At first, I just wanted to make money

About costume dramas…

In the original time and space, Jiaxing Tianxia has a set of costume drama templates: find a fairly popular IP, pair a mainland flower with a has-been actor from Hong Kong and Taiwan, and find a few veteran actors...

"Three Lives, Three Worlds, Ten Miles of Peach Blossom", "Swinging", "Fire Cantabile"...

The dramas are all about female protagonists. The heroine comes from a humble background and carries a mysterious life experience. She shouts the slogan "Born towards the sun, turn against the wind", conveying the sentiment of "Who said women are inferior to men" between blood and tears? Noble thoughts.

It inherits all the characteristics of works of the same type and cleverly avoids all innovations.

Take the young actors from your own studio, find a high-quality and low-priced Taiwanese actor as the male lead, and invite a few veteran actors who are paid to do things to raise the average acting score, and that's it.

Why are dramas with this theme so popular on mainland video websites?

Brother, even if you film a palace fight, you will be criticized for corrupting social morals and worsening interpersonal relationships...

What do you want to shoot?

What can you photograph?

The whole point of the ancient puppet show will attract fans to pay for it!

Sometimes, it's not that you don't work hard, but the harder you work, the sadder you become.

Shen Xudong will not deliberately commit taboos, but PPTV tries its best to diversify the genres...

Including police and gangster themes, such as "Rebellion", "The Beginning", "Young Police" and so on.

In addition, PPTV teamed up with Motie Bookstore and Qidian to organize an annual essay contest, specifically focusing on criminal investigation themes!

The modern theme that PPTV is preparing to focus on: criminal investigation!

In addition to the fact that criminal investigation dramas are easy to succeed, it is also because many young actors hope to transform into serious dramas through criminal investigation themes...

The theme of criminal investigation is a special kind of drama between ancient puppet drama and traditional drama. It can not only take a down-to-earth route, but also add a little idol factor...

In the original time and space, several young people born after 85 have transformed into criminal investigation dramas, which is proof!
Bringing it back, the director of "Crane Huating" is Yang Wenjun, who is also an old acquaintance. He has collaborated on "The Happy Past of the Old Ma Family", "Blue Blindness" and "The Woman of the Swordsman Family"...

Yang Wenjun has previously filmed costume dramas: "I Love River East Lion" and "Lu Bu and Diao Chan"...

Oh, he is the executive director of "Lu Bu and Diao Chan"...

The level is just that, but his aesthetics are fine, which means he can still do his job!

Give a good script and you can make a good show...

The meal was almost finished, and several people chatted about "Tiny Times"...

"囧囧" exceeded [-] billion. Although he was surprised, Xu Zheng had already filmed "囧囧路" before, and the box office was not bad;
"Tiny Times"...why?
2.68 million in the first four days?
""Tiny Times" itself is a well-known best-selling novel, with sales exceeding 2009 million and a high online click rate. It has been the annual sales champion from 2012 to [-]...

In addition, Baidu’s “Gu Li Bar” ranks No. 4000 among more than 11 literary character post bars and is the top-ranked female literary character post bar. More than 2 fans imitate Gu Li’s speech and create fan works for her in the post bar. . "

"Such a work naturally has adaptation value,"

Shen Xudong shrugged and continued: "If the author hadn't been named Guo Jingming, maybe I would have won the right to adapt it!"

Tang Yan, who had been silent all this time, suddenly asked: "I heard that Yang Xiaomi only received a salary of 50 yuan, and then converted it into an investment amount? Can she get 15% of the profit as a dividend?"

Shen Xudong did not deny it: "It should only be box office dividends, not income dividends!"

"But movies like this don't make sense!"

"Movies don't have to be meaningful or valuable. Some are purely for the purpose of making money..."Tiny Times" is actually very similar to the "Twilight" series..."

""Twilight"... seems to be a movie made by you..."

"Yes, so I understand the positioning of this book better... I even organized the game of "The Hunger Games" myself..." "Twilight" is really the American "Tiny Times": it has enthusiastic fans, but overall it is... Some teenagers like to watch it at the level of group ridicule, but in adult social circles if you say you like watching "Twilight", everyone will be slightly embarrassed and surprised...

The positioning of "The Hunger Games" is similar to that of "The Twilight Saga"...

It's a young adult novel from the beginning.Whether it’s politics, oppression, or resistance, it’s all the background for whether the male and female protagonists love or don’t love, and how they love...

Not profound at all!
Yang Wenjun finally interjected: "I don't understand anyway. They asked me to make a movie called "Bride Wars"... They said the heroines Yang Tianbao and Liu Yifei had a box office of at least 3 million..."

Shen Xudong thought for a while and said: "...make the picture more beautiful, find a few handsome guys, choose a good schedule...the box office is 3 million...about it!"

"...It's that simple? Don't you want to read the story?"

"Didn't I buy the copyright for this? What's the story of the remake?"

Yang Wenjun nodded: "They gave me a 45-day shooting schedule... and said it would be released on Valentine's Day next year!"

"Temple fair type movie?" Shen Xudong asked immediately: "Is the producer the company Enlight Media?"

"right…"

"Wait a minute, what is a temple fair movie?"

"Generally, during holidays related to love, such as Valentine's Day, Chinese Valentine's Day, Christmas, and New Year's Eve, similar movies will be released...

Just in time for the holidays, and supplemented by large-scale marketing linked to holidays and love.The purpose is very clear, which is to make a profit from the box office of this day. "

"Can I make money back?"

"It's not a big problem. Generally, the cost of this kind of movie will not exceed 3000 million. If the branding and advertising are worth it, the cost can be almost recovered. The results after the release are pure profits..."

"Our film market is so chaotic!"

Shen Xudong was delighted: "Where are we now? When "The Good Man in Three Gorges" was released, the total national box office was less than 200 million... Last month, although Zhang Yimou's "Love" was defeated by "Dwelling in the Fuchun Mountains" of the same period... but "Love" also has a box office of 1.4 million! Generally speaking, although the market is chaotic, the mainstream evaluation system has not lost its voice!"

……

Shen Xudong is talking about May, "Love" and "Dwelling in the Fuchun Mountains" will be released on the same day...

Then he was crushed by the latter in various ways...

It’s not to say that they are crushing each other. The former has a box office of 1.4 million, while the latter has a box office of 1.8 million. The difference is only 4000 million yuan...

The copyright sales of "Love" set a record: sold in 174 countries and regions around the world.

But at least in terms of talk, "Dwelling in the Fuchun Mountains" has aroused far more public opinion than "Love"...

All members complained about "Dwelling in the Fuchun Mountains"...

There was even a commotion meeting on the Internet - competing to see who could scold him more harshly.

Invisibly, it attracted a lot of viewers who were apprehensive about ugliness - I wanted to see how bad it was.

In fact, in the original time and space, Shen Xudong also went to the cinema to watch this movie. His reason was simple: he simply wanted to feel the temptation of Teacher Zhilin's uniform!
But "Love" was the winner of the Jury Prize at the Cannes Film Festival - it did not win the Palme d'Or. The Palme d'Or was awarded to "The Life of Adele" directed by Abdai Kesich...

Many film critics lamented that "the recent period has been the most filthy period for Chinese films." '

How can it be so exaggerated...

At my father-in-law’s house…

Drink a little too much