Fortune fortune

Chapter 812 See Tricks and Tricks
After chatting with Shen Liangzhe, Xu Fang said to He Yuqing again: "Yuqing, you have to act as soon as possible. 18.5 yuan a catty of pepper is very expensive.

Competing with Tanlilao for chili peppers is also a big hype stunt.You have to cooperate with the public relations department as soon as possible to spread this matter. This is a good publicity opportunity for us. "

He Yuqing was shocked and said, "No problem, I will act today."

Several people chatted for a while, and He Yuqing contacted the group's public relations department to start the hype.

At noon, Xu Fang and the others returned to Yunhai, sent Shen Liangzhe home, and He Yuqing to the company. Xu Fang and Qin Jingbai then went back.

After returning home, Qin Jingbai went to rest.

Online.

Some news media began to publish a piece of gossip——

"The sky-high price of fresh peppers has been fried to 23 yuan per catty, and such a small pepper has hidden such a big profit! After interviews with reporters, it was found that the No. , was snapped up by Duojia catering company. According to insiders, the [-]-acre Ruijiao No. [-] has been paid by a catering company at a high price! The specific company is not yet known. Follow-up reporters will continue to pay attention. I'll let you know as soon as possible."

After the release of this information, it immediately attracted the attention of many netizens.

"I'll go, read it right, 23 a catty? Pepper is so expensive? The retail price in supermarkets is not so expensive!"

"I want to know which restaurant is so awesome and has won such an expensive price?"

"Is it hype?"

"It must be a large chain company. I wonder which one it is?"

"What do people who buy this pepper think? The unit price is 23 yuan! I guess there should be a rebate of 20 yuan!"

"The wholesale price is so expensive? Absolutely impossible! Who would spend so much money on peppers!"

"I'm crying with envy. I grow peppers, and the wholesale price is only [-] yuan."

This information has a lot of exposure on Huibo and Kuaibo. After a while, the "sky-high price pepper" has become very popular on the Internet.

04:30 in the afternoon.

Another message broke out on the Internet:
"The buyer of 'sky-high priced chili' appeared, and it was the leading hot pot company 'Yu Chu Jia Dao'! After detailed investigation by the reporter, it was discovered that the pepper was raised to a sky-high price because of the bidding between 'Tanli Lao' and 'Yu Chu Jia Dao'. Eight hundred acres of peppers were finally sold. Being driven by the imperial chef to purchase all of them, the purchase price is as high as 18.5 yuan per catty, which can be called the most expensive pepper purchase!"

Many people are paying attention to the "sky-high price chili" incident. After this news broke out, the whole Internet was in an uproar again, and many people joined the discussion:
"The royal chef is really rich and powerful, eight hundred acres of peppers, 18 yuan and five catties, this is a cost of tens of millions!"

"Does Yuchu drive to the hot pot to take the opportunity to increase the price?"

"Business competition is too cruel, chili is more expensive than meat!"

"Why do you want to change to such an expensive pepper? Isn't there something wrong with it? There are so many Huaxia peppers, can't you change it?"

"I don't think it's necessary. I suspect that the purchases made by Yu Chujia received kickbacks. I suggest Yu Chujia check it out."

"The imperial chef has been pursuing the taste, maybe this chili is really delicious, wait for the imperial chef to explain."

It didn't take long before "the royal chef arrived to buy hot peppers at a high price" was on the topic list of Huibo and Kuaibo.

Tanlilao company headquarters.

Near the end of get off work, the company suddenly held an emergency high-level meeting.

In the conference room, Tan Lilao's boss, core members of the public relations department, and executives from other departments have all arrived.

The boss, Xu Quanrong, has reached middle age, and he still has a handsome and handsome taste. It can be seen that he was also a handsome boy when he was young.

Xu Quanrong looked around and said in a deep voice: "Everyone, this time the chef came to buy Ruijiao No. [-], and we also followed up the price in order to fight against the opponent. Originally, we wanted to grab the pepper directly, but I didn't expect the chef to be so persistent. Raise the price so high.

Although we didn't buy chili peppers, our plan still achieved results and successfully increased the cost of the imperial chef's arrival.

However, there are pros and cons to this matter. Now there is already a lot of enthusiasm for "sky-high priced chili" on the Internet, and there are many media reports that this chili was bid by Yu Chujia and Tan Lilao. I speculate that Yu Chujia is going to use this chili for promotion. their fame.

The failure of our bid in Tanliao was also a stepping stone for them to gain fame.They will definitely say that they are more pursuing the taste of hot pot. The meaning behind this statement is that Tanlilao only cares about profit and does not pursue taste.

While the incident has not fully fermented, we must respond as soon as possible before the royal chef arrives to make a move, so as not to be controlled by others.

Ladies and gentlemen, is there any good way? "

Everyone has also seen the remarks on the Internet about the sky-high price of chili peppers, and they are all thinking now.

After a while, Vice President Han Hongyun said: "Chef Yu wants to criticize us and promote them, and his method is to boast that Ruijiao is nutritious and tastes good, and he is willing to pay a high price for ingredients for the taste. Everyone thinks that I am right?"

"Boss Han is right, they will definitely use this method." Qin Jiaxin from the public relations department approved Han Hongyun's words.

Others also nodded in agreement.

"That's right, this is the best way." Xu Quanrong affirmed, and then asked, "What's your opinion, Boss Han?"

"See tricks! They want to say that Ruijiao is rich in nutrition, so we just say that the nutrition of chili is actually similar, and the taste can be substituted. There is nothing special about Ruijiao. The initial supply price is only It's only three yuan and eight.

Tanlilao's price increase is not because of lack of financial resources, but as a commercial means to raise the cost of competitors.

When this information is released to the outside world, everyone will think that the imperial chef was caught in the pool and set up a dish, which is a waste of money!

In addition, the cost of peppers delivered by Yuchu has increased, and these losses must be earned back from customers, so in the final analysis, it is the customers who bear the unjust money.If this information is sent out again, the customers will definitely think that Yu Chu is even more stupid. "Han Hongyun analyzed.

Everyone's eyes lit up when they heard Han Hongyun's words!
"Mr. Xu, Mr. Han's analysis is in place!" Marketing Director Liu Yuxi praised.

Xu Quanrong felt a sense of enlightenment, laughed and praised: "Mr. Han has a unique vision. I think this method is very good. Although it hasn't been implemented yet, I feel that things have been resolved. Does anyone else have any other ideas?" ?”

"I think Mr. Han has explained everything we have considered, which is too comprehensive!"

"With Boss Han, this trick will definitely work." The others didn't have any great opinions, but they all thought that Han Hongyun's idea was very good.

Xu Quanrong's eyes fell on Qin Jiaxin, director of the public relations department again: "Mr. Qin, write down what Mr. Han said, and do it now."

Qin Jiaxin nodded hurriedly: "Okay, let's make a public relations immediately, and we can respond in half an hour!"

"Thanks for your hard work, hurry up and get busy. The other departments will fully cooperate with Mr. Qin to overcome this crisis." Xu Quanrong waved his hand, signaling everyone to hurry up and get busy.

(End of this chapter)