The star who is too difficult to get out of the village

Chapter 52 Creative Advertising

"Hey, Mr. He, when are you coming over?"

After a week of rest and re-investment, it was time to record "Longing" again.But before He Quan arrived, Yang Jie took the initiative to call and ask.

"Xiaojie, there is a problem here at Mango TV. I'm trying to help them think of an idea. But don't worry, I have booked a plane for tonight, and I can arrive on time for tomorrow's filming." From He Quan's voice, Yang Jie You can hear that he is a little tired, which shows that he is really tired.

"Okay, then Mr. He, you are busy first!" Yang Jie was about to hang up the phone after speaking.

The matter of Mango TV has nothing to do with him, and he doesn't need to inquire.

"Xiaojie wait!"

He Quan stopped him, and then someone next to him should have said something to him, and after hesitating for a while, he introduced the situation: "The thing is like this, because there are many more traffic accidents this year than in previous years, so The higher-ups have issued a document about safe driving, requiring each TV station to launch a one-minute public service advertisement warning about safe driving this week."

"Uh, why don't you just hand in one? What's so difficult about it!" Yang Jie asked puzzled.

This kind of thing should not be difficult for a TV station. Every TV station has a dedicated advertising department. For a big advertising company like Mango TV, there are many go-getters in the advertising department. It is not a matter of minutes to make a public service advertisement. things!
"I made one, but I was called back by the superiors, saying it was too old-fashioned and would not work at all, so let me provide another one!" He Quan said helplessly.

No one knew that the General Administration would be so strict this time. In the past, the public service advertisements basically only needed to be made, but now they are suddenly under strict review, and they don't know what the situation is, which makes them a little confused.

After a pause, He Quan continued: "And there are a lot of things here. If you can't provide it, you won't be punished, but the impression on the higher authorities will definitely be bad. At that time, the programs on the station may will also be affected."

"How can it be affected?" Yang Jie asked suspiciously.

"For example, the censorship should be stricter, and we should check the launch time and so on. Our "Longing" will be launched on Mango TV in the No.13 issue, so I'm afraid it will be affected." He Quan explained.

"Huh? Then hurry up and think of ideas. If it doesn't work, just find an advertising company to do it?"

Hearing that it might affect the normal release of "Longing", Yang Jie was also anxious.This is related to his income and the scope of free activities, so it's wrong not to rush.

He Quan on the opposite side sighed after hearing this: "I found it, but it's only two days away. It's too hasty. They are not sure that they can make a qualified advertisement, so they didn't take over. But we You don’t have to worry about the show, it doesn’t cross the line at all, and it also positively reflects the current comfortable life in the countryside, expressing positive energy, even if you are criticized, you can’t pick it out.”

"Forget it, anyway, it won't affect our program anyway, and it doesn't matter at night. Just let them do something casually, Mr. He, what are you doing in such a hurry?" Yang Jie was just subconsciously anxious, and now he has slowed down , and heard that the program would not affect him anyway, he immediately calmed down.

People are like this, they will be very concerned about things that can affect them, but they can always treat things that don't affect them calmly.This is human nature!
For example, if you lose 100 yuan, you will feel very unlucky and depressed, but when you hear someone else loses 100 yuan, the most you can do is to go up to comfort him, and say a word to avoid disaster.

As Linghu Chong said in "Swordsman": There are some things we can't control ourselves, so just take care of ourselves.

The matter of advertising belongs to the advertising department of Mango TV, not He Quan, who has a good relationship with him. I don't have any friendship with them, so I can't care about them.

"Didn't I have a good relationship with Lao Yu from the advertising department, so I was pulled over by him to think about ideas together! Now I am also worried about him, if I miss this time, maybe his seat will be lost!" He Quan worried way.

"You two have a strong relationship?" Yang Jie asked.

"Yes!" He Quan's answer was very happy, which made Lao Yu next to him appreciate it.

Just now he thought of the legend that Yang Jie is a genius, his mind was spinning very fast, so he wanted to ask He Quan for help and ask him if he had any good ideas.

Now He Quan has explained the reason clearly, and said that he is very firm with himself, that is to say: If you have any good ideas, tell them quickly, don't hide them.

This has to be acknowledgment.

"That's it, let me think about it!"

Yang Jie started there. To be honest, he has seen a lot of this kind of advertisement. He usually shows it on the big screen while driving on the road, but it is basically a real case scene. Although it can also be a good warning to the world, but There is still no good advertisement to penetrate the hearts of the people.

After Yang Jie walked a few steps, he said to He Quan who was waiting patiently: "Mr. He, since I am your best buddy, I have a creative idea about speeding here, but I don't know if it will work. I think it should be There is a good chance it will pass!"

"Let's listen first! Lao Yu is really dying of anxiety." He Quan urged.

"It's very simple. Advertisement requires two men, one child, two cars, and an empty T-junction or intersection! How about this, you come here first, I'll tell you in person, and I'll write out my ideas by the way! "Yang Jie said.

"Okay, I'll change the plane for the morning immediately, and I should be able to arrive at your place in the evening!" He Quan said decisively.

At five o'clock in the afternoon, Yang Jie met Yu Zhiqiang who came with He Quan.

"Hello, Brother Jie!"

"Hi Minister Yu!"

The two met first by shaking hands.

"Let's go, first go to the room and sit down to talk." He Quan said.He was really tired, and he hadn't had time to rest these days.I could have had a good rest today, but Yu Zhiqiang arrested him again.

After entering the room and sitting down, Yu Zhiqiang couldn't wait to say: "Brother Jie, can you tell me about your plan in detail?"

"Okay, take a look at the copy I just wrote!"

The ad that Yang Jie made was at a T-junction without traffic lights.A father with a child was about to turn a corner and did not slow down, even though he had already seen a car coming straight ahead.Then the two cars collided!

Of course, the most important part of this ad is the dialogue between the two drivers.

A slow motion made the two cars stop when they were still more than ten meters apart.

Then both drivers opened the door and got out of the car.

The father carrying the child spread his hands at a loss and said, "Brother, I'm sorry, I thought I could go there!"

The driver going straight raised his hand helplessly, looked at the father and said, "You just rushed out like this, I don't even have time to react!"

The father said: "Don't be like this brother! I just made a small mistake!"

The driver who was going straight said, "If only I could drive slower!"

The father pleaded: "Please, please stop, my child is still in the car!"

The straight driver looked ahead, and at this time a child was sitting quietly in the car, maybe thinking about the fun of the place where his father took him to play.

It's just that the straight-going driver can't: "I'm driving too fast! I'm sorry!"

Hearing this, the father immediately collapsed and covered his head with his hands.

The next scene is the end of the slow motion, and the two returned to the car.

One looked at the dashboard of his own car, which showed that the speed had reached 120.

A child who looked back at him who was in the Mood for Love.

Then there was a collision of two cars at normal speed.

Finally, on the black screen, there was a line of big characters saying: Everyone makes mistakes, please slow down!
"This, this, this..." After carefully watching the whole process, Yu Zhiqiang's hands trembled with excitement.

"Yu Mou really confirmed the rumors today, Brother Jie, you are a genius! This idea is so good, I think the audience will definitely be touched when they see it. A few short dialogues show the two drivers The helplessness and regret! It’s great!”

Now Yang Jie is used to others calling him Brother Jie, so he can call him whatever he likes.

"Minister Yu, don't get excited. No matter what, this will only be filmed tomorrow. Let's have dinner first, and we can make good preparations in the evening. The filming can start tomorrow morning, and the post-processing can be done earlier if the filming is finished early. "

"Yes, let's go, there is no restaurant here, I'll treat you!" Yu Zhiqiang had a good plan in hand, and now his heart was relieved, and he could finally have a good meal.

"Forget it! Let's get something to eat by ourselves!" He Quan asked Yang Jie, "When will Teacher Huang arrive?"

"It should be about the same!" When Yang Jie called He Quan, he also called Huang Sen, saying that it was the May Day holiday, and he would bring his wife and children to relax in the afternoon.

"Then let's do the work ahead first, and we can start cooking as soon as Teacher Huang arrives!" He Quan laughed after letting go of his worries.

"Isn't that bad? Didn't Teacher Huang even let you take a break when he first arrived?" Yang Jie said.

"Why don't you cook?" He Quan asked.

"Forget it then. I think what you said just now, Mr. He, is good, so let's do it!" Yang Jie immediately changed his mind when he heard that he was asked to cook.

　Thanks Li Xi for the reward
　　
　
(End of this chapter)