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Chapter 527

"So, next, let's talk about this animation. Do you have any questions? You can talk about all kinds of problems." Lin Xiao waited until everyone had almost closed the planning book before he opened his mouth.

As the CEO of the company, Fu Junle first said: "Dr. Lin, there is no problem in the production of this cartoon, and the production cost is also very low. It is not a problem in this aspect. The problem is that in the future, the production of this cartoon will not be a problem. After that, which channel are we going to distribute it on? Internet or TV media?"

"Television is the main thing, followed by the Internet. In this regard, our company should be very experienced, right?" Lin Xiao asked rhetorically.

Fu Junle frowned and said, "But, Director Lin, the animation we made before is basically about 20 minutes per episode, but according to your plan, the episode of "Peppa Pig" is about 5 minutes long. It takes about [-] minutes, and it’s hand-drawn animation, so I’m afraid it will be difficult to sell at a higher price.”

"In particular, TV stations don't like domestic animation very much now. In terms of policy subsidies, the number of seats is limited. Unless we have a channel relationship in this area, we basically don't have to count on it." Fu Junle continued.

"Then how did Sanle's animation work work?" Lin Xiao asked after a moment of thought.

"Of our previous animations, only two are considered original animations, and these two can barely pay back."

"The next few cartoons are all adapted from online novels. They are adult-oriented animations, and the channels are also mainly based on the Internet."

"Now TV stations, because of the chaos in the domestic animation industry in recent years, in order to defraud the country's subsidies, all kinds of shoddy content flooded the market, and bad money drove out good money, which eventually led to the fact that basically TV stations are not willing to spend money. Buying broadcasting rights, even some well-produced domestic cartoons will often be severely suppressed in price, almost making one episode and paying for another episode, the more you do, the worse you will pay!"

Lin Xiao pondered for a while and said: "First of all, the influence of the current TV stations is actually far inferior to that of the Internet, and many families are equipped with smart TVs. Therefore, since TV stations cannot be sold at high prices, then we will sell them at low prices. , or for free.”

"But in this way, how do we recover the cost? After all, although there are some animation companies that are licensed to TV stations for free, most of them are to earn national policy subsidies, but the problem is that we don't have such channels. We simply rely on Selling the right to broadcast on the Internet will not recover the cost at all." Fu Junle frowned.

Lin Xiao shook his head secretly, he could understand Fu Junle's thoughts.

It's just that this is based on the fact that he doesn't have much confidence in the cartoon "Peppa Pig".

Because if you really have confidence in "Peppa Pig", then you won't care about the little money for selling the film.

"I hope everyone can understand that although I joined Sanle Animation to some extent to leave a gift for my baby, it doesn't mean that I don't have high expectations for Sanle Animation."

"Mr. Fu, I understand your concerns just now, but you need to know that I am not short of money. If I only make money by selling broadcasting rights, then why would I bother to buy Sanle Animation?"

"As a person, I have always been either not doing it or doing it to the best!" Lin Xiao said with a confident light in his eyes.

Fu Junle was stunned, and everyone else was also stunned.

However, their eyes also changed immediately, yes, once upon a time, they also had such a dream, no matter what to do, do it to the best.

But I don't know when, when they are doing things, they have become, muddling along, as long as they can finish it.

Take Fu Junle as an example. The questions he thinks about are all based on the fact that "Peppa Pig" is just an ordinary cartoon, and it has not turned this cartoon into a blockbuster work, the best work to think about.

Remember when he put all his eggs in one basket and invested in the production of "Son of the Sea", didn't he want to be the best?

"I hope that everyone can make "Peppa Pig" into a brand, a brand of domestic animation, as big as the heart, the world will be as big, I don't hope, everyone is still stuck, this is an ordinary animation In terms of the idea of ​​the work. If you don’t even have confidence in yourself, then how can I expect the cartoons you make to be popular with the public?” Lin Xiao said in a cold and authentic voice.

Make a brand?
Fu Junle was stunned again.

Then he showed a wry smile again, and sure enough, Lin Xiao was Lin Xiao.

As he said, he is not short of money, would he care about the little profit made by an ordinary animation work?

Looking at all the industries that Lin Xiao has been involved in before, he has reached the top of the industry without exception.

Building a brand is probably the ultimate goal that any Chinese animation practitioner wants to achieve.

Because no matter how high the price of broadcast rights is, there is not much money. Only by truly making it into a brand and making it a big brand will it become a continuous gold mine.

"Why do I choose Sanle, which is on the verge of bankruptcy, instead of buying so many animation companies? Have you ever thought about this?" Lin Xiao glanced at the crowd and asked.

"Sanle is inferior to several other animation companies recommended to me in many aspects, but why do I still choose Sanle?"

Many of the people present were old people from Sanle, and they couldn't help being stunned when they heard Lin Xiao's question, yes, what happened to Sanle before, which one of them didn't know?

But why?

Fu Junle thought of what Lin Xiao had just said.

Lin Xiao wanted to make "Peppa Pig" into a brand, so the reason for his acquisition of Sanle was ready to be revealed.

Because Sanle has complete departments and channels.

And has good experience in developing animation copyright.

"Because Sanle's previous animation works have tried to develop their brands. Although they were not successful, they also have a certain amount of experience, and this is exactly what I need."

"So, is there any question?" Lin Xiao finally asked again.

Who dares to say what's wrong?Lin Xiao has already talked to this extent, and obviously this result cannot be changed.

After the meeting, Lin Xiao left Fu Junle behind.

"This project is the top priority of Sanle Animation right now. The early childhood education expert I asked you to hire, you should know the purpose by now?" Lin Xiao said.

"Understood!" Fu Junle nodded. If he still doesn't understand, he can go home.

"You are personally responsible for this project. While ensuring the quality and quantity, I hope that you will not repeat the mistakes of the previous domestically produced animations that were banned for younger age."

"All story scripts need to be reviewed by education experts before they can be used."

(End of this chapter)