Movie: Get Alpha Dog at the start
Chapter 814 3 Sheep Listing
Chapter 814: Three Sheep Listing
There are no secrets on the Yellow River Road. Overnight, Qin Hao helped A Bao regain his position in Zhizhen Garden, and the news of banning Boss Li has spread all over the city.
"Tsk tsk, Boss Qin is indeed worthy of his name. You didn't see the scene last night. As soon as he said this, he ruined Boss Li's celebration banquet."
"That's for sure. Can Mr. Qin's position be easily shaken? I don't know where that Boss Li came from, but he wants to challenge Mr. Qin. If we don't teach him a lesson, how can he know how many eyes the Horse King has?"
"Not necessarily. I heard that Boss Li is quite powerful. I think when two tigers fight, one of them will be injured."
"Alas, Mr. Qin has been in Shanghai for so many years, and he has offended quite a few people. This time, the ban on Mr. Li will probably have some impact on his reputation. There is no guarantee that someone will not do something behind the scenes."
For a time, this incident became a topic of conversation among diners at the Huanghe Road Restaurant after dinner. Some people kept silent about it, some were caught in a dilemma, and some even watched the fun with glee.
But if we were to ask who was the happiest person on the Yellow River Road, it would definitely be Lu Meilin. Last night, she watched Qin Hao and his party walk into Zhizhen Garden. She was angry and anxious, but helpless. She originally thought that even Qin Hao was bewitched by the vixen in Zhizhen Garden.
As a result, Qin Hao went there to mess things up.
Starting from noon of the next day, the number of customers at Zhizhen Garden decreased by half. Zhizhen Garden, which used to be unable to reserve a table at mealtime, was now reduced to the point where waiters had to go to the door to solicit customers, and even Manager Pan was no exception.
"If you ask me, this is what being a person is all about. When Zhizhen Garden opened, Mr. Qin came to celebrate in person. How great is that?"
"What was the result? How did she do it? She tried to steal Mr. Bao's clients. What was the relationship between Mr. Qin and Mr. Bao? They were brothers who grew up together. How could Mr. Qin watch Mr. Bao suffer?"
"Some people are just ungrateful wolves who can never be fed. She deserves what happened today."
Lu Meilin stood at the door and made a lot of innuendos, venting her previous anger.
Manager Pan at the gate of Zhizhen Garden was furious, but could not find any argument to refute. Li Li still had a calm face, turned sideways, his eyes only stayed on Lu Meilin for one or two seconds, then turned and walked into Zhizhen Garden.
Lu Meilin spat on the ground: "Bah, let's see how long you can keep pretending."
Manager Pan anxiously followed Li Li and reported: "Madam, our business has dropped by 60% today, and I'm afraid it will be even worse tonight."
"I understand. You go and do your work first." Li Li ignored him and went straight to the kitchen.
The kitchen, which used to be as busy as a war, was unusually quiet today, with many people chatting idly.
When Mr. An saw Li Li, he put his hands in his pockets, walked through the employee passage and came to the back door of Zhizhen Garden.
The high heels made crisp clicking sounds on the tiles. Mr. An did not look back, but just sighed: "The business in the front is much worse, right?"
"This was expected. Mr. Qin has been doing business in Shanghai for many years. His connections and influence are incomparable to those of Mr. Li." Li Li said in a calm tone.
Mr. An lowered his head and smoked. After puffing out smoke for a while, he shook his head and sighed, "When will Qiang Mujie come?"
"Probably, after the New Year."
"That means there are still nearly two months left."
"Boss Li said that he would ask his friends to help out."
Mr. An didn't say anything else. He put out his cigarette and walked silently into the employee passage. Li Li looked at his back in a daze for a moment.
Two days later, Abao drove back to Shanghai, exhausted.
After taking a simple shower at the Peace Hotel, I went straight to Vientiane Plaza.
"Are you back? How's the situation over there?" Qin Hao asked casually while he was reviewing documents with his head down.
A Bao sat down and took a big sip of tea, then heaved a sigh of relief. "We are already working overtime to produce the products. Boss Ma's factory has poor conditions, but there are no problems with the workers' proficiency or equipment. I have already sent a few experienced merchandisers to keep an eye on the situation. The first batch of goods should be available on Christmas Eve."
"Then let's proceed according to the original plan. I'll ask Manager Liu to fully cooperate with you."
A Bao's eyes were filled with emotion when he heard this, but soon he thought of another question.
"Have you found out the details of Boss Li?"
"On the surface, he is just a boss in Zhouzhuang who specializes in clothing business and has some connections."
A Bao's mind moved: "Are you suspecting that there is someone supporting him?"
"In business, we seek money, not power. I've taken your business and now I'm here to provoke you. Do you think that's reasonable?" Qin Hao said lightly.
"So he just wanted to irritate you last night." A trace of guilt flashed in Abao's eyes.
Qin Hao patted his shoulder and smiled: "Even if this incident didn't happen, there will be other things in the future. Besides, this incident was caused by Xiao Wang. Your business is my business."
"Since some people want to play, I will play with them to the end."
"I want to see who has the final say in Shanghai!"
A Bao put his arm around Qin Hao's shoulder, and was full of heroic spirit: "That's right, let's fight them and see who has the final say in Shanghai!"
In the following half month, Abao and Miss Wang focused all their energy on promoting the "Three Rams".
In addition to traditional media such as television and newspapers, at Qin Hao's suggestion, leaflets and big-character posters were also arranged.
For a time, "Three Sheep" advertisements appeared in every street and alley in Shanghai. Since the flyers were distributed on a piece-rate basis, the more you work, the more you pay. As a result, the laid-off workers who were distributing flyers would rush over when they saw someone, their eyes glowing green.
Of course, in order to prevent those who distribute flyers from throwing them away casually, Abao also arranged supervisors to ensure that the flyers are only considered effective when they are handed to other people.
As for the walls at the corners, they have long been covered with propaganda slogans.
"Sanyang T-shirts, domestic Montagut, a national brand that all Chinese people can afford."
If this were posted 20 years later, this kind of slogan would definitely lead to the company being sued. But now, no one cares about piracy, let alone this?
Although such pervasive propaganda can easily make people annoyed, its effect is unquestionable. According to conservative estimates, at least one-third of the people in Shanghai have heard of the name "Three Rams".
At least one in ten people have a vague concept of "domestic Montblanc".
Such a widespread propaganda offensive should have been terrifying, but Qin Hao was not satisfied.
So, a week before Christmas Eve, a T-shirt advertisement shot by Zhao Yazhi appeared on TV.
In 1992, Zhao Yazhi was at the peak of her beauty. Even when she wore an ordinary T-shirt, she still looked graceful and elegant, and she charmed thousands of men and women.
However, the reason why Qin Hao asked Zhao Yazhi to endorse "Sanyang" is that in two months, "The Legend of the New White Snake" will be introduced to the mainland.
To say that the streets were deserted by the crowds is not enough to describe how popular this drama is.
"White Snake" will also become a label that accompanies Zhao Yazhi throughout her life.
That’s not all. Three days after the advertisement shot by Zhao Yazhi was aired, a new commercial was aired on TV. This time the protagonist was “Fei Xiang”.
Although it has been five years since "A Fire in the Winter", Fei Xiang is still the most influential and well-known Hong Kong and Taiwan star in the mainland in the 90s.
Countless young men and women look to his clothes to dress themselves up. In their eyes, Fei Xiang represents fashion, or to put it in a more down-to-earth word: foreign.
Boss Li and Fan Xinhua also wanted to compete with the "Three Goats" in the battlefield of public opinion at the beginning, but when Qin Hao released these two big moves, they were completely dumbfounded.
They can imitate flyers and big-character posters, but it is not so easy to invite Hong Kong and Taiwan celebrities, especially those with absolute influence like Fei Xiang and Zhao Yazhi.
Hong Kong and Taiwan celebrities in the 90s were still very concerned about their status and usually would not shoot commercials or endorse mainland brands. After all, mainland brands generally gave people a cheap impression these days.
The reason why Qin Hao was able to invite Zhao Yazhi and Fei Xiang was thanks to Hema's status in Hong Kong. In addition, Hema has officially submitted its listing application and will soon be a listed company. Qin Hao's status will naturally rise.
Of course, Boss Li and Fan Xinhua also thought of some solutions. Since they couldn’t invite stars from Hong Kong and Taiwan, they would invite those from the mainland.
The "Black Panther Band" which just became popular last year was invited by Boss Li. It must be said that Boss Li is very capable. At the beginning, "Dou Wei" did not intend to accept this advertisement. These rock bands are very rebellious and they are not the kind of people who would bow down for a few pieces of silver.
But when Boss Li poured 500,000 yuan in cash in front of them, these guys were all dumbfounded.
What was the concept of 1992 yuan in ? It could buy houses in Puxi, and a piece of land in Pudong.
With so much money thrown at them, even the most rebellious people had to give in, so the Black Panther band filmed their first advertisement in their lives.
At first, Boss Li was so proud, saying that he would not bend for a few pieces of silver. But in the end, he still gave in.
But when Boss Li saw the sample film, he almost gasped. These rock musicians had weird hairstyles, wore T-shirts, and had a bunch of strange accessories. They looked so bizarre. Except for Dou Wei who was a little bit normal, the others were simply disgusting.
Boss Li was furious and demanded a reshoot. The shooting process was full of ups and downs. What could have been completed in one or two days took five days, and the final product was not satisfactory.
"Damn it, there's a reason why these Hong Kong and Taiwan celebrities are expensive. At least they are dedicated to their work."
Fortunately, the Black Panther band's "Shame" is still very popular. After the commercial was broadcast, the "Shanshan" brand did gain some popularity among the younger generation.
Boss Li and Fan Xinhua have basically completed the distribution of goods, and Shanghai Lian Department Store and the clothing company are ready.
Moreover, Boss Li specially chose to start selling the products one day before the "Three Rams" were launched.
Just before Christmas Eve, the Shanghai United Department Store invited the Black Panther band to the event. According to Ms. Wang's description, the scene was so crowded that the roof of the entire Shanghai United Department Store was almost blown off.
It is said that "Shanshan" sold more than 3,000 T-shirts that day.
"You didn't see it. Mr. Fan's mouth was almost crooked with laughter. I was so mad!" Miss Wang said angrily.
Qin Hao smiled and comforted: "Don't worry, they won't be able to jump for a few days."
After saying that, Qin Hao looked at A Bao and asked, "How is the stocking situation?"
Qin Hao is actually not worried about sales. The early publicity and the channel advantages of MixC Plaza are beyond the reach of others.
The only disadvantage at the moment is stocking up. After all, it has only been about twenty days since Boss Ma received the order.
"The first batch of 30,000 T-shirts have all been put into storage. They should be able to last for a while." A Bao was a little helpless. Time was still too tight.
Qin Hao frowned and said, "30,000 is fine. Tell Boss Ma that the second batch of goods must be delivered within a week."
"Well, I've already told him that."
On Christmas Eve, Nanjing Road was brightly lit and the trees along the street were hung with neon lights. Tomorrow is Christmas, and businesses have already prepared for a wave of consumption.
As the most popular shopping mall in Shanghai, MixC naturally has a large crowd of people, but today there are especially many people in MixC.
The reason is very simple. It was broadcast on TV commercial that Fei Xiang will come to Vientiane Plaza tonight to spend Christmas Eve with everyone.
Starting from six o'clock in the afternoon, Vientiane Plaza was already packed with people, and the stage in the hall on the first floor was crowded with people.
As the time approached seven o'clock, the lights in the hall of Vientiane Plaza suddenly dimmed a few degrees.
Immediately afterwards, several brilliant lights shone on the center of the stage.
"You are like that fire..."
As Fei Xiang's singing suddenly started, the whole hall was filled with screams and cheers.
“Fei Xiang, Fei Xiang!”
"Fei Xiang, I love you!"
Seeing the crowd completely led by Fei Xiang, A Bao also unconsciously started to dance along with the music. Miss Wang even took Qin Hao's arm and danced, which made Qin Hao very excited.
At the end of the song, Fei Xiang bowed but did not leave the stage. Instead, he shouted to the excited crowd: "Thank you, everyone. Thank you, Mr. Qin and Mr. Bao, for inviting me to attend today's Sanyang press conference. Did you see that I am wearing Sanyang brand?"
As a mixed-race person, Fei Xiang is not only handsome but also has a perfect body. He can be said to be a natural clothes hanger. Even ordinary clothes will become fashionable when worn on him.
What's more, Sanyang is completely imitated from Montagut. As a foreign brand, Montagut is far ahead of domestic brands in design.
"How much is Sanyang? I want one too."
"Give me one, no, two."
"I want three, not five, one in each color."
Thanks to Fei Xiang's hard work in promoting the product, Sanyang's store was suddenly packed with people.
As Abao looked at the customers who kept pouring into the store, he finally let go of his worries.
(End of this chapter)
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