Reborn Resource Tycoon

ps: Thanks to book friends kinglovena and baboon 333 for the monthly pass.Thanks to the book friend Zhonghua Raul for the reward.Ask for monthly tickets and recommended tickets.The chapter number of the previous chapter is wrong again, and there is still no way to change it, speechless...

Naturally, Lu Mingyue didn't know that Shi Zhihui was mysteriously doing private work for Fang Mingyuan, so Fang Mingyuan naturally wouldn't just say so.

However, with the idea proposed by Fang Mingyuan, it would not be difficult for Chai Yan and the others to find another production company based on the relationship between the three of them in the capital.

"Mingyuan, although the company's reputation is well established, there is still a long way to go to gain a firm foothold in the advertising industry in the capital. You are also an important shareholder of the company, so you don't have any ideas?" Chai Yan conveniently clipped Fang Mingyuan. A dish with chopsticks.

Lu Mingyue and Mei Dongze turned their attention to Fang Mingyuan at the same time. This was their main purpose for asking Fang Mingyuan to come here today.The entry into this business was due to Fang Mingyuan's proposal. Now the company has been established, and the first shot has been fired, but how to develop in the next step makes them a little confused about what to do.If it is said that it develops step by step like this, it seems to be possible, but it does not appear to be different.Since they are going to do it, these few naturally want to be the best among their peers.

Fang Mingyuan smiled confidently, knowing that Chai Yan and the others had asked him out, Fang Mingyuan thought of such a problem. "I think the most important thing for us now is not to be eager to develop business, but to establish a good relationship with Huaxia TV station. What kind of relationship do aunts and uncles have in Huaxia TV station? We should take it all out and hand it over to the company. Fully operational here! This is the most important job right now!"

China's TV industry is a hierarchical relationship. Each level of TV media represents a layer of administrative authority. The voices they utter have great influence on the audience.Among the thousands of TV stations, Huaxia TV Station can be said to be at the top of the pyramid, with provincial, city and county TV stations below.It is precisely because of this position at the top of the pyramid that CTS has formed a monopoly position in China's domestic TV networks.

The first-level media represent different first-level authorities. There is only one national TV station, and it is official. Therefore, as the only national TV station, CTS has a policy background that is incomparable to other TV stations.It even monopolizes certain resources such as news, sports, major events, and TV dramas.This long-term information authority has made it a brand image of high-end media, which is also an internal reason for the continued rise of VisionChina's advertising revenue in the future.

In this regard, China is fundamentally different from the television industry in Europe and the United States. In Europe and the United States, there are often several television stations that can cover the whole country, and this industry also has an average profit margin. The market is self-adjusting and free competition. If a TV station sets the advertising amount too high, it will only cause advertisers to lose to other TV stations.But in Huaxia, Huaxia TV station doesn't have to worry about this at all.Especially tv-1, due to the existence of programs such as "News Network", is the unshakable leader among many channels.Therefore, for Chinese companies, the advertising price can only go up unilaterally, and it is a helpless choice for many companies to exchange super high costs for a momentary sensation.

In China in 1990, it can be said that the advertising business was basically still in the initial stage of development. For the importance of advertising, these domestic merchants and manufacturers did not pay enough attention to it. Not only them, but even the TV stations themselves, There is no exact awareness of the profits that advertising can bring.

Taking Huaxia TV, the well-deserved leader in the industry, the first commercial advertisement was broadcast in 1979. In the previous life, it took until 1 to achieve advertising revenue exceeding 90 million yuan. As for those local TV stations, they naturally Not to mention.Today's TV stations rely more on the country's financial allocations to survive.This situation will last until the mid-[-]s, when the appearance of Huashi Biaowang,

Fang Mingyuan has always had an urge to rush to the director's office of Huaxia TV, bid 1 million yuan per year, and win the advertising time of Huaxia TV for ten or twenty years in one go. Even if he is promised again, it will increase every year Ten percent of the advertising fee is fine, this is a guaranteed deal.You know, by 20, CCTV's advertising revenue had exceeded [-] billion yuan.When the time comes, I won't be earning a lot of money, and my mouth will be full of oil?

Of course, this is just thinking about it.If you really want to do this, it is estimated that even if Huaxia TV does not say anything, someone from the State-owned Assets Supervision and Administration Commission or a related department will come to the government and ask him to revise the contract and increase the fee paid to Huaxia TV.Otherwise, the loss of state-owned assets may be a big hat for itself.No matter how big the cake is, you have to leave room for others, unless you are a state monopoly capital!

So Fang Mingyuan can only take the next best thing and establish a good relationship with Huaxia TV, so that he can guarantee his position in the advertising industry-even if your advertisements are rubbish, as long as you can guarantee to be on Huaxia TV, then there will be a lot of money. companies waving tickets begging you to do ads for them.

"This..." Chai Yan was stunned for a moment, and then said decisively, "I agree, since everyone has started this company together, the resources at hand will naturally be merged into the company. Is everyone making more firewood?"

"I propose that at the end of the year when dividends are distributed, this part should be listed separately, and compensation will be given separately." Fang Mingyuan added without losing the opportunity.

"Okay, we agree too!" Lu Mingyue and Mei Dongze exchanged glances and agreed one after another.

Although it was a bit reluctant to hand it over like this, but thinking that Fang Mingyuan only held 20.00% of the shares in this company, his three companies held 60.00%. It can be said that they are in a controlling position, that is, the remaining 20.00% are all In the end, it belonged to Fang Mingyuan. As long as the three companies work together, they can take control of this company.But the two also understood that Fang Mingyuan's small share also meant that he could withdraw his hand at any time, and he could quit if he wanted to. Without Fang Mingyuan, there might be no problem making money, but it was difficult to stand out among his peers. up.At least, the instant public service announcement made them truly realize Fang Mingyuan's ability.

Now in the two families, except for the eggs laid by poultry such as eggs, duck eggs, and goose eggs, other bird eggs such as wild duck eggs that were commonly eaten in the past have completely disappeared.If the adults in the family want to eat, they have to sneak away from the children at home, otherwise, these half-grown teenagers and girls will quarrel with you endlessly, saying that adults have no love and don't know how to protect wild animals.It can be seen that this advertisement is deeply rooted in the hearts of the people.

Moreover, Chai Yan has already agreed to put the relationship in the Chai family's hands into the company, so why should she be such a villain.

Fang Mingyuan could see the hesitation of the two of them, but he didn't care. If necessary, he could contact many celebrities in the domestic crosstalk circle, as well as Hong Kong singers and movie stars, and act as spokespersons. I am afraid that no one in the country can compare with him.Although it is said that people in China have not yet reached the peak of their ability to accept Hong Kong and Taiwan movie songs, the number of fans across the country is also extremely astonishing.Fang Mingyuan couldn't help but imagine that if he could bring the Four Heavenly Kings or his elder brother to be the spokesperson, the sensation it would cause...

"Aunt Chai, our company is off to a good start, and the first shot was fired in the advertising industry in Beijing, which shows that everyone has made a good start. However, a good start does not mean that we can put our swords and guns into storage from now on. Letting Nanshan go, we are relying on our grades to eat our laurels. We must take advantage of this influence to continue to launch new, influential, popular, and well-known brand advertisements." Fang Mingyuan continued. .

"Wait, wait, Mingyuan, you mean... we want to advertise for those famous manufacturers?" Mei Dongze asked strangely, "Those brands that are already well-known throughout the country, those time-honored brands, they still need to advertise Advertisement?" In this period in China, the concept that wine is not afraid of deep alleys is also widely known, especially those time-honored brands, because they have already gained a good reputation in various industries, so they don't pay much attention to advertising.On the contrary, those new companies and enterprises, in order to increase the popularity of the company and enterprises and quickly open up the sales market, pay more attention to advertising.

"That's right. Most of the companies that come to discuss advertising business are emerging companies and enterprises that were established in recent years. There are very few old brands." Lu Mingyue also echoed. He stood up and walked from the side He pulled out two pieces of paper from his briefcase and pushed them in front of Fang Mingyuan.Fang Mingyuan picked it up and glanced at it. It contained a list of companies that came to negotiate advertising business in the near future.

"These are all companies that have reached an agreement and have not produced finished products, or companies that are still negotiating. Take a look, which one of them can be regarded as a well-known brand?" Lu Mingyue said helplessly.He understood that Fang Mingyuan's intention was to obtain the advertisements of several well-known national brands, so as to use this as a high-quality brand in the Beijing advertising industry.This is like a newly built shopping mall. If those well-known manufacturers in the country are rushing to enter, then the attraction for those unknown brands will naturally be more obvious.Although Fang Mingyuan's idea is good, it is not realistic!
Fang Mingyuan flipped through these two pieces of paper, and sure enough, as Lu Mingyue and Mei Dongze said, he didn't see a brand that he was familiar with.

"Cough! Do you know the American Kodak Company?" Fang Mingyuan cleared his throat. v! ~!