Reborn in another world as a game

Chapter 89 Magazines are selling well; who should the technology be licensed to?

"Very nice."

"As expected of [Thunder Group], it can do anything across industries. The quality of this magazine can be compared to first-class magazines."

"It's only five yuan... Oh, it's too late to go to work, so the boss hastened to get me a copy."

"[Electric wheelchair] is only 1499 yuan? Is it a typo, a zero is missing?"

"Didn't the magazine say that, ignoring R&D expenses, selling it completely according to the cost of materials, just making some social contributions, how can it be sold for [-]?"

"Isn't that a loss?"

"Yes, I heard that the research and development costs of these things are quite high. You can see that it is also marked on it. Most of the technical structures are self-developed."

"They will definitely not lose money. When the [electric wheelchair] is released, the social impact will be great. At that time, [Thunder Group] will have a way to make money back."

"Just like entrepreneurs doing charity? Gaining a good name?"

"It's definitely different. I estimate that [Thunder Group] will lose at least tens of millions of dollars this time around. Ordinary entrepreneurs would be reluctant to use so much money for charity."

"Anyway, no matter how you say it, it must be a good thing. Those electric wheelchairs on the market cost at least 1 yuan. How many can afford it?"

"Let's see when it's on the market. It's really as good as it is said in the magazine. I'll buy one for my grandpa. It's convenient and effortless for the elderly to use."

"It's so cheap, is the quality really good?"

"Why can't it work? Look at their [Meg Home Appliances] and [Little Squirrel Appliances], there is no problem with the quality."

……

【Thunder Magazine】In the first issue, in order to get a good result, I put in a lot of effort.

According to the previous agreement, Li Qiuya, as the editor-in-chief, can provide a monthly reward of [-] yuan to motivate the reporters and editors of the magazine.

For a small magazine, one hundred thousand is not a lot.

In order to win the bonus, those newly joined employees are quite active, trying every means to get the hot headlines of each section.

Coupled with a large number of sales channels in all provinces and cities across the country, [Thunder Magazine: First Issue] sold very well, with millions of copies printed and sold out easily.

but--

"A magazine sells for 5 yuan? And whether it is paper or content, it is the best choice. The cost is definitely not low. Why sell it so cheap?"

Some colleagues were puzzled.

According to their experience, it is impossible to make money at this price, or even lose money.

"Is it for selling sales?"

Some people have doubts, but after thinking about it, they are wrong.

If the first issue is sold for 5 yuan for the sake of sales, then the sales will increase, but what should be done for the second and third issues of the magazine in the future?
If the quality is reduced too much, readers will definitely not be happy, but if the price is increased, readers will also not accept it.

Li Qiuya, the editor-in-chief of [Thunder Magazine], is quite well-known in the media industry, so she wouldn't make such a muddled decision. That means... this price is still profitable?
The colleagues couldn't help being curious, and secretly visited and investigated.

Then--

"Fuck me, they actually have a printing house? The magazine transportation is a ride on [Meg Home Appliances]?"

"That is to say... the printing cost is extremely low, and the shipping cost is almost zero... a magazine can save at least two or three dollars."

"It's a pity that I don't know how much they spent on buying content. If the cost is not high, a magazine worth 5 yuan will sell millions of copies, and the profit will be considerable."

Colleagues are so jealous.

In the media industry, except for the first-class top magazines and newspapers, the assets are basically not too high, and it is very impressive to have a few million.

And like [Thunder Magazine], it has tens of millions of funds when it was founded, and the resource support of [Thunder Group]...directly crushed [-]% of its peers.

Standing at the top of the pyramid since birth, it is impossible not to be jealous.

But they are helpless, there is a "good father" behind them, they don't have one, they can only rely on themselves.

……

[Thunder Group] office.

"A total of 259 million copies sold? Not bad."

Listening to Li Qiuya's report, Tian Moyun silently calculated.

According to the price of a magazine of 5 yuan, 259 million copies, the revenue is 1295 million, and the net profit is roughly one-tenth, 130 million.

"Boss, do you need to hand over the profits to the group?"

Li Qiuya asked.

[Thunder Magazine] is a wholly-owned subsidiary of [Thunder Group]. According to the regulations, the subsidiary needs to regularly hand over part of the profits to the group in order to facilitate centralized management of funds.

"Need not."

Tian Moyun shook his head: "What is there to hand over such a small profit? If you choose one of the three subsidiaries next door, you can earn more in a day than the magazine in a month."

Li Qiuya: "..."

It's true, but it's kind of heartbreaking.

As the weather turns cooler, many products of [Meg Home Appliances] and [Little Squirrel Appliances] are selling very hot, such as kitchen appliances, water heaters, washing machines, electric heating water bags, and the recently released [inverter air conditioner].

Because the market for these electrical products was unprecedentedly huge, even Wang Sicheng of [Kole Toys] couldn't sit still, asked Tian Moyun for authorization, and then went into battle in a vest, selling household appliances.

As for the positioning, it overlaps with [Meg Home Appliances], which focuses on partial differentiation, and its sales are quite booming.

December is a bumper month for [Lei Ting Group]. As the popularity of its three major brands is getting higher and higher, and product sales are getting smoother, this month's revenue will far exceed any previous month. Including the previous "National Day Harvest Month".

"[Thunder Magazine] did a good job."

Tian Moyun pondered for a moment, and said: "All the employees of the magazine will be given an extra 1000 yuan as a bonus, just because the boss is happy, and let them continue to work hard."

"Ok."

Li Qiuya hastily recorded in the notebook.

Tian Moyun continued: "In addition, in the future, the magazine will be fully entrusted to you to handle. If there are no major issues, you don't need to report everything to me, such as the monthly revenue statistics. You only need to ask your staff to send them over. Come on, I'll take a look when I have time."

"..."

Li Qiuya nodded silently, speechless in her heart.

A monthly income of one million yuan is not bad, considering the media industry. The average monthly net income of many first-class magazines is only two to three million yuan. The first issue of [Thunder Magazine] can sell so well, and it has full potential.

but--

For a "big man" like Tian Moyun, this kind of profit really doesn't matter.

"By the way, I have a small problem now, please help me refer to it."

Just when Li Qiuya was about to leave, Tian Moyun suddenly thought of something, and casually mentioned: "Just after the [electric wheelchair] technology was successful, the bosses of the three companies under it all called, hoping to get the technology and authorization from the R&D center. , who do you think... who is more suitable for me to give to?"

"..."

Li Qiuya was startled and blinked, feeling that she had encountered the ultimate test of her desire to survive.

[Electric wheelchair] This thing is not profitable, which is well known.

One is pricing, which is doomed to meager profits, and the other is a vacancy in the market. The market for this thing is not the regular market, but the disabled. To blood loss.

but--

You can't think about it that way.

[Electric wheelchairs] are highly topical. Any brand that can get the authorization can take the opportunity to further expand its brand influence. This potential value cannot be ignored.

more importantly--

The technology on [electric wheelchair] can be made into another product...an electric bicycle.

There is no mature electric bicycle technology on the market. If they can make it with the self-developed technology on [electric wheelchair]... the profit is simply terrible.

Wang Sicheng, Zhang Mingda, and Yun Yingying are not fools, so why not fight for them?
"My……"

Li Qiuya blinked her eyes, feeling that it would be inappropriate to offend anyone, she had a flash of inspiration, and suddenly thought of a good idea.

(End of this chapter)