card star

Chapter 522

"What? An animation company? Are you going to make animation?" Xiao Jie was a little dazed when she heard Lin Xiao say that she wanted to start an animation company.

"It's not how you thought of doing animation? Don't you know that it's a trap?" Xiao Jie looked at Lin Xiao inexplicably.

"I think the animation market is promising, why is it a trap?" Lin Xiao was a little puzzled.

"Everyone knows that the animation market is promising, but do you know that the animation market is a big pit that everyone knows about?" Xiao Jie said helplessly.

"Do you know the domestic animation blockbuster "Son of the Sea" released last year?" Xiao Jie asked.

"Um, I'm not sure, what's wrong?" Lin Xiao was a little puzzled.

He is really a little unclear.

""Son of the Sea" was created by Tianhai Sanle Animation for 3 years, claiming to cost over 3 million Chinese dollars. It is a masterpiece of domestic 3D animation. As a result, do you know its box office?" Xiao Jie asked.

Lin Xiao shook his head, but he hadn't heard of this animation masterpiece, so it can be seen that the result must not be very ideal.

"8600 million!" Xiao Jie gave the final result. Although he had expected it, Lin Xiao was still shocked.

Is this too low?

"And the failure of this animation directly led to the suspension of several original domestic animation film projects. Yes, the current domestic animation market can indeed be said to have great promise, but in fact, this pit is very deep." Xiao Jie persuaded.

"No, you misunderstood me. I haven't thought about making an animation movie with high technical content that requires too much money. What I want to do is an animation movie for children, and it's not a movie. I just want to make an animation movie for the time being. Short film series." Lin Xiao said.

"That's it, that's okay." Although Xiao Jie was a little speechless at Lin Xiao's waywardness, she didn't try to persuade him this time.

After all, people want to make gifts for their children.

And even if he loses, it won't be much. With Lin Xiao's net worth, it's just a drizzle.

So, not long after, a company called Xiaobao Animation was established.

The registered capital is neither high nor low, with a registered capital of 1000 million.

Of course, there is currently no one in the entire company except Lin Xiao.

However, it may be difficult to find other talents in China, but talents in animation, as long as they have money, it is really not too difficult to find.

Don't look at the downturn in domestic animation, but in fact, there are countless animation companies in China.

Although the level is uneven, there are not many other things in Huaguo, except that there are many people.

The most important thing is that Lin Xiao doesn't need to be a technical expert. The cartoons he has exchanged in the system are not the popular 3D animations, but 2D animations. Moreover, it really shouldn't be too simple.

Low production cost, low technical content, and short production cycle are the characteristics of this cartoon selected by Lin Xiao.

So is the three lows like this cartoon really available?The answer is clear.

In the system, this cartoon is not a domestic cartoon, but a foreign cartoon, but this cartoon is rated as a four-star animation series.

In fact, what really restricts the development of domestic animation is neither technology nor creativity, but content!

Yes, content!
Some people may say that domestic online literature is highly developed, and Huaguo has a large population, so there will be a shortage of content?
But actually?Perhaps online literature is highly developed, and various brain holes emerge in an endless stream, giving domestic animation a lot of material, but it is aimed at adults, not children.

Lin Xiao has seen some of the pictures and plot content provided by the system of this cartoon. To be honest, there are not too many things that open your mind. On the contrary, it is very daily, but even Lin Xiao himself, after watching After that, he couldn't help but laugh out loud.

The biggest feature of this anime is that it is close to life and at the same time somewhat idealized, but it is not divorced from reality.

And the plots in it are all little things in life, which can be said to be very ordinary, but life is ordinary, isn't it?

Lin Xiao originally thought it was an anime aimed at children, but soon he discovered that this anime was not limited to children, but adults would also find it good after watching it.

Originally, Lin Xiao planned to recruit candidates directly from scratch.

However, Lin Xiao later discovered that since he didn't need too many advanced technologies and only needed ordinary animation talents, the quickest and best way was to directly acquire an animation company.

Of course, not just any animation company is Lin Xiao's favorite.

Produced by the system, it must be a high-quality product. That is to say, this animation has a lot to do and is so profitable. Of course, Lin Xiao is not really just playing around.

Therefore, the animation company that Lin Xiao needs to acquire does not matter how big or small it is, but it must have the sound functions of an animation company.

Making cartoons is only the most basic, the most critical thing is the business development department and channels.

How does the current animation company make money?Especially when the price of cartoons purchased by TV stations and websites is far lower than the price of main dramas, you may be able to make some money just by selling movies, but that small amount of money is nothing at all.

In the era of big IP, even major dramas do not only rely on these to make money, not to mention the easiest way to develop surrounding animations.

Of course, the content is the most critical, if the content cannot become popular, peripheral development and IP development have become rootless.

Lin Xiao didn't expect that, after going around for a long time, in the list of target companies that met Lin Xiao's conditions given by the consulting company, there was actually Sanle Animation, which released "Son of the Sea" last year.

However, after reading the information, Lin Xiao found out that Sanle Animation is really suitable.

First of all, the strength of Sanle Animation is indeed one of the best among domestic animation companies.

Of course, because of the desperate bet of "Son of the Sea", Sanle Animation directly lost money to the verge of bankruptcy.

Many technicians left and left, and those who were dug were dug.

Sanle Animation has changed from an animation company with full potential to the current situation, which has an inseparable relationship with the huge loss of "Son of the Sea".

Sanle Animation was originally a relatively well-known animation production company in Tianhai. It has many animation works that are not very popular, but have achieved good profitability.

So Sanle started to be ambitious, wanting to create a big era of domestic animation movies, but the result was a mess.

Not only did he lose the investor's money, but he also brought a well-run animation company to the brink of bankruptcy.

However, a skinny camel is bigger than a horse. Although Sanle has a serious brain drain and is heavily in debt, it has been abandoned by investors.

However, Sanle's channels in all aspects are very mature, and there are still many copyrights of cartoons in hand. Although these are not popular cartoons, they are also assets that can last forever.

(End of this chapter)