super sports specialist

Chapter 304 Yangyang Sports City

'Yangyang Group' has been preparing for the opening of Yangyang Sports City. As early as a month later, various invitations have been distributed, and many people will come to participate in the cutting ceremony that day.

When Shen Yang returned to Jiangcheng, he devoted himself to presiding over this work.

Some basic preparatory work has been completed. In the last week, the main work is to improve the internal system and assemble the facilities.

The progress of the Yangyang Sports City project ended two weeks ahead of schedule without any delay.

On the morning of June [-]th, the gate of Yangyang Sports City was officially opened, and the people who came to participate in the cutting ceremony, the visiting people and the interviewed media all entered the gate and gathered in the small inner square.

The small square is the size of a football field, surrounded by a sculpture representing sports. The sculpture is nine meters high and looks majestic from a distance. There are various greenery on both sides, and there is a small forest on the left. The tree-lined path leads to The first office building is not open yet.

At nine o'clock in the morning, the crowd gathers.

Looking from the third floor of the main building, there were thousands of people in the square, most of them were people from around Jiangcheng, and they all came to join in the fun. Those VIPs who participated in the cutting ceremony were invited to rest in the hall.

Everyone is talking about Yangyang Sports City.

The Yangyang Sports City has only been built for more than a year, and the current investment is 7000 million yuan. The large football field and stadium have not yet been built. In comparison, the investment is not too much, but as the Yangyang Sports Center Yangyang Sports City has also been known to many people in advance, and everyone knows that in the future, Yangyang Sports City will definitely become the core of the 'Yangyang Group', and will also become the most famous sports center in Jiangcheng and even the entire province.

The officials and leaders in the city and even the officials and leaders in the province attach great importance to Yangyang Sports City.

Among the guests were many government officials. They came to participate in the cutting ceremony, and they also wanted to visit the Yangyang Sports City and consider whether there is any possibility of cooperation in the future.

The leaders of Jiangcheng City looked forward to it even more.

Deputy Mayor Wang Baoren led the accompanying officials, and more than [-] people came early. They did not stay in the hall for receiving guests, but went to the office building planned by Yangyang Sports City for the city. There are two and a half The football field-sized field was built for the sports activities of the people of Jiangcheng, and there is a medium-sized gymnasium next to it. The gymnasium is just a general plan, and the construction speed is relatively fast. It is also a place for the people of Jiangcheng to exercise and relax.

It will belong to the Jiangcheng Sports Bureau.

All the officials from the sports bureau came, and there were two small groups, less than ten officials and staff, who had come to work in the office building here as early as three months ago.

The environment here is much better than that of the government-government building. First of all, the spacious office space is incomparable to the government-government building.

The Jiangcheng Municipal Government is very satisfied with the newly built office building. With this new office building, several departments in the city center can be relocated, and it will not appear so crowded in the future.

At ten o'clock in the morning, the cutting ceremony officially began.

According to the Chinese tradition, the big leaders from the province will give a speech first, followed by the leaders from the city. They said some official words, nothing more than hoping that the sports in the province and city will flourish, and send some gifts to Yangyang Sports City. Praise.

Then it was Shen Yang's turn.

The two leading officials came to the stage to give speeches just now, and the official words they said made the audience drowsy. It was different when Shen Yang took the stage, and there was thunderous applause.

That was not a polite applause, but a heartfelt applause.

Shen Yang walked onto the stage with a smile, took the microphone and started his speech, "First of all, thank you for coming! The project of Yangyang Sports City has been in progress for a year and a half, and most of it has finally been completed. Here I would like to express some thanks ..."

Shen Yang’s speech was also in official language, but then he began to talk about the development of the sports industry, “In my opinion, the sports industry is also an important economic pillar, but the development of China’s sports industry has just started, such as Europe and the United States and other countries. , the sports industry is very developed, covering the lives of almost all residents, and we still have to catch up in this respect..."

"The purpose of building the Yangyang Sports City is not to make a profit, nor to bring economic benefits to the local area. I hope that the sports city can truly improve the lives of people around it, and have a place to go when they want to exercise. the most important."

"This most basic requirement sounds simple, but in fact, it cannot be met in most areas. My own experience is that many times there is nowhere to go if you want to exercise, because there are only a few stadiums, and there are only a few stadiums. It is overcrowded and the internal facilities are also very simple.”

"To give another simple example, many of my employees are married and have children. Their children want to play football. What should I do? The reality is that there is nowhere to go. There are very few permanent turf for football. , It is also dangerous if you are going on the road, this is a very embarrassing thing."

"Yangyang Sports City is not only serving the Yangyang Sports Center, we will also open some venues to serve the public, so that children can have free places to play football, free and safe venues to play basketball, and other activities Sports can also have ideal places..."

"..."

Next, Shen Yang delivered a wonderful speech on the issue of sports facilities. The main focus was on the issue of China's sports facilities, emphasizing that Yangyang Sports City will open some venues so that the surrounding people can use them for free.

This news made the people who came here very happy.

When Shen Yang stepped off the stage, the applause became more enthusiastic, especially among the residents living nearby, they applauded sincerely to express their gratitude.

In the past two years, the surrounding residents are most grateful to Shen Yang. With the development of the Yangyang Sports Center and the establishment of the Yangyang Sports City, the originally deserted southern part of Jiangcheng has suddenly become lively. The establishment of various facilities, Driven by various investments, the housing prices in the surrounding areas have almost doubled, and they are still rising continuously.

The surrounding residents are the direct beneficiaries.

In addition, the surrounding environment and facilities have improved, which has also improved everyone's living environment. Before going out to the south, there was a dirt road, and the only small road was very dilapidated. Now, the surrounding roads extend in all directions, and the newly established commercial street is gradually bustling. .

It's not just bustling, it's not crowded.

Many residents in the center of Jiangcheng are considering moving to live here. Unfortunately, there are not many commercially developed residential buildings nearby. Every residential area under construction has to queue hundreds of meters long if they want to buy. It's really difficult.

The development of the Yangyang Group has driven the economy of the entire southern part of Jiangcheng.

The investment in Yangyang Sports City is only more than 1 million yuan, but its influence coverage has reached several hundred million yuan or more, and the development of the entire Jiangcheng City is seen by others.

The Jiangcheng City Government has already regarded the Yangyang Group as a treasure.

The cutting ceremony of the day went smoothly, and the guests who came after that can go to the reserved hotel for dinner.

Yangyang Sports City has also carried out a series of activities, the most important one is a star venue. Yangyang Sports City invited Han Hong, Shabao Liang and other stars to hold a charity concert.

Since the afternoon, the scene has been overcrowded.

Many people from other regions came to watch the concert, which made Yangyang Sports City very lively. The concert lasted until [-] o'clock in the evening, and the Sports City also opened until [-] o'clock, and all activities did not end until early morning.

Work got busy the next day.

The business of Yangyang Sports Center began to move to Yangyang Sports City one after another.

The venue rented by Yangyang Sports Center in Jiangcheng Vocational and Technical College has been discontinued. The weight loss business was first moved to the sports city, and there is also professional athlete training. Yangyang Sports City has better supporting training facilities and better facilities. Testing equipment can help athletes train better.

The venue rented by the Jiangcheng Center Stadium is still in use, but there is only fitness business there.

The Yangyang Sports Center has a cooperation with the Jiangcheng government, and the Jiangcheng Central Stadium will also be leased until the end of the year.

After most of the business moved to the Yangyang Sports City, Shen Yang discovered a problem. Compared with the business of the Yangyang Sports Center, the Yangyang Sports City is still too big, and almost 60.00% of the area and facilities are idle. with no use.

A large amount of money is invested in maintenance of these facilities every year, and it must be a waste to just leave them idle.

"What are these vacant facilities and buildings used for?"

Shen Yang didn't think about it.

When planning the Yangyang Stadium before, his consideration was to expand the area of ​​the Yangyang Sports Center. For future real estate development, a larger area will definitely not lose money. He did not consider the specific use of these areas, buildings, and settings. what.

This problem must be faced now.

Shen Yang convened a few core members for discussion, and Wang Minghao's suggestion made his eyes shine, "Large-scale sports cities must have core sports if they want to develop in the long run."

"Core sports?"

Wang Minghao said, "I think we should develop professional teams, such as forming a football team or basketball team, or other sports teams, and build a sports city with this team as the core. Just like those clubs in Europe, such as Real Madrid, They also have a basketball team and other sports, but football is the core. Real Madrid has become a football brand. If Yangyang Sports City wants to develop steadily, it will be difficult to sustain it for a long time only by relying on training businesses such as weight loss and fitness, because these businesses You can't create a star, and you can't create a brand recognized by the public."

Wang Minghao's suggestion made Shen Yang suddenly enlightened.

Shen Yang had always considered that the Yangyang Sports City was built as the core of the 'Yangyang Group', but the Yangyang Sports City was not an office building. The core of the 'Yangyang Group' only needed an office building, so much The training ground must be put into use so that it will not be wasted.

So what to do?
Building a professional team is a good choice.

However, in terms of China's sports environment, it is not easy to build a professional team to make money. For example, to form a football team, even if it can participate in the Chinese Super League, generally speaking, it still loses a lot of money. Most of China's professional football teams are The major groups attached to and established for brand promotion are not professional teams in the true sense.

Yangyang Group is not a large group.

In the eyes of a really large group, Yangyang Group's small family business, which is the size of a finger, cannot attract attention at all. It is a bit of a fantasy to play Chinese football.

Among the three major sports in the world, rugby is definitely not good, so it can only be basketball?
"Can we form a professional basketball team?" Someone immediately suggested.

Others followed suit.

It is not easy to build a basketball team from scratch, it is almost impossible to achieve in a short period of time, even if a large sum of money is spent and a few professional basketball players are introduced, the reserve force is also very important, and the surrounding supporting facilities are nothing. Thinking that it will take one or two years to pass the review to participate in the professional league, and when it develops to participate in the CBA, it really feels like the day lily is getting cold.

"We need cooperation!" Wang Minghao said, "I think the direction of developing a professional team is definitely correct. A professional team can help us build a brand image, but it is almost impossible to quickly build a professional team on our own. Completed."

Everyone else nodded.

In terms of professional basketball cooperation, geographical location is very important. If Yangyang Sports Center wants to find a partner, it must be inseparable from the scope of Jiangcheng.

One of the cooperation partners that can be found in Jiangcheng is the "Jiangcheng Basketball Team" affiliated to the Jiangcheng Sports Bureau. Said, also has a certain strength.

Another option is the school team of the nearby Jiangcheng University of Technology.

The school team of the university does not sound very good, but the school team of Jiangcheng University of Technology is a regular university basketball team that can participate in the CUBA league. The base of the team.

Both are good choices.

The short meeting of the Yangyang Sports Center determined the direction of forming a professional basketball team. The next step is to contact and negotiate with relevant organizations. Forming a professional team is not an easy task. It requires a lot of money and a lot of time to operate.

The goal of Yangyang Sports Center is to make the team professional in a few years and to play the brand of "Yangyang" in the professional sports circle.

This has also realized the diversified development of Yangyang Group sports.

With the smooth progress of various tasks, Shen Yang can also start to care about other things. In terms of the development of athletes under the Yangyang Sports Center, the most famous Xie Chunfeng needless to say, he has won gold medals in the Track and Field Golden League in a row. All competitions have achieved very good results, has been recognized as 'China's first trapeze'.

Another most worthy of attention is Feng Xiaolei.

Since June, Feng Xiaolei has started to participate in domestic professional boxing matches...

(End of this chapter)