At first, I just wanted to make money

Chapter 921 Amou
Shen Xudong directly asked: "...Then my movies are more popular than Kubrick's. Does that mean I have surpassed him?"

"...The box office of "Titanic" in the mainland was only 3.6 million, which is not as good as "The Year in a Hurry"... This stuff is not from the first era, how can it be compared?"

"There were less than 1500 screens back then, but now? The number of screens is close to 1.2, an increase of eight times!"

"The value of a movie is not only the box office. To measure the quality of a movie, it is more about evaluating a movie based on art. The box office level is to evaluate a movie from the perspective of commercial operations. Let's put it this way, the box office level is There is basically no direct connection with the quality of the film!"

"Then what do you think of "囧囧"?"

As soon as he said this, Xu Zheng next to him laughed awkwardly, pretending to be angry and begging for mercy. Shen Xudong waved his hand: "Just leave the commercial movies to the audience for evaluation!"

"What about from the perspective of a professional director?"

Shen Xudong thought for a while and said: "I heard that if bricks are thrown around Gaobeidian, 10 of the 3 people are directors, and among the remaining few people there are one or two producers, one or two actors...

It is not difficult to be a director. As long as you can make money, you can become a director. What is difficult is to become a director who can make a living by working as a director. "

"A good movie must have ideas, selling points, features and content. The most important thing is that it must be in line with the censorship and pass the censorship!"

"From "Journey to Thailand" to "囧囧", Xu Zheng has entered the industry. He is a very thoughtful filmmaker. Although "囧囧" is smooth, he has mixed his own creative soul in it."

"In my opinion, "Lost in Thailand" is very good. It is not as vulgar as some media said..."

The reporter immediately interrupted him: "Are you paying attention to these news?"

"Well..." Shen Xudong nodded: "Many of our experts and professors always like to focus on hot topics and criticize "囧" as vulgar and vulgar... They don't understand movies or commercial comedies. Commercial comedies are just for entertainment and relaxation. When the audience watches this movie, they just want to enjoy it, elegance, connotation, culture, level... it has nothing to do with commercial comedy!"

"Then...do you think "囧囧" has connotations?"

Shen Xudong was speechless: "What kind of connotation does an entertainment film have? "囧" is not vulgar, but it is not heavy either. If you expect to watch a family comedy to torture the soul, this is too nonsense."

"The movie "囧", from a professional perspective, is also a qualified movie. It's not bad, but it can't be said to be too amazing. I quite like it."

"If you don't believe me, ask Ning Hao!"

Shen Xudong immediately threw the pot to Ning Hao, who came to watch the excitement. The reporters happily gathered around - "One Shot" is not less popular than "Thailand", and Ning Hao is also very popular!

……

Why can’t veteran directors beat the new generation at the box office?

It's a normal thing. All popular things can never be synonymous with vulgarity.

vulgar is a good word, at least a neutral word.

Only vulgar things are more likely to spread and become popular. The more widely recognized something is, the more vulgar it is.

As long as it is not vulgar, kitsch, vulgar or vulgar, the more experienced and recognized it is by the vast majority of people, the easier it will be to achieve commercial success.

There are a few people who can really understand Hegel, Kant and Nietzsche, and a few people who can understand Kurosawa Akira and Kubrick. Even if Ozu Yasujiro is so literary and artistic, he still has to express his thoughts in a short-sighted way. Isn’t it true that Edward Yang is so famous for his films? Life changes, Li Min is also thinking about filming the midfield of "Eating Men and Women" later...

Movies that sell well at the box office can either help you realize your dreams or help you open your eyes, but they must always resonate, that is, they must be vulgar, and they must be vulgar in the right way.

The high-end ones talk about human nature and feelings, while the low-end ones talk about food, sex, shit, and urine. These are things that most people agree to have experienced.

Of course, most works of art should be flushed directly down the drain. Some works of art are remembered because they are classics in art, not because they involve art.

Even if it is a tacky thing, it can be remembered as long as it is a classic.For example, in European and American literature there is not only "The Divine Comedy" but also the pornographic book "The Decameron".

As for why some veteran directors can't keep up... I seriously suspect that because of the information cocoon, all they hear and see are other people's cautious words...

That’s why they unscrupulously praise their sons and make porridge popular...

……

At the scene, Shen Xudong was chatting with Chen Xi...

"This year's box office is 200 billion, and the highest box office is 11 billion. This is not very consistent with the head effect... The top work should have more than 15 billion!"

"...So, you think there will definitely be more than 15 billion works next year?"

Shen Xudong scratched his head: "It's hard to say..."

内地市场狂飙起来跟票补有很大关系——一堆9块9、6块6甚至1块1的电影票…

You know, going to the movies was a luxury in the past: the ticket price at the theater front desk was 60-120 yuan, and even on half-price days, the lowest ticket price remained at 30-40 yuan.

数据显示2010年的平均票价在42.9元。这一年《阿凡达》开启了电影的3D时代，在国内大中城市普通电影票价为35-80元，3D电影票价为80-100元，IMAX电影票价为100-150元！
This leaves room for ticket subsidy - with ticket subsidy, the movie market seems to be on stimulants. In 2014, the total box office of Chinese movies was 296 billion. In 2015, during the Great Leap Forward, it was 440 billion!
The increase was as high as 49%, of which the scale of e-commerce ticket subsidy reached 40 billion yuan.

6 yuan 6, two hours of cold air blowing in the cinema, it is really refreshing!
It also attracted many viewers to enter the cinema and cultivated the audience's aesthetic...

As for 2016... the movies were too bad - let's put it this way, if you look back at the movies in 2016, except for "The Mermaid", there are almost no impressive masterpieces, but there was a bad movie that left a name in film history: "Legend of the Gods" ”, “Ace Funny Ace” and “The Ferryman”…

"Is it possible to mainly watch the two movies "Tang Detective" and "Journey to the West: Conquering the Demons"!"

"Isn't it possible for "Kunlun Temple"?"

"...By the way, there is also "Kunlun Temple"..."

The "Ghost Blowing Lamp" series is guaranteed to be a box office hit forever!
While the two were chatting, Zhang Yi came over: "Xudong, Mr. Chen..."

"Director Zhang..."

"Is there any chance for "Big Buddha"?"

Zhang Yimou smiled implicitly: "It's hard to say..."

Haha, hard to say?

Zhang Yimou and Wang Wei have a very good relationship. Otherwise, why would Gong Li and Zhang Ziyi become Wong Kar-wai's heroines one after another?

Oh, Wang Jiawei is the chairman of this year’s Berlin Film Festival jury...

In addition, the chairman of the jury of this year's Cannes Film Festival is Steven Spielberg, and one of the judges is Li Min...

Well, "Love" is already preparing for the Cannes Film Festival...

That’s right, two movies, two film festivals!
As for Venice... it may not work. The movie "Return" is not dull enough and not artistic enough...

Not quite in line with the attributes of a film festival…

That’s enough. Ah Mou will definitely kill everyone this year...

(End of this chapter)