berlin light

Chapter 17 Membership Fee Increases
This summer, Zidane joined Real Madrid at a record high price of 7600 million euros. Juventus, which sold Zidane for a huge sum of money, spent another 5410 million euros to win the teenager Gianluigi Buffon. Burning money wantonly, so far, 10 of the 7 transactions with the highest transfer fees during the summer transfer period are related to Serie A teams. This is their last madness.

But in Germany, they are still operating on a small budget, and Dortmund, which is crazily burning money, has become an outlier in the Bundesliga.

Union Berlin is more of an eyesore than Dortmund.

Not to mention in Germany, Europe has never seen a second-tier team spend more than 2000 million euros in one summer, which is simply crazy.

Bayern's mouthpiece crazily criticized Edward's transfer policy.

"Bild" columnist Mark Müller - "Young Eduard Hoffmann has acquired a huge property right, the money is enough for him to buy all the teams in Germany, he is like Gatling An elementary school student who does things unscrupulously and never considers the consequences. This emerging rich man is waving his checkbook and buying players all over the world. He can sign five players from four-time Champions League winners Eredivisie giants Ajax, and if they make it to the Bundesliga, I have no doubt he'll be running to Madrid, Barcelona or Milan and Manchester, waving a checkbook in an attempt to dig It wouldn't be a surprise if Ronaldo or Beckham, the leading stars of the league's dominant players, came to Germany to play football one day.

But will this approach really bring positive meaning to German football?

And won't!
His checkbook will only make the players forget what loyalty is and what respect is. When the players of No.1 other teams demand the same salary as the players of Union Berlin, it is the beginning of the collapse of German football. High club operating costs, think about the bankruptcy crisis of the Bundesliga team before, do you want to see the home team in such a predicament again?
Although Edward Hoffman is crazy about investing now, but one day he wakes up and decides to raise the ticket price, Union Berlin fans will find that they cannot afford a ticket, no matter how many stars the team has, they cannot go to the stadium What's the point of watching the game?
Don’t think I’m alarmist. The season ticket prices of English teams are rising every year. Edward’s approach is no different from that of English teams. In the end, this expensive transfer expenditure will be passed on to the fans. Today is tomorrow for Union Berlin! "

When he saw the newspaper, Edward thought that Bayern was crazy.

Their pink-eye disease has occurred. They were once on the verge of bankruptcy. After several ups and downs, with the efforts of several generations, they finally managed to become the Bundesliga hegemon and their finances are also very healthy.

This spoiler still has almost unlimited capital in his hands.

Think about how Abramovich was crazily hostile in Europe when he went to England. Edward felt that he was not doing well enough. Only the German team jumped out to point fingers, and other European countries were just watching.

Edward deeply reflected on this, and decided to let European football see the power of capital later.

During this period of time, he also studied the psychology of German fans, whether they are willing to accept capital injection from investors, and why they insist on 50+1.

After thinking for a while, he found that the Germans are really fucking hypocritical. As for insisting on 50+1, they don’t care about the grades, which is just farting. Disappointed, the ship tycoon treated the 1 million as a dog and left it alone.

When Hamburg was relegated, their fans began to protest again, demanding that the ship king inject capital. This is simply treating investors as winners.

To sum it up in one sentence, they hope that Kaizi will continue to spend money for the team, but they don't want this Kaizi to speak out, just be an ATM quietly.

However, "Bild" is right in saying one thing. They seized the problem of ticket prices. German fans really regard watching football as an indispensable pastime in their lives. Their opposition to excessive commercialization of clubs is largely due to concerns about the team. The consequences of crazy buying are reflected in the prices of tickets and peripherals.

Union fans are more complicated. First of all, they want results.

Then you need to divide them into two parts. The older generation of fans experienced the darkness of the East German period and were full of rebellious spirit, so they didn’t even want to inject capital. Some people opposed it just for the sake of opposition. This kind of anti-authority Let them have an inexplicable sense of mission, the wall fell down, Stacy was gone, and the loss of goals made them very disappointed, but they quickly took the Hoffman family as a target, after all, Edward's two uncles gave them enough reason against the Hoffman family.

As for the new generation of fans, they are similar to Hamburg fans. They hope that Edward will inject capital, hope that the ticket price will not increase, and hope that Edward will not join the team.

Edward absolutely does not allow any opposition from the Union of Berlin.

However, the ticket price can satisfy the fans. Anyway, the ticket price in Germany is cheaper overall, and there is no difference if it is more or less.

In order to appease the emotions of the fans, the press spokesman of Union Berlin promised that the team will not increase the price during the second division period, and will charge according to the minimum standard of the first division after being promoted to the first division.

Even so, some people are not satisfied. They hope that the current price will be maintained after the team is upgraded.

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"These fans are damned."

The old butler said angrily that in England, the tickets are much more expensive than those in Germany, and it’s not the same as watching the game. I didn’t expect these Germans to be dissatisfied.

"Yes, Philip, I have a headache too."

The minimum standard of the first division is not much more expensive than the current ticket price of Union Berlin. In addition, the student subsidy and the elderly subsidy will cost an extra [-] cents for a game. Unexpectedly, the fans are not happy.

Edward really wanted not to increase the price after the upgrade, but Philip Jennings reminded him that he decisively abandoned the original idea.

First of all, a first-tier team must behave like a first-tier team. Union Berlin is hostile now, but you are a German team after all, and Qin Hui has three friends. If you don’t raise the price after you upgrade, what will happen to the team that was upgraded? Even if the Bundesliga team lowers the ticket price or not, the money is not much, but this approach is obviously disgusting. Do you want to do business in the future?

Secondly, the income of East Berliners is relatively low, but if a few tickets are expensive in a season, 10 euros doesn’t matter. Rules must be established for them, so that their team has the final say.

So Edward was going to draw his salary from the bottom of the pot and stop playing boiled frogs with them.

The next day, Union Berlin announced that the membership fee for the new season will be 800 euros, and the new membership fee will be 1200 euros. This is what he charged according to RB Leipzig at the time, but that was 2009, and it is only 2001 now. Now their membership fee is only 60 euros.

As soon as the membership fee for the new season of Union Berlin was announced, it really caused an uproar in German football.

(End of this chapter)