on Lionel Wilson's face became more sincere, "How about I introduce another team to you? Oakland Athletics, in 1972, 1973, and 1974, won three consecutive years similar to the The highest level of World Series champions in the Super Bowl."

It turned out that they were waiting for me here, Tang Huan murmured in his heart, and couldn't help laughing, "The Oakland Athletics team, is it now turning from prosperity to decline, and is planning to move and change the home court?"

"It's a little more complicated." The embarrassment on Lionel Wilson's face flashed, and he explained in detail, "Charlie Finley, the owner of the team, is currently going through a divorce. His wife does not accept part of the team. Ownership property distribution plan, the team can only be sold as a whole. Charlie Finley found a buyer, but the additional condition is to move the team to Denver, which has been approved by the Oakland City Government and Alameda County Government. Refused the Oakland Athletics to cancel the stadium lease in advance, and stopped it. But the new season will start soon, and this matter cannot be delayed any longer.”

After all, you still want to keep the team in Oakland. After this idea flashed in your mind, Tang Huan asked curiously, "The entire San Francisco Bay Area is so big, there should be someone who will take the initiative to take an interest in the Oakland Athletics? Otherwise, it would be a little abnormal.”

"There is a San Francisco businessman, Walter A. Hass, Jr., chairman of the jeans manufacturer Levi Strauss & Co.." Lionel Wilson nodded.

"The famous Levi's jeans, aren't they good?" Tang Huan asked suspiciously.

"However, we still feel that your strength is stronger and your prospects are brighter, and we have already cooperated with each other for a year. It is very pleasant, isn't it?"

Lionel Wilson looked at Tang Huan eagerly, and pointed out the window, "See, how enthusiastically the fans support you and EA. Mastering two major league teams at the same time is also a symbol of strength. "

Mao's strength is stronger and his prospects are brighter. He obviously thinks that I am young and vigorous, spend money freely, and are easy to fool.Your loss-making Oakland Stadium has benefited a lot from EA in terms of operations in the past year.

Tang Huan slandered in his heart, but he was not in a hurry to express his opinion.

Because Tang Huan thought about something, at this stage, baseball can be said to be the most popular sport in Taiwan, and this is almost the same in Japan.

Moreover, there is no professional football league in Japan at this time, so the professional baseball league, which is very successful in commercial operation, can be regarded as thriving. Many consortiums are sponsoring the team, and many baseball players in Baodao also choose to play professional baseball in Japan. Play in the league.

The general situation in this era is that there are obvious political opposition and ideological conflicts, and if the power of sports, literature and art from the people can be used properly, it can definitely play an unexpected role.

Besides, in the United States, mastering two major league teams seems to be quite a sense of accomplishment.

At the same time, taking advantage of the fact that EA is now a money-absorbing monster and rapidly expanding the assets of Yanle Entertainment Group, it will undoubtedly be able to deal with the industrial crisis more easily.

Seeing Tang Huan frowned and thinking, Lionel Wilson continued to say: "Don, you know, I was a baseball player when I was young, so I still have a lot to say about the potential value of the Oakland Athletics. right."

After listening to Lionel Wilson chattering earnestly for a while, Tang Huan waved his hand, "Mr. Mayor, I am willing to play the role of a white warrior to acquire the Oakland Athletics, but isn't Levi's Hass also interested in the team?" Well, EA’s listing is no secret anymore, I don’t want to cause inexplicable negative news during this period, maybe it’s better to meet with the other party and reach a consensus.”

"That's fine, I'll coordinate in the middle." Lionel Wilson took the initiative to take the order, got up and told his assistant to handle the matter.

Tang Huan couldn't help secretly admiring him when he saw that the other party was so old and still enthusiastic about work.

……

After meeting with Hass, the other party obviously looked embarrassed, because he also wanted to follow suit, buying a team to improve his prestige and social status.

After trying to figure out what the other party was thinking, Tang Huan smiled, "See if this works, the two of us jointly acquire and share the brand, but EA holds the main control, and you are in charge when attending public events. In this way, the Oakland Athletics and the Oakland Raiders, who share the same arena, can also save costs by sharing certain overlapping resources."

"This idea seems to be good." Feeling that things are turning around, Hass couldn't help but his eyes brightened. He really couldn't compete with EA, which is now in full swing, but he was not reconciled, and the compromise method mentioned by the other party took into account both needs and interests.

As long as I can appear on TV as the owner of the team, even if I can't get real control, it's better than nothing.

Lionel Wilson was overjoyed to see Tang Huan work so efficiently, and hurriedly notified Charlie Finley, the current owner of the Oakland Athletics.

While waiting to go through the team handover procedures, Tang Huan acted as a salesman and said to Hass: "My computer company has just invented a high-quality and low-cost barcode identification system. I believe it will be used on Levi's jeans products. , it will be easier to achieve the purpose of anti-counterfeiting.”

"Really? Tang, do you know how many products are rolled off the assembly line in Levi's factory every day?" Hass obviously didn't believe Tang Huan's statement.

You know, such long-established brands as McDonald’s fast food, Coca-Cola beverages, Ford Motors, Converse sneakers, and Levis jeans have become a symbol of American culture.

Including mainland China, as long as the tentacles of the United States can be reached, Coca-Cola beverages and other brands will appear there, which can also be called a kind of soft power.

From this, it is not difficult to see what kind of shipments of consumer goods such as Levis jeans will be.

But it was also the case that Tang Huancai improvised to develop Levis jeans into a customer of the second-generation Fangyuan computer.

"That's not important, as long as there is a database and a network, it can be identified by a series of internal symbols." Tang Huan smiled and conducted necessary literacy and science popularization for Hass.

Obviously, the effect looks very good.

So, when the two met with Charlie Finley to talk about the Oakland Athletics, they seemed to hit it off.

Once the transaction was completed, it was announced to the public immediately, and Lionel Wilson was completely relieved that the Oakland Stadium finally had a stable patron, and he no longer had to worry about the difficult problem of being unable to maintain it.

……

This small acquisition is far less fierce than the advertising effect brought to EA by the Super Bowl.

In particular, when EA announced its financial data one after another, it disclosed that its global sales in 1980 were close to 17 billion US dollars. Using real money figures, it shows how vigorous and promising the current video game industry is.

As a result, the media sang praises for the glory of the video game industry even more without a bottom line, as if it has the magic power to save the world and can pull the current generally decadent economy of the United States out of the quagmire.

So now all investors are staring at when EA’s stock will resume trading and issue new shares, but this requires an essential and short process, and people must respect the process and wait patiently.

And people's attention to Tang Huan has reached a higher level.

Now it is generally said that if you like legendary stories, you can find the story of Tang Huan’s salvage fleet discovering the treasure; For stories, you can go to the campus of the University of California, Berkeley to visit Tang Huan, who is studying for three degrees. A technical book written by Tang Huan; if you want to have a debate, you can find a copy of Tang Huan's latest publication "The Rise and Fall of Great Powers" for reference...

In short, the American people can find too much personal heroism that they like and want to see from Tang Huan.

Therefore, some people can't help asking curiously, what was Tang Huan like before he came to the United States?

Obviously, no one has an answer.

But there are always some guys with good hands and eyes who can get some infinitely reminiscent information through special channels. The "Washington Post" plays such a role. From the US Consulate General in Xiangjiang, which reports directly to the US State Department, According to some inquiries, Tang Huan seems to be a descendant of a high-ranking official who made a mistake and was exiled.

As the saying goes, people are afraid of being famous and pigs are afraid of being strong. When the reputation reaches a certain level, people will naturally study it with a magnifying glass, and Tang Huan has nothing to do about it.Anyway, in the eyes of the higher-ups, my own background is nothing at all. As long as you have value, you can ignore everything, that's all.

Moreover, Tang Huan was too busy to take care of these boring gossip reports.

For the treasure ship, Florida and Spain were arguing fiercely; EA backdoor listing, there are a lot of documents to be signed; IBM and Universal's patent harassment war is in full swing...

But his aunt Tang Yun called at this time and asked him to go to Singapore as soon as possible.

……

Marrying into a wealthy family is the dream of countless women. Having a husband and raising children is a classic and beautiful destination. Those who get what they want may relax their demands on themselves when they were struggling, and become a stereotyped label and symbol of the upper class.

Lin Fengjiao, who has a tough and forbearing personality, regards the transformation of Tang Huan's life as a new beginning - to improve herself through continuous learning.

Tang Yun had long been looking forward to a reasonable, well-behaved and considerate daughter-in-law to marry her, and she was not as conservative as other families, who made Tang Huan look like this.

But when Tang Yun discovered that her daughter-in-law, whom she was already very satisfied with, was diligent and studious, and under her own teaching, she grew up rapidly. His feelings for him are so deep that his willingness to let him take charge of the property under his name in the future is even stronger.

In such a relaxed environment, Lin Fengjiao's abilities have expanded a lot. For example, he is now used to reading newspapers frequently. After all, he can get first-hand social news from it, and occasionally see Tang Huanlu, who is in high spirits.

Seeing that the Lunar New Year is getting closer and closer, the baby in Lin Fengjiao's belly is still unwilling to be born. Tang Yun couldn't help but joke, "Don't you guys just want to celebrate the New Year?"

"Shouldn't be so honest." Lin Fengjiao replied with a smile, and picked up a copy of "Sin Chew Daily" from the newspapers just brought in by the servant. Recently, there will always be some reports about the annual outstanding Chinese in the world. She is naturally very concerned about his evaluation of her man.

Sure enough, the newspaper mentioned the Chinese figures who appeared among the invited guests at the inauguration ceremony of the new US president not long ago, and the young Tang Huan was particularly eye-catching, and published a profile photo of him with the article. Accompanied by a young woman.

Although the newspaper didn't gossip, Lin Fengjiao must have carefully identified it, and the result can be basically confirmed that the other party is Lin Qingxia.

Seeing that Lin Fengjiao suddenly became silent and kept staring at the newspaper, Tang Yun came over and took a look, and immediately understood the whole story, but she did not try to persuade him. It was a mess that could not be easily sorted out.

Lin Fengjiao was open-minded, and explained with a faint smile, "This is an acquaintance."

"She should be the same star as you, right?" Tang Yun asked casually without comment.

"Her name is Lin Qingxia, and she is much more famous than me." Lin Fengjiao looked very detached and kept her posture quite low.

"No matter how famous she is, in my eyes, you are the best." Tang Yun pointed out with sincerity, "Fighting means not fighting, not fighting means fighting. There is great knowledge in this."

"Thank you, aunt, for your guidance. I'll get to know it slowly." Lin Fengjiao nodded thoughtfully, and then said, "My stomach hurts."

"It's not about to give birth." Tang Yun immediately became nervous.

Fortunately, Tang Huan had arranged all the factors that should be considered, such as servants, drivers, and hospitals, so that he would not be too busy all of a sudden. Lin Fengjiao was quickly sent to the hospital, and Tang Huan also received a call from his aunt.

……

Tang Huan, who was in the United States, was looking helplessly at the Washington Post.

The reporter of this newspaper office is really powerful in getting to the bottom of the matter, and even found a passport photo of Tang Huan when he first arrived in the United States.

That's all. The "Washington Post" also questioned Tang Huan's entry age, thinking that he deliberately stated his age as 16 years old at the time, which was inconsistent with the facts. This situation can be seen from San Francisco's Tang Corporation Evidence from family members.

(End of this chapter)