Movie: Get Alpha Dog at the start
Chapter 770 Black Monday 1
Chapter 770 Black Monday
The speed at which information spread on the Yellow River Road was comparable to that of news reports. In less than a quarter of an hour, the news that Director Wu and Director Zhao were having a banquet at Jin Meilin spread.
As a result, business owners kept coming from far away with wine glasses to Qin Hao's table to toast.
This made Boss Fang's relatives dumbfounded. Those big bosses who were dressed gorgeously, carried briefcases and had beautiful female secretaries with them, were so humble in front of Director Wu that their waists were almost bent like shrimps.
As the protagonist of today's wedding banquet, Taotao naturally became the object of the bosses' vying for favor.
Tao Tao had never been so admired before in normal times, and he felt very honored. Of course, he also knew that he could receive such treatment because of the two leaders brought by Qin Hao.
"Ah Hao, I won't say anything more. It's all in the wine."
As expected, Tao Tao got drunk and passed out before he could even make it to the part where he toasted every table after the wedding ceremony. In the end, Qin Hao and A Bao had to carry him into the bridal chamber.
"Brother Hao, A-Bao, I'm sorry to bother you. I'll take care of Tao Tao. You guys go and have a rest first."
Watching Fangmei gently helping Taotao take off his shoes, Qin Hao and Abao smiled at each other and quietly retreated.
"The new Hema store is about to open, and I'm going to Hong Kong for a while."
A Bao was not surprised by this: "When are we leaving?"
"tomorrow."
"So urgent?"
"Brother Sen has been urging me a long time ago. If the contract here hadn't been finalized, he would have let me go a long time ago."
"Then I'll give it to you."
"No, we have to leave early tomorrow morning. Now that we have secured the foreign trade order, there will be even bigger orders to come, so you must be prepared."
"Well, take care along the way."
Qin Hao opened the passenger door of the taxi, turned around and made a gesture of raising his collar towards Abao. Abao was stunned at first, then he smiled knowingly and also raised his collar. This is the tacit understanding between men, which does not need any words to express. A look, a gesture, is enough to comfort.
The next day, at the Hong Kong airport, Qin Hao just walked out of the passage and Liu Sen gave him a bear hug.
"You finally came back."
Qin Hao patted his arm and teased, "The food has been good recently. You've gained weight."
Liu Sen rolled his eyes. "How dare you say that? Now those suppliers are crying and shouting to deliver goods to Hema Supermarket. There are banquets all day long. I have to turn down this one, and that one has sent an invitation. You are not here, so I have to take on the responsibility alone."
Ever since Hema Supermarket became popular, those merchants who originally looked down on Hema’s size have regretted their decision, because Hema Supermarket is now positioned as “boutique” and customers naturally think that the goods sold in Hema Supermarket are all high-quality.
Although Hema currently only has one store and its sales volume is not very high, the improvement in its brand effect is unquestionable. Those merchants are naturally trying their best to squeeze into Hema's shelves.
The two got into the car while chatting and laughing.
"By the way, how's Po?"
Although Liu Sen did not have a close relationship with his younger brother as they grew up together, blood is thicker than water after all.
Qin Hao nodded: "That's good. Now there is an old wizard teaching him, and his career is basically on the right track."
"Ah That's good."
As they were talking, they had already arrived at the entrance of the Peninsula Hotel. After entering the private room, Liu Sen began to talk about the operation of Hema in the past two months. Generally speaking, everything was running normally at Hema, and due to the continued popularity of the "I am a Millionaire" column, the number of Hema members has reached 15. Considering that most members are families, the number of members that a Hema store can serve has basically reached its ceiling, and opening branches is imminent.
"How's things going in Xindian?" Qin Hao opened the window and the beautiful Victoria Harbour came into view, making him feel refreshed.
Liu Sen walked to the window and said, "I was just about to tell you this. The renovation of the new store has been basically completed and it will be ready for opening at the end of this month. Do you think we should start the promotional activities in advance?"
Qin Hao turned his head and looked at Liu Sen: "Does Hema still need promotion now?"
Liu Sen was obviously startled: "What do you mean?"
“Just put a piece of red cloth on the exterior wall of the new Hema store and print on it: Opening on August 8, stay tuned, that’s all.”
"Is this okay?"
Although Liu Sen is confident in Hema, good wine needs no bush. Whether the new store can continue the popularity of the first store is crucial to the Hema brand. If it fails to meet expectations, it will be difficult to negotiate subsequent cooperation terms with many merchants.
What Liu Sen didn't expect was that after the exterior wall of Hema's new store was covered with advertising cloth, it immediately caused quite a stir in society.
Although he did not give any money to some newspapers, they still reported the opening of Hema's new stores in great detail.
The security guard of the new store also reported to Liu Sen many times, and someone always asked him when they could start applying for membership cards.
Now Liu Sen's anxious heart finally had some peace of mind.
"Ah Hao, should we open the membership card application in advance?"
Liu Sen still remembers the chaotic scene when the store opened last time.
Qin Hao thought for a moment and said, "Then let's start the process three days in advance."
"Three days? Isn't that a bit too short?"
"Not short, this is the effect we want."
Soon, Liu Sen understood Qin Hao's intention. On July 7, a long queue formed in front of the Hema Supermarket, not only the new store but also the Wan Chai store.
For three consecutive days, various Hong Kong media spontaneously reported the grand occasion. Some media even described it as "incredible". No supermarket opening in Hong Kong has ever caused such a sensation. What's more, before entering this supermarket, you have to pay to become a member.
Of course, some media have criticized Hema, saying that Hema is harvesting the middle class.
However, the more these media criticize, the more they associate "Hema" with words like "middle class" and "refined life".
On August 8, the Kowloon store officially opened and was flooded with crowds of people. What’s interesting is that in addition to customers from Kowloon, many customers from Hong Kong Island also came specially because they wanted to see the difference between the store in Kowloon and the store in Wan Chai.
In essence, the Kowloon store is similar to the Wan Chai store, except that due to the different buildings, there are some differences in structure and interior space.
In terms of service experience, the Kowloon store gave customers a better feeling this time. After a year of operation, Qin Hao developed a complete management system for "Hema". After a year of running-in, the employees and management have become more adept at their work, unlike the last time when the Wan Chai store was in a state of chaos.
The most popular areas in the Kowloon store are still the braised food and pastry areas. For new members who have just registered, the tasting experience is an eye-opener, while old members will glance at them with an "unsophisticated" look, not knowing that they also looked like this when they first learned that they could taste the food.
For children, "Hema" is their paradise of amusement. In addition to the various toys on the shelves, there is also a small enclosed playground where many novel toys can be experienced. Of course, in the end, the parents of these children will not be able to resist their children's pleading and will buy at least one toy.
Several middle-aged men who had been standing next to the small playground were grinning from ear to ear. They were all owners of a toy factory.
"Boss Qin, your idea is really amazing. I, Huang, have been doing business all my life and have never been defeated by anyone. You are the first one."
"I've heard that Mr. Qin is a business genius, and today I, Old Li, am convinced."
Qin Hao simply smiled indifferently at the flattery of these toy factory owners. In the business world, these old foxes would say anything as long as they could make money, but if they took it seriously, they would lose.
After a busy day, "Hema" conducted inventory and replenishment as usual after closing. However, unlike the Wan Chai store, this time there were many manufacturers' representatives who stayed up late with Qin Hao and Liu Sen.
Because Qin Hao implemented a brand new system, brands whose products are not selling well will either take them off the shelves or formulate promotional plans to increase sales.
"Hema" is different from traditional supermarkets. The SKUs of "Hema" products are only one-tenth of those in traditional supermarkets. A high turnover rate is a must. Inventory accumulation will not only make it difficult for "Hema" to operate its cash flow, but also increase storage costs.
The reason why it was not implemented when the Wan Chai store opened was because "Hema" did not have enough say in the brand at that time. Things are different now. If you want to be on the shelves of "Hema", you must listen to Qin Hao.
What these brand representatives are waiting for is the first day's sales data, and then they will make product adjustments based on the sales data.
"Here it comes. It's out."
"Have the sales come out? Hey, stop pushing, who the hell is pulling my pants off!"
Office of the Chairman.
Qin Hao and Liu Sen each held a financial statement. After a while, they looked up and smiled at each other.
The goblets clinked together, making crisp tapping sounds.
"Ahao, this time Hema has completely established a foothold in Hong Kong."
Just as Liu Sen said, the first-day sales of the Kowloon store exceeded HK$268 million, which is higher than the first-day sales of the Wan Chai store. In addition, the number of new members of the Kowloon store in these three days has exceeded . Yes, it exceeded in three days.
All in all, the number of members in the two Hema stores has exceeded 25.
Liu Sen looked at Qin Hao and couldn't help but recall a year ago, when the young man in front of him told him with great enthusiasm that as long as "Hema" had 50 members, it would have a net profit of million yuan a year, and in just one year, half of the goal had been achieved.
Qin Hao was also very satisfied with the performance of the Kowloon store, but he did not get complacent about it. Instead, he poured cold water on Liu Sen.
"Hong Kong has indeed gained a foothold, but the Hong Kong market is still too small. We will focus our main efforts on the mainland in the future."
Liu Sen was completely convinced by Qin Hao: "Whatever you say, I will fully cooperate."
"Brother Sen, you'd better discuss this with your family. The scale of the mainland investment this time is not small. It requires 1.5 million Hong Kong dollars. Even if the investment ratio is 35%, it will cost more than million."
What was the concept of 1987 million in 6000? At that time, the average house price in Hong Kong was 80 yuan per square foot. Assuming that a house was 104 square feet, million yuan could buy "luxury houses".
"Okay, I will try my best to convince them." Liu Sen said solemnly.
Qin Hao never completely pins his hopes on others. By the end of August, the operation of the Hema Wanchai store was on track, so he gradually withdrew and focused his main energy on the stock market.
Since last year, the Hong Kong stock market has shown a "thriving" scene. At the beginning of 1986, the Hang Seng Index was less than 3900 points. Only a year and a half later, the Hang Seng Index has climbed to 4000 points, and it is just around the corner to break through the -point mark.
This year, countless Hong Kong stock investors have made a fortune in the stock market. Many people who had never traded stocks before also jumped in after seeing their colleagues and neighbors making money. Even some retired housewives who usually spend less on food and clothing have invested all the money they saved in the stock market.
The current situation of the Hong Kong stock market is undoubtedly characterized by a flourishing of flowers and a raging fire.
However, on September 9, Qin Hao sold all the stocks he had on hand.
Although stock broker Wang Wei was extremely puzzled by this, he had no choice but to follow Qin Hao's instructions.
Soon, all the stocks were reduced to zero, and 23 million Hong Kong dollars were quietly lying in Qin Hao's stock account, which was his profit from stock trading in half a year.
Next, Qin Hao applied for triple leverage from the brokerage firm and used all of the 23 million Hong Kong dollars in his account to buy and sell Hang Seng Index options.
Stock broker Wang Wei was shocked by Qin Hao's operation. On the one hand, Qin Hao's record of repeated victories made him dare not doubt the other party's decision. On the other hand, he really couldn't believe that the booming Hong Kong stocks would fall.
What frightened him even more was that, judging from Qin Hao's operations in the past year, he made at least double the profit every time he made a move, and this time he even had triple leverage.
If Qin Hao's bet is right, doesn't it mean that Hong Kong stocks will not only fall, but also experience a major crash?
In this torment, Wang Wei almost felt like his days were passing by like years. Although the overall trend of Hong Kong stocks was still rising every day and the occasional shocks were quickly pulled up, he was always worried.
Fortunately, one month later, the Hong Kong stock market is still strong. Although the momentum is not as strong as in the first half of the year, it is still rising steadily. If Qin Hao closes his position at this time, he will lose at least tens of millions.
Even as late as mid-October, the Hong Kong stock market still showed no downward trend. Instead, it tried again and again to hit the 4,000-point mark. The entire Hong Kong society was looking forward to this moment. In the past two months, the hottest topic in Hong Kong was not celebrity gossip, but the stock market.
However, all this came to an abrupt end on October 10th.
After a pleasant weekend, American stock investors had expected the stock market to continue to make them wealth, but what greeted them was a heavy blow.
"Black Monday" is here!
At the same time, the Hong Kong stock market was hit hard after it opened on time at 120 o'clock. In just one hour, the Hang Seng Index fell points.
The market closed down 420.81 points for the whole day.
Only then did Hong Kong stock investors realize that the “stock market crash” was coming again!
(End of this chapter)
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