My fintech empire.

Chapter 1237 [I'll give you a tip]

In the following period of time, Hou Junda played a science fiction blockbuster in the virtual cinema. In terms of video images, users can switch freely between 3D and 2D because the VR headset device of Xingyu Technology supports 3D viewing.

After putting on the headphones, the viewing experience is no different from that in an offline IMAX theater. It is not an exaggeration to say that it is even better.

Finally, Qin Feng on the side said with a smile: "You are trying to steal business from offline cinemas. No wonder Yixing Media Group has not expanded the construction of 3D cinemas. With this physical index, watching new movies can be released online and offline simultaneously. There is no difference in the viewing effect."

Hou Junda nodded and said without hesitation: "Actually, that's what I think. Once the head-mounted display terminals become popular, the ticket prices for new movies booked on the platform can be cheaper, but the box office revenue will not be low because the audience will be wider."

"Consumers can freely arrange their movie watching schedules. After purchasing the movie ticket, they have one to two days to watch it. Offline movie tickets can only be watched once, but online movie tickets can be watched multiple times within a limited time."

Hou Junda further said: "My idea is that the platform will share the box office revenue with the producers and actively promote the simultaneous release of new movies and offline releases. Because head-mounted display terminal devices have a unique advantage over mobile phones, computers, and TVs, that is, it is basically impossible to use another device to pirate the screen in a third-person perspective, thus protecting the intellectual property rights of film and television well."

This is easy to understand, and Fang Hong has already said this. The head-mounted display device presents a panoramic first-person perspective to the user, so it cannot be recorded with a mobile phone or other devices such as cameras. When the screen recording software in the head-mounted display device detects copyright protection when playing a movie, it will not be allowed to record the screen. This is also technically very easy to do.

Moreover, the video resources are not stored locally on the user's device, but on the cloud, so pirated screen recordings can basically disappear in the era of head-mounted display devices. Even if it is not completely eliminated, it will definitely be curbed to the greatest extent.

At this time, Fang Hong, who was sitting nearby, heard this and said, "Your video platform can do online box office sharing or direct buyout, but you can't release new movies simultaneously. It's not that I'm afraid of offending the movie theater owners, nor that I don't want to make this money, but if you do this, there will definitely be a lot of movie theaters that will go bankrupt in the future, and many people working in movie theaters will lose their jobs. This is a direct impact."

"The indirect impact will affect a wider range of the real economy. Cinemas are an important tool for shopping malls to attract people. If cinemas close on a large scale, there will be fewer customers going to shopping malls, offline consumption will shrink, and more stores will be impacted. Reduced income will lead to cost-cutting and layoffs, resulting in more unemployment."

"So we still have to wait until the offline screening is over before going online. I know that the Yixing Video platform you run has been operating at a loss. It's right to seek additional income, but you can't be too obsessed with money. You have to know that Yixing Video is not just Yixing Video in the eyes of the world, it is also a member of the Qunxing system. You have created a depression in the real economy and impacted a large number of people's unemployment. These people will not only resent Yixing Video, they will also hold Qunxing accountable."

When Hou Junda heard the big boss's serious words, he knew that it would be impossible to release the new movie online and in offline theaters at the same time. He didn't need to think about letting Yixing Video replace offline theaters. He nodded and said, "I understand."

But at this time, Fang Hong changed the subject; "How about this, I'll give you a suggestion. In a few years, when the user base of the head-mounted display equipment reaches a certain scale, you can make some movies on your platform, and then release them completely online on the platform, creating a super online box office hit. The purpose is to make it for those offline theater companies, film companies and the entire industry to see, and give people in their industry a little spiritual shock."

"Then you can talk to those theaters and film companies. You can negotiate with the entire industry on your own to lower the copyright costs. This box office hit can give your video platform huge bargaining power. When they see that completely independent online screenings can create such terrifying box office revenues, they will definitely be afraid that all new movies will abandon offline screenings and go directly online."

"This is your bargaining power, so you must create box office hits, and you must create more of them. Only when there are solid cases will they be scared from the bottom of their hearts. Online box office share? How to share it? Of course, you can buy it out directly. It's not okay to ask for too high a price. You have to buy it out cheaply. The pricing power is decided by you, the platform, not them."

As soon as these words were spoken, Hou Junda's eyes suddenly lit up. Creating a few online box office hits is to let people in this industry understand that Yixing Video can easily subvert your entire industry and make you go bankrupt.

Now the times have changed. I am being kind and righteous by letting you release the film offline first and then online on my platform. I am not ruining your career. I am giving you a chance to make a living. I have the ability to replace you at any time, but I just didn't do it. But I didn't do it doesn't mean I can't do it. These are two different things. If you don't know what's good for you and set the online copyright price too high, you will ruin your own career.

It is conceivable that the industry will dare to say no at that time? Will it dare not give more profits to the Yixing Video Platform?
In this way, Yixin Video's reduced expenses on copyright payments are a disguised way of increasing profits. By buying out online copyrights at a low cost, all the movie tickets sold will be the platform's profit, and cinema employees will not be unemployed on a large scale, thus minimizing the impact and negative impact on the real economy.

……

A few minutes later, Fang Hong and others exited the Yixing video software platform and returned to the WeChat group chat room. The new scene was an internal living room, with their virtual characters sitting around the sofa in the living room.

Fang Hong looked around at everyone and smiled, "The overall sensory experience is very good. With the expansion of film, television, social networking, games, and e-commerce shopping content scenarios, this pseudo-virtual world is no longer a content desert. We can quickly build an oasis and then gradually expand it. With the efforts of all the stars, we can create an ecosystem with rich and diverse species in less than two years."

"Qin Feng told me before that his VR headset terminal will be released this year. If it can sell 300 million units, it will be a success. That's conservative. In my opinion, it will not be less than million units. There is no rival for similar products. For them, whether it is creativity, technology or our ability to build an ecosystem, we are leading by a huge margin."

Qin Feng smiled and said, "At that time, my judgment was based on the content desert. Now that Qunxing can make full efforts to quickly create an ecological oasis, it must be different. How can we compare them? Now I am very confident that I can conservatively sell 20 million units."

According to a research report published by Super-Data, an overseas market research company, the total sales volume of VR headsets in the world in 2016 was approximately 630 million sets. Similar competing products on the market can sell so many sets, so it is not an exaggeration to say that Xingyu Technology's product has sold tens of millions of units after its release.

……

(End of this chapter)