Reborn Resource Tycoon

"Thanks to book friend Veela for the monthly request, and to book friend Zhonghua Raul for writing and recommending tickets. 23 Fang Mingyuan's words made Luo Mingguang and Shi Zhihui startled. The advertising company made the request, and now it has become the advertising company making the request to the client. Isn't this the mouse chasing the cat!

But after Shi Zhihui thought about it again, he understood what Fang Mingyuan meant.Such a commercial is not only advertising the client's products, but also branding Sanjiang Advertising Co., Ltd. If Lucky Company bought it, it would only be broadcast on some local TV stations during the garbage time. One or two months, that is simply wasting other people's hard work.That is not to brand Sanjiang Advertising Co., Ltd., but to damage the reputation of Sanjiang Advertising Co., Ltd.

Fang Mingyuan chose Kodak from the very beginning.I'm afraid it's also because Kodak has a lot of money. If they really like this advertisement, it will definitely be played for a long time on the first channel of Huaxia TV.Attract the attention of more viewers, so as to achieve a win-win goal.If it is just to earn that little advertising production fee, why bother to make such a classic commercial, and send it to Lucky Company for the first time?

Today's Sanjiang Advertising Co., Ltd., although it is said that in the advertising industry in the capital, it is not yet at its peak.But the general advertising business is also quite a lot. The production cost of this advertising production is not in their eyes. Fang Mingyuan dares to demand that he doesn't care whether the TV drama approval department will eventually allow "Bright Sword" release.Just ask yourself to shoot at least three episodes first, and all the expenses have been allocated to Shi Zhihui's company account.That was several 10 yuan, and Fang Mingyuan made it very clear that if it was not enough, he could add more.Be sure to shoot the first three episodes well!
For people like Fang Mingyuan.And how could they care about the small cost of advertising production?
Luo Mingguang was astonished but somewhat angry. Yes, he admitted that this commercial was indeed the best commercial about film that he had ever seen in his life. , the aftertaste is long!But this does not mean that you are superior to me. In the final analysis, I am the buyer, and you are the seller of services. How can an advertising company actually make demands on customers!

Shi Zhihui has known him for many years, so how could he not know his temper, and before Luo Mingguang could open his mouth, he had already kicked him secretly—even if he and Fang Mingyuan could not cooperate, they should never become enemies!Only then did Luo Mingguang suddenly realize that even if he was angry, he couldn't let it go lightly, otherwise, wouldn't Shi Zhihui be caught in the middle as a pie? .Maybe people in your company think I'm a bit of a bully.And I know it too.Your company is in a tight financial situation right now.so.I propose a cooperation plan. Manager Luo might as well report it back to the head office and let your leaders hear about it.I don't charge you for the production of this advertisement, and I don't need you to go to Huaxia TV to buy the advertisement. All these expenses will be borne by our Sanjiang Advertising Co., Ltd. Fang Mingyuan stopped here for a while.

Luo Mingguang and Shi Zhihui wondered if their ears were hallucinating. They don't charge advertising fees, and they don't need Lucky Company to pay for advertising time. So Sanjiang Advertising Co., Ltd. intends to learn from Lei Feng?
"I have only one condition. During the broadcast period of the advertisement. After your company's performance increases by more than 20.00%, I will share half of the profits from Sanjiang Advertising Co., Ltd.! If your company's performance growth does not reach 20.00% , then we will not take any money. I wonder what Manager Luo thinks of this condition?" Fang Mingyuan looked at Luo Mingguang with a smile on his face.

Fang Mingyuan has this) certainty!Huafu in the [-]s was definitely the era when advertising was king.Even local wineries that were not well-known, such as Qinchi and Kongfu Banquet Wine, just won the bid king of China Television, and carried out advertising bombing during the prime time of TV. In two years, they created a national industrial brand, a China's famous wine brand.For a while, the entire CTV golden advertising period was filled with the atmosphere of Lu Province liquor.

"Little know Qin Chi"

"Of course, there is no one in the whole country who doesn't know about Qin Chi." This is a simple conversation between exhibitors and distributors at the National Wine Fair in the late 90s.
At the end of 6, at the Media Center of China TV Station, Qin Chi defeated many competitors with a sky-high price of [-] yuan and won the bid with an astonishing move of a dark horse.

the second year.Qin Chi continued his efforts and shocked the whole country with the sky-high price of [-] million yuan.Once again won the Huashi standard king, with the phrase "eternal green, eternal Qinchi", a small winery that has never sold wine to anyone, instantly became popular all over the country.

"Every day I drive a Santana into CTV and drive out a luxury Audi." These were the bold words of Qin Chi's boss at the time!From this we can see the charm of China Vision Standard King!

It's just that Qin Chi's development later made this "Biao Wang. , not equal to the amount of profit. For a brand-name product, the most important thing is to build reputation and integrity in the minds of consumers, and these two cannot be created by advertising and slogans. So this caused Most of CTV's previous "standard kings" did not end well.

However, Lucky Company is no different from Qin Chi and Confucius Banquet Wine, which were originally small local factories, but relying on the aura of CTV's "Biao Wang" and relying on prime-time advertisements to bombard companies that are famous all over the country. It soared into the sky like a rocket, but the output and the management mechanism of the factory failed to keep up in time. As a result, the quality of the products deteriorated, and finally a scandal was revealed.Come crashing down.

Lucky Company, which was originally the largest manufacturer of photosensitive materials in China, has its own strict rules in terms of product production and company management mechanism.Its market share can occupy one-third of the domestic market, and it already has a solid foundation, but it is only due to the suppression of Kodak and Fuji's dumping behavior that it cannot fully utilize its production capacity, so Fang Mingyuan believes that , even if the sales volume surged due to CTV's advertising, it would not be like Qin Chi and the others, who would suddenly reach the ground within two years of glory.

Therefore, this proposal, on the surface, seems to be a loss for Fang Mingyuan and Sanjiang Advertising Co., Ltd., but in fact, Fang Mingyuan and the others will earn more!

Naturally, Luo Mingguang and Shi Zhihui would not know about Fang Mingyuan's plan, and they were already stunned by Fang Mingyuan's words.There is such a good thing in this world?I don't need to spend on advertising production fees, and I don't need to buy TV station advertising time. The performance growth is less than 20.00%, and Sanjiang Advertising Co., Ltd. doesn't take any money. If it exceeds 20.00%, it only takes half of the profit. It can be said that all risks are covered by Sanjiang Advertising Co., Ltd. The responsible company took it away, but most of the benefits stayed in Lucky Company.Such a good thing, isn't he dreaming?

"Young Master Fang? Are you joking?" Shi Duhui asked hastily.

"Are you kidding me? How could I make a joke about the matter between the two companies!" Fang Mingyuan pretended to be unhappy, "I think it's such a big deal. Manager Luo Mingguang, you can't make a decision yourself, so you should talk to him as soon as possible." Contact the headquarters of your company. I will leave this video tape to you, and you can take it back and show it to them. But, Manager Luo, I must remind you that if you or the leaders of your company circulate this advertisement in private , this consequence, I believe you will never be able to afford it!"

As the saying goes, you must not have the heart to harm others, and you must not have the heart to guard against others. For Lucky Company.Fang Mingyuan also had to remind him that even though it was this advertisement that spread, he still had a lot of classic advertisements about film in his mind.But that's disgusting after all, isn't it?What is it if you just pay yourself some advertising production costs?
Without waiting for Luo Mingguang to speak.Shi Zhihui nodded repeatedly and said, "Young Master Fang, you can rest assured about this. Lao Luo is not that kind of person. If he really dares to do this, I, Shi Zhihui, will never recognize him as a brother in my life." Shi Zhihui looked at Fang Mingyuan's face His eyes were filled with gratitude.Of course he doesn't know.Fang Mingyuan was absolutely sure of this plan.He thought that Fang Mingyuan was helping Lucky Company and Luo Mingguang in different ways for his own sake.In his opinion.Since they said this, Fang Mingyuan and Sanjiang Advertising Co., Ltd. shouldn't lose money, but they won't make too much profit. Instead, they took on a lot of risks that shouldn't be borne by others. This is a great favor.With this performance, it is almost a foregone conclusion that Luo Mingguang will take another step in the past two years and enter the ranks of senior leaders of Lucky Company!

Luo Mingguang also came to his senses at this time, and naturally he assured his chest that he would immediately rush back to the headquarters of Yi Province with the video tape, and report this matter to the company leaders, and he must pay attention to confidentiality, and would never let the content of the advertisement leak out .

Fang Mingyuan stood up and said, "Manager Luo, I'll give you three days to make a decision. After three days, if your company has not made a clear decision, I will hand over this advertisement to Kodak." It can be said that I have done my best. If the leaders of Lucky Company still cannot seize this opportunity, it can only be said that everyone has no fate.

Fang Mingyuan and Chen Zhong walked out of the reception room. Xiao Shi Zhihui pulled Luo Mingguang from behind and said in a low voice: "Take care of this matter immediately, and let the leaders of your company stop thinking about it. Behind Young Master Fang are you and me." , and big shots that your Lucky company can’t afford to mess with!” If the leaders of Lucky company dare to come up with any crooked ideas.It's easy for Mr. Su to deal with them. As long as he goes to the Minister of Chemical Industry to read scriptures, there may be an earthquake in Lucky's top management! (To be continued. If you want to know what happens next, please log in to Mu., more chapters, support the author, support genuine reading!)