Fairy Gourd Farm

Chapter 1406 Zhang Lei is Back

This is also Zhao Lei's first entry into the skin care business. The good reputation Xianhu Company has accumulated in the gourmet circle over the past few years is of no help to the sales of skin care products. He has to start from scratch to expand his sales channels.

If it was a few years ago, this incident alone would have given Zhao Lei a headache.Fortunately, today's Zhao Lei is different from the past, so this matter is not too difficult for him.

After all, among the many business tycoons that Zhao Lei knew, many of them held shares in high-end shopping malls in various places, and some of them were major shareholders of shopping malls.With their help, Xianhu skin care products will easily appear in the counters of many high-end shopping malls after they are launched.

These high-end shopping malls are all over the world, from China to Japan and Southeast Asia, to the Middle East, Europe and the United States, and almost all the economically developed regions in the world except Australia.

But even if Zhao Lei from Australia is missing, I don't worry, as long as the word of mouth of the fairy gourd skin care products spreads, big shopping malls in Australia will definitely come to ask for cooperation.

Relatively speaking, it is more difficult to advertise the fairy gourd brand skin care products. After all, according to Zhao Lei's plan, to launch the advertisements simultaneously around the world, the timing arrangement is particularly important.

In order to be able to do this, Zhao Lei entrusted many people and spent a lot of money to finally buy the light advertising time of several major TV stations at the same time.

Today, as the Internet is more and more developed, Zhao Lei certainly will not ignore the power of online advertising.In addition to TV commercials, he has also booked advertising spots on major websites and social media, and he is waiting for the time to introduce Xianhu skin care products to beauty lovers all over the world.

To achieve this global publicity effect, Zhao Lei has already paid several million dollars.And this is only a small part of the publicity cost. With the deepening of the publicity of the fairy gourd skin care products, Zhao Lei will definitely increase the cost.

As for how much to add, it’s hard to say right now, depending on the sales situation, it could range from a few million dollars to tens of millions of dollars.

In short, Zhao Lei has made up his mind, the principle of promoting skin care products is to spend money until consumers know the effect of Xianhu brand skin care products.

At the beginning, many executives of Xianhu Company had different opinions on this plan, and even Song Wanqing reminded Zhao Lei not to rush forward.If the sales of Xianhu brand skin care products are not satisfactory, so much publicity expenses invested will be in vain.

But after Zhao Lei demonstrated the effect of skin care products to everyone, all the voices of opposition disappeared.After seeing the effect of skin care products with their own eyes, everyone is full of confidence in the performance of this product in the market, and feels that as long as consumers understand its effect, they don't have to worry about sales.

With the strong support of others, the publicity work of skin care products is also ready to go.Just wait for James May to edit the ad, and it will meet with the public on the scheduled date.

While Xu Liang and the others were nervously waiting for the skin care products to be launched, something very important to Zhao Lei happened—Zhang Lei, who went to support education in the poverty-stricken areas of Southwest China, finally returned.

Pepper has been teaching for a whole year, and finally she is going back to Xinwu. Of course, Zhao Lei will go to the train station to pick her up.Along with Zhao Lei, his parents Zhang Wei, Liang Yuting and his grandfather Zhang Hongrui went to the train station to pick up Zhang Lei.

The relationship between Zhang Lei and Zhao Lei has already had a substantial breakthrough.And these three are Zhang Lei's elders, of course Zhao Lei respects them very much.

Zhao Lei not only took the initiative to drive the three of them to the train station, but after arriving at the destination, he was busy buying drinks and chatting with the three of them.

Zhang Wei and Liang Yuting also knew very well that Zhao Lei was already a big boss.But this young man has no airs of a boss in front of him, and he does everything by himself, which shows that he really cares about his daughter.

Thinking of this, Zhang Wei and his wife couldn't help but smile at each other, and they both saw gratified expressions on each other's faces.

As for Zhang Hongrui, he has always admired this young man very much. While waiting for the high-speed train to arrive at the station, he has been chatting with Zhao Lei, and the smile on his face has never stopped.

Since Zhang Hongrui was so interested, of course Zhao Lei could only talk to him honestly.I just feel that chatting with the old man is more tiring than working hard with those cultivators, and my face is about to cramp from smiling.

Fortunately, at this time, the train that Zhang Lei was on arrived at the station.Zhang Hongrui was not in the mood to talk to Zhao Lei any more, and went to the passenger exit with his son and his wife, looking forward to seeing his granddaughter as soon as possible.

Although Zhao Lei stood behind Zhang Hongrui, he also looked forward to it.Although he often contacts Zhang Lei, after all, he hasn't seen her for more than half a year, and he really misses her very much.

Zhao Lei hadn't waited long before he saw Zhang Lei's petite figure.Xiaojiali dragged the suitcase and walked quickly to the exit. Zhao Lei couldn't help but think of the first time the two met.Although we have known each other for so long, Zhang Lei seems to have never changed.

"Leilei!" At the same time, Zhang Wei and his wife also saw their daughter, and couldn't help shouting.

Zhang Lei's bright eyes lit up, she quickened her pace and came to her parents, she threw herself into her mother's arms and said softly, "Mom, I'm back!"

Liang Yuting's eyes were red, and she hugged her daughter tightly and said repeatedly: "It's good to be back, it's good to be back!"

Although Zhang Wei was also excited, he still wanted to maintain his father's image, and quickly said to his wife: "Okay, don't stand here stupidly, since our daughter has come back, let's go home first!"

However, Liang Yuting didn't listen to her husband at all, but took a step back while supporting Zhang Lei's shoulders, and said with a distressed expression: "Let mom take a good look, I haven't come back for more than a year, let's see how thin you are!"

In fact, from Zhao Lei's point of view, although Zhang Lei has been teaching for a year, nothing has changed much.Not only is her figure still as exquisite as before, but her skin is not even tanned. After all, Pepper has been taking Xianlu for a while, and her physical condition is even better than before she went to teach.

But as the so-called "poor parents in the world", Zhang Yuting is Zhang Lei's mother after all, and it is understandable for a mother to say this.

"Mom, what you said is too exaggerated. In fact, I don't weigh a single catty. I feel very good now!" Zhang Lei comforted her mother with a smile, but her bright and kind eyes involuntarily glanced at Zhao Lei.

Seeing that Zhang Lei finally noticed him, Zhao Lei smiled at her and said, "Welcome back!"

In fact, the first thing Xiaojiao saw was Zhao Lei, but his parents and grandfather were there, so he was too embarrassed to be too close to him for a while.

However, after seeing her sweetheart's smile and hearing his voice, Zhang Lei couldn't suppress the longing in her heart anymore, she threw herself into Zhao Lei's arms, hugged him tightly and muttered to herself: "Zhao Lei... Me, I miss you so much!"

(End of this chapter)