electronics manufacturer

Chapter 374
The extreme cost-effectiveness displayed by Pioneer mobile phones has indeed put a lot of pressure on Rice Company.

As the chairman of the rice company, Rebs finally persuaded his company executives to forcibly reduce the price of the mobile phone that had already been priced under the pressure of forcibly resisting the pressure.

After all, Rebs knew that if his own products were not as cost-effective as Pioneer mobile phones after they were launched, then the sales would inevitably fail.

In order to increase the sales of mobile phones and not be so passive, it is necessary to reduce the price of the digital series mobile phones that Rice will release soon.

Of course, such a price reduction will have certain adverse effects.

First of all, such a price reduction will reduce the company's profits, leaving the company with insufficient funds to develop other aspects, and on the other hand, it will make the mobile phones under the rice company tightly trapped by the cost performance.

For a long time, Rebs wanted to bring rice, and the company's mobile phones hit high-end, but every time the result ended in failure, which made Rebs feel a little helpless.

It's just that Rebs now understands that he must keep his products alive. As for taking the high-end route, he still needs to wait.

Price reduction is an extremely beneficial way, but it is not the root of Rebus's desire to develop the rice company.

"I hope to get rid of this cost-effectiveness as soon as possible. If we insist on cost-effectiveness now, the final result will not be conducive to development!"

Rebus stood up, and said with a hint of emotion in his eyes, he couldn't help but feel helpless under this situation.

Now the competition in the mobile phone market is getting more and more fierce, and he feels more and more powerless, but making a mobile phone has always been one of Rebs' wishes.

It has always been his pursuit to allow more consumers and more users to use more cost-effective mobile phones.

And Rebs himself is a person who is unwilling to admit defeat. He believes that the brand of rice will definitely bring consumers a more intuitive experience.

It's already March, and this month is extra important for many mobile phone manufacturers.

As the developer of the Android system, Google has finally canceled the original system of free and formal charging for Android.

This also means that if the mobile phone after March wants to use the Android system, it must pay a certain fee, which is not a very good thing for many manufacturers.

Although Google still has some affection when doing these things.

Manufacturers who used Google's Android system before March do not need to pay additional fees, and can still use the Android system, which also eliminates the need for major mobile phone manufacturers to maintain their own mobile phone systems.

The month has just started, and Meizu and Pioneer have released their first phones in years.

It took less than a day for the two conferences to be held, but the mobile phone was released on the same day.

Pioneer mobile phones, relying on their excellent cost performance, far surpassed Meizu in terms of pre-sales.

As of the first day of the sale, the sales volume has successfully reached 450 million units. As a second-generation mobile phone, Meizu's performance is relatively embarrassing, with pre-sales of only a mere [-] units.

At ten o'clock, the two mobile phone manufacturers also began to officially release mobile phones.

And the Pioneer mobile phone was released within less than a second, and the words that the mobile phone was out of stock appeared in an instant, and this kind of words completely stunned all the netizens.

"Seconds? Why am I going to do this!"

"Didn't you guys go to see the scheduled amount? The scheduled amount is simply beyond people's imagination!"

"The reservation volume of more than 400 million units is simply amazing!"

Countless netizens are extremely surprised by the fact that mobile phones disappear in seconds. It is very rare to order more than 400 million mobile phones a day.

After all, in the domestic mobile phone market, the sales volume of 500 million units a month is considered very successful.

As for the series of Pioneer mobile phones, you sold so many mobile phones on the day just launched, which really makes some users unbelievable.

Just when countless netizens began to doubt, the official Weibo of Pioneer Mobile also gave a corresponding answer.

"The success of Pioneer mobile phones can be said to be worldwide! Pioneer mobile phone pre-sales are global pre-sales!"

"The pre-sales in China have reached more than 200 million units, and the pre-sales in the South Asian market have reached more than 150 million units. In addition to the pre-sales in Africa and Latin America, the total sales volume has reached 450 million units. !"

"And this time Pioneer's mobile phone sales volume has reached 50 units. To be honest, we did not expect such an excellent result in such a short period of time!"

The content of Pioneer Mobile's Weibo can be said to be very simple. Pioneer Mobile has achieved such good results and has an inseparable connection with the majority of consumers and friends.

This time, Pioneer mobile phones are not only sold domestically, but also sold abroad. Of course, the sales areas are naturally developing countries with relatively backward economic development.

This time Pioneer mobile phone can achieve such a good sales performance and the support of the vast number of netizens is inseparable.

Of course, this Pioneer mobile phone can be said to have made great changes in many aspects.

First of all, the Pioneer mobile phone has completely opened up the gap with other mobile phones in terms of configuration, and secondly, the operating system of the Pioneer mobile phone sold globally this time has been completely updated from the Android system to the TOS system.

To a certain extent, Pioneer mobile phones have a very strong selling point, so they can truly sell 500 million units in one day.

"Is it true that 500 million units are sold in one day? Such a result is really scary!"

"I think the configuration of the Pioneer mobile phone is so high this time, what should I do to buy a Pioneer mobile phone?"

"You can buy this mobile phone when the press conference is over. This mobile phone is easy to buy!"

"I also think this mobile phone is very easy to buy. After all, the entire night of the press conference, this mobile phone can be pre-ordered!"

"Is there anyone who needs Pioneer mobile phone? It will be sold at an additional price of [-]!"

Although Pioneer mobile phones have achieved so many sales, they are still dissatisfied by users in China.

After all, many users have missed such popularity in vain, which really makes them feel very pity.

"In the past few days, I have been crazily picking up screws. We really underestimated the enthusiasm of consumers for this sale. By then, more users will definitely buy this Pioneer mobile phone!"

Just when many users complained about the lack of mobile phones, Chang Cheng, the person in charge of Pioneer Mobile, posted his Weibo.

He expressed that he would try his best to produce as many mobile phones as possible and strive to realize the stock of Pioneer mobile phones as soon as possible to meet the needs of more consumers.

However, this situation is also temporary. The stagnant sales of Meizu's mobile phones also began to pick up in the afternoon of the sale, and nearly 15 units were sold in one day.

And just as Pioneer mobile phones were selling well and the sales of Miwan mobile phones began to gradually increase, Rice Company also began to prepare for the first press conference of Rice Company this year.

This time, the digital series under the rice company also officially met with consumers after stopping for nearly two years.

The press conference released by Rice Company has naturally attracted the attention of many consumers. After all, Rice Company has done a very good job in marketing fans and has many loyal users.

In addition, Rice Company used to be known as the price butcher, and the current Pioneer mobile phones have not been fully realized in stock, so consumers expect a mobile phone that can truly compete with Pioneer mobile phones in terms of cost performance.

The rice company, which focuses on cost-effective brands, is their choice.

The time has also arrived on March [-]rd, at [-]:[-] pm, Rebus officially held a press conference with the brand new rice digital flagship.

“Hello rice fans, are you OK?”

Rebs stood on the stage with a smile in his eyes. Among all the founders of mobile phone companies, Rebs was the founder who was closest to consumers, and he also dared to play tricks on himself.

It is precisely because of this that Rebus has attracted the attention of many consumers, and it has also driven the brand of rice mobile phones.

As Rebs stepped onto the stage, there was bursts of applause from below the stage. It is obvious that consumers are looking forward to the digital series of Rice Company very much.

It has been [-] years, and the release time of the previous generation Mi Digital Series Mi Phone [-] is still ahead.

After consumers have been expecting for a long time, Rebus finally returns to the eyes of consumers with the digital series again.

"Dami has been established for almost 2010 years since its establishment in 8, and today we will bring consumers the most sincere 8th anniversary work of Dami, the Mi 8 series of phones!"

Rebs stood on the stage, with a joyful tone towards consumers, and the users announced the model of the mobile phone released this time.

The mobile phones released this time are different from what most consumers guessed. After all, the previous generation of mobile phones was the Mi [-] series. No one thought that the Mi mobile phones would skip the [-] series and release the Mi [-] series.

There have always been some rumors about rice mobile phones, and the most famous rumor is that you can buy a pair or not.

It just so happens that this year is the eighth year since the establishment of Rice Phone. After discussing with the senior management of the company, Rebs finally changed the phone to the Mi Phone [-] series.

"I know that all Mi fans have doubts, why this phone is called the Mi [-] series instead of the Mi [-] series."

Rebs stood under the stage with a peaceful look in his eyes. Of course, he could see the doubts in the hearts of current consumers.

Under the watchful eyes of many consumers, he still spoke softly why he wanted to change the name of his mobile phone.

"Eight is a very auspicious number throughout China. I think such an auspicious number will bring us a lot of good fortune and good luck!"

"And I think this phone is a phone that exceeds expectations (seven), so I hope my friends will like this phone!"

After hearing Rebus' explanation, the consumers at the scene understood why Rebus chose to change the name of the original 7 series to the 8 series.

However, what consumers are looking forward to now is what kind of products Rice will bring this time, and they don’t care too much about the name of a certain series.

"This time I bring you the brand new Mi [-] series!"

"This time, we will bring three products to consumers, Mi 8, Mi 8pro, and Mi 8se."

The 8 series products brought by Rice Company this time have a total of three mobile phones, and the users of these three mobile phones are different.

This is also a way for rice companies to meet the price range of various users.

Rice currently has these three series in total, namely MIX, which is the main high-end flagship. The price of this series is generally maintained at more than [-] yuan.

The other one is the Mihong series. This series mainly focuses on [-]-yuan phones and [-]-yuan phones. The general price generally does not exceed [-] yuan. It is a veritable shipment champion of Rice Company.

As for the price range of 2000 yuan between [-] and [-] yuan, the rest of the rice digital series needs to be filled with such a range to satisfy different consumers.

For this reason, rice mobile phones specially chose to release three units this time, facing mobile phones at different prices to meet the needs of different consumers.

"The Mi 8 series is a work polished by our company with great sincerity. The whole series of mobile phones adopt the design of the screen with a hole in the upper left corner!"

“大米8和大米8pro则是采用了1080P分辨率的6.3英寸的oled屏幕，支持90赫兹高刷新率和180赫兹的触控采样率。”

Rebs briefly introduced the screens on the Mi 8 and Pro this time.

The introduction of Rebs this time is relatively simple. Although both use OLED screens, the screens of the two are not from the same manufacturer.

As a regular version, the Mi 8 uses a screen produced by Bright Silver, which supports a brightness of 680 nits.

The upgraded version of Mi 8 Pro uses a screen produced by Samsung, which supports 720 nits of brightness.

Rebs did this not because the gap between the two screens is too large, on the contrary, the standards of the two screens are very similar.

However, this time Rice’s leading product is still the ordinary version of Mi 8, which is also the product that focuses on cost-effectiveness. For this reason, the screen of Liangyin Company is chosen to save costs, so that more costs can be placed on other parameters.

Of course, Rebs has another consideration. The development of mobile phone companies needs stable suppliers, and in order to maintain the supply chain of suppliers, Dali Company does not want to hang its company on a tree.

After all, if it refers to choosing a company's supply chain alone and abandoning the supply chain of other manufacturers, it is very likely that the supply chain manufacturer will be stuck.

What's more, the capital behind Liangyin Company is the boss of Tianyu Company, which made Rebs more careful when choosing the supply chain.

"The screen of the mobile phone this time is an extremely first-class screen, and it is not inferior to the screens of other manufacturers!"

Rebs is still very confident about the screen of his mobile phone, and he also blew a wave about the screen of his mobile phone during the press conference.

Otherwise, the rice mobile phone is a veritable water machine in the mobile phone circle. Naturally, it will not be stingy on the screen, and of course it will not be too bad in other aspects.

"This time, the processor chip on the Mi 8 is the latest processor chip developed by Huateng, Huateng X115+, which naturally has a good performance in terms of performance!"

Immediately afterwards, Rebs announced the processor chip equipped with the Mi 8. What surprised consumers was that this time the Mi Digital series actually used Huateng's processor chip.

It can be said that there are only a handful of rice digital series using Huateng chips, and the latest mobile phone using Huateng chips is Mi 4.

It has been nearly four years since now, and this is the second time after four years that rice digital mobile phones use Huateng's processor chips.

Of course, the use of Huateng's processor chip is also for cost considerations. The production of Mi 8 naturally needs to take a cost-effective route. In this case, Huateng's processor chip is the best choice.

However, the choice of this processor chip has certain side effects. After all, the ISP core algorithm of Huateng X115+ processor chip is not very strong, which means that the camera of rice mobile phone bar will not be too strong.

Of course, this may also be a preparation to widen the gap between the regular version of Mi 8 and the upgraded version Pro.

"The X115+ processor chip has extremely good performance, and the running score of the Mi Phone 8 is as high as 47 points!"

The Huateng X115+ processor chip has been recognized by the public, and its performance is at the top level among all current processor chips.

However, compared with the Huateng G840+, the overall strength has to be slightly discounted, but the two chips, one for water buckets and one for performance, also take their needs.

"And this time, our upgraded version of Mi 8pro uses Qualcomm's newly developed Huolong K825 processor chip!"

Compared with the normal version, the upgraded version is naturally the Qualcomm processor chip that continues to be used.

The Huolong K825 is an upgraded version of the Huolong K820, not an upgraded version of the Huolong K820+.

The Huolong K820 was a processor chip with a relatively balanced performance in the first half of last year. Although the performance of the Huolong K820+ processor chip has been greatly improved, the power consumption and heat generation have not been completely controlled. live.

This also made the Huolong K820+ have mixed reputations and almost overturned.

This also allowed Qualcomm to re-polish its own chips. The Huolong K825 still uses Samsung's eight-nanometer manufacturing process, but the selected architecture has returned to the 1+3+4 architecture model.

Since this architectural model has been widely used, it can also maintain a basic balance in terms of power consumption and performance.

Of course, in terms of performance, the performance of this processor is still slightly stronger than that of the Huolong K820+, which can be regarded as the flagship processor chip released by Qualcomm in the world in the first half of this year.

"The Huolong K825 is a processor chip with very good performance and power consumption, and the running score of the rice 8pro equipped with this chip is..."

Rebs still attaches great importance to this processor. In his mind, the performance of this processor has completely reached the top of the current Android camp.

(End of this chapter)