card star

Chapter 1180

Why is the word-of-mouth so good, and the publicity is so good, but the box office is not so good?

The reason lies in the place of God?
This point is also the place where the president of DSN Huaguo is puzzled.

What is the actual cause?

I have to say that Hollywood film companies do have their fine side.

Hollywood calls the film industry, the film industry!
It's not unreasonable, they do much more detailed research on the market than domestic ones.

After shooting many movies at a huge cost, why didn't the Hollywood film companies invest too much in publicity and distribution in the end?
It is because, after the investigation in advance, it was found that the problem was serious, so the measures to stop the loss in time were taken.

But Huaguo has just started in this regard. Hollywood has professional box office forecasting companies, film market research companies, and so on.

But in Huaguo, most of the film companies find people to do it themselves, and they are not so professional, most of them are part-timers.

But as long as you are willing to spend money, you can still make some achievements.

Soon the president of DSN Group Huaguo got several investigation reports!

This survey report shows that the first aspect is aimed at the entire animation film market.

In China, the audience of animated films, based on the family unit, is that the large and small audiences account for more than 80% of the audience!
Yes, that's an exaggeration!
And only about 20% were watched by adults alone.

Of course, this survey is definitely not that accurate, after all, they are not professionally engaged in this kind of work.

But it can also reflect some problems.

That is in China, generally speaking, the main decisive element of animated films is still children!

Of course, there are exceptions, that is, the proportion of animated films produced by Sanle Animation Company is often not so high, but it usually only gradually appears after word-of-mouth explodes.

The second report is about publicity effects and audience choices.

In terms of publicity, animated films such as Sanle Animation, which have already created a gold-lettered signboard, can naturally attract parents. Other animated films, especially Hollywood animated films, are useless no matter how powerful the publicity is, because the language is a big problem.

Most adult audiences, especially parents, when they choose to take their children to watch animated movies, they do not choose for themselves first, but for their children!

English?Can the little guy understand it?Well, that's not the point, the point is, if you don't understand, will the little guy make a fuss?

Forget it, choose something else!

So, it's cold!
But this is an unsolvable problem.

translated into Chinese?

It's not that they haven't tried this kind of thing before. Hollywood has done things like adapting measures to local conditions not once or twice, and they are very good at it. But here in Huaguo, it's really a little.

I don't know when Huaguo translated foreign movies, and the tone of the translation has become a style.

how to say?This style, not to mention the little friends, even the grown-ups would think, why is this so weird?
Is it true that Huaguo can't do a perfect translation?

Of course not, but God knows why.

In fact, this can’t be blamed on Huaguo’s translation, because many movies by foreigners usually have some movements in the tone of voice, and these habits are completely contradictory to the local habits of Huaguo.

You don't translate like that, but translate completely according to Huaguo's method, so the fuck will look even weirder!

What?You said that animated movies won't work?
Don't talk about it, animated movies are also obvious. Hollywood animated movies are first aimed at audiences in North America, and then other audiences. Therefore, their style must be more biased towards North American audiences. Friends are very unfriendly.

As for the parents, the parents will be worried, what if the little ones watch this kind of movie, this kind of translation movie, if they fail to learn?

Then, cool off!

So, this is an unsolvable problem!

Here, to be honest, I still want to thank the piracy!
Why do you say that?Because Huaguo has a huge market and great potential, everyone knows this.

Normally speaking, a country with a large population must have a large market in terms of peripheral consumption, right?

This is indeed the case. To put it bluntly, although there are very few Hollywood animation films that can be a big hit in China, the animation derivatives passed on from Hollywood are actually really big in the domestic market. .

Especially in the early years, but it's useless to sell more, because they are all fucking unauthorized!
This has led to the fact that peripherals and movie derivatives cannot be sold in Huaguo. With the movie's box office share being very low, movie derivatives can't be sold, so what future is there?

Live-action movies are better, but animated movies really rely on derivatives to survive. Therefore, live-action movies have cultivated the movie-watching habit of many people in Huaguo, but I'm sorry for animated movies.

Beijing Wangfujing Tianhua Cinema.

Lin Xiao's family is sitting in the theater waiting for the opening of "Magma Age".

"Why did you think of taking us to watch this movie?" the queen sister asked curiously.

"It's nothing, it's been a long time since I came out to watch a movie like this." Lin Xiao said with a smile.

"But I want to watch "The Adventures of Giants", why should I watch this "Age of Magma"?" The little guy was a little embarrassed.

"Why "The Adventures of Giants"? Instead of "Spirited Away"?" Lin Xiao felt a little uncomfortable with his old face.

"Because "Spirited Away" is for girls." The little guy took it for granted.

"Who said it? You didn't watch it, how did you know it was for girls?" Lin Xiao asked.

"Everyone in our class said that." The little guy argued hard.

"Okay, the movie has started." Zhou Ya interrupted the father and son.

I have to say that DSN is indeed a giant in Hollywood that started from animation. In terms of graphics, "Magma Age" can indeed be said to be the world's top!
Very realistic, the details are very fine.

But "Age of Magma", like many Hollywood animated films, is obviously a film for all ages, or in other words, it is more adult-oriented!
This can be seen from the design of the character.

From Lin Xiao's point of view, the environment and characters in "Age of Magma" are not very friendly to children!
In particular, the style of speaking really made Lin Xiao have the urge to hit the wall!
Because the movie they watched today is a transliterated version!
"Dad, that man speaks so strangely."

"Ah! It's terrible!"

"That Pyro is pretty cool!"

(End of this chapter)