game development designer

Chapter 438 Sales Explosion

At 5:[-] p.m. US time, it was time to get off work. Colleagues from several other departments had already left the office, but the editor who was reviewing The Last Survivor in the IGN editorial department had no intention of leaving.

If it was in the past, they would have left work long ago and waited until the next day to continue the evaluation, but now they have no such idea at all, and they don't even want to waste the time to go to the toilet.

The office is very quiet. Every reviewer is sitting on the sofa, and there are cups of coffee that have been drunk on the coffee table in front of them.

Although they have wasted more than a day on this game, even though they already think that this game can be called a masterpiece.

But they are not yet able to give their own evaluation, because the content of the game is too rich, and they have not played many details and plots of the game, so they will need a longer time to give their own judgment.

With the development of the Internet age, more and more self-media have appeared. Traditional game evaluation agencies like IGN and gamestop are suspected of so-called public relations and PY transactions, but it is undeniable that they are still the most concerned by players and game manufacturers. Game review media.

And because of the fierce competition in the industry, even though they have to pay a small amount of sponsorship fees, they will not go too far in game evaluation. Maybe they will give some games a higher score based on the amount of money, but this is limited to Let him pass the game that has not reached the passing score.

It will not happen that you give money and I let you score more than 8 points.

Any game that can reach 8 points is the premise of its own goods, and the game that can reach 9 points will not be mixed with money factors at all.

After all, IGN is also very clear that players' attention and authority are the prerequisites for them to make money.

Compared with IGN, gamestop is a bit purer, because they rely on the position of the overlord of online and offline game sales platforms, and they judge more from the perspective of games.

Good is good, bad is bad, although sometimes I will be PYed.

Authoritative game evaluation organizations like IGN, GameSpot, and pcgame did not break out the evaluation news in the first place, including the domestic game star sky and the player's paradise.

Because they need a longer time to study this game and evaluate it in all aspects.

As for some niche game media, they don't have that much integrity. Basically, they launched the evaluation immediately, making the players think they have some inside information.

And these evaluation media are basically exaggerating, wishing to boast that the last survivor is an invincible game in the universe.

Then, by the way, to attract traffic, it also played tricks to compare The Last Survivor with other games, and let the player groups lead each other.

Generally, Tianhe Network and EA are too lazy to manage the popular game media, and they are doing bad things.

Naturally, EA and the public relations department of Tianhe Network came to the door one by one and ordered to delete the news.

If you disagree, you can only write a warning letter from a lawyer.

The game has only been online for one day, but countless people are discussing about the content of The Last Survivor. Whether it is a foreign twitch platform or a major domestic live broadcast platform, most of the anchors are broadcasting the game of The Last Survivor.

At the same time, various news about the last survivor on the Internet also landed on various popular headlines under the operation of EA.

One of the most interesting pieces of news is that a young boy who just entered high school complained on the forum that after his father bought him a game of The Last Survivor, he was late one night and the game console was blocked. His father was taken over, and he was only allowed to watch from the sidelines until the moment he posted the game console was still taken over.

Combined with photos and videos, it is quite a joy.

.........

In the headquarters of EA in Redwood City, the office of the department responsible for statistics is very quiet, only the clicking sound of the mouse and keyboard can be heard, and they are calculating the latest sales data about the last survivor.

Not shipments, but sales.

Although it is impossible to be completely accurate, the error is also very low.

"The pre-sale alone has exceeded 500 million copies before. I don't know how much the total sales volume on the first day can reach." Charles sat in the office, waiting for his employees to give him feedback.

Just online pre-sales before, the sales volume has exceeded 500 million copies, an astonishing figure, and finally EA decided to double the disc shipments based on the pre-sale figures to reach 1000 million copies.

After all, not all players will buy the physical version. In fact, with the improvement of network technology, most players will choose the more convenient and faster digital version of the game, unless it is to sell second-hand discs to recover blood later, or to collect them.

When Charles was thinking about something, there was a knock on the door. After getting permission, a black youth in uniform had a work card around his neck, and he was excitedly holding the warm form that had just been printed: "Details of the last survivors." The sales data has come out, counting the results of the previous pre-sales, the sales in North America reached 370 million, and the sales in China reached 190 million..."

"Okay, just tell me the final total data!" Charles interrupted.

"The final total sales volume was 810 million copies!" the black youth said excitedly.

Taking over the data form from the other party, Charles was excited but a little bit disappointed.

810 million copies?
This kind of data is sure to exceed [-] million sales in the first week, but there is still a big gap from the previously imagined sales of [-] million on the first day!
Of course, this number is also extremely terrifying. After all, there are only a few sales monsters in the world that have sold more than [-] million on the first day.

Moreover, they are all IP series games with a history of more than ten years. For example, The Last Survivor of Tianhe Network sold 810 million copies on the first day, which can be said to be a monster.

Although there was no miracle of breaking [-] million, this number is enough to make a big statement. All the EA executives who got the news on the first day seemed to have seen what happened next.

In this favorable situation, the market value of EA will rise again.

Of course, the more important thing is to ensure the distribution of goods through major channels. With such data, the initial shipment of 1000 million is not enough. According to the current situation, sales channels in some countries even need half a month. Only then can you get the goods.

Carrying out game pressure and surviving is the most important task of EA at the moment.

Compared to the excited Charles, Chuhe who got the news from EA was not at all excited, because there are still a large number of games that he needs to sign and send out.

Looking at the photos of Pig and Plott's scenic spots in Hawaii in the circle of friends, and looking at the game boxes piled up next to him, Chu He couldn't help but sighed silently.

(End of this chapter)