God-level great pharmacist

Chapter 400 Hunger Marketing
"... Friends who like it can book in advance, please wait for the store to notify you of the specific arrival time..."

Zhang Ni looked at the bulletin board in front of the counter of Oriental Miracle skin care products, and her mind was in chaos.

Fully booked?
Didn't you just start booking two days ago?
Didn't you say there are two hundred sets?Didn't you say there are a thousand bottles?
Gone so soon?

That's 5000 yuan a bottle of skin care products. It's not a mobile phone or clothes. It might be used up in a month or two. When did the consumption level in Shanghai become so high?
Looking at the long queue in front of her, Zhang Ni thought, what's wrong, since they are all booked, why are these people queuing?Didn't you see the bulletin board?

She couldn't help but walked to the counter, looked at the salesperson inside and asked, "Beauty, do you still have the Miracle series of skin care products?"

"Sorry, the reservation is gone." The salesperson said apologetically, "If you want to buy it, you can come to make a reservation tomorrow, or wait for the announcement from our store."

"Then these people..." Zhang Ni pointed to the long queue, as if to say: Since the reservation is fully booked, why are these people still queuing here?

"These are customers who made reservations before. They were notified yesterday and they will come here today to pick up skin care products," said the salesperson.

what?
Zhang Ni was stunned. Are these people customers who made a reservation before?People who come to make reservations these days have to wait in long lines?

This is too hot, right?

Zhang Ni couldn't help but start to regret it. When she came a few days ago, she was able to pre-order it, and she could get it today, but because she didn't know which one to choose, she also felt that the 5000 yuan bottle of skin care products There must not be many people here, so they left, but who would have thought that the sales of Oriental Miracle skin care products would be so hot.

Could it be that they are all babysitters?

It is not uncommon for the store owner to recruit babysitters to create a hot sale scene.

But soon, Zhang Ni shook her head, because usually, the nurses are elderly people, but most of the people queuing here today are young people, and many women are wearing fashionable dresses , how could it be childcare?Where can I find so many babysitters carrying donkey bags?
It seems that today is a waste of time.

Zhang Ni took out her mobile phone and took a photo of the team. She couldn't help complaining on Weibo, but found that many people were posting photos on Weibo, not only in Shanghai, but also in Beijing, Guangshi, Chongshi...

It's just a skin care product, so what?

Zhang Ni thought for a while, then nodded affirmatively.

As for!

The more so, the better it is.

It's not like the Internet celebrity food that costs tens of dollars or even hundreds of dollars. Even if it's not delicious, you should try it, and it doesn't cost much anyway.

But the Miracle series of skin care products is different, 5000 yuan, and it is aimed at women who love their own face. If it doesn’t work, can everyone buy it?This is not something to try.

I must buy it.

Looking at the long queue and the joyful people who have already bought, Zhang Ni thought to herself.

I'll make an appointment tomorrow.

……

"Boss, look, these are live pictures sent from franchise stores all over the country!" Chen Ping showed the phone in front of the boss, flipping through the pictures one by one.

This was photographed by employees of franchised stores all over the country, and there were long queues. The hot scene even became a hot topic on Weibo.

Li Dong's reaction was very calm, because he believed in the efficacy of skin medicine. Compared with the magic medicine advertised in those small advertisements, this is a real magic medicine. Even if it is made into skin care products, it is still a magic medicine in essence. The magic medicine will have the curative effect of the magic medicine. In the past, the smell of wine was deep in the alley, and it was too far away to smell it, but it is different now. With the overwhelming publicity of various advertisements before, its reputation has spread. As long as someone Yes, even if you have the mentality of trying it out, you will definitely know that the skin medicine is good. The people around her, the people around her, spread the word one after another, after a long period of fermentation before, it finally broke out completely up.

"Boss, according to the news from below, the Miracle series of skin care products in many stores are already fully booked before they go on sale. Will we ship more to each store next time?" Chen Ping asked with a smile.

Last time, it was not her idea to have [-] sets per store, but the boss ordered that only [-] sets be delivered to each store each time, and only when they were sold out, could the company apply for delivery.

Li Dong shook his head when he heard it.

"Ah? Why?" Chen Ping asked puzzled.

With the production capacity of the factory, it is easy to produce tens of thousands of bottles of miracle series every day. Why not supply enough goods at one time?After all, the market has opened up now, and there is also this demand below.

"He graduated from the University of Finance and Economics, and he doesn't even understand this?" Li Dong said calmly, "This is called hunger marketing. I know it is very popular now, but it can only be regarded as a small celebrity. I want to make it a reality." Big, to be a household name, it is necessary to make the purchasers maintain a sense of urgency and desire at all times, and the satisfaction after getting it will also make consumers feel good about the product and the brand..."

When Chen Ping heard this, she suddenly realized that in recent years, the most popular players in hunger marketing are several major mobile phone manufacturers. She never thought that the boss would use this method in skin care products. In this industry, this method is usually rarely used. .

Of course, hunger marketing must be based on sufficient confidence in its own products, and the miracle series undoubtedly has such capital.

"For the Miracle series, as long as we can guarantee the shipment of [-] bottles per month, the most important thing for the company at this stage is to open up the market for ordinary consumers, so we must focus on the promotion and sales of the Oriental series. Go and contact the major supermarkets in the country to see if they can enter, we can’t always be on top, we need to have a certain mass base.”

Eighty thousand bottles?

It seems like a lot, but this is for the whole country. With the [-] directly-operated stores that the company has built in first-tier and second-tier cities, on average, one store can get [-] bottles and [-] sets. You must know that a few days ago Suddenly out of stock, the company shipped [-] bottles of the miracle series at one time, and it was basically sold out in the past few days.

Eighty thousand bottles?Not many!
No, it's too little!

According to the boss, one more shipment this month is enough.

"Yes, boss!" After understanding the boss's thoughts, Chen Ping suddenly realized that the boss was the boss, completely different from the bosses she met before who were blind to money.

No matter what time, the boss can keep calm and act according to his own ideas, which is also the most rare thing.

……

(End of this chapter)