The strongest brain in entertainment

Chapter 504 A Wonderful Advertising Idea
Feifei Sun's soft singing echoed in the car, Li Fan tapped the steering wheel lightly in harmony with the rhythm, and drove the car slowly.

The snowy road was slippery, and Li Fan didn't dare to drive fast, and, frankly speaking, his skills were mediocre.

Cheng Xiaoman is not only good at talking, but also talks, after all, she was once a half-successful person.

For the only daughter of a wealthy family like her who didn't know what suffering was since she was a child, there is often a clear difference from children from ordinary families, and this difference is "willfulness".

The "willfulness" here refers to following one's inclinations and "indulging" one's own soul. To put it bluntly, you can do whatever you want!
Originally, she had already become a department manager of a large company. She would give up the annual salary of 80 million yuan if she wanted to, and go to school if she wanted to, regardless of the consequences and fear of the future. have.

The superior family environment makes her have no worries, and the smooth growth process makes her full of confidence in success.

Maybe for others, quitting this enviable job will be agonized to death, but for her, it may just be a matter of deciding whether to eat Xiaolongbao or fried dough sticks tomorrow morning.

Li Fan got to know the other three students in detail through her. The other two boys were quite normal, but Duan Huanhuan was a little autistic and not very confident.

According to Cheng Xiaoman, the child's family may not be rich, and he will always wear the two sets of clothes every season, and they are still the same style and color.The daily consumption is also very low, I never use cosmetics, and the mobile phone is also an old model from several years ago.

"Have you met her relatives?"

"No."

"How is her grade?"

"Okay, very good, it's from Baoyan, and it's someone Bi Lao personally wants."

"Then has she ever had work-study experience?"

Cheng Xiaoman shook her head: "Probably not, she usually spends time in the library, her head is full of books."

Li Fan shook his head: "It's not a good thing to read too much!"

"Teacher, I think so too! By the way, teacher, can you give us three tickets for "The Story of Strange Flowers", and we will organize a group to watch it then."

"Okay. Where is your house in front?"

"Building 16, 3 gates, the teacher can stop by the flower bed."

After getting off the car, Cheng Xiaoman walked towards Building 16, but turned on another road, walked out of the community, took a taxi, and went back to the Friendship Hospital to pick up the car.

……

After returning home, Li Fan lay in bed and conceived his graduate training plan. Since he was entrusted by Bi Lao and was deeply trusted by the students, Li Fan would naturally do his best to train them in the next two years. Here, train them to become excellent writers.

This job is not easy. It is necessary to tap their strengths, teach students in accordance with their aptitude, and respect their personal preferences.

In short, the process of polishing them may take a lot of effort.

Especially that girl Duan Huanhuan, Li Fan is very concerned about it. Such a girl is often more secretive and sensitive in her heart, and may have the genes to become a great writer.Of course, this is just speculation.

As for the girl's financial situation, Li Fan also wondered if he could help silently.These four students are no longer his outsiders, they are his direct descendants!

At 10 o'clock the next morning, Li Fan was awakened by Niu Benben's phone call in his sleep. He had just flown back from the United States. He heard that Li Fan had also returned to the capital, so he asked him to come out to meet and have a meal. meal.

After Li Fan finished washing, he decided to go back to the Peking University dormitory to get a USB flash drive of his own, and then go to Niubenben.

On the campus of Peking University, red lanterns are hung everywhere. The Chinese and foreign students who have not returned home are said to be doing well in school. The school organizes dumplings and rehearses the program. They are having fun.

Several of Li Fan's roommates have gone home. After returning to the dormitory to find the USB flash drive, he hurried downstairs.

The car was driving at a slow speed, and when it met Li Fan, an acquaintance, it said hello. Just as it was about to leave the school gate, a lonely figure appeared in Li Fan's field of vision.

The girl combed her shoulder-length hair and was wrapped in a black down jacket. She lowered her head and walked straight to the school gate, kicking a blue bottle cap forward with her toes.

Her torso is so straight, her steps are straight, and even the trajectory of the bottle cap is straight. Her thick shoulder-length hair blocks her drooping face.

Li Fan rolled down the car window: "Huanhuan, why are you going?"

Duan Huanhuan was startled, turned her head and said, "Teacher? I'm going to eat."

"Go alone?"

"Ok!"

Li Fan opened the car door, "Get in the car and go have dinner with me."

"Oh!"

Duan Huanhuan seldom talks, and Li Fan answers whatever she asks, and never takes the initiative to speak. Her most common words are "um!", "ah!", "yes!" and so on.

Li Fan made indirect inquiries about her study and living conditions, but did not inquire deeply.

Along the way, Niu Benben's WeChat kept urging, but Li Fan just didn't want to drive fast, the road was slippery in the snow, and Li Fan didn't want to show off his prestige.

After parking the car in front of the specialty restaurant that Niu Benben had booked, Li Fan led Duan Huan happily into the lobby, and was guided by the waiter to the private room on the second floor.

"Niu Niu, long time no see!"

"Go, go, call me elegant, who is this girl?"

"My student, Duan Huanhuan. Huanhuan, this is Boss Niu!"

Duan Huanhuan stretched out his hand and squeezed out three words, "Mr. Niu is good."

"Boss Niu, don't listen to his nonsense, just call Brother Niu!"

"Big brother, Huanhuan is older than you, this is your sister."

"Sister? It's only seventeen or eighteen. Hey, Li Fan, why are you so slow, I'm going to starve to death!"

"It's not like you don't know the capital city, there's a traffic jam!"

"Get out! Who are you lying to? The traffic jam in the capital city lasts for a year, and the only time there is no traffic jam during the Spring Festival is that it will become an empty city!"

After everyone was seated and the food was served, Li Fan listened to Niu Benben's introduction of his current situation, and kept picking up food for Duan Huanhuan beside him.

Fortunately, Duan Huanhuan didn't look particularly outstanding, otherwise Niu Benben would have thought that Li Fan had moved on.Niu Benben thought to himself: When Xiaoting was eating at the same table with us, when did I see you pick up food for her?

Niu Benben naturally couldn't empathize with Li Fan's love for his students.

Of course, Li Fan would not care so much for all the female students, but Duan Huanhuan was too introverted and autistic. If other female students ate at the same table, Li Fan would not bother to care about them.

While everyone was chatting, Niu Benben's WeChat rang, and the employees in the company sent him the advertising idea, but he was very dissatisfied and passed it directly.

"What advertising idea?" Li Fan asked curiously.

"Oh, what happened, we have already found an OEM and decided to produce our own brand of bi-yun sets. It will be launched in June, and we are working on advertising ideas in advance.

But those pigs in the advertising planning department are really stupid, and the plan they come up with makes people want to cry without tears. Let me read it to you!

Benben bi-yun condom, a magical condom with six cows pulling constantly! "

"Pfft!" Li Fan burst out laughing, "Isn't this false propaganda? Hey, your own brand of health care products is called 'Benben'?"

"Well, the company agrees that this name is very explosive and full of masculinity, and it is specially prepared as a product name suitable for health care products. It's just that their boss is not happy!"

"The name is okay and very recognizable, and it can basically be remembered with a photographic memory." Li Fan commented.

"That's not the idea of ​​their advertising department, it's the name of their boss! I don't even bother to talk about their ideas. It can't be compared with your Lezhi.com. My dear Brother Fan, why don't you think about it?" one?"

"Okay! Are you sure it will be officially launched in June?"

Niu Benben nodded, "If there is no accident, it should be."

"Do you advertise on TV?"

"The TV station can't afford it, and we have no funds. For the time being, we plan to promote new products in major shopping malls. If we can get investment in the near future, we also want to advertise on the TV station."

Li Fan made up his mind and asked, "Did you know there is a festival in June?"

"Children's Day? Brother, although children are precocious nowadays, I really can't use them! Let them blow up balloons?"

"Ahem, there is another holiday. June 6 this year is Father's Day. If you do a new product launch promotion on this day, it would be a good opportunity."

"What, say it!" Niu Benben said happily.

"Am I handsome?"

Niu Benben's face darkened, then he quickly put on a smile, "You are so handsome that you are so handsome that you are so handsome. You are loved by everyone, and you are loved by everyone..."

Li Fan asked: "You didn't lie to me? Are you sincere?"

"Of course it's sincere, brother, don't be a fool, my brother is really having a headache now!"

"Okay, I'll give you an idea!" Li Fan squinted his eyes and looked calmly thinking. After a while, he smiled, "Yes!"

"what?"

"Wish: Happy Father's Day to all customers who use our competitors' products!"

Niu Benben patted his thigh, "Sure!"

Duan Huanhuan also showed a surprised expression, looking at his teacher with admiration.

Li Fan said: "On Father's Day, whether it's a TV platform or an offline shopping mall, if you put this ad out, it will definitely attract everyone's attention.

Moreover, after this advertising slogan, an emoji should be added. "

"What emoji?"

"The emoji of pouting unhappy, and then you can also add a word 'huh!', in short, create a context for teasing! Be sure to tease!"

Niu Benben nodded fiercely, "Oh! What a great idea!"

Li Fan: "Think about it. On Father's Day, you went to the supermarket and suddenly saw the banner saying 'Benben bi-yun set wishes: All customers who use our competitors' products, Happy Father's Day! Hmph!'" In a word, what are your feelings? Then add emoticons! I believe many people will remember the name of your brand when they see this ad—'Ben Ben'!"

"That's amazing, my old Li!"

Li Fan smiled: "Do you want other ideas?"

"Think and think!"

The corner of Li Fan's mouth raised, "Next, you will have to pay!"

(End of this chapter)